The President's Tender Trap

With the promotional materials completed and market feedback gradually heating up, the team decided to quickly advance preparations for the product launch. Wang Cong convened all members to jointly determine the date and overall arrangements for the launch, ensuring that they were fully prepared within the limited timeframe.

"Hello everyone, today we need to finalize the date and overall arrangements for our press conference," Wang Cong said in his opening remarks. "We hope to showcase our new products and real user stories through this event, attracting more target customers. Therefore, the timing and content of the event are crucial."

"I suggest we choose the first Friday of next month. This will give us enough time to prepare," Lu Ming suggested. "Also, this time period won't conflict with other major events, ensuring we'll get enough attention."

"That's a great idea. We can use this weekend for final promotion and pre-launch activity," Chen Xiaoxuan added. "In the week leading up to the event, we can promote it through social media to attract more users."

"Then we'll set it for the first Friday of next month, specifically at 2:00 PM," Wang Cong confirmed. "Next, we need to develop a detailed schedule to ensure every step goes smoothly."

In the subsequent discussions, the team members began to refine the overall layout of the press conference. Li Jing proposed dividing the press conference into several main parts, including opening introductions, product demonstrations, user case sharing, interactive Q&A, and closing remarks.

"I think Wang Cong can be responsible for the opening introduction. You can briefly introduce the background of the product and the efforts of the team." Li Jing said.

"Next, I can conduct the product presentation. I will focus on introducing the core functions and advantages of the product." Lu Ming said confidently.

"I can be responsible for sharing user cases and selecting some representative user stories to help potential customers better understand the practical application of the product," Su Wan added.

"During the interactive Q&A session, we can invite the audience to ask questions to enhance their sense of participation," Chen Xiaoxuan suggested. "This will allow users to gain a deeper understanding of our products."

“At the end of the event, I will give a summary speech, thank all participants, and reiterate the core value of the product,” Wang Cong added.

After thorough discussion, the team finalized the overall arrangements for the press conference and clearly assigned responsibilities for each step. Everyone then began intense preparations to ensure each step went smoothly.

"To ensure the effectiveness of the press conference, we need to rehearse in advance and make sure we manage the timing of each step," Lu Ming suggested. "We can have a complete rehearsal the day before the event to ensure nothing is missed."

"That sounds reasonable. We also need to prepare some promotional materials, such as brochures and business cards, and ensure that they can be distributed to participants at the press conference," said Li Jing.

"I will be responsible for the preparation of these materials and ensure that they can be distributed in time on the day of the event." Chen Xiaoxuan responded.

As preparations for the launch progressed, the team began to refine the content of each segment. Li Jing and Lu Ming worked together to prepare the product presentation slides, ensuring that the information was concise, clear, and visually appealing.

"We can use some graphics and animation effects to make the display more interesting and attractive," Li Jing suggested.

"Okay, I'll add these elements to the slides to ensure the content is vivid and easy to understand." Lu Ming agreed.

At the same time, Su Wan began contacting customers to confirm whether they would be willing to share their user stories at the launch event. She communicated with several users through phone calls and emails, actively inviting them to participate in the event.

"I have contacted several users, and they have expressed their willingness to participate and share their experiences," Su Wan shared at the meeting. "Their stories will add luster to our launch event."

“That’s great! Real user cases will greatly enhance our credibility,” Wang Cong praised.

As the event date approached, the team's work pace intensified. Everyone had a clear division of labor, each responsible for specific content, ensuring the smooth completion of each step. When designing promotional materials, Li Jing paid special attention to the visual consistency, ensuring that all materials were consistent with the brand image.

“I will unify all promotional materials into our brand tone and ensure consistency in fonts and layout,” said Li Jing.

"This is a very good approach, as it ensures a unified overall image at the press conference," Lu Ming responded.

The day before the press conference, the team members gathered in the conference room for a comprehensive rehearsal and final preparations. The person in charge of each link carefully checked their content to ensure that there were no omissions.

"We are now going to have a complete rehearsal to ensure the timing of each link and the smooth flow of content." Wang Cong announced.

During the rehearsal, the team members worked together to ensure that every step went smoothly. Lu Ming demonstrated the product's core features during the product presentation, while Su Wan successfully shared real user stories, earning praise from the team.

"Your presentations are all excellent, and I believe they will receive a good response at the press conference," Wang Cong encouraged.

As the rehearsal progressed, the team members' confidence grew. They believed that through adequate preparation and collaboration, the launch event would be a complete success.

The night before the launch, the team members gathered for a small celebration, sharing their expectations and confidence in a relaxed and joyful atmosphere.

"No matter what the outcome of tomorrow's press conference is, I'm proud to be working with you all," Wang Cong concluded. "Our efforts will definitely be rewarded."

"Looking forward to tomorrow's press conference!" Lu Ming and other members responded enthusiastically.

Finally, the team finished their preparations in a tense yet pleasant atmosphere, looking forward to tomorrow's press conference to be successful and attract more users to pay attention to their products.