Rebirth 2004: I can make money by writing.

Liu Qiangdong replied with a hint of embarrassment: "Last year's sales were only over 10 million yuan, which was not very ideal.

But I see huge potential in this industry, and our biggest bottleneck at the moment is lack of funds.

If we can get sufficient financial support, I am confident that this year's sales can exceed 3 million yuan..."

Liu Qiangdong was very nervous when he said this. The revenue of a single fireworks store under Hao Qiang in half a year far exceeded that of Jingdong, and the profit margin was extremely high.

Fortunately, he noticed that Hao Qiang's expression did not contain any contempt or ridicule. Instead, he continued to ask about Jing Dong's other situations. This made him relax a little and continue to express his thoughts.

Speaking in front of such a business tycoon is indeed a huge pressure.

Liu Qiangdong recalled that when he proposed similar goals to other investment institutions, he often encountered questions like "Are you kidding me?"

After all, the growth from more than 10 million yuan last year to more than 300 million yuan this year means an increase of nearly 30 times. Such a goal does sound a bit exaggerated.

However, Liu Qiangdong firmly believes in his judgment.

"I know this growth forecast sounds a bit aggressive," Liu Qiangdong added, "but I have done a detailed market analysis and operational plan.

I see huge potential in the e-commerce market, especially in the 3C digital products sector.

If we can obtain sufficient financial support, we are confident that we can quickly expand our market share and achieve this goal."

He paused, observing Hao Qiang's reaction, and then continued, "Of course, I'm also aware of the risks and challenges involved. In the past year or two, we've often engaged in price wars with Guomei and Suning, and I expect the situation to get even worse in the future.

But once the market is established, there are many profit models..."

"Your e-commerce concept is quite advanced, which is very good." Hao Qiang commented approvingly, agreeing with some of Liu Qiangdong's views.

Hao Qiang carefully observed Liu Qiangdong in front of him and noticed that he seemed a little restrained in front of him and seemed to lack some confidence.

Of course, this is human nature.

Everyone is likely to be cautious and restrained when facing someone who is more successful and influential than themselves.

In later generations, when Liu Qiangdong achieved success in his career, he was full of vigor and ambition, and his every move exuded a powerful aura.

The same is true for Hao Qiang's current situation. Employees prefer to see a boss like him, and have no confidence at all.

Therefore, it was easy for him to understand Liu Qiangdong's performance without any contempt or sarcasm.

At the same time, Hao Qiang was also very curious about how Liu Qiangdong started his business back then.

It’s better to experience it yourself than to read other people’s reviews.

Therefore, in the following conversation, Hao Qiang's attitude was relatively friendly, and Liu Qiangdong became more and more relaxed as he spoke, and he demonstrated his ideas and potential very well.

I have to say that they now have a forward-looking vision.

"Mr. Liu," Hao Qiang said with a smile, "could you please elaborate on your views on the future development of e-commerce?

I don’t have to worry about time, and I’m more interested in it.”

Liu Qiangdong felt the change in Hao Qiang's tone and attitude and relaxed a little: "Thank you, Mr. Hao."

He took a deep breath and began to explain his views on the future of e-commerce.

"Mr. Hao, I personally believe that e-commerce will completely change the landscape of the retail industry." Liu Qiangdong's voice gradually became firm. "The traditional retail model has many limitations, such as heavy inventory pressure, high channel costs, and geographical restrictions.

E-commerce can break through these limitations and provide consumers with a more convenient and diverse shopping experience, allowing them to check specific news without leaving home."

He continued: "Our current advantage at Jingdong lies in our focus on 3C digital products.

Most consumers in this field are young people who like to surf the Internet and have a high willingness and ability to shop online.

I believe that by optimizing the supply chain and providing high-quality services, we can seize the initiative in this fast-growing market."

Hao Qiang listened attentively, nodded from time to time, and occasionally expressed his own opinions.

When Liu Qiangdong talked about the areas he was good at, his eyes became more determined and his speech speed became faster.

"But our vision is definitely more than that." Liu Qiangdong added, "In the future, we hope to expand our business to more categories and build a full-category e-commerce platform.

I believe that as internet penetration increases and logistics systems improve, e-commerce will become the mainstream way of shopping."

Hao Qiang agreed very much and said thoughtfully: "Your idea is very forward-looking.

But what do you think is the biggest challenge in this process?"

Liu Qiangdong thought for a moment and replied: "I think the biggest challenge is to build consumer trust.

When shopping online, consumers cannot directly touch the products, so we must establish a reliable credit system to ensure product quality and service level.

Therefore, I plan to first establish a credit model through 3C digital products. Once consumers recognize it, it will be easy to replicate it in other categories.”

Hao Qiang nodded in agreement. The other party's development logic was very clear. They had already thought of establishing a logistics system to shorten delivery time and increase consumer trust and satisfaction.

Through his explanation, Hao Qiang realized that if he wanted to buy his company's products online, he also had to establish a good credit system.

"You mentioned financial difficulties just now. How much financing do you need?" Hao Qiang asked directly.

When Liu Qiangdong heard this, he was ecstatic and felt that he had finally convinced the other party.

He already had a plan for the funding, so he replied, "We'll need about 1500 million yuan in financing, and I can transfer 30% of my shares."

Last year, Jingdong's sales revenue was only over 10 million yuan, with a net profit of over 1 million yuan. Currently, it has only more than 50 employees.

In Liu Qiangdong's mind, Jingdong's valuation is at most 50 million yuan.

He didn't understand the concepts of equity financing and share transfer, but what it meant was equity financing to expand the company's capital.

After transferring the shares, the funds obtained are private, and you would be a fool to transfer them to the company for free.

However, Hao Qiang shook his head.

Liu Qiangdong mistakenly thought that his asking price was too high, and hurriedly added: "Ten million yuan is also fine, and we can discuss the share ratio."

At this time, Liu Qiangdong had reached the end of his rope.

If Hao Qiang is willing to invest, he would be willing to do so even if he is given more shares.

It's rare to meet such a big money sponsor, and he doesn't want to miss the opportunity.

Even if the company is short of money again in the future, it can borrow money from Hao Qiang again, at least there is a way out.

In fact, Liu Qiangdong's idea is not unreasonable.

In his previous life, Today Investment acquired 40% of the shares with only 10 million US dollars. Fortunately, there was a bet agreement, and Liu Qiangle won the bet in the end.

"You misunderstood." Hao Qiang waved his hands and said with a smile, "I meant that 1500 million yuan is too little.

Either don’t invest, or invest 100 million.

In the Internet field, there is only first, no second.

We must grow quickly, either be number one or die.

If Jingdong can’t beat its competitors, my investment will be wasted.”

"Ah, this..." Liu Qiangdong didn't expect Hao Qiang to be so generous. He was surprised but also a little hesitant.

He frowned and said, "Thank you very much for Mr. Hao's attention. However, even if we sell all of Jingdong, its current value will be less than 100 million."

After hearing this, Hao Qiang smiled with appreciation.

He admired Liu Qiangdong's honesty and prudence, which further strengthened his determination to invest.

"Boss Liu," Hao Qiang said earnestly, "I'm not investing in Jingdong now, but Jingdong in the future.

Jingdong is indeed worthless at the moment, but your ideas are valuable, your e-commerce blueprint is valuable, you have to believe in yourself."

Liu Qiangdong was speechless for a moment and was extremely excited.

He took a deep breath and tried to calm down.

"Mr. Hao, thank you very much for your appreciation. I admire your vision and courage." Liu Qiangdong said sincerely, "If you are willing to invest, I will definitely go all out and live up to your expectations.

However, in terms of shares, I can’t afford that much.”

Now, he really didn't know how many shares to raise.