Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 447 Planning
August 2013, 5, night.

The final expansion plan for Didi Chuxing was finalized. What Chen Mo did not expect was that the two rivals, Didi and Kuaidi, had already determined their subsequent development strategies at the end of last month, and they were the last to do so.

Coincidentally, the development directions of the three companies are somewhat similar, and great minds think alike.

Although Cheng Wei has the support of Tencent, he still has some shadow on Chen Mo in his heart. He feels that he is indeed no match for Chen Mo, so he plans to save the country in a roundabout way.

This is even more so for Chen Weixing. He has never even defeated Cheng Wei, and was quickly driven out of Shanghai by Didi. How terrifying must Chen Mo be who could drive Cheng Wei out of Beijing.

After a series of equal substitutions, he felt that he was only a quarter of Chen Mo's strength, so he planned to develop first, temporarily expand southward, and then wait for an opportunity to defend and counterattack against Didi's invasion.

Even though all three companies are racing to grab land, their methods and approaches are different.

Chen Mo's strategy was to draw a "C" from north to south, hoping to form a super large encirclement.

Cheng Wei's side radiates outward from the international metropolis of Shanghai, expanding its territory horizontally from near to far.

Chen Weixing did the opposite, starting from south to north and proceeding step by step.

From the current point of view, there will be no conflict between the three in the short term, but judging from the trend, it is conceivable that at some point in the future, when the territories of their respective forces meet, a war will inevitably break out.
This taxi war that is destined to go down in history has already been lit after the strategies of various companies have been determined.
On the fourth day, Chen Mo held a day-long meeting at Qingteng College.

Before leaving, he told Xu Chaojun and Zhang Changfa, "Courses are static, but people are alive. We should take advantage of the situation and combine theory with practice. Qingteng Academy may provide new forces for this war. The rest of the time depends on you."

Xu and Zhang knew how serious the boss was about these two matters. After all, they knew that the boss had been running back and forth during this period and was very busy, as he was busy raising funds for taxis and Ele.me.

The two immediately expressed their determination to live up to trust!
May 5th, Youth Day, a festival that is in name only.

Chen Mo arranged everything and stayed in the capital for only four days, passing by his home without returning.

The "Bi'an" took off again, heading directly for the Shanghai Stock Exchange.

The continuous meetings in the past few days have exhausted Chen Mo physically and mentally. It can be seen that multi-threading operations are not something that ordinary people can handle.

Since you are so tired mentally, you need to relax physically to make up for it.

Hearing the noise, Chen Mo opened his eyes and looked at the two "Persian cats" who were good at understanding people's clothes, walking slowly towards him.
He relaxed his whole body, adjusted his seat, and closed his eyes.
Enjoy the unique speed and passion at an altitude of 10,000 meters.
".In short, this is the situation. Ele.me is also expanding simultaneously. The difference is that you have no blind spots and can cover the entire map!

I got the news that Meituan’s food delivery service is about to be launched, and it will probably be rolled out this month or next month, so you should pay attention to it.

Fortunately, although the field promotion team was divided into two, they are all the original team that is fully mobilized.

Currently, Qingteng College has set up a one-week short-term intensive training course, which will continuously train the new marketing employees recruited by each of you and then send them to various battlefields.

In August, more outstanding core members will join you.

Everyone should remember that the best defense is offense. Next, Ele.me, attack with all your strength!"

"Yes!" Zhang Xuhao and other Ele.me executives listened to Chen Mo's strategic plan for Ele.me.

The Ele.me team began to make intensive deployment and execution.
Wherever he went, Chen Mo would follow the established itinerary to do what he was supposed to do. This was true in Beijing and Shanghai.

Lao Zhang is in his forties and is an ordinary taxi driver in Shanghai.

He has been having a great time in the past two months. He has found the joy of driving, which used to be extremely boring day after day, and is full of energy.

The reason is simple: he earns more than before and he is also a glorious Didi driver.

That day, he came to Zhangjiang Hi-Tech Park to look for work as usual. Because the place was full of workers commuting to get off work or going out, he parked his car on the side of the road and rubbed the screen with his fingers.

ding dong~
Hey, got another order.

A few minutes later, Lao Zhang arrived at the place. He searched for a long time but couldn't find the target. Then he suddenly saw two men wearing masks at the intersection across the street. One of them was waving his hand. He should be the guest this time.

Damn, this taxi-hailing app is good in every way except its crappy positioning, with an error of more than ten meters.

It took at least 5 minutes to pass the traffic light, change lanes, make a U-turn, and stop on the side of the road where the passengers were.

Later, Lao Zhang saw through the rearview mirror that one of the men took the initiative to open the car door and help the other man cover the roof of the car, as if he was afraid that the other man would hit his head.

After the other party got in the car, he jogged around a short circle and sat in the passenger seat.

Old Zhang was amazed. It turned out that one could see all kinds of foreign scenes in Shanghai.

A guy in a suit and tie who looks like a boss opened the door for a man in sportswear. His professional service attitude is like that of an assistant or bodyguard. The problem is, if they can afford to hire someone, why would they take a taxi?

But what does this have to do with him? As long as it affects his ability to make money, this guy will just crawl into the trunk and no one will stop him.

Seeing the two people getting in the car, Lao Zhang turned around and asked, "Hello, are you the owner of XXXX5482?"

The man in the passenger seat said, "Master, at the entrance of Shanghai Jiao Tong University's Xuhui campus."

"Okay, fasten your seat belt."

Every driver likes to chat with passengers. If they just remain silent, the journey will seem particularly long.

On the way, fortunately, the passengers this time were quite talkative, so Lao Zhang felt that he had room to show his abilities.
".Didi is really convenient. Before, I drove around everywhere. I couldn't pick up passengers. The fuel consumption of empty driving made me feel like my heart was bleeding. Now, I can just park the car on the side of the road and grab orders, just like robbing money."

".Haha, I have made a lot of money in the past few months. I heard that Didi seems to be competing with Feng in the market. There are subsidies, and drivers are given 3 yuan rebate for each order."

".To be honest, I can stand up straighter at home now, and I don't have to do any housework, all thanks to Didi."

“.Disadvantages? It’s not without them. For example, the positioning is terrible. Once, I couldn’t find the person, so I had to cancel the order. I even got complained. How can I seek justice?

Besides, it is quite troublesome to grab the orders by force. I am one of those people who value my life very much, so I park the car at the side of the road before I start grabbing the orders. Other drivers grab the orders while driving. Tell me, is it dangerous or not?

Also, there was a subsidy before, but it disappeared this month, which is a pity and I don’t know when it will come back.”

"Hey, we were chatting and we arrived. Parking is not allowed at the gate, so I drove a few dozen meters forward~
That 43 yuan one can pay with WeChat. I want to use WeChat payment, but this crap doesn't support it. Cash is fine too. Yes, this is also a disadvantage. Didi can't be paid with WeChat or Alipay. It's too inconvenient. Who still uses WeChat these days? "

Then Zhang heard the passenger in the back row say with a smile, "Thank you, the cancellation of the subsidy should be temporary. It may be available again in a few months, and it may be more powerful~"

"Oh, then I'll take your good words~"

Lao Zhang just casually responded, not taking it seriously at all, thinking that the other party was just bragging. After all, the other party had received a phone call on the way and kept talking about how many billions he planned to raise, which made him feel sick.
The next moment he stepped on the accelerator, and the car moved with his foot. The car started and sped away like an arrow from a bow.
Then it came to an abrupt stop at a red light a hundred meters away.

Having just finished a meeting and deployment at Ele.me yesterday, Chen Mo went to experience Didi Taxi and switched to MiHoYo today.

Some of the issues raised by the taxi driver just now do make sense. He wrote them down and will discuss them with Wang Weijian when he gets back.

Last year, the release of Honkai Academy produced by miHoYo received little response, which was no less than a heavy blow to Cai Haoyu, Liu Wei, and Luo Yuhao who were not yet the three giants of miHoYo.

Fortunately, Chen Mo stabilized their hearts at the time, asked them to review the situation, learn from the lessons of the original first generation, start iterative evolution, and develop Honkai Impact 1.

With financial support, the miHoYo development team simplified things and started over.

Earlier this year, the newly polished 2D side-scrolling game Honkai Academy 2 was launched, and received a lot of exposure thanks to the channels and promotion of Bi'an.

The exquisite painting style, diverse and interesting gameplay, rich weapon system, cute Q-version 2D big-headed girl, and excellent Mandarin voice actors make it stand out among a number of mobile games. Moreover, the fleeting logo of Bi'an Game at the beginning of the game gave many players confidence.

In particular, the perfect performance of the voice actors makes the game world of Honkai Impact 3rd seem more ACG. Coupled with the appropriate BGM, the game rhythm is fast and tense, which immediately captures the hearts of the target players.

In addition, the golden egg smashing system, which was derived from the card drawing system of the other side mobile game, has greatly improved its revenue capacity.

In just one month after its launch, it gained 50 registered 5D players. Now, in less than half a year, it has contributed nearly 1 million in turnover, with an average of million per month.

You have to know that the previous generation of Honkai Academy only sold for tens of thousands of dollars.
Otherwise, making games at this time of year is very profitable. As long as you find the players' G-spot and the quality is not too bad, you can make a lot of money.

It's just copying successful cases on the market, and it can still satisfy your hunger with a different skin.

Who would have thought that this emerging mobile game, which became extremely popular in the first half of the year and earned tens of millions of yuan a month, had a development team of only 7 people. The office space was provided by the school, and they brought their own computers. The biggest cost was just wages, which together with utilities, was less than 10 yuan a month.

But that was in the past. Now they are making money. The MiHoYo team has expanded to more than 30 people, and the cost has increased a bit, becoming nearly one million. In the meantime, Chen Mo also distributed dividends to everyone according to proportion.

The MiHoYo team is now split into two parts in a 3:2 ratio. % will start developing a new game for Honkai Impact rd according to Chen Mo's previous suggestion, and the rest will continue to maintain and iterate Honkai Impact nd.

Afterwards, Chen Mo listened to Cai Haoyu's comments on the current initial progress of Honkai Impact 3 and did not give any suggestions on the game.

"That's great, that's great. I don't know anything about the ACG world, so just develop the games you like. I won't be an outsider guiding insiders.

But I think you should move to another place. We have rented a building in the Zhangjiang Hi-Tech Park, and Ele.me and Taxi Travel have moved there. We have left five floors for you. You can move there directly if you think the situation is suitable." "Five-five floors? We won't need so many." Cai Haoyu didn't see Liu Wei's look and waved his hands repeatedly.

"It's okay, it will be useful in the future. Don't you have confidence in the future development of miHoYo?"

"Boss, it's a happy decision." Liu Wei took over the conversation.

"Okay, this time is much better than last time, just follow your own pace. If you encounter any problems outside of the game, you can come to me and I will coordinate and solve them, just like the promotion at the beginning of the year."

"Okay boss~"

In the evening, Chen Mo brought the three kids from MiHoYo to the Bund for a meal. The meal they gave to the other three was so delicious that they sighed and felt heartbroken. Fortunately, they were not stage-shy and ate their fill.

After the meal, Liu Wei suddenly glanced at the receipt on the corner of the table. One meal was as much as their monthly salary now, and the service fee alone was four figures.

Chen Mo pointed at the bright lights and feasting outside the window and said to the three children,

"This is a place of fireworks and entertainment in the foreign land. There will definitely be a place for you three in the future!"

After a good meal and a good drink, Chen Mo said before getting on the special car provided by the restaurant for distinguished guests,

"Then we'll see you next time. You three can come together for the team building at the end of this year."

"Yeah, yeah." The three little ones nodded repeatedly.

The meal cost over ten thousand yuan, but Chen Mo invited them to eat out of ambition.

Watching the man coming like lightning and leaving like the wind.

The three of them looked at the bustling and noisy world in the distance and the elegant and quiet place here, as if they were divided into two worlds by an invisible line. They sighed at the same time, and then smiled at each other.

"I feel that facing the big boss is much more difficult than making games. I finally understand how it feels like Zhu Bajie eating the ginseng fruit," Cai Haoyu said with a wry smile.

Luo Yuhao's face was full of emotion. "I feel like I sighed as much today as I did in a year. Is this the daily life of a boss? Damn, I have to live this kind of life too!

Compare it to the boss, and look at us now. We even had to beg the school to get our office space. The boss is awesome. He can rent a whole building. Why doesn’t he buy it? It’s not like he can’t afford it.”

Liu Wei speculated, "The boss must be rich and can definitely afford it. Maybe the boss has a more important use case for this money."

"Why bother with so much? We just need to make a good game. I have a feeling that our Honkai Impact 3 will be better than the original!"

"Yeah, work hard. I'll take you two to the headquarters at the end of the year. Let me tell you, when I entered the manor during the team building last year, everyone was dumbfounded."

Here it comes again. The other two covered their heads, feeling a little headache. Ever since Dawei attended the boss's team-building event at the end of last year, he seemed to have been brainwashed and had completely become a fanboy of the other party.

Cai Haoyu quickly interrupted the other party's spell and said, "Come on, Brother Dawei, you have said it for the Nth time."

Luo Yuhao was full of anticipation, "I would like to see the team building that Brother Dawei mentioned. I wonder where it will be this year~"

"If you achieve results, you can follow the boss and enjoy the good life. If you don't, you can't expect anything! Let's do our best!"

Although more than half of MiHoYo's revenue is handed over to the group, Cai Haoyu and others are not slow at all. They know that without the man in front of them, MiHoYo may still exist, but it will definitely not develop so fast.

The three of them calmed down, regained their composure, and walked away chatting and laughing.

On the way, the three reached a consensus, which was to move.

MiHoYo’s next stop: Zhangjiang Hi-Tech Park!

Beijing, Ivy College.

Field promotion intensive training camp.

Zhang Changfa rarely came here in person to give a speech to dozens of instructors who were about to start the class.
"You are all veterans who have followed me. Without further ado, there will be batches of new people arriving tomorrow.

Previously, we had everyone compile their unique skills into a training guide. This book is a culmination of our full-scale promotion and sales methods, combining the elegance of the southern style with the violence of the northern style.

I know time is limited, so it doesn’t matter whether you understand or not.

Your task is to cram and teach them through assembly-line teaching, so that they can learn the theory and then go to the market to practice with the merchants. There will be a special team to follow up and conduct inspections later. Only the fittest will survive and you don't need to worry about it.

Each class will be trained for one week in the academy, and then put into the market, and the cycle repeats like this, do you understand?"

"understand!"

Cybersecurity class.

"The next course is a practical simulation exercise, mainly focusing on Meituan, Didi, and Kuaidi, analyzing their technology stacks and architectures, conducting an overall physical examination on them, and by the way, comparing and referring to the last PR on the ticket booking website.

Is it a DDOS attack? Is it a Trojan attack? Is it a loophole? And how to clean up the battlefield afterwards are things you need to consider. "

"Teacher, are we going to fight again?"

"Don't worry about things that you shouldn't worry about. You are all little Karami now. Even if we fight, you are just cannon fodder at best with your current level."

Looking at the unconvinced faces under the podium, the instructor sneered, "Don't be unconvinced, you should first break into the small website I left for you! If you want to be prominent in front of others, then bow your head now, watch carefully, and learn well!"

Staff Strategy Class 03.

As a teacher who is a member of the Tianji Pavilion, he was holding three documents in his hand.

“I have in my hands all the information currently available on Didi Dache, Didi Dache and Kuaidi Dache.

There is only one topic today, and that is.”

Then the words "Online Car-hailing War" appeared on the blackboard.

"Next, you will be divided into three groups, representing Didi Chuxing, Didi Dache and Kuaidi Dache respectively. From your own perspective, discuss, analyze, deduce and simulate ways to eliminate the other side."

"Instructor, are there any restrictions?"

"Indiscriminate attack!"

"Does it also include those who violate the law and commit crimes?"

"Okay, let's take it out first and analyze it in detail. Let's get started!"

After that, people were divided into groups and received reading materials. At one point, the classroom was as noisy as a vegetable market.

Even though the discussion was loud, who knows if the other party had leaked the information intentionally. All kinds of strategies were played out in the small classroom, which was even more intense than palace fighting.

The instructor looked at these students with a hint of complacency on his face. After all, most people who could take classes in this classroom were very smart.

He could easily fail if he is not careful, so if these seedlings are cultivated well, they will become the important backup force of Tianji Pavilion in the future.

It will provide important strategic and tactical support for the future development of the Bian Group and for the boss to make subsequent decisions.

The class next door, Class 02, had a similar scene with the theme of "Takeaway Wars".

Marketing class.

"Today's class is divided into two parts. First, we will have a group discussion on how to make our Didi and Ele.me, which are subsidiaries of Bi'an, quickly gain popularity and recognition from both the B-end and C-end if they occupy a new city for promotion.

Then let me talk about the three elements of marketing and the ten things to pay attention to.

Now, let the discussion begin.”

The teaching content of some classes at Ivy League College has begun to change.

When the time comes December 5th.

The taxi trip and Ele.me have been prepared according to the previous plan.

The entire army's attack team, consisting of a thousand people, was divided into three small teams. They cooperated with taxi drivers and Ele.me branch team members to break camp and start broadcasting.

March into the three northeastern provinces.
(End of this chapter)