Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 565: Second Battle 2: Gangsters and Robbers
"Do you believe in light?"

What the hell? Liu Qiangdong looked at the glaring lights above him and didn't quite understand what Chen Mo meant by this, but he did understand the first half of the sentence.

Especially when he saw Chen Mo's mysterious and calm look, he just needed to give him the fan of Lao Ma opposite so that he could pretend to be Zhuge Liang.

Liu Qiangdong finally chose to calm down because he felt that this boy seemed to have a trustworthy charm.

"Next, both parties are requested to come to the preparation room to discuss their respective assistance targets and submit business plans. The time limit is 40 minutes. The timer begins..."

Afterwards, both parties entered a closed room.

The room is not big, only about ten square meters, but it has everything you need, including a table, chairs, a whiteboard and a computer.

After the door was closed, only three contestants and a cameraman were left in the room.

As soon as he entered the room, Chen Mo felt familiar when he saw the whiteboard and walked over subconsciously.

Liu Qiangdong picked up a pen and paper and said, "I will take notes and organize the key points."

Lei Jun sat down in front of his laptop and said, "I'll make a PPT. I have WPS here. Okay, Xiaomo, go ahead."

As the team leader, Chen Mo took it upon himself to start explaining: "We can treat chili peppers as a commodity. All we need to do next is..."

A few minutes later, Liu Qiangdong and Lei Jun looked at each other and stopped what they were doing.

What Chen Mo just said was the plan he brought yesterday, wasn't it just a verbal retelling?

If so, he can speak.

".That's about it. Mr. Lei, do you have anything to add?"

When he was called, Lei Jun stood up and exchanged seats with Chen Mo. Although he had no idea what this guy was up to, the tacit understanding developed from years of interaction made him cooperate naturally.

Just now Chen Mo only talked about the pre-sales part of the plan they discussed yesterday. Lei Jun continued to draw on the whiteboard and talked to the camera, as if he was explaining it to the audience.
".Just now Chen Mo talked about these ideas that belong to pre-sales. Regarding the overall process of e-commerce, there are actually sales and after-sales. I will talk about sales first."

A few minutes later, the lecturer in front of the whiteboard changed again to Liu Qiangdong.

The three of them seemed to be practicing a Three Talents Formation, changing positions, and each of them could speak, remember, and make a PPT.

After 20 minutes, the last three people, after their own presentations, actually came up with some new ideas and continued to improve them.

In 30 minutes, the new plan was officially released and the PPT was completed simultaneously.

In the last ten minutes, Chen Mo began to simulate a speech to his two brothers.

At this point in the filming, what made the photographer feel a little strange was that he didn't know if it was his illusion, but Lei Jun and Liu Qiangdong, who were listening in the camera, seemed to be a little uninterested.

Liu Qiangdong resisted the urge to yawn, there was no other way, this was Mi'an Dongfeng's unique way of playing, it was already a mature system.

Today we just added some icing on the cake to the sales end. If we sell pepper agricultural products on a daily basis, this process is actually fine and can open up certain sales channels.

But who are they facing this time? Baidu, one of the largest traffic portals on the Internet; Tencent, which has a slightly smaller user base but greater resource advantages; and Alibaba, the leader of China's Internet e-commerce.

These three companies have joined forces to sell not only tea, but also chili peppers.

If the two compete, the odds of winning are between 6 and 4, with the opponent having 6 and them having 4.

If the other party changes it to tea leaves, the gap will directly reach 90:1, and the result is obvious.

After the show is over, he will have to ask Chen Mo what he is up to.
In another preparation room.

The two Ma's and one Li were "performing the three acts" in an orderly manner. There was no other way, for these three people, this link was like taking an exam with the answers memorized. It was nothing more than filling in the answers into categories on the test paper and going through the motions.

Although there is a camera that is in the way next to them, for people like them who have been in the business world for many years, acting is just basic skills.

In the end, they quietly put together a business plan. It was quite memorable that Pony Ma, the "product manager", personally worked on this PPT.

40 minutes later, both sides returned to the stage.

It was at this time that the professional judges showed up. After all, the program team also took into consideration that these judges were old, with an average age of 72.8 years old, and had limited energy, so they only appeared during the speech and commentary sessions.

As for the other parts, since it is a recorded broadcast after all, just edit and insert them.

The captain of the Guardian team, Lao Ma, walked to the center of the stage. He controlled the big screen remotely, and the PPT immediately showed the full picture of the plan - "Rebirth of the Vine Chain - BAT Three Networks Empower Laifeng Ancient Tea to Help Farmers Revitalize the Plan".

Lao Ma stood in the center and began his performance
"Why did we choose such a name in the first place?
"Rattan" echoes the characteristics of rattan tea, and "chain" reflects the integration of Internet technology and supply chain. It also means "linking resources and rejuvenating new life", expressing our yearning for a better future.

The BAT three networks empower each other. The word empowerment may be unfamiliar to people outside the Internet industry. It means to give greater possibility for doing things.

It originally comes from the word 'empower' in management.

The empowerment of the three networks is to highlight the integration of the resources of Baidu (search and data network), Alibaba (e-commerce and logistics network), and Tencent (social and communication network) to form a combination punch, provide technical support from upstream to downstream, thereby opening up the entire link and forming a new unobstructed track.

Assisting farmers in revitalization: Pointing out public welfare goals and sustainable development visions, in line with policies and the current era.

I think this name is very good, what do you think? "

applause
Applause broke out, and Lao Ma nodded with satisfaction, "Through the applause, I know that this name is still okay!" He folded his fan and walked leisurely on the stage.

Not far away, Chen Mo supported his head with one hand, looking helpless. This pretentious guy was simply unbearable to watch. He felt like he was watching a poor performance.

He felt like a top student listening to a trial class given by his teacher, and he felt like he was in prison.

Are you writing a novel? It's ridiculous that a title can have so many words.

Unfortunately, Lao Ma had no way of knowing Chen Mo's inner thoughts. He caught a glimpse of Chen Mo's helplessness from the corner of his eye, but became more confident and continued to talk:

"I would like to take this opportunity to teach you a way to think about the problem. I believe that if we want to do something, we must first look at what we have. So what do we have? We have money!"

There was laughter from the audience.

"Unfortunately, our biggest advantage has been restricted. I don't blame Liu Qiangdong for saying that the production team was unfair. I think so too.

So besides money, what does the Guardian team have?

We have BAT! Alibaba has the largest e-commerce platform in China (Taobao/Tmall), Alipay for electronic payments, and a mature logistics network (Cainiao);
Tencent has a social media ecosystem, QQ, the largest user base in China, and a charity platform;
Baidu has search engine traffic portals, big data analysis, and LBS (location-based services);
This is our core resource, which is what we just said. "

His tone gradually became stronger. "The next question is what do we do? How do we do it?
Then integrate these resources and divide the work and break them down based on actual cases.

Alibaba builds sales channels, supply chain management, and financial support, and is responsible for building and connecting the front-end and back-end sales links!
Tencent is responsible for social fission communication through content marketing, community operation, and public welfare linkage!

Baidu is responsible for brand exposure and precise traffic generation through brand promotion, user portrait analysis, and logistics optimization support! "

At this point, Lao Ma paused for a moment, his tone turned deep, "The last part is sustainable planning. I proposed to use this case to establish branding and standardization; build a digital supply chain and iterate and upgrade; and ultimately achieve tea farmers' empowerment and ecological co-construction;
Build a "product-effect integration" agricultural assistance program. The core lies in combining traffic, channels, social networking and public welfare, which not only solves the crisis of unsalable products, but also promotes the integration of remote mountainous areas' economy into the digital ecosystem.

The above is the overall plan. Actually, I wanted to explain it more clearly and bring some inspiration to some of our e-commerce companies and merchants. "

Lao Ma changed the subject and his tone suddenly became sharp:

“But I really can’t go into detail, because I’m afraid these good things will be stolen by some bad company, which would be meaningless.

Just like a certain company before, it was best at poaching other people, stealing their technology, and then packaging it and claiming it as some kind of technological innovation, and then it became its own thing. To put it bluntly, a company that made its fortune from gaming has portrayed itself as a technology leader. I find it shameful to see this.

On the surface, they keep saying that it is for the employees, for the users, and for the consumers.

They robbed and plundered secretly, and committed petty thefts.

To put it bluntly, this is hooliganism.”

Old Ma became more and more excited as he spoke, "Some companies are always burning money, engaging in price wars, and offering subsidies here and there, without realizing that this will affect the good order of the entire market and will do more harm than good to consumers.

We should not only look at those who claim how much money they have made in revenue and how much they are ranked on the rich list, but also see how much money they have distributed to investors and whether they have given investors a better return, rather than just holding on to their money, spending the money they earn themselves and preventing capital from entering.

I dare to assert that such a business will not last long!

I believe that for a country to be strong, it must have its own real things and master its own core technologies. That is the real ability.

That's what a real entrepreneur should do!

Understood, applause! "

Lao Ma's final burst of firepower shocked the audience.

The applause was mixed with buzzing discussions. Lao Ma narrowed his eyes and raised the corners of his mouth slightly, as if he was enjoying the afterglow of the moment.

Like a protagonist who has just finished a wonderful performance, immersed in his own highlight moment.

Surprisingly, Chen Mo had a blank expression on his face, while Xiao Ma, who was Lao Ma's teammate, had a grim look on his face.

After returning to his seat, Lao Ma immediately noticed the abnormality of his teammate and comforted him, "Uh, don't get me wrong, I didn't say anything about you."

It would have been better if he hadn't said it. After saying this, Xiao Ma Ge snorted coldly, didn't say anything, but his face became even worse.

Liu Qiangdong was afraid that Chen Mo would not be able to hold back and get angry, so he patted Chen Mo on the shoulder and said, "Don't listen to Lao Ma's nonsense. Listen to my advice and don't be impulsive."

As if he had thought of something, he suddenly asked, "Chen Mo, do you believe in light?"

Chen Mo was amused. "Wherever there is light, there is Chen Mo! But Brother Dong, you underestimate my defense ability."

After saying that, he patted Liu Qiangdong on the shoulder, stood up, scratched his ears as if he had just heard something unclean, and then walked towards the center of the stage with a calm pace.

Although the audience did not all stand up, they all sat up straight.

Now there's some good fun to watch.
The heated scene in the previous episode made them look forward to Chen Mo’s speech.

However, a few minutes later, the audience found that Chen Mo seemed to have become a different person and did not respond to Lao Ma's previous topic at all.

He recited the business plan verbatim, the content of which was similar to that of the Guardians.

After all, Xiaomi's e-commerce business is mainly based on mobile phones and digital home appliances, which has little to do with agricultural products, so it seems to be unable to cope with the situation.

In the eyes of the audience, the formula of the Guardian Team is BAt, while the formula of the Subverter Team is now aT, where a is the low-end version of Taobao's JD.com, and T is the high-end version of Tencent's Bi'an.

But there is still a B missing, how can we play it?
Just when everyone was disappointed, Chen Mo changed the subject: "The above is the entire plan of the subverter. Finally, what Mr. Ma said just now does make some sense, but I also have my own opinion..."

Here it comes, Xiao Mo is really here now.
The audience's ears pricked up.

“It seems that a certain entrepreneur still has the habit of liking grand narratives. Since he has not learned his lesson, let’s have a good chat.

First of all, the essence of market competition is to create value, not moral performance, and it does not accept moral blackmail.

Some entrepreneurs are keen to claim to be "conscientious" and often wield the moral stick to criticize their peers, but they avoid talking about the cruel competitive nature of business, which is a life-and-death struggle. This hypocritical performance is disgusting. "

His tone gradually turned colder, "The core of a company's existence is to create value, not to seize the moral high ground and make decisions.

Stigmatizing market competition as "chicken-stealing and dog-stealing" is essentially covering up the dilemma of its own lack of innovation.

The argument that "burning money on subsidies damages market order" reveals extreme ignorance of economic laws.

Ford once used assembly lines to lower car prices, Walmart relied on its supply chain advantages to benefit consumers, and recently we launched the "subsidy" benefit. All great companies in business history were born out of a focus on users.

Today, Internet companies reduce service costs through economies of scale. For many years, WeChat has been providing free communication services to hundreds of millions of users. Xiaomi has increased the quantity of Redmi phones every year without raising the price, which has always been 799, so that low-income groups can also use smartphones. JD.com's policies such as next-day delivery and replacement without repair are a true reflection of the universal access to technology.

If we follow the logic of some people's 'subsidies are harmful', then should our nine-year subsidies for Yiwu Jiaoyu and YB also be labeled as 'disrupting order'? "

Chen Mo paused deliberately, looking at the old Ma opposite him, his face was frozen. He wanted to refute, but after hearing this, he dared not refute even if he was very brave. He could see that Chen Mo deliberately left a loophole to dig a big hole for him.
“If it is true as he said, why don’t they first explain the problem of counterfeit goods that have been repeatedly exposed on their own platforms?

Why don't we reflect on how the forced 'choose one of two' monopoly behavior is strangling small and medium-sized businesses?

A certain company once said, "Let's make business easy for everyone."

What about now? Ask the merchants who were bullied by the waiters and the countless consumers who bought fake products.

I think it should be changed to "make the world a difficult place to do business." It would be more appropriate!
Compared with the gangsters and clowns who steal chickens and dogs, the bandits and robbers who burn, kill, rob and plunder in the capital market and have no bottom line are even more hateful! "

The whole audience was silent, and the next moment, thunderous applause broke out.

(End of this chapter)