Ludwig

Chapter 444 Strong Chinese Capital
Perhaps Chinese capitals have seen La Liga, a market of "recession and strong competition", so, behind the scenes, Chinese capitals still have big operations.

Among them, everyone cannot ignore a big deal: a joint venture of a Chinese consortium to acquire Malaga, a veteran La Liga team! ! !
Not surprisingly, Malaga Club is very likely to be completely in the hands of this Chinese consortium composed of Fujian businessmen before the arrival of summer. This will be the first time in history that a Chinese company wholly owns a team in the top five leagues.

(There are still wholly-owned European teams, such as Sporting Portuguese in the Portuguese First Division, and The Hague Club in the Eredivisie. However, Birmingham, the Premier League team controlled by Yang Jiacheng before, did not achieve full ownership. You need to distinguish Come on.)
Previously, Wanda acquired a 4498% stake in Atletico Madrid Club for 20 million euros, but failed to achieve a controlling stake.

According to the news that has been exposed, this super-acquisition plan code-named "Made in China" includes several important steps: In addition to China's acquisition of more than 95% of Malaga's shares and becoming the club's absolute shareholder, in the next three years, China The professional sports marketing team will work together with Spain's top brokerage companies to manage the Malaga club, and is committed to making this La Liga team have the strength to hit the Champions League and reach the ranks of top European clubs in commercial development.

It is worth mentioning that China will also build a super first-class sports city in Malaga to provide a youth training base for local and young players from China, and a place for Chinese professional coaches to study further.

In addition, China is actively looking for Chinese players who can play in Malaga's first or second-tier teams. Once the acquisition is completed, Chinese players will soon sign with Malaga.

Compared with the acquisition news that frequently appeared in the newspapers in the past, this time the Chinese capital finally made a real move. Vincent, the general manager of Malaga Club, also confirmed the media's statement immediately.

He revealed: "Both of us attach great importance to this acquisition, and we are both working hard to speed up the pace. The Chinese capital side is very sincere, which makes us very happy. We like to cooperate with sincere businessmen, which will let us The team is more mature, and we will strive to complete the entire acquisition plan before the arrival of summer."

Previously, Wanda only acquired 4498% of the shares of Atletico Madrid in La Liga for 20 million euros, and failed to achieve a controlling stake.

As the chief representative of the Chinese side responsible for the entire acquisition, Jiang Lizhang, president of Fujian's new sports brand "Double-Edged Sword", is currently in Spain. Before that, he had successfully operated some Chinese companies' sponsorship of La Liga and teams.

Jiang Lizhang said that it is inconvenient to disclose too many details at this point in time for this big deal.

According to relevant sources, the acquisition of Malaga is definitely more than a joint venture of one or two companies. It is said that there may be more than 5 joint ventures, including many of the top 50 private companies in China.

In addition, the actions related to the acquisition were extremely fast. The earliest contact between the two parties was in October last year. In just half a year, everything was basically settled.

On the one hand, Malaga is eager for the injection of foreign capital. Malaga has a precedent of joining hands with Middle Eastern capital before. Last year, the Chinese company Qian Bao also intended to sponsor Malaga.

It's a pity, but Nanjing Qianbao Company did not complete an agreement with Malaga on the specific terms and conditions of sponsorship, so it can only regretfully give up in the end.

According to the interpretation of Chinese professionals in the sports acquisition industry, the acquisition of Malaga is a very cost-effective transaction. The team currently ranks seventh in La Liga and has a lot of room for growth and potential. Compared with Some traditional European giants are not expensive...

It is precisely because of this that the two sides hit it off. On the one hand, the old La Liga team that has a financial deficit due to the rapid economic recession in Spain, on the other hand, is rich and powerful, and needs commercial brands in a larger international market. Everyone can take what they need, and everyone is happy. .

Once the acquisition is finally completed, this will create a precedent. For the first time in the five major European leagues, a team is completely controlled by Chinese capital. For Chinese footballers, this may also become a typical example of an acquisition case!
For many Chinese fans, this is somewhat surprising, but in retrospect, La Liga has always been the platform that Chinese capital is most willing to land on.

Of course, it is a good thing that Chinese capital has landed in La Liga, but what Chinese fans are looking forward to more is who can be the No.1 Chinese player in La Liga? ? ?

Although Xu Xin and Wu Lei were once very close to La Liga, including Zhang Chengdong of BJ Guoan, he had a lot of scandals with Real Sociedad or Vallecano because of the sponsorship of Nanjing Qianbao Company, but it was a scandal after all. What is the real situation? How, no one knows, after all, the Chinese Super League has not yet entered the second transfer window, and the summer signings of the five major European leagues have just begun.

(It has to be said that the Red Army Liverpool’s transfer and signings this season are really amazingly fast. Before the transfer window officially opened, 3 players have been officially signed, and there is Milner’s “plug and play” "Pragmatic midfielder!)

Chinese fans especially hope to see a day when a large number of Chinese players will appear on the stage of La Liga, showing various vigorous competitiveness and showing the pride of Chinese players on the big stage of La Liga. The continuous influx of La Liga will make Chinese fans much happier.

Players from East Asia basically did not appear on the stage of La Liga. Shunsuke Nakamura is one of them-he once played for Real Betis for a short time.

The main battlefield of East Asian players is concentrated in the former Serie A, the current Bundesliga, and the Premier League.

Like Nakata Hidetoshi, like Cha Bum-geun, like Sun Jihai, they can not only represent the pride of the three countries, they can also represent the glory of the East Asian players in these three leagues.

But in La Liga, no East Asian player has won Chenggong here. There are still a few Middle Eastern players, and even the Thai player Dang Da has played for a period of time in La Liga and tried out in Villarreal. , It's a pity that he was finally eliminated and regretted to return to the thriving Thai Super League.

When will Chinese players have an example of "playing in La Liga for the first time"? ? ?
Perhaps, today, when Chinese football has begun to show signs of rising, it is not far away for Chinese players to land in La Liga, right? ? ?It's no longer Li Yuming's YY who landed in La Liga as the protagonist of the novel, right? ? ?

As the case of Malaga being acquired by Chinese capital approaches Chenggong, and the cooperation between Nanjing Qianbao Company and the Spanish team is getting deeper and deeper, Chinese players will have more and more capital support behind them. In this way, China Players will also have more and more opportunities to land in La Liga, become the stars of La Liga, and become La Liga one after another made in China, rather than made in China.

(End of this chapter)