Rebirth of the Legend of the Female Chef

Su Yao's initial success in the family business and food industry did not make her slack off at all. Instead, it made her more keenly aware of potential crises.

As market competition intensifies, raw material prices continue to rise, putting tremendous pressure on the company's costs. "Su Yao, based on the current raw material prices, our profits will shrink significantly," the financial manager reported to her worriedly.

Su Yao, fully aware of the seriousness of the problem, decided to personally look for suppliers of raw materials of better quality and at reasonable prices. However, this was no easy task. In her negotiations with various suppliers, she encountered various difficulties and harsh conditions.

"Ms. Su Yao, unless you can purchase in large quantities, the price is not negotiable." A supplier said mercilessly.

At the same time, new conflicts emerged within the family. Some members expressed dissatisfaction with Su Yao's dominance in corporate decision-making, believing that she was too young and radical.

"Su Yao, some of your decisions make us feel uneasy. The family business cannot bear too much risk." An elder openly questioned at the meeting.

Su Yao felt isolated and helpless, but she did not back down. She patiently explained the basis for her decision to her family members and promised to take responsibility for the development of the company.

In the process of searching for raw material suppliers, Su Yao encountered setbacks again and again. Some suppliers provided substandard raw materials, while others were unable to deliver on time.

"What should we do? Time is running out and we can't keep waiting like this." The assistant said anxiously.

Su Yao gritted her teeth and said, "keep looking. I don't believe I can't find the right one."

After a long and arduous effort, Su Yao finally found a reliable supplier in a remote area. Although the distance was long and the transportation costs increased, the quality and price of the raw materials met the company's requirements.

"This is our hope. We must ensure smooth cooperation." Su Yao said with relief.

However, new problems ensued. Due to fierce competition from new products in the market, sales growth began to slow down and inventory backlogs became serious.

"Su Yao, we must find a way to clear the inventory as soon as possible, otherwise there will be problems with the capital chain." The sales manager said anxiously.

Su Yao decided to adopt a strategy that combined promotional activities with the expansion of new sales channels. She organized her team to plan a series of promotional activities and actively cooperated with e-commerce platforms to expand sales.

During the promotional event preparations, technical glitches and logistics challenges arose. "Su Yao, there's a bug in the e-commerce platform's system, and many orders can't be processed," the technician said, sweating profusely.

While Su Yao coordinated with technical staff to repair the system as soon as possible, she also communicated urgently with logistics partners to ensure that the goods could be delivered to customers in a timely manner.

After several days and nights of hard work, the promotion was finally carried out smoothly, inventory gradually decreased, funds flowed back, and the company temporarily overcame the crisis.

But Su Yao knew that this was only a temporary relief. To achieve long-term and stable development, continuous innovation and improvement were needed.

She began to devote more energy to the research and development of new products, paying attention to market dynamics and changes in consumer demand.

"We can't always follow others, we have to lead the trend." Su Yao encouraged the R&D team to innovate boldly.

In the process of developing new products, Su Yao encountered technical bottlenecks and talent shortages. "Su Yao, this new formula has not achieved the desired effect. We lack relevant professional talents." The R&D director said helplessly.

Su Yao searched for experts and technical talents everywhere, and spared no expense to hire them to join the team. At the same time, she also cooperated with scientific research institutions to jointly overcome technical difficulties.

After months of hard work, the new product was finally developed successfully and received a good response in the market.

Under Su Yao's leadership, the family business gradually emerged from its predicament and ushered in new development opportunities. However, Su Yao knew that the road ahead was still long, and she had to remain vigilant and work hard to ensure the sustainable development of the business and the realization of her dream of creating a delicious meal.