Chapter 402 I will definitely come back!
"Brother Cheng, what should we do now?"

"Call back all the brothers."

"Then we got beaten for nothing?"

"How many times do you want me to say it? Call the people back first!" Cheng Wei said the last few words while gritting his teeth.

"Oh, okay~"

When a few people staggered back, Cheng Wei looked at the injuries on these guys. At first glance, they looked very serious, but in fact, upon closer inspection, it looked like they had fallen a few times and had just some skin scrapes. It was estimated that even if they were sent to the hospital, the wounds would hardly heal.

It was obvious that the other party had an idea and was just holding back as a warning, otherwise he would have been limping.

Cheng Wei thought about it and analyzed the pros and cons for his brothers. "It's not that I don't want to avenge my brothers, but if we go up now, it's like hitting a rock with an egg. The other side has more people and more power. Even if we fight them, if the fight gets out of hand and they run away, we won't be able to catch them even if we call the police."

"So let them bully you like this?"

Cheng Wei's eyes turned, and he came up with a plan, "If fighting with weapons doesn't work, there is still fighting with words. I have a way. Just listen to me and retreat first!"

In the early hours of the morning, the West Railway Station was no longer as lively as it was during the day. The passengers coming and going on the square were all alone. Some homeless people were leaning against pillars or glass, wrapped in quilts and sleeping.

At this time, several furtive figures looking around appeared on the side of the square.

They tiptoed around and saw something posted under the advertisements on the bulletin boards at major bus stops.

Then it came quietly, and left silently.
the next day.

When the taxi company staff showed up at the West Railway Station as usual, a young man in charge of the publicity column took a quick glance during his routine inspection and felt that his own poster seemed a little different, but he couldn't tell what was different. Only after a closer look did he discover the trick.

I saw a line of information was posted under their own flyers and advertisements.
"Send a text message to XXX immediately to download Didi Taxi."

The young man was shaking with anger. He could think of what had happened during this period of time.

Everyone’s products are similar, so it doesn’t matter which one you use.

At this time, people can't tell the difference between Didi and taxi. The poster says it well, "If you can't get a taxi, use your phone to call a taxi and choose to take a taxi~"

Many travelers saw Youdongge and directly saw the download method at the bottom and downloaded Didi.
This Didi Taxi is so insidious.

Without any delay, he quickly reported back to his boss, who smiled and said, "You've just been here for a short time. These little tricks are just leftovers from our past. Don't worry about them."

Then he called out, "Five! Six!"

"Boss~what's the matter?"

The person in charge stretched out his hand and gestured three and six, then made a special hand gesture, and the two men took the order and left.

The young guy was very envious when he saw this. He had memorized this gesture during his job training. It was the third rule and sixth measure of the field sales regulations!
Still late at night, two sneaky figures appeared again, looking at the advertisement above, which had been touched.
They plan to repeat the same trick
When the results came closer, I saw a few words behind the content they posted earlier, "Didi is a scam software, be careful of your phone being infected."

At this moment, a rough voice came from the shadows not far away, "Two friends, take your things away, and stop it, otherwise it will be more than just this next time."

This scene not only occurred at Beijing West Railway Station, but also at Beijing Railway Station, the airport, and even the bus station.

The next day, Cheng Wei heard reports from more than a dozen brothers, and without exception, all of them had failed.

Since these covert methods don't work, I'll do it openly. I'll pay protection fees just like you do, and compete with the taxi drivers openly. Of course, they don't dare to go to those propaganda boards and bus stops.

Although Didi can now officially launch its ground-based business, the majority of the revenue has been snatched away by taxi-hailing companies that have already occupied a favorable position, leaving Didi with nothing to gain.

Since I couldn’t compete for the traffic entrance, I went to the source, the taxi company. Cheng Wei sent people to install the Didi software on the drivers’ cars and gave them lectures and training, teaching them how to make money through Didi!

As a result, when they arrived there, they found that these taxi companies had already been occupied by blue and white people, and each taxi driver who agreed to cooperate was given a specially customized Redmi H2 mobile phone, on which only two applications, WeChat and Taxi Travel, could be installed.

What’s even more outrageous is that they finally persuaded a few drivers to install their own software, but within two days they found a Redmi phone in the hands of these drivers, indicating that they had been turned against the company.

Cheng Wei still did not give up and thought of promoting Didi through voice broadcasting because drivers love to listen to the radio while driving.

After some contacts, his heart sank to the bottom. Several of the most popular channels in Beijing, such as FM97.4 Beijing Music Radio, FM91.5 Voice of Music, and FM90 City Radio and Traffic Radio, have all signed exclusive cooperation agreements with Didi Chuxing and are running advertisements.

Finally, only a small channel promoting health products was signed, but the audience of this channel are all elderly grandpas and grandmas.
After a busy month with little results, Cheng Wei felt that wherever he went, there were blue and white men everywhere. No matter what decision he made, there was always someone who could get ahead of him and do it better.

He felt like there was a layer of dark clouds hanging over his head that he couldn't get rid of. This was all caused by meeting that damned Chen Mo.
Of course, Cheng Wei did not gain nothing. He found out that the predecessor of the professional ground promotion team of Taxi Travel was the whole army attack team that had been in Beijing for nearly ten years.
Perhaps in other cities, the entire army would not have the huge and terrifying control power to attack, but the capital is their base camp, and even a strong dragon cannot defeat a local snake, let alone they are just a small loach that can hardly protect itself.

If it was YoYo Taxi that had not been acquired by Bi'an, Cheng Wei was confident that he could rely on his own abilities to make Didi 3 come from behind and defeat the other party.

But now, Yoyo Taxi has found a good father, and it has made a stunning turn into a taxi-hailing service.

In terms of technology, they have Amap, WeChat account system and payment system, while Didi only has products that are constantly iterating and improving and occasionally have bugs.

In terms of funding, they started with 1 million to test the waters, while Didi only had 300 million US dollars from Jinshajiang, and they didn’t even know where they would get their next round of financing.

In terms of local promotion, Didi's entire army is attacking with local promotion veterans who have been deeply rooted in Beijing and radiate across the country. If Didi had thousands of Ali iron soldiers, they could confront them head-on, but now Didi's only few troops are not enough to fill the gap.

It can be said that Didi has been crushed in all dimensions of travel in Beijing.

In that case, if I am not welcome here, I will go somewhere else. If you can't afford to offend me, then can you not hide away?
Cheng Wei pinned a thumbtack on the map of Shanghai Stock Exchange.

Chen Mo, you wait.
The end of the year is approaching.

All companies, departments and levels of the Bi'an Group have launched the annual, massive performance reporting work.

Grassroots employees report to supervisors, supervisors to managers, and managers to directors.

This is an opportunity to comprehensively display work results, work capabilities, OKR completion, self-growth review, plans for the coming year, and transparent communication between superiors and subordinates.

Bi'an Human Resources and the employee union also worked at full capacity to ensure the three principles of fairness, justice and openness (fairness, justice and openness) for the group's year-end performance review.

The annual performance review is a major annual examination for all employees of Bi'an, and is also one of the most important factors affecting promotion, salary increase, performance, year-end bonus and other assessments.

In the end, the other side will be evaluated and graded according to the 361 method. What does that mean?

30% exceeded expectations, 60% met expectations, and 10% fell short of expectations.

Those who exceed expectations are considered outstanding talents, and the group will increase resource investment in them, with their promotions, salary increases and year-end bonuses exceeding the average.

If you meet the expectations, you are a qualified employee and you should keep up the good work.

Performance below expectations means that there is some mismatch between personal ability and position. Human Resources will focus on following up with such employees, and together with their superiors, analyze the causes and conduct a review and summary.

However, Bi'an also has gaming genes after all. After the evaluation results come out, each person will be given a high-quality annual performance card with their work number, name, year and other information printed on it.

Those who exceed expectations are given a gold SSR, those who meet expectations are given a purple SR, and those who fall short of expectations are given a blue R.

There are differences within the first two levels. For employees at the head of this level, the card has a gold-plated pattern around the border, and the word (rare) is marked in the lower right corner of the letters.

The cards will have different designs depending on the company and department.

This card is not only a recognition of the group's employees' efforts over the past year, but also a symbol of honor.

The purpose of this measure is to provide positive incentives.

In fact, other major manufacturers basically implement the 271 rule. Although the numbers are different, the principles are the same.

271, 7 is not the key point, the key point is 2 and 1. The front is the locomotive that needs to be filled with fuel, and the back is the burnt waste residue that needs to be discarded.

This is the legendary last-in-10% elimination system. Even in an excellent team, where everyone has similar abilities, if you have to divide them into different levels, you can only divide the work based on your closeness to the leader and luck.

Finally, there are two guaranteed ways to play, which are taking turns to carry the bag or calculating the working hours. The former is easy to understand.

The latter will only lead to many fresh graduates who have just joined the job silently shouldering all the responsibilities.
Don't ask. If you ask, the answer is that you have only been here for half a year, and your output is definitely not as much as that of the old employees. Generally speaking, the honest new employees have no temper at all and basically just accept it.

If you have a bad temper, you should hold it in. It's even better if you can't hold it in. This 1 will be more likely to be put on you, and the reason will become that the employee does not obey the company's arrangements. If your performance is at the bottom for two consecutive times, the company will have a reason to fire you.
The other side is more humane and has relaxed the standard for the head from 2 to 3, and the 1 is not mandatory.

In other words, if there are reasonable reasons and evidence to show that even employees ranked lower still meet the job requirements, they can be exempted.

Even if all members of a department are excellent and there is not a single 1, as long as the reasons and evidence are sufficient, the superiors will accept it and will not enforce the rules completely.

Of course, if there are indeed unsuitable ones, they should be persuaded to leave or eliminated. After all, Bi'an is a private enterprise with superb benefits and treatment. It is not a welfare home or nursing home where one can just come in and lie down.

Employees have their own work reports, and leaders have their own work reports.

There is only one person in the Bian'an Group who does not have the trouble of reporting on his work.

But Chen Mo also has his own troubles, which is listening to the work reports of his subordinates.

Although Chen Mo had done some preparation, he was the one who was beaten in the round-robin battle, 1v. He knew that this was beneficial to the group, but he couldn't be happy.
Leng Ning had already arranged a schedule from the 28th to the 31st. It was so packed that even an ant couldn't find a place to land.

The daily schedule in the past few years is from 10 am to 1 pm, with a -minute "break time" between every two hours, and the lunch break is compressed to hour. Looking at this schedule, it is almost catching up with Hengshui High School, which makes Chen Mo's scalp tingle.

There is no way. There are more and more members on the small boat on the other side, and it has now been upgraded from a small dinghy to a destroyer.

At the end of the year, whether it is an acquired company or one of my own, I need to listen to their various reports, give suggestions, participate in decision-making, and make plans for the coming year.

The boss is not doing well.
Yanbai Villa in the suburbs of Beijing is located in Yanxi Lake, in a 2.7 square meter garden at the southern foot of Yanshan Mountain.

It is surrounded by forests on all sides, with green mountains, lush forests and bamboos. It is quiet and elegant. Looking from a high place, you can see Hongluo Temple not far away. The biggest feature of this villa is Yanxi Lake. The hotel complex is built around the lake, which provides good privacy.

In addition to the scenery, the high-end conference halls, lecture halls, and banquet halls are well-equipped with various entertainment facilities, and you can even take a hot spring bath.

It is indeed a good place for private meetings, relaxation, high-end conferences, and company team building.

There are no disadvantages except that the hotel is a bit expensive, even an ordinary room can cost tens of thousands per night.

On December 12, the sun set and night fell.

A business convoy consisting of several black Mercedes-Benz cars went up the mountain and drove into the gate of the villa one after another.

After walking forward for nearly one kilometer, we stopped at the entrance of the main hotel building in the villa.

A lobby manager and several receptionists stood at the hotel entrance with their heads bowed, apparently having received the news and waiting nearby.

Seeing the car door open and more than 20 guests getting out, they shouted enthusiastically in unison, "Welcome the distinguished guests from the Bi'an Group to Yanbai Villa!"

The people who got off the bus were dressed differently, some in business attire and some in casual attire, and they were all men, exactly Chen Mo and his group.

The people he brought today, in addition to all members of the Bi'an executive team, also include Zhang Yiming, Zhang Xuhao, Cheng Congwu, Wang Weijian, Feng Ji, Liu Wei and others. However, they are not well-known at the moment and standing at the back like passers-by. Some of them are obviously not used to this kind of environment and occasion, and even feel a little cramped and uncomfortable.

Seeing this, Chen Mo seemed to see himself three years ago in them. He just smiled and did not interfere too much.

Today, Chen Mo was still dressed in his usual casual three-piece suit, walking in front of everyone. When he saw the hotel staff coming to greet him, he did not say hello, but nodded slightly to the villa executives and led everyone into the hotel.

The group had an impressive aura, which immediately attracted the attention of other guests in the hall and other hotel staff.

When they recognized that the leader was Chen Mo, some young people would have wanted to ask for his autograph if there hadn't been hotel security personnel around.

Later they found that Chen Mo and his companions left quickly under the guidance of the hotel staff.

That night, Chen Mo had a welcoming banquet with the princes of all sizes from all over the country. The banquet was of very high standard.

During the dinner, after Chen Mo's subconscious organization and connection, these people, whether they were representatives of entrepreneurial unicorns, business owners who had achieved certain results, or founders of future star game studios, at least everyone was familiar with each other, and there were always many common topics to talk about among outstanding people.

Everyone ate and talked. According to what the boss said, tonight everyone's chat had nothing to do with work but only about love. With the help of alcohol as a catalyst, the relationship between them quickly heated up. However, everyone was very careful about drinking and stopped when they had drunk enough. Today was just a warm-up, and tomorrow would be the real business.
In the end, everyone left happily.

Liu Wei from miHoYo returned to the small suite arranged for him by the company, took a quick walk inside, and looked around curiously.

There is a bedroom, a small living room, a study, a mini bar, and even the carpet is soft.

When he came to the bathroom, he only recognized Bulgari as the toiletries, and the others were in various foreign languages, not English, but Italian? He guessed.
His throat was a little dry after drinking, so he opened the small refrigerator next to the bar and looked at the dazzling array of foreign liquors and drinks inside that he couldn't name. He only recognized Moutai, Coke and mineral water.

Picking up the price list on the table next to him, Liu Wei's expression looked like he was constipated. A can of Coke cost 20 yuan, a bottle of mineral water cost 10 yuan, which gave him an idea of ​​the prices of other drinks.

Liu Wei knew that even though he could drink up all the contents without spending any money, he was not used to drinking something that cost 10 times the price.

Finally, I took out a half-drunk bottle of mineral water from my backpack and drank it happily.

Sitting on the big bed in the bedroom that was so soft that it made people want to sleep on it, Liu Wei turned his head and looked. There was a small tatami-like bed on the bay window next to it, from which he could take in the night view of Yanxi Lake outside the window.

Liu Wei had seen the price list of this room in the hotel lobby. It seemed to be called Mingyanju, and the price was 13888 per night.

You should know that he and several other friends from miHoYo rented a three-bedroom apartment for less than half of this price.
After Liu Wei's curiosity faded, there was no joy on his face, but he sighed with deep sorrow.

In fact, he came here to apologize for his mistakes. Their second game "Honkai Gakuen" failed, so their first reaction after receiving the notice was that they didn't want to come because they were ashamed.

Finally, the few people decided to draw lots to send out a warrior, and Cai Haoyu became the unlucky guy.

The reason why he appears here instead of Cai Haoyu is that although they were both born in 87, he is more mature and stable than the other two in both appearance and work style. Liu Wei also takes care of the other two like his younger brothers, so in this kind of occasion, his presence may have a better effect~.

Cai Haoyu and Luo Yuhao stayed in the company and led the team to work hard on the development of new games.

Now Liu Wei feels that the better the environment for the annual report meeting is, the more uneasy he feels.

He simply went to the study, opened his laptop and looked at the contents of the document, while writing and drawing on the notebook, preparing for tomorrow's performance report.
On the next day, December 12, the year-end performance review of each unit officially began in a conference room in the villa.
At 8: am, the first match, Chen Mo and other executives from Bian VS ByteDance: Zhang Yiming & Liang Rubo!
After entering the room, the two saw Chen Mo occupying the C position opposite him. On both sides were the jury consisting of Sun Ziwei, Chen Tong, Zhang Xiaolong, Xu Chaojun, Zhou Shouzi and others. Everyone had a serious face, as if the good times they had together at the end of the banquet last night were just a dream. Zhang Yiming was glad that he had called Liang Rubo so that he was not fighting alone, but he still felt overwhelmed.

There was no excessive pleasantries because he knew what style Chen Mo liked.

Zhang Yiming swallowed secretly, calmed himself down a little, and then went straight to the point to introduce ByteDance's achievements, starting with the conclusion.

After a year of development, with the continuous growth of business and the expansion of staff, they definitely could not stay in Jinqiu Jiayuan, so ByteDance moved to the tenth floor of Yingdu Building, and the entire floor was theirs. Now ByteDance has grown to about 300 people, and its development speed is very rapid.

This is thanks to its product Toutiao, which relies on the promotion of resources from Bi'an and the traffic from WeChat public accounts. Through training with massive user data, the intelligent recommendation engine has begun to demonstrate its power, combined with the positive UGC (user-generated content) creation incentives.

With the support of many buffs, Toutiao has now surpassed Sohu News and Sina News, and entered the top three news apps, competing with Tencent News and NetEase News for the top spot.

However, it is currently in the stage of losing money to gain publicity, and it is expected to reach revenue break-even next year.

Next, Liang Rubo took over and talked about ByteDance’s plans for next year.

ByteDance will focus its technology research and development on two recommendation engines, Juliang and Huoshan. The former is responsible for the advertising data management platform, providing comprehensive data analysis tools and advertising delivery services, carrying the heavy responsibility of monetizing traffic, and connecting brands and C-end consumers;
The latter is completely data-driven, starting from data mining, analyzing through labels and semantics in the data, matching with user portraits and personal preferences, through algorithmic machine learning and continuous self-iterative training, it requires human intervention for weight adjustment and monitoring in the early stages, and will eventually become a fully intelligent recommendation algorithm mechanism.

After the other party’s introduction, these executives from Bi’an are senior experts in their respective fields in the Internet circle. From their own standpoints and perspectives, such as technology, operations, funding, and team, they made targeted challenges and suggestions to Toutiao’s new plans.

After half an hour of bombardment, Zhang Yiming and Liang Rubo were left charred on the outside and tender on the inside, but they knew that the points raised by the other side were very sharp and very sophisticated. In addition, Chen Mo not only stood on the opposite side of their side, but also helped them to argue on some issues.

The final result was the 2013 Development Outline 2.0 version of Toutiao.

So much so that when Zhang Yiming finally proposed to create a new product, he looked at Chen Mo in a negotiating tone.

He wanted to bring together all kinds of funny jokes and create a vertical content product through the model of Toutiao, but was rejected by Chen Mo.

The reason is that Toutiao does not need to use this product to attract traffic now, as it has small potential and high risk.

"Instead of spending your energy on this, you might as well do this," Chen Mo said as he threw a document over.

Zhang Yiming and Liang Ruobo looked at each other in bewilderment after reading the contents.

"Tik Tok?"

(End of this chapter)

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