Reborn on the Internet: Starting with Games

Chapter 527 The Rise of Domestic Products

December 2008, 12, was later called the anniversary of the Internet live streaming.

People today discovered that the anchors of YY's various categories channels, such as talent, emotion, comedy, popular science, etc., have basically begun to stop doing their regular jobs and have more or less part-time jobs.

Some fans originally had no desire to shop, so they turned on the live broadcast to listen to stories, songs, and look at beautiful girls. Gradually, their heartstrings were shaken and their hands itched, and they became part of the shopping. After all, giving gifts is still giving. It's better to buy things and get benefits.

Some netizens saw the essence. Isn't this the same as the previous TV shopping? But the method has changed.

But behind the scenes, these products come from large platforms such as JD.com and Paipai, and the anchors provide them with emotional value to seamlessly introduce some products. There are no exaggerated gimmicks, no mutual flattery, but Jiang Taigong's fishing-style wishes. Take the bait.

After all, this is the first time I've seen this thing on a computer. They claim to be different from the older generation, so they can't fall for it so easily.

On the first day of the live broadcast, only some rich viewers and fans came to support it.

Most viewers who came to watch the live broadcast chose to wait and watch first.

When Brother Xiao Ma saw the sales data of YY Live Paipai.com on the first day, he flicked the data in his hand.

"That's it? That's it? At that time, Chen Hao was bragging about how awesome YY's live-streaming products were, and how many billions and billions of market prospects it had. I thought he was bragging at the time. The TV shopping model would definitely not be adapted to the computer if it was replicated. He Still don’t believe it.

How are you now, are you dumbfounded? .”

Brother Xiao Ma was worried and confirmed with the other party again, "Are you sure the data is correct?"

"Yes, I asked the data department to check it twice. Fortunately, Mr. Ma, you wisely refused this cooperation?"

"Humph, at that time Chen Hao took the initiative to propose that they were providing anchors and wanted YY to cooperate with Paipai in bringing goods. All he said was asking for money. Don't look at his hype, how could I be fooled?"

In fact, the effect of the opponent's first two moves was really good, and the sales of Paipai.com were rising steadily. Unexpectedly, Chen Hao didn't last long, and he made a bad move with the third move.

Seeing Chen Hao's rare frustration, Brother Ma suppressed the urge to call and taunt him. After all, the two sides were still allies for the time being.

But that didn't stop him from feeling a little secretly happy.

On the other side, after hearing the other party's actions, Lao Ma was startled by this new thing of live streaming, and later found out that it was just a false alarm.

After all, netizens have a process of experimenting and getting in touch with new things, but it is not so fast, and he is not very optimistic about this model.

Live broadcasting is live broadcasting, and shopping is shopping. Live broadcasting is mixed with shopping, which feels like a horse but not a horse.

Chen Hao is a person who always likes to do weird things. He used to be lucky because he was successful, but he can never go back to being so lucky. He always suffers every time he comes up with something.

Tomorrow is Double Twelve, and Taobao doesn't need to use any tricks. All tricks and tricks will be defeated in one blow in front of the peerless master.

What the confident Lao Ma did not notice at this time was that there was a growing trend of comments on the Internet.

Time goes back half a year, after the earthquake.

Many attentive netizens discovered that Century Zongheng not only donated the 5 million yuan at the party, but also the Century Ji'an Foundation under the Century Zongheng Group donated another 5 million yuan in the name of the group. Chairman Chen Hao also personally Nominal donation of 1 million.

In addition to money, JD.com and Century Security Organization personnel sent people and materials to the scene for disaster relief.

If you calculate it, the total bonus will be more than one billion. Moreover, as netizens with extraordinary abilities continue to discover, the Hua Tuo Plan for seriously ill families, donations to build 100 Hope Primary Schools, and snow disaster relief.

One incident after another was unearthed, including the family members of Sichuan and Chongqing employees at the group's annual meeting who escaped unharmed, and it was somewhat miraculous.

In particular, these funds broke common sense and all funds were disclosed on the official website of Century Jian for public supervision and verification, which aroused the favor of netizens.

When enthusiastic netizens posted the news on Century Weibo, it seemed to be uncharacteristically unavailable, and when posts to other platforms seemed to be restricted, there were very few responses. Remarks like this that make others feel arrogant will definitely face this kind of treatment.

These messages will fade away as time goes by.

By early December, under Chen Hao’s instruction, Century Weibo and Century.com released restrictions on speech.

The online support for domestic products has begun to grow louder. The reason is that domestic brands such as Hongxing Erke and Anta have been exposed online that their sales at such e-commerce festivals after Double Eleven were not satisfactory.

It was discovered by some "careful" netizens that even though these companies have had poor revenue in recent years, they still donated hundreds of millions to aid disaster areas.

As for Adidas, Nike and other internationally renowned brands that occupy the top spots on the sales list all year round, their donations are zero.

There is no harm without comparison.

Especially at a time when the U.S. financial crisis is sweeping the world, causing the whole world to pay for it, and the domestic environment being affected accordingly, the above, out of overall consideration, launched ten measures in November to further expand domestic demand and promote stable and rapid economic growth. The total investment is expected to be approximately 11 trillion by 2010.

The public sentiment that had been building up for a long time suddenly found a breakthrough, and the patriotic enthusiasm of the vast number of netizens was ignited. The arguments of "supporting domestic products" and "the rise of domestic products" emerged one after another, competing with the public opinion of the e-commerce war, regardless of superiority or inferiority.

After the launch of YY's live broadcast, that is, on December 12, public opinion in favor of domestic products intensified.

And when netizens discovered that most of these domestic brands are on JD.com, while most of the foreign big-name Taobao brands are on Taobao, the previous argument that Taobao is foreign-owned has been revived.

The linking of keywords such as donation-domestic products-JD.com-Century Zongheng activated memories that some netizens thought they had forgotten.

The biggest domestic product is Century Zongheng, and everyone has discovered the target for which they will ultimately charge.

The clock rang at 12:00, and Taobao followed suit by starting a live broadcast. It was not a live broadcast to bring goods, but a real-time live broadcast of sales like JD.com.

Since there is no carrier like YY, we can only put the live broadcast entrance on the official homepage and live broadcast through the web page. However, the web page capacity is limited after all, the effect is very slow, and there is no barrage, so we can only leave a message below.

This makes netizens who are used to barrages very uncomfortable.

Lao Ma frowned, feeling that he was off to a bad start, and found that Alibaba indeed lacked software similar to YYQQ, so he immediately ordered the technical department to develop his own instant messaging software.

During the day, Taobao discovered the unfavorable remarks against its own boss on the Internet, because Lao Ma was dug up by netizens and found out that he was worth 40 billion at the time and was known as the number one online merchant in China, but he donated 1 yuan. Later, he was influenced by public opinion and donated 100 yuan. million old news.

He quickly issued an article to refute the rumors. At that time, Ali donated money and materials to provide a total of tens of millions in aid, but it was too late.

(End of this chapter)