Explosive entrepreneurship

Budai Company, conference room.

"Our project this time is called [Wuyoupin], and it is an offline chain grocery brand store."

Gou Dai stood at the edge of the podium, just started, and before the projection screen cut to the next page to enter the main topic, he heard the applause from the audience.

The applause was not thunderous, because there were only two people applauding.

Gou Dai was a little confused, put down the switching pen in his hand, and looked at Cai Yao and Zhang Tianwa with a puzzled expression.

Time went back to an hour ago.

Cai and Zhang drove from [Jundai Investment] to [Budai Company].

"What kind of perfume do you spray in the car? The smell is not as good as car exhaust." Zhang Tianwa put the passenger seat to the lowest position, and said disgustedly.

The two have worked together for a year, and they have already figured out each other's temperament, and they get along better, but they are not outsiders.

Cai Yao snorted: "Girlfriend gave it to me, don't be jealous."

"Heh." Zhang Tianwa sneered, "I have a wife and children, why do I envy you?"

He said so, but Zhang Tianwa clicked on WeChat and sent a hint to his wife who was at the top—【Baby, I want to change my sunglasses~】

Ten seconds later, the other party replied [I bought it myself, and I am taking Dabao to equestrian lessons. 】

Zhang Tianwa put the phone back into his pocket aggrievedly.

"Cai Cai, when you meet Boss Gou, have you thought about what to say?"

"Say what to say."

Zhang Tianwa looked at Cai Yao suspiciously: "You said that we lack entrepreneurial vision every time, and we can't see the foresight of Boss Gou's project. Boss Gou always ignores the previous suspicions. Shouldn't he be the first to invite us?"

Cai Yao: "Entrepreneurs and investors are not both in love, so I still want to support him?"

Zhang Tianwa: "Why do you have so much backbone? I plan to change my mind, learn more from Gou Dai, and explore the field of entrepreneurship together."

Cai Yao sneered: "You □□hu learns from a student at school, and you can let go of your old face."

The two came to Budai's company, and as expected, they saw Mr. Xiao Liang who was more diligent in running Budai than running Jundu recently.

I always feel that Xiaoliang is always a little different, and I can't tell where it is.

It wasn't until the project briefing session started that Zhang Tianwa remembered that Mr. Xiao Liang's aura was a feeling of "the host welcomes the guests". Sit casually at home! Don't be polite to me."

It doesn't seem quite right.

Zhang Tianwa was about to share it with Cai Yao, but he saw Cai Yao paying special attention to Gou Dai who was trying the wheat in front of the projection screen.

After not seeing him for several days, Zhang Tianwa always felt that Gou Dai's temperament had changed a little, as if it was a water lily with full color, beautiful and gentle, but with a sense of emptiness in the mirror.The water lily at this moment is still beautiful and gentle, but it reveals a bit of vitality and blooms brilliantly.

It seems more attractive.

Zhang Tianwa sighed secretly, in front of these romantic figures favored by God, they are like mud spots thrown by Nuwa casually.

Although his heart is sore, Zhang Tianwa will not care about people who are younger than him.Zhang Tianwa immediately applauded when he heard that Gou Dai's project this time was an "ordinary" "grocery brand store".

You know, Gou Dai was able to do a lot of wonderful projects that made him cerebral infarction in the past, and he was able to do well; now that he is working on projects that he can accept, wouldn't it be a step forward.

Zhang Tianwa applauded sincerely, and then heard applause with a higher frequency and louder.

Zhang Tianwa turned his head to look at Cai Yao.

Heh, you sycophant, who said in the car, "Say what, say what."

On the stage.

Gou Dai humbly asked for advice: "Do you two have opinions on the project?"

offstage.

Cai Yao was expressionless: "The branded grocery store is good. Thinking about it, Teng Shun and Ali Mama have suffered repeated setbacks in overseas business, but a certain chuangyoupin can open [-] overseas branches, which is enviable." evil."

Zhang Tianwa agrees: "It is true that there are barriers everywhere in globalization, but high-quality and cheap commodities have never been barriers, and the market prospect is broad."

Although Zhang Tianwa looks down on the design of a world-renowned brand of Chuangyoupin Porcelain from the bottom of his heart, he obviously wants to pretend to be Japanese style and the gray financial industry chain behind it.But I have to admit that it is indeed aggressive, killing a bloody path in physical stores where many predators have repeatedly hit the wall.

Gou Dai looked at the two people who had suddenly changed their sex, a little unaccustomed: "Indeed, [Wuyoupin] also intends to follow the price-friendly route."

As soon as the sentence was finished, Zhang Tianwa immediately continued: "The price is close to the people, and the current market atmosphere is old marketing and high consumption, creating a national per capita monthly income of over [-] yuan. Not using thousands of yuan for skin care products and ten thousand yuan packs is just for your own life. Irresponsible and superficial."

Gou Dai: ...

Cai Yao: "People's wallets have always been very honest. A certain high-quality offline product, online gatherings, and the success of Kuaikuaishou industry all show that my country's sinking market has a very bright prospect. First- and second-tier cities have already become red seas. Tier [-] cities are still blue oceans!"

Zhang Tianwa: "That's right! Think about it, if you buy one aroma diffuser at a certain Yinliangpin, you can buy three and a half units at a certain Chuangyoupin. How can it not be tempting!"

Gou Dai: ...

Whether it is a certain Yinliang product or a certain Chuangyou product, it is not like the products that Zhang Tianwa would use. The whole body of the other party has written "I only burn hundreds of agarwood per gram."

Waiting for the two fans to pause, Gou Dai continued: "In terms of price, [Woyoupin] does follow the route of a certain innovative product, but in terms of the product itself, we will have changes."

Zhang Tianwa hit the nail on the head: "Boss Gou really has the heart to plan for a rainy day. Look at a certain high-quality product. It is because from the trademark to the store style, to all the product designs, it has copied the world's famous brands. A bunch of well-known companies have sued. If you can't see the side, you can be regarded as self-inflicted."

Cai Yao nodded: "Boss Gou respects property rights and takes a truly original route. Even though the early stage will be bumpy and there are market trial and error costs, etc., in the long run, it can make the company's foundation stable."

Gou Dai was very skeptical, and if he let these two people help to continue to support him, his project would soon rise to the level of "saving the real economy of Huaguo".

Sure enough, Zhang Tianwa continued to sublimate: "Yes! Just look at the name Boss Gou chose, [Wuyongyoupin], wonderful! Wonderful!"

Gou Dai controlled the small twitching of the corner of his mouth, and couldn't help asking: "What's so wonderful?"

Zhang Tianwa: "Look, the word useless is very wonderful. It reveals the extraordinary realm of Lao Zhuang. Everyone knows the use of usefulness, but no one knows the use of useless! Useless, you can also talk about Wu Yong." , Zhuge Liang of the Water Margin, revealing a sense of wisdom. Then take the word worry, worry-free, after entering the store, the troubles will be swept away, happy days will know the fate of worry-free, what a high level!"

Cai Yao, who was singing along with him, couldn't help it anymore: "As expected of someone who went to the University of Tokyo to study Chinese language and literature."

Gou Dai is silent, he really wants to tell Zhang Tianwa the truth: the sentence of Wuyong Wopin is actually Wuuse/Worry Pin.There is no need to expand and extend it. Its connotation is its literal meaning. Things are useless and worrying.

But this kind of truth, it's better to wait for the two to realize it slowly.

Gou Dai: “【Woyoupin】doesn’t take the route of self-design, let one or a few designers decide the product style, the cost of trial and error is too high.”

Zhang Tianwa had to temporarily remove the compliments that Zhang Tianwa had been talking about, and immediately replaced them: "That's right! Boss Gou Yuantu is far-sighted! Thoughtful! Low price and not original, Boss Gou wants to make something that you can buy." A general good grocery store in the nature of a hand shop?"

Cai Yao: "That's a good idea! If Boss Gou can expand quickly, create a large number of franchised stores, and generate high demand, he will be able to forcefully lower prices when negotiating with various suppliers. After that, each brand wants to settle in, and it will have to pay a settlement fee , publicity fees, etc., you can even get the goods first and then pay later. Lower the price with quantity and get the lowest price from the upstream supplier; then attract customers with price and use low-priced goods to cultivate a large number of loyal customers in stores, forming a virtuous circle! "

Gou Dai was calm on the face, but sighed fiercely in his heart, and immediately engraved Cai Yao's idea in his heart.It is not to apply what you have learned, but to avoid all the ways it says.

Get the goods first, pay after the goods are sold?

——No no no!

We [Worry Products] must have a good reputation with upstream suppliers!

Absolutely no payment in arrears!

Absolutely do not pass on the risk!

Absolutely do not occupy funds in transit and endanger other people's cash flow!

Let the brand pay entry fees and publicity fees?

——No no no!

Now that the physical industry is so difficult, we must stop exploiting suppliers' money!

Everyone gets along friendly, mutual benefit and win-win!

To lower the price by volume?Attract customers with price?

——No no no!

We are determined to create a new retail industry with a new ecology, and we will never do this kind of thing that cuts leeks up and cuts leeks down!

Anyway!

Let us avoid all factors that may cause uncontrollable profits and hinder natural bankruptcy in the later stage!

Gou Dai: Listening to what you say is better than reading ten years of books.

Liang Junche, who had been sitting quietly by the side without taking his eyes off Gou Dai's face, suddenly asked, "But this? How is it different from being a supermarket?"

Liang Junche's words awakened Cai Yao and Zhang Tianwa.

That's right, a grocery store is not like a certain Yinliangpin and a certain Chuangyoupin which have their own exclusive branded goods, but a collection of products from various brands. Isn't this just an ordinary supermarket?

Cai Yao is thankful that Xiao Liang has finally grown up, and no longer "only the truth is true."

Gou Dai is glad that Liang Junche got to the point with his words, and he can finally introduce the project.

Gou Dai clicked on the PPT and continued the introduction.

“[Wuyoupin] is a grocery brand store, it does not do originality, it specializes in integrating the unique items of each brand.”

"However, each brand will also have its own sales channels, such as online e-commerce. Offline, there will also be physical stores or counters in large supermarkets. Compared with large shopping malls, it is difficult for [Woyoupin] to gain an advantage, so we have to Start with the source."

"If you want to make a profit, you have to either have low cost or high selling price. If the selling price is high, it doesn't fit our positioning as a cheap grocery store, and secondly, it can't compete with similar goods in shopping malls."

"If the cost is low, you need to have a bargaining chip. [Wuyongpin] does not do franchising, only direct sales, it is difficult to expand the store, the sales volume is limited, and it does not have an advantage in price negotiations."

"So we decided to be creative and sell long-term unsalable goods of various brands. It is difficult to ship such goods. We can buy them at a very low price, package them and sell them, and the profit in the middle is still considerable."

After Gou Dai finished speaking, he looked at Cai Yao and Zhang Tianwa who looked dull.

"Slow-moving product?" Zhang Tianwa repeated uncertainly.

Relying on his young age and sharp ears and eyesight, Cai Yao did not express any doubts, but directly questioned: "Slow-salable products are products that are not popular with consumers and lead to slow or even unsold products. It is true that the purchase price is low, because its cost price It can’t even be sold at a price lower than the cost. But the same thing, the other party’s unsalable, can be brought back to life with you?”

After Cai Yao finished speaking aggressively, he remembered that the person in front of him was Gou Dai who made him turn over 180 somersaults. idea?"

Gou Dai nodded.

There are various reasons for unsalable products, some have solutions and some have no solutions.

In the past two days, Gou Dai has already planned various situations and problem-solving methods.

He decided to use unsolvable slow-moving products to complete various business indicators in the system, and then use unsolvable slow-moving products to complete the bankruptcy indicators.

I believe that with such a clear division of labor, there will be no more uncontrollable accidents.

Gou Dai made nonsense about the theory that slow-moving products and explosive products can be converted in an instant, and slow-moving products are just misplaced goods, which made everyone feel quite reasonable.

After some words, Gou Dai felt relieved, and there was subtle joy in his expression.

Cai Yao and Zhang Tianwa froze at the same time, for some reason, they always felt that Gou Dai seemed a little more angry.If it used to be as beautiful as spring flowers and autumn moon, now, there are more bees and butterflies in the spring flowers, and more oranges, yellows, oranges and greens in the autumn moon.

==

Moonlight Cafe.

"I'll go!" Qiu Ren swiped his phone with one hand, and put his other hand on Gou Dai's shoulder, extremely excited: "Goofy, you actually got in close contact with Chang Ji! I'm so envious!"

Hearing the word "intimacy", Liang Junche frowned.He also wants to show that he is not an immature little man who is jealous, and he has no choice but to be calm and ignore his lover's scandal, so he can only pretend to ask casually: "What contact."

Qiu Ren handed over the phone: "Mr. Liang, you are here too! You are so amazing!"

Liang Junche took it and saw the news picture, which was the picture of him and Gou Dai failing to reach Chang Ji at the end of the marathon.

What kind of intimate contact is this?

Qiu Ren's definition of intimacy without even touching her is suitable for being a paparazzi who catches wind and shadows.

Sitting between the two of them, Gou Dai felt the atmosphere on the left that was full of jealousy and tension and suddenly relieved, couldn't help but lowered his head and laughed, reached under the seat with his left hand, and gently drew a circle on Zong Liang's thigh.

Liang Junche instantly felt like a cat touched by an electric current, and the hair all over his body exploded.In the next second, Liang Junche, who has never been a coward, turned his back on the guest and grabbed the palm of the person beside him.

The air-conditioning under the moon is very strong, but the skin where it fits is extremely hot, and dense sweat oozes out.

"President Xiao Liang?" Seeing Liang Junche's absent-minded appearance, Cai Yao asked with concern, "Are you feeling unwell?"

"No..." Liang Junche's last words were swallowed by the protracted ending, because the hand under the table pressed his tiger's mouth, and squeezed it lightly and gently.

The folks have a secret recipe to get rid of all diseases by pinching the tiger's mouth, but Liang Junche feels that his whole body is burning even more, and the Gu king's Gu technique is easy to do.

Fortunately, Cai Yao didn't bother, Zhang Tianwa's words diverted everyone's attention.

"Mr. Qiu, do you like Chang Ji? Chang Ji may be in trouble recently."

"What trouble?" Qiu Ren was shocked, Chang Ji's position in his heart was second only to his parents and Gou Dai.

Zhang Tianwa looked around the coffee shop and after confirming that there was no one around, he lowered his voice and said, "I also heard news from overseas friends, and internal channels said that several players failed in the FA drug test this time. qualified."

"Drugs?!" Qiu Ren's face changed when he talked about drugs, but he quickly calmed down, "What does that have to do with Chang Ji Neng?"

Chang Ji is now very popular in China, from [-]-year-olds to five-foot-twenties. In addition to his status as the main striker of the Premier League giants, he also has a good image.This kind of "goodness" not only includes good looks and outstanding temperament, but also because his resume is particularly in line with the "positive energy of socialism" respected by Huaguo's high-level officials.

Chang Ji went to the UK to study in high school, and accidentally played wild football, which surprised the scouts of the Manchester City team at the time. After struggling hard, he finally signed Chang Ji.

Chang Ji, representing the Manchester City U18 team for the first time, surprised everyone with his skills, and the "Sun", which has always favored Chinese players the most, also praised him.

After that, Chang Ji went all the way, leading the Manchester City U18 team to win the FA Youth Cup.What is even more shocking is that he was admitted to the economics major of Cambridge University under the high-intensity competition.

After that, he entered the first team to play football without any acclimatization, and achieved great results in the Premier League. Last year, he was only two goals away from winning the Golden Boot. Foreign fans gave him the nickname "Oriental God".He did not fail in his studies either. After the video of him participating in the Cambridge Debating Competition came out, netizens said, "It's unscientific and unscientific, God is too partial!"

The most important thing is that when overseas newspapers repeatedly reported that he had changed his nationality, he directly issued a statement on Twitter, saying that I will always love my motherland and will fight for it.

How can such a young man who has the attributes of being a master of learning, patriotism, and the savior of Huaguo football not be loved.

Some people have calculated that there are currently eight weekly football programs broadcast on China Central Television's five sets, and they can basically be renamed the special "Look at how awesome our family Changji is."Not to mention the football program, it is the sports news at noon and evening every day. Whenever there is a game in Changji that day, the news will automatically be transformed into "CCTV reporter rainbow fart competition".

Huaguo football, which has been silent for too long, needs a boost.The mainstream has held it to a very high position. In the past two years, CCTV will try its best to invite Chang Ji to participate in any major sports-related events, even the most popular events such as the Spring Festival Gala.

With such a strong self-control ability, what does the other team's drug use have to do with it?

Zhang Tianwa lowered his voice: "The trouble is that there seems to be something wrong with Chang Ji's test."

Qiu Ren said firmly: "Absolutely impossible!"

Zhang Tianwa: "I also hope so, the national football team has finally seen some hope."

The atmosphere on the table was momentarily gloomy.

Even though Qiu Ren firmly believed that Chang Ji had nothing to do with drug abuse, but if there was even the slightest possibility that it was true, Chang Ji would be ruined.Foreign players may be okay, at most they will be suspended for several months to several years. As long as the professional level does not decline, the media and the public are quite tolerant of this.

But Huaguo is different. Huaguo is in the stage of strict control and crackdown on "drugs". Public figures cheating, dating, violence, swearing, etc., as long as the public relations are done well, they can always be "whitewashed" after a period of time.But as long as public figures are associated with "poison", they should never appear in the public eye again.

"He won't take drugs." Liang Junche affirmed.

Mr. Liang is a loyal fan. Liang Junche has been obsessed with football since he was a child, and he is quite fanatical about football.When I was in junior high school, I also wanted to play professional football, but it was a pity that I was killed by Mr. Liang.Mr. Liang loves football, but he only wants his children and grandchildren to go to school.

Although Liang Junche has no admiration for Chang Ji, he also hopes that he can lead Huaguo football to a bright road.More importantly, Chang Ji has the endorsement of the Liang family's overseas shopping mall. If his image collapses, the Liang family will also suffer heavy losses.

Cai Yao was not very interested in football, so he shrugged: "You know people, you know their faces, but you don't know your heart."

Qiu Ren was so depressed that he bit his spoon.

Liang Junche looked at the thoughtful Gou Dai: "You also like Chang Ji?"

The smell of vinegar is everywhere.

Gou Dai: "No, I'm just thinking, if the reputation of the endorser turns around, it would be a good way."

Liang Junche:? ? ?

Gou Dai, who found himself accidentally speaking his mind, smiled and covered it up: "I mean, if a brand has a deep bond with its spokesperson and the spokesperson's reputation has problems, it will also affect the brand, right?"

Liang Junche was startled, thinking that Gou Dai was alluding to the Liang family who asked Chang Ji to speak for him, he hesitated and said, "Maybe."

Cai Yao: "Don't worry, Mr. Gou. Big brands now have an inspection period for their spokespersons. The bigger the brand, the more cautious it is. The preliminary investigation involves all aspects of the spokesperson. And the terms of the contract will also stipulate that if the spokesperson causes damage to the brand, the brand can Responsibility."

When Cai Yao was eloquent, he accidentally threw the coffee spoon on the carpet.

He bent down and picked it up, but the moment he lowered his head, he bumped into the folded hands under the opposite tablecloth.

Cai Yao thought: Xiaoliang always has such an irresistible friend as Boss Gou, and they are in love with each other.