Upon hearing this, Li Wei hurriedly replied, "I will obey Your Excellency's orders! This afternoon I will go to the brokerage to resign and make proper arrangements for my family. Tomorrow I will do my best to find the place Your Excellency needs."

"Li Wei, aren't you going to the brokerage this afternoon? Ask the brokers to help you search. Remember, our lord values ​​speed the most. Here's one string of cash; exchange it for silver and keep some with you as a fee for their errands. Come back to me for more when you've spent it all," Butler Jin solemnly instructed.

"Thank you for your generous gift, Your Excellency. I will do my utmost to accomplish this task," Li Wei said respectfully as he accepted the money.

Jin Shuai and the two wandered around the inner and outer city for a long time, but still couldn't find a place that was particularly satisfactory. The locations that met their expectations were often prohibitively expensive, making demolition and reconstruction costs unaffordable; while the relatively cheaper places failed to meet their expectations. Jin Shuai had originally planned to introduce the bustling, fully-equipped commercial complexes of later generations into this Northern Song Dynasty capital, Bianjing, but after searching, he found that the reality was far from ideal. Since that was the case, he decided to simply build a unique commercial center himself.

On the carriage back to the mansion, Jin Shuai turned to the steward and asked, "Steward, after deducting the funds needed to build the carriage and daily expenses, how much silver do we have left?"

The steward frowned slightly, lost in thought for a moment. After a while, he replied, "There are about eight to nine thousand strings of cash left. If more funds are needed, we should be able to transfer another thirty thousand strings from our hometown, but it will take at least twenty days to reach the capital."

“Let’s forget about the money from our hometown; it’s time-consuming and laborious. But it’s alright, we still have a source of income. Look, we’ll receive the 1500 guan for renovations from the royal family tomorrow! We’ll take the craftsmen over tomorrow to take a look, and we’ll probably only need to spend half the funds on the renovations. And, that carriage will be available for sale soon; I saw many people asking the driver about it today,” Jin Shuai said with a smile.

Upon hearing this, the butler replied with a smile, "Your Excellency, you may not know this, but the coachman just told me about it. Before we set off, I instructed him to announce that each carriage would cost 150 strings of cash, excluding the horses."

"Hahaha, not bad, not bad! Tomorrow, we'll have the old master ride in our new carriage to the yamen. If anyone is interested, we can start taking pre-orders. If you want to buy one, you'll have to wait in line; of course, if anyone wants to cut in line and buy one early, they'll have to pay an extra 20 strings of cash, hehehe..." Jin Shuai laughed heartily as he explained his idea with a smug look on his face.

At this moment, the butler looked puzzled and couldn't help but ask, "My lord, we clearly have carriages readily available, so why do we make them reserve them first, and even have to pay extra to buy them? What is the deeper meaning behind this?"

"Hehe, this is a marketing strategy. It takes advantage of people's desire to save face. Do those merchants and officials lack money? They just care about their reputation. Only things that money can't buy can demonstrate their ability and prestige," Jin Shuai explained with a smile.

“I understand, the rarer the better,” Li Wei replied with a sudden realization.

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