Explosive entrepreneurship
Chapter 77
Buddy Company.
Monthly meeting.
As the first monthly meeting after the sale of the [Taokongkong] project, everyone found that the atmosphere today was very different. The main reason for the difference probably came from sitting at the edge of the conference table, staring at their dog dad all the time, smiling like a fox Liang Junche.
"I used to think that Xiao Liang was always the unsmiling type." Shen Lianhua whispered to Fu Qiaoming.
Wang Feiniu on the side leaned over his head: "It feels like Mr. Xiao Liang is full of cats, just like the two three flowers raised by the boss."
After Fu Qiaoming looked around twice, he said meaningfully: "The face looks good too."
Shen Lianhua and Li Xiaobai: What?What are you talking about, sister?
Gou Dai didn't give everyone too much time to gossip, and explained that Liang Junche was on summer vacation and wanted to learn more and listen in. Everyone doesn't have to be too cautious, just get along normally.
Qiu Ren on the side didn't know that his friend had already secretly made a fuss, and sighed in his heart that the younger brother is rich and easy to learn, and said: "Yes, the three of us are very familiar, don't be cautious, we are a family, get along well!"
The saying that the company is a family is the highest brainwashing technique of the boss.
For other bosses, the employees would probably be ridiculed in their hearts:
Since it is family, do you divide inheritance?
Can it be inherited?
Is it okay to get paid even if you don’t work?
Otherwise, only paying the obligations of the family members without the rights of the family members, what a tragedy!
But it's very warm when it comes to Budai Company, Gou Dai has always been generous and reasonable, Qiu Ren is not good at handling things but never makes things difficult, everyone is in harmony with each other, and there is really a bit of family closeness.
Liang Junche coughed lightly: "Family members are also divided, so don't mess around."
For example, Gou Dai and I are lovers, whoever you love.
Everyone didn't know Mr. Xiao Liang secretly swore to take the oath of sovereignty, and thought that the other party emphasized that he should not look down on his superiors.
Gou Dai understood Liang Junche's thoughts at a glance, and the corner of his mouth curled up: "Take it all away, let's get to the point, have you all thought of a plan these days?"
[Tao Kongkong] After the project was over, Gou Dai was a little bit out of inspiration, and solicited proposals from everyone. The request must be special and unconventional.
Li Xiaobai was the first to raise his hand. "Boss, we can be a coffee shop!"
Gou Dai: "It's quite satisfactory."
Li Xiaobai: "Boss, have you ever been to Miao Miao Love Cafe?"
Gou Dai took a sip of the chrysanthemum tea on hand: "I've been there once."
There are two big cafes in the Aowei Park where Budai Company is located, one is Moonlight Style where Gou Dai often goes, and the other is "Meow Meow Love" located on the north side of the park, two kilometers away from the company.
The characteristic of 'Miao Miao Love' is that it is a cat pet cafe. The owner has raised more than 20 cats, most of which are rare breeds, and there are also two or three wild cats.
The cats in this store are very spirited and very close to people. They will take the initiative to rub up in front of customers, lie on their backs and ask for their bellies. It is a paradise for cat lovers.
'Meow Meow Love' is well-known. In addition to the office workers in the park, there are many non-park guests who specially come to suck cats and take pictures every day.
Gou Dai understood Li Xiaobai's thinking: "The pet cafe industry is quite new."
Li Xiaobai: "Yes, but there are already many cat cafes and dog cafes in Beicheng, which are not very eye-catching. I personally think that a brand new pet coffee shop can be launched!"
Gou Dai: "For example?"
Li Xiaobai: "For example, small pets such as pythons, lizards, hedgehogs, and ants."
Li Xiaobai thought about the scene by the way: "Think about it, when you are drinking steaming coffee, the cold snake scales wrap around your ankles, you lower your head, meet the snake's eyes, stare affectionately, and enjoy being sober. A joy mingled with chaos."
Everyone obviously didn't expect that Li Xiaobai looked so fair, but his heart was so wild.
Gou Dai lowered his head and began to write and draw in his notebook.
"Pet cafes are quite common in Beicheng. As far as I know, python cafes should be the only ones. Although pythons will discourage many people, there are also many consumers who like rare and exotic animals, and because of their unique hobbies , I am willing to spend money on niche preferences, and if we can stabilize this part of customers, it will indeed be a profit point."
Gou Dai commented.
Crowd: ...
No way, boss, Li Xiaobai is getting nervous, why are you seriously thinking about it?
Fu Qiaoming, who has been afraid of pythons since he was a child, would feel dizzy even when he watched related videos, felt that his determination to "budai is here! I am here!" has been shaken.
Fortunately, in the next second, Gou Dai changed the subject.
"However, it is more difficult to operate this type of store on a large scale. The harm of pythons to customers and the threat of customers to pythons are uncontrollable. In addition to the regular shop assistants responsible for catering, service and cleaning, do we need special python breeders? Others The same is true for rare and exotic beasts. The problems encountered by ordinary cat cafes will be doubled here, and the difficulty will be greater."
The crowd headed by Fu Qiaoming nodded repeatedly.
In fact, Gou Dai quite likes this project, which has the potential to "meet the wonderful requirements of the system".
But after simulating the operation in his mind, Gou Dai found that it really didn't work.
It has profit points:
Just like there are people who suck cats and dogs, groups who like to play with spiders, lizards, and snakes are also small in scale in today's society.If we can create a unique coffee shop in the city, and become famous, it will become a gathering place for this group of people, and the revenue will be guaranteed.
Its failure points are all pitches:
For example, in the event of a pet accident, all the snakes turned into dried snakes, not to mention whether the Animal Association will come to the door, the cost of the initial investment will be in vain;
Another example is the occurrence of pet injuries. If a person is bitten by a snake, even if the snake is not poisonous, the medical expenses for compensation, fines for door-to-door visits, and media hush money are all expenses;
Another example is food safety issues. Where there are pets, it is difficult to guarantee food hygiene;
Coupled with high labor costs and high operating expenses, it is easy to break the capital chain.
Gou Dai chose to give up such a "unique" project because the time required for its two nodes is too long.
The system requires the completion of "success to natural failure" within four months, and a high evaluation of 38 stars in eight indicators.
If you only operate one coffee shop, you will not be able to get high marks for indicators such as financing usage.
Therefore, only multiple cafes can be operated.
However, special pet cafes are not a product that can be scaled up quickly. Considering the customer radiation area, one or two in a city is appropriate, and there will not be enough consumer support if there are too many.When opening stores in different cities, it is necessary to consider the adaptability and sensitivity of different pets to different climates, as well as the local cultural tolerance of the city.
Even if site selection, pet purchases, and personnel recruitment and training can all be completed ahead of schedule and not counted in the four-month operating time of the system, four months is a very hasty time for the entire store to establish itself in a city, establish a foothold, and meet various business requirements. .Not to mention going bankrupt naturally within four months.
Everyone is unaware of the thousands of twists and turns in Gou Dai's mind, only to be the boss, even if he has a clear mind, he still maintains reason.
Seeing everyone's relieved expressions, Li Xiaobai said aggrievedly, "Aren't snakes cute? Lizards are pretty good too."
Fu Qiaoming was disgusted: "Did you reincarnate into the wrong family? Should your surname be Xu?"
Li Xiaobai: "Although I am not Xu Xian, I love the White Snake. Repaying kindness and devotion, the world is not worthy."
Xiao Qian couldn't stand it anymore, so he stood up and introduced his project idea.
"My idea is to make a random dating software. Its inspiration comes from a few days ago when I went shopping with my girlfriend..."
"Wait!"
As soon as Xiao Qian started, he was interrupted by several voices in unison.
Shen Lianhua: "You actually have a girlfriend?"
Li Xiaobai: "You actually have a girlfriend?"
Wang Feiniu: "Even you can have a girlfriend!"
Xiao Qian: ...
Gou Dai, the only one who knew the inside story, stopped the three single dogs from asking the truth. "This is a private matter, Xiao Qian, you continue."
Xiao Qian nodded: "My girlfriend likes to eat roasted leg of lamb. The food processing store in the shopping mall happened to sell it that day. While eating leg of lamb, my girlfriend suddenly felt that in this world, there will still be three people or three groups of people , and we ate the other three legs of the same sheep, there was a strange fate in the dark."
Shen Lianhua, who was still shocked that Xiao Qian had a girlfriend: "So you plan to make a missing person notice, oh no, the sheep-hunting enlightenment APP? Who ate the sheep! Foryou! Warmed the loneliness! Aha! The mutton is delicious The leg of lamb is still drooling! Hey!"
Xiao Qian: ...
Xiao Qian, who was dumbfounded by Shen Lianhua's singing, continued after a minute: "I just feel that in this world, there will be an inexplicable fate every moment, but we don't know who each other is."
Speaking of fate, Xiao Qian smiled.If his mother hadn't cheated, would he still be with his current sister?Maybe it will, and we will meet in another form.
"Is it possible to make a fate dating software, for example, when I am eating leg of lamb, I input my current TAG#羊脚# in the software, and then let the system match. The system will search among users within five days before and after. Users who have entered TAG#羊脑#, recommend it to me, and create a temporary chat interface. Then we can communicate on the 'lamb leg'. If we find a common language, we can choose to make friends for a long time. If one party fails, we can choose to break the relationship. .”
After Xiao Qian finished talking about his thoughts, he was quickly questioned.
"What about the profit point? The basic functions of social software have no profit point." Shangguan Jingxian only cares about profit.
"To be honest, in terms of efficiency, it's not as good as Eggplant. TAG searching for people as you like will only result in the situation of 'can't match people for half a day' and 'crowds get together'." Fu Qiaoming is very old-fashioned and sees the problem, "For example, if you type in' Leg of lamb’, it’s very difficult for you to match someone who is also interested in leg of lamb. Even if there is, it may be a long time ago. Everyone has inspiration, for example, liking a certain celebrity or a certain drama together will result in a large number of users being recommended. If you want to chat one by one, you might as well post a post under the tag on Weibo or Eggplant, so you can find like-minded people.”
Xiao Qian was a little bit shocked.
Gou Dai comforted: "The idea is very good, but now there are many precedents for stranger chat software, and there is a lack of monitoring, which leads to the proliferation of pornographic industries and is easy to be targeted by competitors. And the profit needs to be based on the premise of a large number of users. Our company can’t afford the early stage of burning money.”
Gou Dai found a high-sounding reason to veto it, but in fact, apart from the fact that the project was indeed more difficult in practice, it was more because of Xiao Qian's idea, which reminded him of his first entrepreneurial attempt. APP].
Wang Feiniu couldn't wait to raise his hand: "Suddenly discovered that my idea is similar to that of Xiaoqian'er."
Li Xiaobai: "What's wrong? Did you get inspired by eating pig's trotters or chicken feet?"
Shen Lianhua: "It may also be the inspiration from shit."
Wang Feiniu was pleasantly surprised, and put his arms around Shen Lianhua's head: "Huahua! You know me too well!"
Shen Lianhua, who was hugged so hypoxic: I don't want to understand, please let me go.
Wang Feiniu let go of Shen Lianhua, and continued: "My project is also to make friends with strangers, but Xiaoqianer's common tags are too extensive. Like Sister Qiaoming said, it will cause cold tags to be ignored, and the number of hot tags will be flooded. It makes sense. So I narrowed it down to the market, which is 'shit'!"
The last two words were so flavorful that Qiu Ren and Shangguan Jingxian who were drinking coffee silently put down their cups.
Wang Feiniu did not forget to interact to mobilize the atmosphere: "Mr. Xiao Liang, what do you do in the bathroom?"
Liang Junche remained silent and did not answer this question.
The sweetheart is still present, does he still want an image!
He doesn't shit!
He ate peony staple food, served with rose salad, and jasmine tea, and finally completed excretion by chemical reaction!Thanks!
The interaction failed, Wang Feiniu insisted that as long as I am not embarrassed, you are the ones who are embarrassed, and dragged Shen Lianhua aside: "Huahua, what are you doing shitting on?"
Shen Lianhua really didn't want to talk to Wang Feiniu, but the other party looked at him with pitiful eyes.Thinking of the other party's eagerness to help others at work, Shen Lianhua replied helplessly: "I know how to scan my phone."
"Yes!" Wang Feiniu slapped the table, excited as if he heard the truth.
"In the workplace, we have a proper term called 'paid shit'. Work is not called making money, but an equivalent exchange of money paid by the boss and labor paid by you. Only shitting in the toilet during working hours is the real thing. Make money! If you work hard for 1 minute, you will take an extra minute of rest! 1 minutes a day, you can pull out a paid weekend in a month!"
After Wang Feiniu finished speaking, the audience fell silent.
Firstly, the word "shit" is flying all over the place, which is too tasteful; secondly, the boss is present, so it is really heartless to share his experience of catching fish.
Wang Feiniu is not lacking in thoughtfulness, so he changed the topic: "Although we are in such a good company as Budai, we can still work when we want to take a shit, but it does not hinder other companies with a bad atmosphere. Many employees use the toilet to relieve stress! It can be said that, The toilet is the place where the working dogs breathe, the source of happiness, the only happy moment of the day."
A paragraph makes good use of contrast, highlights key points, flatters, and sublimates emotions.
Wang Feiniu gave himself a thumbs up.
Gou Dai remained silent, planning to redecorate the company toilet tomorrow.
It turns out that the most important place for a company is not the general manager's office or the meeting room, but the toilet.
Wang Feiniu spitting and sharing his "shit experience".
"I think when I was a child, I didn't have the electronic products that are flooding today, no tablet, no mobile phone, no SWITCH. Every time I went to the toilet, I would bring a little book. Sometimes I was in a hurry and forgot to bring the book, and I couldn't sit idle. I will take the toothpaste and laundry detergent that are readily available and read the instructions line by line!"
Li Xiaobai: "There is no need to describe it so vividly."
Shen Lianhua: "Please get to the point quickly! Stop shitting!"
Wang Feiniu is as good as others: "It can be seen that the moment of shitting is the emptiest, lonely and coldest time for a sage. The head and heart must take something in order to be satisfied."
Qiu Ren faintly nauseated: "Xiao Niu, don't talk about ingestion when talking about pooping, the picture is too rich."
Wang Feiniu: "One intake is not the other intake. It is not the intake of food and poop, but the intake of happiness and motivation. Some people like to howl when they poop, some like to poop and watch videos, and some like to poop. Taking selfies from time to time, in short, during this 'empty and happy' time, it is difficult for people to shit, there must be some action. We can integrate it into a dedicated industry, called [shit APP]!"
Wang Feiniu paid homage passionately, with the attitude of "making friends with shit, recruiting heroes with shit".
Everyone turned their faces away, not wanting to listen to this tasteful commentary.
Gou Dai was left to draw pictures in his notebook, and asked Wang Feiniu, "Then what exactly does this app do?"
Wang Feiniu: "You can search for 'people who shit at the same time' or 'shake people who shit in the same city', and then chat and share your experiences."
Qiu Ren shook his head: "Unless you have hemorrhoids, I don't think you can feel anything special."
Wang Feiniu looked at Gou Dai, seeking approval.
Gou Dai thought for a moment, and said solemnly: "Simple chatting is a bit boring, but you can do some interactive streams, such as the chessboard versus battle zone, where people who solve physical problems at the same time can come to a game; For movies, you can chat and comment; for another example, Lianmai Singing, it’s not bad to open a toilet Maiba area, after all, the echo in the small space has its own characteristics; toilet beauty shots are also good, the toilet lights are generally reddish and soft, and the photos look good, which is now selfies Software is prevalent, and this advantage is not obvious.”
Wang Feiniu gave Gou Dai admiration: "Boss, you are too powerful."
Gou Dai: "As for the profit point, because its positioning is the software used when going to the toilet, we can also cooperate with relevant organizations to collect advertising fees, such as andrology advertisements, hemorrhoid advertisements, etc. We can also sell anxiety, such as [Others connect You’re always reading while going to the toilet, don’t you work hard?] [The wage earners rely on toilet time to memorize vocabulary, one year to be admitted to a graduate student majoring in English] and so on, and then sell online courses, books, etc. by the way.”
Wang Feiniu's eyes were as bright as the sun: "Boss is indeed far-sighted!"
Everyone looked at Gou Dai, admiring the boss's nonsense so calmly.
Wang Feiniu: "Boss, let's act if we don't want to, let's do it with [Shit APP]!"
Gou Dai smiled: "No. Next."
Wang Feiniu felt melancholy.
Everyone took a long breath.
Fortunately, Gou Dai was sensible in the end, they don't want to go out in the future, and be introduced by others, "This gentleman/miss is a senior at Budai Company, yes, it is the company that studies the field of shit."
Shen Lianhua was well prepared and even made a supporting PPT explanation.
He walked up to the podium and turned on the projection screen.
"My inspiration came from the complaints of two girls who had lunch at the 'Moonlight' cafe last week. They said that their boyfriends would only say 'drink more hot water' when she was not feeling well."
Shen Lianhua's words got Fu Qiaoming's approval: "Damn, it's just a portrayal of my husband. If my aunt is in pain, drink more hot water; if you have labor pains before pregnancy, drink more hot water; if you are irritable after childbirth, drink more hot water! My mother decides which day he will be seriously ill. Now, tell him not to go to the hospital, drink more hot water!"
As an unmarried little virgin, Shen Lianhua felt that Fu Qiaoming's firepower had affected him, and her volume dropped an octave: "But we men are also very wronged, and we really don't know how to comfort him."
Fu Qiaoming let out a "huh": "There is nothing in the world that you don't understand. It's just that you don't care, don't pay attention, and don't want to learn!"
Shen Lianhua looked aggrievedly at Gou Dai for help.
Gou Dai didn't know whether to laugh or cry, and signaled Fu Qiaoming to calm down: "Isn't Lianhua here to solve the problem, let us listen."
Shen Lianhua: "My idea for starting a business is [Automatic Reply Robot for Love Messages]."
On the projection screen, densely packed book covers jumped out.
"We can select 100 love novels, as well as a selection of love poems by ancient and modern Chinese and foreign masters, and sad sentences in QQ space, and integrate the most disgusting and soothing automatic reply templates. Of course, the specific keyword triggers, etc., also need Boss Gou Technical support from an IT expert like Xiaoqianer!"
Xiao Qian nodded: "It's not difficult technically, just program the material library."
Shen Lianhua: "Yes, we can also set up several modes, that is, the relationship between two interlocutors, husband and wife, boyfriend and girlfriend, Jiji, Baihe, etc., to segment users and meet various needs."
Shen Lianhua clicked on a simulated WeChat dialog box on the projection screen, and the dialogue animation kept popping up.
[Female: Husband, I miss you so much! 】
[Male (automatic reply): I miss you/but I can’t tell you/like a tree full of pear blossoms/will never bear apples]
[Female: Why can't you say it? 】
[Male (automatic reply): Can’t say / because I love / so deep / can’t say / I don’t want to redeem / your indifference / can’t say / just let the tears fall / ignorantly]
Shen Lianhua: "This is the interface I envisioned. How about it? With this magic tool, you can not only read famous lines, lyrics and poems at your fingertips, but also improve your overall humanistic quality! Boys don't have to worry about appeasing their girlfriends, and they don't have to worry about their wives' complaints." , I am worried that my aunt will be angry if I don’t reply to the message in time, so I can open the program to continue the happy game at any time! Girls don’t have to listen to straight men’s quotations every day, drink hot water at every turn, enjoy sweet talk in all aspects, and feel naturally happy!”
Unexpectedly, Mr. Xiao Liang, who had been silent all this time, spoke first.
Liang Junche: "If my partner treats me with a machine, I will be even more sad. I would rather drink hot water." As he said, his eyes drifted to Gou Dai with aggrieved eyes.
Gou Dai reassuredly handed over a cup of hot water: "It's okay for the automatic reply to spread in a small area. If it really becomes a well-known tool, it may chill people's hearts. The language seems to be warm, but the interpersonal relationship is indifferent."
Shen Lianhua was denied, and the whole figure was like an eagle with its wings broken, without the vigor of the previous moment.
Gou Dai smiled and added: "It's not that this project is not good. In fact, from another perspective, in this world, apart from lazy people who deal with feelings, there are also passionate people who are clumsy and don't know how to express themselves. This automatic If the responder is improved, it can guide such groups how to express, pull keywords, and know how to act next, which can also benefit one party.”
Shen Lianhua's whole face lit up, her fighting spirit returned to high.
Gou Dai: "However, there are too many potential negative effects in the actual operation of this kind of application, just like opium poppy can be used as medicine and poison. As producers, we should try not to produce opium poppy products."
Shen Lianhua accepted Gou Dai's suggestion.
It was Shangguan Jingxian who spoke next to Shen Lianhua, and after Gou Dai listened patiently, he found a reasonable reason to deny it.
It’s not that Shangguan Jingxian’s project is bad, on the contrary, it’s great. The rising sun industry has a huge market. Shangguan Jingxian has also set up various risk monitoring points. Gou Dai has exhausted his brains and can’t think of breaking through its secret control way of bankruptcy.
The last one to report was Fu Qiaoming.
Recently, Fu Qiaoming communicated frequently with big companies. As soon as he came to the stage, he showed the momentum of "controlling the audience".
Shen Lianhua and Wang Feiniu clapped their hands very supportively.
Fu Qiaoming copied the PPT, scanned the crowd, and interacted: "Let's see how I am different from the past?"
Fu Qiaoming's dressing style tends to be simple and European, clean and tidy.
"A little fatter?" Shen Lianhua was cautious.
"Sunburned?" Li Xiaobai hit him twice.
"Looks like you have two more pimples on your forehead?" Wang Fei had sharp eyes.
Fu Qiaoming was so angry that he swung the laser light pen on the ceiling a few times: "I'm wearing a famous brand today, don't you see it!"
It was only then that everyone discovered that Fu Qiaoming's jacket today was Prada, and the inner skirt was Chanel. The brand on his feet was unknown, but it was probably of the same grade.
Fu Qiaoming heaved a long sigh, and said after a while: "Look, I'm wearing outfits that are more than ten times the usual price, and you don't have the feeling of 'beautiful eyes', so why can he sell them so expensive?"
"Because of the brand."
as we all know.
Fu Qiaoming nodded, and clicked on the PPT. The picture on the home page was a store with the style of "some printed good product". The difference was that the items displayed in the picture were all equipped with shiny special effects, like piles of Blingbling crystals.
"My entrepreneurial project is an offline chain of physical stores called [Wuhuang Guipin]!"
Shen Lianhua complained: "Are you a combination of [a certain Yinliangpin] and [a certain Chuangyoupin]?"
Fu Qiaoming: "Yes or no, what we sell is similar to these stores, all kinds of groceries, all-inclusive, but we have a distinctive feature, that is, expensive! Expensive! Expensive! It is by no means a certain printing one or two hundred and a certain creation two or three Grade ten!"
Shen Lianhua: "How expensive are these things?"
Fu Qiaoming had a look of "you don't understand": "Nowadays, luxury stores are starting to cross-border, such as Chanel milk powder, Hermès notebooks, Cartier coffee, it's another matter, there must be something expensive."
Shen Lianhua: "It's impossible for us to have a purchase channel for these things. Could it be...you want to make A goods."
Before Shen Lianhua could finish her sentence, she received a ball of paper thrown by Fu Qiaoming.
"Hey, our Budai is recognized as the company with the strongest momentum in the industry this year, how can we do something that smashes our own brand!"
Shen Lianhua: "Could it be that we do our own business? And then do joint names with big names? Although I have never done it in the fashion industry, these big names are so cold and cold that it is very difficult to get online, let alone cooperation."
Fu Qiaoming looked like a child who can't be taught: "Why do we have to cooperate? We can create a big name!"
This time it was Liang Junche who denied him, the young master who dealt with luxury brands since he was a child, so he naturally knew this business quite well.
"The emergence and standing of every luxury brand needs to accumulate over time, repeatedly promoting its own brand culture and philosophy, and shaping its style. This brainwashing process requires a lot of publicity funds and a long cycle. Once it is not successful, it will end up with nothing. return."
Fu Qiaoming shook his head: "No, no, no, we don't need to create a special style, it's too complicated and troublesome, we only need to do one thing, which is expensive!"
As he said that, two lines of words appeared on the next page of the PPT - "You get what you pay for, and you get what you get for ten cents".
Fu Qiaoming: "I'm from the province of F, and we have a lot of clothing production and processing factories. In the early years, my second uncle went to the factory to get many suits with good fit and material, and sold them in Beicheng. The quality, the fabric, and the workmanship, It is definitely better than 90% of the suit shops in Beicheng at that time! And the two-piece suit is only [-] yuan, and you can buy two sets and get a free shirt! The result, guess what?"
Wang Feiniu: "Supply exceeds demand?"
Fu Qiaoming shook his head: "Business is bleak! I can't sell two sets a day! Later, my second uncle got advice from a famous teacher and changed the name of the store. It was still those suits, with zeros added after the price tag. One set was [-], how much did you buy? No discounts, no gifts. Guess what? There are a lot of people, and the sales are hot."
After Fu Qiaoming finished speaking, he looked at the men present: "If there is a new sneaker that only sells for 200 yuan, and the feel and materials are better than AJ, will you give up AJ and buy it?"
Sneaker fanatic Li Xiaobai thought for a while, then shook his head decisively.
Fu Qiaoming: "In the same way, even if someone tells me that a cream worth 2000 yuan has the same ingredients or even better effects than a skin care product worth [-] yuan, I will not use a certain cream. This is a kind of consumer psychology."
"So how about we make three-point products, sell them for ten cents, and build expensive series of stores?" Fu Qiaoming looked at Gou Dai.
Gou Dai lowered his head, and after the pen drew a long line in the notebook, he shook his head.
"What you just said is actually two concepts." Gou Dai broke it with a single sentence.
"Today is different from the past. Your uncle's experience does reflect the social phenomenon of an era of 'priceism'. At that time, Beicheng developed rapidly and produced a group of "new wealthy classes". It is unnecessary, and the people who are suddenly rich in economic level are eager to improve their quality of life. Low, people's aesthetics of life has not been improved accordingly, they only judge the quality of things by price, and think that expensive prices are good things."
Gou Dai took a sip of tea and continued: "However, the manufacturing industry is already very developed at present, and consumers have already cultivated a pair of discerning eyes. You say that men buy sneakers and women buy expensive cosmetics. It is not for practical value. More It is to pay for the brand value. But you say that you can create homogeneous items casually now, but the price is several times more expensive, and no fool will pay for it.”
Seeing that Fu Qiaoming was puzzled, Gou Dai gave an example: "I'm going to make an unknown mask now, and put the price of lamer on it, will you buy it? Maybe micro-businesses can do it, but direct sales and brainwashing skills also require a lot of effort All in all, the expensive price strategy is only feasible if I create a brand value recognized by consumers. But the publicity and marketing expenses involved are a terrible figure.”
Qiu Ren, a loyal supporter of Gou Dai, nodded immediately: "Yes, [Chasing Wind Tea] was a big hit before, and the sales were astonishing, but the boss directly spent [-] million in publicity expenses to spread it all over the country."
After Qiu Ren finished speaking, he remembered that the idea of "Chasing Wind Tea" was given by Gou Dai, and his heart ached, feeling like he had missed hundreds of millions.
Fu Qiaoming shook his head, looking very frustrated.
Looking at the store pattern on the background of the PPT, Gou Dai thought deeply: "But it is indeed a good idea to be a chain grocery brand store."
"Huh?" Everyone was curious and couldn't wait to hear the boss's idea.
Gou Dai: "I'll think about it for a while, and then I'll share it with you."
==
After the meeting ended, only Gou Dai and Liang Junche were left in the huge conference room.
While thinking about the plan, Gou Dai touched Xiao Che who had been locked up in his arms for a long time.
Liang Junche on the side helped Xiaodai smooth his hair without disturbing him.
Gou Dai quickly drew up his own thinking map, and asked Liang Junche: "Do you know the current Huaguo market, the proportion of mobile phone sales of each brand?"
Xiao Liang always sat upright, like a student answering questions.
"Huawei and Apple each account for half of the country, right?" Liang Junche guessed.
Gou Dai shook his head and gave the data: "The latest statistics show that Huawei is about [-]%, VIVO, OPPO and Xiaomi add up to [-]%, Apple [-]%, and the remaining brands [-]%."
Liang Junche was very surprised. He felt the whole school. He rarely saw people using brands like vivo and oppo. He didn't expect the market share to be so huge.
Gou Dai saw through it at a glance: "Do you feel that some brands are not used by anyone?"
Liang Junche nodded.
Gou Dai: "In fact, these brands are very popular in third-, fourth-, and fifth-tier cities. Although the unit price is low, they are updated quickly, and the market is actually very broad. In recent years, many companies in Beicheng have focused on the sinking market. The consumption power of these cities There’s still a lot of room to dig.”
Liang Junche thought back and forth, and came to a conclusion: "So, you plan to open an inexpensive chain grocery store in third- and fourth-tier cities?"
Gou Dai: "Yes or no, the main battlefield of my entrepreneurship is still Beicheng. I just express that, in fact, mass consumption is not as exquisite as the media renders it today, and there are still many sinking markets in the city."
Liang Junche understood: "However, there are also many stores similar to 'two yuan stores' and 'nine yuan stores' in Beicheng. If we are an affordable grocery store, where is the competitiveness reflected? Negotiating lower purchase prices? Purchasing better quality commodity?"
Gou Dai smiled meaningfully: "Maybe, the product is special."
Before the words finished, Xiao Che in his arms seemed dissatisfied with the "servant"'s neglect, straightened up, and smacked Gou Dai's lips twice.
"This bastard." The one who reacted most violently was Liang Junche, who wanted to throw Fat Sanhua to the ground.
Gou Dai naturally understood the other party's little thoughts, grabbed Liang Junche who wanted to teach Xiao Che a lesson, wrapped his other arm around the other party's waist, and kissed the corner of his mouth.
Liang Junche's eyes widened suddenly and became brighter and brighter, and then he turned his back on the guest, pressing the person in front of him on the back of the chair, and his hot lips moved cautiously and enthusiastically, poking in.
The light at noon renders everything in the house bright and fuzzy.
Outside the window, there happened to be a white dove tired of flying, perched on the waistline of a high-rise building, fluttering its wings, and looking at the lonely three-colored cat.
Flying White Pigeon was curious: "You are so fat, why are you still so melancholy?" '
Sanhua Xiaoche was wronged: "I am a cat, why do I have to eat dog food." '
Monthly meeting.
As the first monthly meeting after the sale of the [Taokongkong] project, everyone found that the atmosphere today was very different. The main reason for the difference probably came from sitting at the edge of the conference table, staring at their dog dad all the time, smiling like a fox Liang Junche.
"I used to think that Xiao Liang was always the unsmiling type." Shen Lianhua whispered to Fu Qiaoming.
Wang Feiniu on the side leaned over his head: "It feels like Mr. Xiao Liang is full of cats, just like the two three flowers raised by the boss."
After Fu Qiaoming looked around twice, he said meaningfully: "The face looks good too."
Shen Lianhua and Li Xiaobai: What?What are you talking about, sister?
Gou Dai didn't give everyone too much time to gossip, and explained that Liang Junche was on summer vacation and wanted to learn more and listen in. Everyone doesn't have to be too cautious, just get along normally.
Qiu Ren on the side didn't know that his friend had already secretly made a fuss, and sighed in his heart that the younger brother is rich and easy to learn, and said: "Yes, the three of us are very familiar, don't be cautious, we are a family, get along well!"
The saying that the company is a family is the highest brainwashing technique of the boss.
For other bosses, the employees would probably be ridiculed in their hearts:
Since it is family, do you divide inheritance?
Can it be inherited?
Is it okay to get paid even if you don’t work?
Otherwise, only paying the obligations of the family members without the rights of the family members, what a tragedy!
But it's very warm when it comes to Budai Company, Gou Dai has always been generous and reasonable, Qiu Ren is not good at handling things but never makes things difficult, everyone is in harmony with each other, and there is really a bit of family closeness.
Liang Junche coughed lightly: "Family members are also divided, so don't mess around."
For example, Gou Dai and I are lovers, whoever you love.
Everyone didn't know Mr. Xiao Liang secretly swore to take the oath of sovereignty, and thought that the other party emphasized that he should not look down on his superiors.
Gou Dai understood Liang Junche's thoughts at a glance, and the corner of his mouth curled up: "Take it all away, let's get to the point, have you all thought of a plan these days?"
[Tao Kongkong] After the project was over, Gou Dai was a little bit out of inspiration, and solicited proposals from everyone. The request must be special and unconventional.
Li Xiaobai was the first to raise his hand. "Boss, we can be a coffee shop!"
Gou Dai: "It's quite satisfactory."
Li Xiaobai: "Boss, have you ever been to Miao Miao Love Cafe?"
Gou Dai took a sip of the chrysanthemum tea on hand: "I've been there once."
There are two big cafes in the Aowei Park where Budai Company is located, one is Moonlight Style where Gou Dai often goes, and the other is "Meow Meow Love" located on the north side of the park, two kilometers away from the company.
The characteristic of 'Miao Miao Love' is that it is a cat pet cafe. The owner has raised more than 20 cats, most of which are rare breeds, and there are also two or three wild cats.
The cats in this store are very spirited and very close to people. They will take the initiative to rub up in front of customers, lie on their backs and ask for their bellies. It is a paradise for cat lovers.
'Meow Meow Love' is well-known. In addition to the office workers in the park, there are many non-park guests who specially come to suck cats and take pictures every day.
Gou Dai understood Li Xiaobai's thinking: "The pet cafe industry is quite new."
Li Xiaobai: "Yes, but there are already many cat cafes and dog cafes in Beicheng, which are not very eye-catching. I personally think that a brand new pet coffee shop can be launched!"
Gou Dai: "For example?"
Li Xiaobai: "For example, small pets such as pythons, lizards, hedgehogs, and ants."
Li Xiaobai thought about the scene by the way: "Think about it, when you are drinking steaming coffee, the cold snake scales wrap around your ankles, you lower your head, meet the snake's eyes, stare affectionately, and enjoy being sober. A joy mingled with chaos."
Everyone obviously didn't expect that Li Xiaobai looked so fair, but his heart was so wild.
Gou Dai lowered his head and began to write and draw in his notebook.
"Pet cafes are quite common in Beicheng. As far as I know, python cafes should be the only ones. Although pythons will discourage many people, there are also many consumers who like rare and exotic animals, and because of their unique hobbies , I am willing to spend money on niche preferences, and if we can stabilize this part of customers, it will indeed be a profit point."
Gou Dai commented.
Crowd: ...
No way, boss, Li Xiaobai is getting nervous, why are you seriously thinking about it?
Fu Qiaoming, who has been afraid of pythons since he was a child, would feel dizzy even when he watched related videos, felt that his determination to "budai is here! I am here!" has been shaken.
Fortunately, in the next second, Gou Dai changed the subject.
"However, it is more difficult to operate this type of store on a large scale. The harm of pythons to customers and the threat of customers to pythons are uncontrollable. In addition to the regular shop assistants responsible for catering, service and cleaning, do we need special python breeders? Others The same is true for rare and exotic beasts. The problems encountered by ordinary cat cafes will be doubled here, and the difficulty will be greater."
The crowd headed by Fu Qiaoming nodded repeatedly.
In fact, Gou Dai quite likes this project, which has the potential to "meet the wonderful requirements of the system".
But after simulating the operation in his mind, Gou Dai found that it really didn't work.
It has profit points:
Just like there are people who suck cats and dogs, groups who like to play with spiders, lizards, and snakes are also small in scale in today's society.If we can create a unique coffee shop in the city, and become famous, it will become a gathering place for this group of people, and the revenue will be guaranteed.
Its failure points are all pitches:
For example, in the event of a pet accident, all the snakes turned into dried snakes, not to mention whether the Animal Association will come to the door, the cost of the initial investment will be in vain;
Another example is the occurrence of pet injuries. If a person is bitten by a snake, even if the snake is not poisonous, the medical expenses for compensation, fines for door-to-door visits, and media hush money are all expenses;
Another example is food safety issues. Where there are pets, it is difficult to guarantee food hygiene;
Coupled with high labor costs and high operating expenses, it is easy to break the capital chain.
Gou Dai chose to give up such a "unique" project because the time required for its two nodes is too long.
The system requires the completion of "success to natural failure" within four months, and a high evaluation of 38 stars in eight indicators.
If you only operate one coffee shop, you will not be able to get high marks for indicators such as financing usage.
Therefore, only multiple cafes can be operated.
However, special pet cafes are not a product that can be scaled up quickly. Considering the customer radiation area, one or two in a city is appropriate, and there will not be enough consumer support if there are too many.When opening stores in different cities, it is necessary to consider the adaptability and sensitivity of different pets to different climates, as well as the local cultural tolerance of the city.
Even if site selection, pet purchases, and personnel recruitment and training can all be completed ahead of schedule and not counted in the four-month operating time of the system, four months is a very hasty time for the entire store to establish itself in a city, establish a foothold, and meet various business requirements. .Not to mention going bankrupt naturally within four months.
Everyone is unaware of the thousands of twists and turns in Gou Dai's mind, only to be the boss, even if he has a clear mind, he still maintains reason.
Seeing everyone's relieved expressions, Li Xiaobai said aggrievedly, "Aren't snakes cute? Lizards are pretty good too."
Fu Qiaoming was disgusted: "Did you reincarnate into the wrong family? Should your surname be Xu?"
Li Xiaobai: "Although I am not Xu Xian, I love the White Snake. Repaying kindness and devotion, the world is not worthy."
Xiao Qian couldn't stand it anymore, so he stood up and introduced his project idea.
"My idea is to make a random dating software. Its inspiration comes from a few days ago when I went shopping with my girlfriend..."
"Wait!"
As soon as Xiao Qian started, he was interrupted by several voices in unison.
Shen Lianhua: "You actually have a girlfriend?"
Li Xiaobai: "You actually have a girlfriend?"
Wang Feiniu: "Even you can have a girlfriend!"
Xiao Qian: ...
Gou Dai, the only one who knew the inside story, stopped the three single dogs from asking the truth. "This is a private matter, Xiao Qian, you continue."
Xiao Qian nodded: "My girlfriend likes to eat roasted leg of lamb. The food processing store in the shopping mall happened to sell it that day. While eating leg of lamb, my girlfriend suddenly felt that in this world, there will still be three people or three groups of people , and we ate the other three legs of the same sheep, there was a strange fate in the dark."
Shen Lianhua, who was still shocked that Xiao Qian had a girlfriend: "So you plan to make a missing person notice, oh no, the sheep-hunting enlightenment APP? Who ate the sheep! Foryou! Warmed the loneliness! Aha! The mutton is delicious The leg of lamb is still drooling! Hey!"
Xiao Qian: ...
Xiao Qian, who was dumbfounded by Shen Lianhua's singing, continued after a minute: "I just feel that in this world, there will be an inexplicable fate every moment, but we don't know who each other is."
Speaking of fate, Xiao Qian smiled.If his mother hadn't cheated, would he still be with his current sister?Maybe it will, and we will meet in another form.
"Is it possible to make a fate dating software, for example, when I am eating leg of lamb, I input my current TAG#羊脚# in the software, and then let the system match. The system will search among users within five days before and after. Users who have entered TAG#羊脑#, recommend it to me, and create a temporary chat interface. Then we can communicate on the 'lamb leg'. If we find a common language, we can choose to make friends for a long time. If one party fails, we can choose to break the relationship. .”
After Xiao Qian finished talking about his thoughts, he was quickly questioned.
"What about the profit point? The basic functions of social software have no profit point." Shangguan Jingxian only cares about profit.
"To be honest, in terms of efficiency, it's not as good as Eggplant. TAG searching for people as you like will only result in the situation of 'can't match people for half a day' and 'crowds get together'." Fu Qiaoming is very old-fashioned and sees the problem, "For example, if you type in' Leg of lamb’, it’s very difficult for you to match someone who is also interested in leg of lamb. Even if there is, it may be a long time ago. Everyone has inspiration, for example, liking a certain celebrity or a certain drama together will result in a large number of users being recommended. If you want to chat one by one, you might as well post a post under the tag on Weibo or Eggplant, so you can find like-minded people.”
Xiao Qian was a little bit shocked.
Gou Dai comforted: "The idea is very good, but now there are many precedents for stranger chat software, and there is a lack of monitoring, which leads to the proliferation of pornographic industries and is easy to be targeted by competitors. And the profit needs to be based on the premise of a large number of users. Our company can’t afford the early stage of burning money.”
Gou Dai found a high-sounding reason to veto it, but in fact, apart from the fact that the project was indeed more difficult in practice, it was more because of Xiao Qian's idea, which reminded him of his first entrepreneurial attempt. APP].
Wang Feiniu couldn't wait to raise his hand: "Suddenly discovered that my idea is similar to that of Xiaoqian'er."
Li Xiaobai: "What's wrong? Did you get inspired by eating pig's trotters or chicken feet?"
Shen Lianhua: "It may also be the inspiration from shit."
Wang Feiniu was pleasantly surprised, and put his arms around Shen Lianhua's head: "Huahua! You know me too well!"
Shen Lianhua, who was hugged so hypoxic: I don't want to understand, please let me go.
Wang Feiniu let go of Shen Lianhua, and continued: "My project is also to make friends with strangers, but Xiaoqianer's common tags are too extensive. Like Sister Qiaoming said, it will cause cold tags to be ignored, and the number of hot tags will be flooded. It makes sense. So I narrowed it down to the market, which is 'shit'!"
The last two words were so flavorful that Qiu Ren and Shangguan Jingxian who were drinking coffee silently put down their cups.
Wang Feiniu did not forget to interact to mobilize the atmosphere: "Mr. Xiao Liang, what do you do in the bathroom?"
Liang Junche remained silent and did not answer this question.
The sweetheart is still present, does he still want an image!
He doesn't shit!
He ate peony staple food, served with rose salad, and jasmine tea, and finally completed excretion by chemical reaction!Thanks!
The interaction failed, Wang Feiniu insisted that as long as I am not embarrassed, you are the ones who are embarrassed, and dragged Shen Lianhua aside: "Huahua, what are you doing shitting on?"
Shen Lianhua really didn't want to talk to Wang Feiniu, but the other party looked at him with pitiful eyes.Thinking of the other party's eagerness to help others at work, Shen Lianhua replied helplessly: "I know how to scan my phone."
"Yes!" Wang Feiniu slapped the table, excited as if he heard the truth.
"In the workplace, we have a proper term called 'paid shit'. Work is not called making money, but an equivalent exchange of money paid by the boss and labor paid by you. Only shitting in the toilet during working hours is the real thing. Make money! If you work hard for 1 minute, you will take an extra minute of rest! 1 minutes a day, you can pull out a paid weekend in a month!"
After Wang Feiniu finished speaking, the audience fell silent.
Firstly, the word "shit" is flying all over the place, which is too tasteful; secondly, the boss is present, so it is really heartless to share his experience of catching fish.
Wang Feiniu is not lacking in thoughtfulness, so he changed the topic: "Although we are in such a good company as Budai, we can still work when we want to take a shit, but it does not hinder other companies with a bad atmosphere. Many employees use the toilet to relieve stress! It can be said that, The toilet is the place where the working dogs breathe, the source of happiness, the only happy moment of the day."
A paragraph makes good use of contrast, highlights key points, flatters, and sublimates emotions.
Wang Feiniu gave himself a thumbs up.
Gou Dai remained silent, planning to redecorate the company toilet tomorrow.
It turns out that the most important place for a company is not the general manager's office or the meeting room, but the toilet.
Wang Feiniu spitting and sharing his "shit experience".
"I think when I was a child, I didn't have the electronic products that are flooding today, no tablet, no mobile phone, no SWITCH. Every time I went to the toilet, I would bring a little book. Sometimes I was in a hurry and forgot to bring the book, and I couldn't sit idle. I will take the toothpaste and laundry detergent that are readily available and read the instructions line by line!"
Li Xiaobai: "There is no need to describe it so vividly."
Shen Lianhua: "Please get to the point quickly! Stop shitting!"
Wang Feiniu is as good as others: "It can be seen that the moment of shitting is the emptiest, lonely and coldest time for a sage. The head and heart must take something in order to be satisfied."
Qiu Ren faintly nauseated: "Xiao Niu, don't talk about ingestion when talking about pooping, the picture is too rich."
Wang Feiniu: "One intake is not the other intake. It is not the intake of food and poop, but the intake of happiness and motivation. Some people like to howl when they poop, some like to poop and watch videos, and some like to poop. Taking selfies from time to time, in short, during this 'empty and happy' time, it is difficult for people to shit, there must be some action. We can integrate it into a dedicated industry, called [shit APP]!"
Wang Feiniu paid homage passionately, with the attitude of "making friends with shit, recruiting heroes with shit".
Everyone turned their faces away, not wanting to listen to this tasteful commentary.
Gou Dai was left to draw pictures in his notebook, and asked Wang Feiniu, "Then what exactly does this app do?"
Wang Feiniu: "You can search for 'people who shit at the same time' or 'shake people who shit in the same city', and then chat and share your experiences."
Qiu Ren shook his head: "Unless you have hemorrhoids, I don't think you can feel anything special."
Wang Feiniu looked at Gou Dai, seeking approval.
Gou Dai thought for a moment, and said solemnly: "Simple chatting is a bit boring, but you can do some interactive streams, such as the chessboard versus battle zone, where people who solve physical problems at the same time can come to a game; For movies, you can chat and comment; for another example, Lianmai Singing, it’s not bad to open a toilet Maiba area, after all, the echo in the small space has its own characteristics; toilet beauty shots are also good, the toilet lights are generally reddish and soft, and the photos look good, which is now selfies Software is prevalent, and this advantage is not obvious.”
Wang Feiniu gave Gou Dai admiration: "Boss, you are too powerful."
Gou Dai: "As for the profit point, because its positioning is the software used when going to the toilet, we can also cooperate with relevant organizations to collect advertising fees, such as andrology advertisements, hemorrhoid advertisements, etc. We can also sell anxiety, such as [Others connect You’re always reading while going to the toilet, don’t you work hard?] [The wage earners rely on toilet time to memorize vocabulary, one year to be admitted to a graduate student majoring in English] and so on, and then sell online courses, books, etc. by the way.”
Wang Feiniu's eyes were as bright as the sun: "Boss is indeed far-sighted!"
Everyone looked at Gou Dai, admiring the boss's nonsense so calmly.
Wang Feiniu: "Boss, let's act if we don't want to, let's do it with [Shit APP]!"
Gou Dai smiled: "No. Next."
Wang Feiniu felt melancholy.
Everyone took a long breath.
Fortunately, Gou Dai was sensible in the end, they don't want to go out in the future, and be introduced by others, "This gentleman/miss is a senior at Budai Company, yes, it is the company that studies the field of shit."
Shen Lianhua was well prepared and even made a supporting PPT explanation.
He walked up to the podium and turned on the projection screen.
"My inspiration came from the complaints of two girls who had lunch at the 'Moonlight' cafe last week. They said that their boyfriends would only say 'drink more hot water' when she was not feeling well."
Shen Lianhua's words got Fu Qiaoming's approval: "Damn, it's just a portrayal of my husband. If my aunt is in pain, drink more hot water; if you have labor pains before pregnancy, drink more hot water; if you are irritable after childbirth, drink more hot water! My mother decides which day he will be seriously ill. Now, tell him not to go to the hospital, drink more hot water!"
As an unmarried little virgin, Shen Lianhua felt that Fu Qiaoming's firepower had affected him, and her volume dropped an octave: "But we men are also very wronged, and we really don't know how to comfort him."
Fu Qiaoming let out a "huh": "There is nothing in the world that you don't understand. It's just that you don't care, don't pay attention, and don't want to learn!"
Shen Lianhua looked aggrievedly at Gou Dai for help.
Gou Dai didn't know whether to laugh or cry, and signaled Fu Qiaoming to calm down: "Isn't Lianhua here to solve the problem, let us listen."
Shen Lianhua: "My idea for starting a business is [Automatic Reply Robot for Love Messages]."
On the projection screen, densely packed book covers jumped out.
"We can select 100 love novels, as well as a selection of love poems by ancient and modern Chinese and foreign masters, and sad sentences in QQ space, and integrate the most disgusting and soothing automatic reply templates. Of course, the specific keyword triggers, etc., also need Boss Gou Technical support from an IT expert like Xiaoqianer!"
Xiao Qian nodded: "It's not difficult technically, just program the material library."
Shen Lianhua: "Yes, we can also set up several modes, that is, the relationship between two interlocutors, husband and wife, boyfriend and girlfriend, Jiji, Baihe, etc., to segment users and meet various needs."
Shen Lianhua clicked on a simulated WeChat dialog box on the projection screen, and the dialogue animation kept popping up.
[Female: Husband, I miss you so much! 】
[Male (automatic reply): I miss you/but I can’t tell you/like a tree full of pear blossoms/will never bear apples]
[Female: Why can't you say it? 】
[Male (automatic reply): Can’t say / because I love / so deep / can’t say / I don’t want to redeem / your indifference / can’t say / just let the tears fall / ignorantly]
Shen Lianhua: "This is the interface I envisioned. How about it? With this magic tool, you can not only read famous lines, lyrics and poems at your fingertips, but also improve your overall humanistic quality! Boys don't have to worry about appeasing their girlfriends, and they don't have to worry about their wives' complaints." , I am worried that my aunt will be angry if I don’t reply to the message in time, so I can open the program to continue the happy game at any time! Girls don’t have to listen to straight men’s quotations every day, drink hot water at every turn, enjoy sweet talk in all aspects, and feel naturally happy!”
Unexpectedly, Mr. Xiao Liang, who had been silent all this time, spoke first.
Liang Junche: "If my partner treats me with a machine, I will be even more sad. I would rather drink hot water." As he said, his eyes drifted to Gou Dai with aggrieved eyes.
Gou Dai reassuredly handed over a cup of hot water: "It's okay for the automatic reply to spread in a small area. If it really becomes a well-known tool, it may chill people's hearts. The language seems to be warm, but the interpersonal relationship is indifferent."
Shen Lianhua was denied, and the whole figure was like an eagle with its wings broken, without the vigor of the previous moment.
Gou Dai smiled and added: "It's not that this project is not good. In fact, from another perspective, in this world, apart from lazy people who deal with feelings, there are also passionate people who are clumsy and don't know how to express themselves. This automatic If the responder is improved, it can guide such groups how to express, pull keywords, and know how to act next, which can also benefit one party.”
Shen Lianhua's whole face lit up, her fighting spirit returned to high.
Gou Dai: "However, there are too many potential negative effects in the actual operation of this kind of application, just like opium poppy can be used as medicine and poison. As producers, we should try not to produce opium poppy products."
Shen Lianhua accepted Gou Dai's suggestion.
It was Shangguan Jingxian who spoke next to Shen Lianhua, and after Gou Dai listened patiently, he found a reasonable reason to deny it.
It’s not that Shangguan Jingxian’s project is bad, on the contrary, it’s great. The rising sun industry has a huge market. Shangguan Jingxian has also set up various risk monitoring points. Gou Dai has exhausted his brains and can’t think of breaking through its secret control way of bankruptcy.
The last one to report was Fu Qiaoming.
Recently, Fu Qiaoming communicated frequently with big companies. As soon as he came to the stage, he showed the momentum of "controlling the audience".
Shen Lianhua and Wang Feiniu clapped their hands very supportively.
Fu Qiaoming copied the PPT, scanned the crowd, and interacted: "Let's see how I am different from the past?"
Fu Qiaoming's dressing style tends to be simple and European, clean and tidy.
"A little fatter?" Shen Lianhua was cautious.
"Sunburned?" Li Xiaobai hit him twice.
"Looks like you have two more pimples on your forehead?" Wang Fei had sharp eyes.
Fu Qiaoming was so angry that he swung the laser light pen on the ceiling a few times: "I'm wearing a famous brand today, don't you see it!"
It was only then that everyone discovered that Fu Qiaoming's jacket today was Prada, and the inner skirt was Chanel. The brand on his feet was unknown, but it was probably of the same grade.
Fu Qiaoming heaved a long sigh, and said after a while: "Look, I'm wearing outfits that are more than ten times the usual price, and you don't have the feeling of 'beautiful eyes', so why can he sell them so expensive?"
"Because of the brand."
as we all know.
Fu Qiaoming nodded, and clicked on the PPT. The picture on the home page was a store with the style of "some printed good product". The difference was that the items displayed in the picture were all equipped with shiny special effects, like piles of Blingbling crystals.
"My entrepreneurial project is an offline chain of physical stores called [Wuhuang Guipin]!"
Shen Lianhua complained: "Are you a combination of [a certain Yinliangpin] and [a certain Chuangyoupin]?"
Fu Qiaoming: "Yes or no, what we sell is similar to these stores, all kinds of groceries, all-inclusive, but we have a distinctive feature, that is, expensive! Expensive! Expensive! It is by no means a certain printing one or two hundred and a certain creation two or three Grade ten!"
Shen Lianhua: "How expensive are these things?"
Fu Qiaoming had a look of "you don't understand": "Nowadays, luxury stores are starting to cross-border, such as Chanel milk powder, Hermès notebooks, Cartier coffee, it's another matter, there must be something expensive."
Shen Lianhua: "It's impossible for us to have a purchase channel for these things. Could it be...you want to make A goods."
Before Shen Lianhua could finish her sentence, she received a ball of paper thrown by Fu Qiaoming.
"Hey, our Budai is recognized as the company with the strongest momentum in the industry this year, how can we do something that smashes our own brand!"
Shen Lianhua: "Could it be that we do our own business? And then do joint names with big names? Although I have never done it in the fashion industry, these big names are so cold and cold that it is very difficult to get online, let alone cooperation."
Fu Qiaoming looked like a child who can't be taught: "Why do we have to cooperate? We can create a big name!"
This time it was Liang Junche who denied him, the young master who dealt with luxury brands since he was a child, so he naturally knew this business quite well.
"The emergence and standing of every luxury brand needs to accumulate over time, repeatedly promoting its own brand culture and philosophy, and shaping its style. This brainwashing process requires a lot of publicity funds and a long cycle. Once it is not successful, it will end up with nothing. return."
Fu Qiaoming shook his head: "No, no, no, we don't need to create a special style, it's too complicated and troublesome, we only need to do one thing, which is expensive!"
As he said that, two lines of words appeared on the next page of the PPT - "You get what you pay for, and you get what you get for ten cents".
Fu Qiaoming: "I'm from the province of F, and we have a lot of clothing production and processing factories. In the early years, my second uncle went to the factory to get many suits with good fit and material, and sold them in Beicheng. The quality, the fabric, and the workmanship, It is definitely better than 90% of the suit shops in Beicheng at that time! And the two-piece suit is only [-] yuan, and you can buy two sets and get a free shirt! The result, guess what?"
Wang Feiniu: "Supply exceeds demand?"
Fu Qiaoming shook his head: "Business is bleak! I can't sell two sets a day! Later, my second uncle got advice from a famous teacher and changed the name of the store. It was still those suits, with zeros added after the price tag. One set was [-], how much did you buy? No discounts, no gifts. Guess what? There are a lot of people, and the sales are hot."
After Fu Qiaoming finished speaking, he looked at the men present: "If there is a new sneaker that only sells for 200 yuan, and the feel and materials are better than AJ, will you give up AJ and buy it?"
Sneaker fanatic Li Xiaobai thought for a while, then shook his head decisively.
Fu Qiaoming: "In the same way, even if someone tells me that a cream worth 2000 yuan has the same ingredients or even better effects than a skin care product worth [-] yuan, I will not use a certain cream. This is a kind of consumer psychology."
"So how about we make three-point products, sell them for ten cents, and build expensive series of stores?" Fu Qiaoming looked at Gou Dai.
Gou Dai lowered his head, and after the pen drew a long line in the notebook, he shook his head.
"What you just said is actually two concepts." Gou Dai broke it with a single sentence.
"Today is different from the past. Your uncle's experience does reflect the social phenomenon of an era of 'priceism'. At that time, Beicheng developed rapidly and produced a group of "new wealthy classes". It is unnecessary, and the people who are suddenly rich in economic level are eager to improve their quality of life. Low, people's aesthetics of life has not been improved accordingly, they only judge the quality of things by price, and think that expensive prices are good things."
Gou Dai took a sip of tea and continued: "However, the manufacturing industry is already very developed at present, and consumers have already cultivated a pair of discerning eyes. You say that men buy sneakers and women buy expensive cosmetics. It is not for practical value. More It is to pay for the brand value. But you say that you can create homogeneous items casually now, but the price is several times more expensive, and no fool will pay for it.”
Seeing that Fu Qiaoming was puzzled, Gou Dai gave an example: "I'm going to make an unknown mask now, and put the price of lamer on it, will you buy it? Maybe micro-businesses can do it, but direct sales and brainwashing skills also require a lot of effort All in all, the expensive price strategy is only feasible if I create a brand value recognized by consumers. But the publicity and marketing expenses involved are a terrible figure.”
Qiu Ren, a loyal supporter of Gou Dai, nodded immediately: "Yes, [Chasing Wind Tea] was a big hit before, and the sales were astonishing, but the boss directly spent [-] million in publicity expenses to spread it all over the country."
After Qiu Ren finished speaking, he remembered that the idea of "Chasing Wind Tea" was given by Gou Dai, and his heart ached, feeling like he had missed hundreds of millions.
Fu Qiaoming shook his head, looking very frustrated.
Looking at the store pattern on the background of the PPT, Gou Dai thought deeply: "But it is indeed a good idea to be a chain grocery brand store."
"Huh?" Everyone was curious and couldn't wait to hear the boss's idea.
Gou Dai: "I'll think about it for a while, and then I'll share it with you."
==
After the meeting ended, only Gou Dai and Liang Junche were left in the huge conference room.
While thinking about the plan, Gou Dai touched Xiao Che who had been locked up in his arms for a long time.
Liang Junche on the side helped Xiaodai smooth his hair without disturbing him.
Gou Dai quickly drew up his own thinking map, and asked Liang Junche: "Do you know the current Huaguo market, the proportion of mobile phone sales of each brand?"
Xiao Liang always sat upright, like a student answering questions.
"Huawei and Apple each account for half of the country, right?" Liang Junche guessed.
Gou Dai shook his head and gave the data: "The latest statistics show that Huawei is about [-]%, VIVO, OPPO and Xiaomi add up to [-]%, Apple [-]%, and the remaining brands [-]%."
Liang Junche was very surprised. He felt the whole school. He rarely saw people using brands like vivo and oppo. He didn't expect the market share to be so huge.
Gou Dai saw through it at a glance: "Do you feel that some brands are not used by anyone?"
Liang Junche nodded.
Gou Dai: "In fact, these brands are very popular in third-, fourth-, and fifth-tier cities. Although the unit price is low, they are updated quickly, and the market is actually very broad. In recent years, many companies in Beicheng have focused on the sinking market. The consumption power of these cities There’s still a lot of room to dig.”
Liang Junche thought back and forth, and came to a conclusion: "So, you plan to open an inexpensive chain grocery store in third- and fourth-tier cities?"
Gou Dai: "Yes or no, the main battlefield of my entrepreneurship is still Beicheng. I just express that, in fact, mass consumption is not as exquisite as the media renders it today, and there are still many sinking markets in the city."
Liang Junche understood: "However, there are also many stores similar to 'two yuan stores' and 'nine yuan stores' in Beicheng. If we are an affordable grocery store, where is the competitiveness reflected? Negotiating lower purchase prices? Purchasing better quality commodity?"
Gou Dai smiled meaningfully: "Maybe, the product is special."
Before the words finished, Xiao Che in his arms seemed dissatisfied with the "servant"'s neglect, straightened up, and smacked Gou Dai's lips twice.
"This bastard." The one who reacted most violently was Liang Junche, who wanted to throw Fat Sanhua to the ground.
Gou Dai naturally understood the other party's little thoughts, grabbed Liang Junche who wanted to teach Xiao Che a lesson, wrapped his other arm around the other party's waist, and kissed the corner of his mouth.
Liang Junche's eyes widened suddenly and became brighter and brighter, and then he turned his back on the guest, pressing the person in front of him on the back of the chair, and his hot lips moved cautiously and enthusiastically, poking in.
The light at noon renders everything in the house bright and fuzzy.
Outside the window, there happened to be a white dove tired of flying, perched on the waistline of a high-rise building, fluttering its wings, and looking at the lonely three-colored cat.
Flying White Pigeon was curious: "You are so fat, why are you still so melancholy?" '
Sanhua Xiaoche was wronged: "I am a cat, why do I have to eat dog food." '
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