From an abandoned girl to a wealthy lady

Chapter 121: New Path Encounters Obstacles: The Beginning of Team Disagreement

Wen Nuan rubbed her brows. The office building lease contract was unilaterally torn up, which was just the beginning. She felt the invisible pressure from the other party surging like a tide.

Elder Wang from the local Chamber of Commerce refused to see anyone, and even making an appointment was difficult; Boss Zhang, who had originally agreed to cooperate, suddenly changed his mind and said he needed to "think about it again."

All signs indicate that a powerful force is operating in secret, trying to keep the Mo family out.

"It seems that this pool of water is deeper than we thought." Wen Nuan sighed softly, with a hint of solemnity in her tone.

Mo Han put his arm around her shoulders and gave her a reassuring look.

"Don't worry, I've already contacted Consultant Zhao, he's very familiar with the local situation."

The arrival of Consultant Zhao undoubtedly gave the team a shot in the arm.

He analyzed the current situation and pointed out that the local forces were intertwined and complex, and Elder Wang and Boss Zhang were just pawns. The real mastermind behind the scenes was Sun Dating, a ruthless character who called the shots in the local area.

He also provided some coping strategies, suggesting that Mo Han use the influence of his family to start from a higher level and break the deadlock.

Mo Han listened to Advisor Zhao's advice and immediately contacted his family's connections in the capital.

After a few phone calls, things seemed to be turning around.

A city government leader said he would pay attention to the matter and promised to create a fair business environment.

Wen Nuan's confidence also increased, and she called a meeting of team members to prepare to re-formulate the market expansion strategy.

The atmosphere in the conference room was solemn.

Captain Li spoke first. He pushed his glasses up and said calmly, "I think we should adopt a conservative strategy..."

"Conservative?" Wen Nuan raised an eyebrow. "How conservative?"

Captain Li adjusted his glasses and said in a steady tone, "Given the current situation, I suggest starting with small-scale projects, gradually building a good reputation, taking steady steps, and avoiding direct conflict with local forces." He turned on the projector and displayed a detailed plan that listed several low-risk projects, along with their corresponding budgets and expected returns.

"Captain Li's plan is indeed safe, but too conservative." Wen Nuan shook her head and pointed to the data on the screen. "According to our market research, local consumers have a strong demand for emerging products and services. If we only do small projects, we will miss many opportunities and let our competitors seize the initiative." She opened another document, which contained the innovative plan she had prepared, which included bold marketing strategies and cutting-edge product positioning.

"It's good for young people to be motivated, but they should act within their capabilities," Captain Li said with a hint of displeasure. "Opponent Sun is not to be trifled with. He has a complex network of connections. If we act rashly, we'll only end up with a bloody nose."

"Captain Li, we, the Mo family, are no pushovers," Wen Nuan retorted without a hint of weakness. "Besides, the municipal government has already expressed its support for us. We should seize this opportunity and quickly expand the market."

The atmosphere in the meeting room was tense. The other team members looked at each other, not daring to express their opinions easily.

Translator Zhao muttered to his colleague next to him, "This atmosphere is too tense..."

Wen Nuan took a deep breath and continued, "I understand Captain Li's concerns, but we can't let fear of risk hold us back. I've thoroughly researched and documented this plan, including risk assessments and countermeasures." She handed Captain Li a thick market research report. "This report includes detailed data analysis that proves my plan is feasible."

Captain Li took the report and read it carefully.

He frowned, pushed his glasses up from time to time, and the expression on his face gradually changed from questioning to deep thought.

Other team members also came over to study the data in the report together.

"This report..." Captain Li pondered for a moment, "It is indeed very convincing." He had to admit that although Wen Nuan's plan was bold, it was not fanciful and contained huge business opportunities.

Seeing that Captain Li was wavering, Wen Nuan took advantage of the situation and further explained the advantages and feasibility of her plan.

Her clear logic and passionate speeches gradually won the support of team members.

The meeting lasted several hours, and ultimately, most team members favored the warm approach.

Although Captain Li still had concerns, he also expressed his willingness to cooperate.

Wen Nuan rubbed her aching temples and leaned back in her chair tiredly.

At this moment, the office door was gently pushed open...

Mo Han walked in carrying an exquisite tray with a plate of delicious snacks on it.

"Eat something if you're tired," he said gently.

Mo Han placed the tray on the table. The delicate snacks on the plate exuded a faint scent of jasmine, which was Wen Nuan's favorite flavor.

He gently brought a piece of dessert to her warm lips, "Try it, I just learned it."

Wen Nuan opened her mouth and took a bite. The soft texture and sweet taste instantly dispelled the fatigue of the past few days.

She looked up at Mo Han, her eyes sparkling with happiness.

"It's delicious. When did you learn how to make snacks?"

"To reward my strong woman," Mo Han gently scratched the tip of her warm nose, his tone full of pampering, "I will do it for you every day from now on."

The atmosphere in the conference room relaxed considerably. Translator Zhao suggested, "How about we conduct a small-scale market test first? Then we can decide on the final strategy based on the results?"

This proposal was recognized by everyone, as it could not only verify the feasibility of the warming plan but also reduce risks.

Captain Li agreed, saying, "This will help us better understand the local market and avoid making wrong decisions."

So, the team members began to prepare for the market test.

Translator Zhao is responsible for contacting local partners, Captain Li is responsible for formulating the testing plan, and Wen Nuan is responsible for coordinating resources from all parties.

Everything seems to be going on in an orderly manner, however, under the calm surface, undercurrents are surging.

When Sun Dui learned that the Mo family was going to conduct a market test, a sinister smile appeared on his face.

"Want to gain a foothold in my territory? That's not that easy!"

He picked up the phone and dialed a mysterious number, "Please help me contact Elder Wang and tell him I have something to discuss with him..."

The market test was carried out as planned, however, unexpected troubles occurred on the first day.

Translator Zhao stood on the street holding a flyer, looking at the passers-by with a confused look on his face, but he didn't know how to start.

He found that the locals seemed to have no idea what he had prepared for the promotional slogans.

He looked at the local partners beside him for help, "This... why don't I understand a word they say?"

The partner sighed helplessly, "Mr. Zhao, you seem to have confused our dialect and customs..."

Only then did translator Zhao realize that his understanding of local culture was far from enough.

A layer of cold sweat oozed from his forehead, and an ominous premonition rose in his heart...

"This is how to do……"

Zhao's translation mistakes soon became apparent during market testing.

The carefully designed propaganda slogans have changed their meaning in the ears of local people, and some have even become ridiculous jokes.

The expected endless stream of customers now only saw a few.

Some customers even misunderstood the products, believing that Mo's products were of poor quality or even a blasphemy to local culture.

After the test results came out, the team members were silent.

Data shows that the warm innovation plan encountered huge resistance in actual operation and the effect was far less than expected.

Captain Li pushed up his glasses, his tone hinting at "I told you so," and said, "It seems my worries were not unnecessary."

Wen Nuan's face looked a little ugly, but she was not discouraged.

She carefully analyzed the test data and found that the problems mainly lay in cultural differences and communication barriers.

She realized that although she had done a lot of market research, her understanding of local culture was not deep enough, which led to deviations in the implementation of the plan.

"We underestimated the impact of cultural differences," Wen Nuan frankly admitted. "But that doesn't mean innovative solutions aren't feasible. We need to adjust our strategy and find more appropriate communication methods."

She immediately called together the team members, reviewed the problems encountered in the market testing, and developed corresponding solutions.

She decided to hire an expert who was well versed in local culture and customs to train team members and redesign promotional slogans and marketing strategies.

At the same time, she began to reflect on her leadership style and realized that she was too strong and did not fully listen to the opinions of her team members.

Mo Han has been silently supporting Wen Nuan, as he knows his wife's abilities and resilience well.

He encouraged Wen Nuan not to give up and used his own resources to help her.

He contacted the family's local connections and asked them to help find suitable cultural consultants and coordinate resources from all parties to ensure the smooth progress of market testing.

With Mo Han's help, Wen Nuan quickly found a respected old scholar who had a deep understanding of local culture and customs.

The senior scholar conducted a series of training for the team members, explaining the local people’s way of thinking, values ​​and communication skills.

He helped the team redesign the promotional slogans to make them more in line with the local people's aesthetic and cultural habits.

After adjustments, the market test was restarted, and this time, the effect was significantly better.

The number of customers gradually increased, and the evaluation of the products became more positive.

A long-lost smile appeared on Wen Nuan's face. She knew that she was one step closer to success.

However, at this moment, an unexpected news came, breaking the brief peace.

Captain Li hurried into Wen Nuan's office, his face solemn. "Wen Nuan, something happened! Elder Wang..." He paused, a hint of disbelief in his tone, "Elder Wang, he publicly stated that he wants to boycott our products!"