Rebirth 2004: I can make money by writing.
Chapter 199 F1 Domestic Sales Dilemma
CUHK 2005 Person of the Year - Hao Qiang
Hao Qiang, a sophomore at CUHK, was born on January 1, 1986. He scored a perfect score on the classical Chinese essay in the 2004 college entrance examination. His GPA was 4.76 in his freshman year and 4.81 in his sophomore semester. He is a recipient of the National Scholarship and the First Prize of the CUHK Outstanding Scholarship. He received a perfect score on the CET-4 and a score of 707 on the CET-6.
In terms of scientific research achievements, it has five invention patents, three utility patents and three appearance patents;
In the field of literature and art, the album sales of the three songs "Yu Xi Tan", "Has Anyone Told You" and "Cao Cao" reached one million copies;
In business, he founded Future Technology Group from scratch, employing over 1500 people and generating approximately 15 million yuan in tax revenue in 2005.
In terms of charity, he donates more than one million yuan to CUHK every year...]
At CUHK, the name Hao Qiang is well-known to everyone.
However, most teachers and students do not know his specific deeds, as they only know them in bits and pieces, or the information they have is relatively outdated. Anyway, they know that Hao Qiang is a very awesome person.
Just like Hao Qiang’s classmates, they didn’t know that Hao Qiang was the winner of the college entrance examination’s classical Chinese essay with full marks, nor did they know about his patent situation.
It was not until the school announced his achievements in detail that countless teachers and students were shocked.
In terms of academics alone, Hao Qiang's grades directly surpassed the second-ranked student in his major.
The GPA of the top students in most majors is around 4.55, which is equivalent to an average score of 95.5;
Hao Qiang's GPA is as high as 4.8, which means that he got full marks in many subjects, and any score below 95 would be considered a poor result.
Especially for college CET-4 and CET-6, the scores are even more abnormal.
With his academic and scientific research achievements, not counting his business and literary achievements, as long as Hao Qiang is willing, direct admission to a doctoral program at Qingdao University will not be a problem.
Of course, his tutor is also under a lot of pressure. After all, the students are so outstanding. They are more famous and outstanding than the teacher.
Hao Qiang's deeds soon spread to various universities in Guangdong Province, and even spread to universities across the country through the Internet, so that more teachers and students knew about his honor.
Some students from top 985 universities also compare their school's top students with Hao Qiang.
Although it is difficult to make a horizontal evaluation of GPAs as students attend different universities, the scores of the College English Test Band 4 and Band 6 are a fair and just basis for comparison.
Besides, CUHK is also a very prestigious 985 university.
Even the top students in Qingbei have to admit: I am not as good as Hao Qiang in studying!
As for the others, they can't even compare with Hao Qiang.
A well-known doctoral supervisor at Tsinghua University publicly stated: "If Hao Qiang is willing to come to Qingbei for graduate studies, he can be exempted from my graduate examination and can go straight to the doctoral program."
This well-known doctoral supervisor is an outstanding young scientist, not just an ordinary doctoral supervisor.
Once this news was exposed, it immediately attracted widespread attention on the Internet.
Soon, many media outlets also reported on this, once again focusing on Hao Qiang's deeds.
【He is not only a top student, but also a business genius! 】
Hao Qiang: Multi-talented and wealthy
[Qinghua: Hao Qiang, come to Qingbei!]
Hao Qiang: What were you doing before the college entrance exam?
Some of the headlines in media reports are quite amusing, but many are just random titles written to attract attention.
Even if Qingbei was willing to hire Hao Qiang during the college entrance examination that year, he might not be willing to go to Qingbei. The main reason was that he might not be able to adapt to the living habits there, which was not to say that it was bad.
Tsinghua University's olive branch to Hao Qiang also put a lot of pressure on CUHK.
Vice-President Xu of CUHK responded on behalf of the university: "We thank Dr. Liang of Qingbei for his support and recognition of Hao Qiang. CUHK has many academicians and outstanding young scientists. If Hao Qiang plans to pursue postgraduate studies, he is free to choose his preferred advisor."
Well, taking academicians and outstanding young scientists as an example, let’s just put aside the schools themselves and make a comparison.
To a certain extent, when one reaches the level of Young Elite Scientists, one is no longer restricted by one's background; what counts is scientific research achievements and honors.
CUHK also seized on this news wave and vigorously promoted the school's comprehensive strength, hoping to attract more outstanding students to apply.
The strength of CUHK is not inferior to those top 985 universities. For example, it has outstanding students like Hao Qiang.
Hao Qiang, who is at the center of public opinion, walked on campus and clearly felt that the enthusiasm of the students around him was different from before.
"Brother Qiang, a well-known doctoral supervisor at Qingbei University has invited you to study for a master's degree. Do you want to go?" a student asked enviously.
"I'm living well in Zhongda, why should I run so far?" Hao Qiang has been focusing on the lithium battery production line and electric motorcycle sales these days and has no time to pay attention to media reports.
"That's fine. CUHK has responded. If you want, you can choose to be one of CUHK's academicians or outstanding young scientists. That's awesome."
"Uh, really?" Hao Qiang seemed a little surprised.
"Of course. Vice President Xu responded on behalf of the school on the Tianya Forum."
Hao Qiang smiled, waved goodbye and left.
When he arrived in the classroom, some classmates discussed this matter with him and asked him if he planned to pursue a master's degree.
They are already in the second semester of their sophomore year and have to consider graduate school.
The admission rate to graduate school at CUHK is one in four, so it is certainly not a problem for Hao Qiang to be admitted to graduate school.
In the first semester of the senior year, the school will announce the scores and other requirements for admission to graduate school. As long as you meet the requirements, you can apply for a supervisor.
If you don't want to be admitted to this university, you can apply to other universities. It would be best if they are willing to hire you. Otherwise, you can take the postgraduate entrance examination.
"There's still more than a year left, and I haven't decided yet."
Hao Qiang replied that he was not considering pursuing a master's degree for the time being.
In fact, in order to get free attribute points, he must pursue a master's degree, but it is impossible for him to come to school for classes as often as he did as an undergraduate. He will only come to school to ask teachers questions when he has academic problems.
He would also like to get a Ph.D.
In the past, his colleagues called him "Boss Hao", which he did not like.
If you call him "Dr. Hao", that would be the best, and it will instantly set you apart from your peers.
It is easy to go straight to a doctoral program, but it is extremely difficult to successfully obtain a doctoral degree. Most doctoral students cannot get a degree certificate.
The review of graduate students is decided by the school’s supervisors.
However, the evaluation of doctoral dissertations is conducted simultaneously by doctoral supervisors from several universities, and the standards are very strict.
So, it is considered quite smooth to get a doctoral degree in three or four years, and five years is not a short time either.
Many universities in Germany do not require a doctorate, but obtaining a doctorate successfully is extremely difficult.
Friday, January 3th.
Hao Qiang held an electric motorcycle sales meeting at the company.
Participants included company executives and front-line sales staff.
The company spent several million yuan on advertising, but the effect was not significant, and Hao Qiang became a little anxious.
去年下半年,摩托车行业,豪爵、隆金、嘉零、建设、荔帆、宗审、钱塘江、北方、重骑和鑫城,上述10家企业分别销售106.50万辆、70.03万辆、64.36万辆、62.34万辆、61.76万辆、59.43万辆、59.01万辆、58.02万辆、46.29万辆和44.70万辆摩托车,共出口创汇17.51亿美元,占摩托车生产企业产品出口创汇总额的57.90%。
Compared with these big motorcycle companies, Future Motorcycle Company is just a small one.
The motorcycle market is huge, especially the emerging electric motorcycle market.
"The purpose of this meeting is to get everyone to discuss how to sell our products. Everyone can speak freely." After the meeting started, Hao Qiang maintained a faint smile, and did not seem to be very angry about the poor sales.
Sales manager Chen Yiwei looked grave, glanced at Hao Qiang, and reported the situation: "Sales are not good. As the sales manager, I bear the greatest responsibility and I am very ashamed.
The company invested five million in advertising, which attracted the attention of a large audience and made them aware of our brand. Many customers felt that our F1 was better than that of its competitors.
But if we want to convert it into performance, the main obstacle is terminal sales.
We don’t have our own sales channels. Currently, we rely mainly on our 10 sales staff to promote our company’s products to stores, but the effect is not good.
In the past month, only 35 stores were successfully recommended, and the purchase volume was less than 300 vehicles.
According to the observations of our front-line sales staff, these cooperative stores did not focus on promoting our products when selling products to customers, but were more inclined to promote brand cars with large profit margins, which had a certain impact on customer choices.
The actual sales volume was only 165 vehicles in one month.”
This is just like the salesmen in the supermarket. The products are obviously not good, but they still recommend them to customers, saying that they are useful. In fact, these salesmen have never used them.
Hao Qiang and the company's vice president Lin Yan nodded in understanding and signaled him to continue with his report.
Chen Yiwei went on to say, “Many shop owners, upon hearing about our promotion, are reluctant to add our motorcycles to their sales catalogue.
I think there are several reasons. One is reputation. Many store owners haven’t heard of our brand.
Although we have aired TV commercials, many store owners still don’t know about it.
Second, they are unfamiliar with our products and are worried that they won’t be able to sell them after purchasing them;
The third is the price factor. The factory price of F1 is 2900 yuan, and the selling price is 3500 yuan, with a gross profit margin of 600 yuan, which is less than the profit margin of some mid-to-high-end brand cars.
Fourth, the risk of purchasing is too great. The store owner said that the minimum order is five vehicles, which is too risky to invest so much at once.
We originally requested small batch shipments in order to reduce transportation costs.
Of course, if the goods are delivered first and the payment is made later, they will probably be happy with it.”
After he finished his analysis, he continued, “However, if we deliver goods first and pay later, our company will face enormous financial pressure. Moreover, those stores are not our exclusive stores, so they will not actively promote our cars unless we make concessions.
The store owner only cares about the profit margin, unless the product is very popular and customers only want to buy our product."
After listening to Chen Yiwei's report, Lin Yan also analyzed it himself. He found that spending 5 million on advertising was too costly and the publicity was not strong enough.
Unless, they advertise on YTV, but the cost is too high and the company cannot afford it, and all the profits earned will be eaten up by the publicity.
“Chairman, I don’t think it’s worthwhile to continue investing in TV advertising;
Unless our annual production capacity reaches more than 500,000 vehicles, the advertising costs can be spread out.
At this point in time, it’s really not appropriate for our company to invest in TV advertising.”
Upon hearing this, Hao Qiang also agreed with Lin Yan's analysis.
The cost of TV advertising is very high now. If you invest 100 million yuan in TV advertising, and if there are 100,000 cars, the cost will still be 1000 yuan. It is not cost-effective.
Five hundred thousand vehicles, and there is still 200 yuan left after the cost is shared equally.
It would only be cost-effective if the annual production is over one million vehicles.
Moreover, if you want to be the highest bidder in YTV, 100 million yuan is far from enough.
Two years ago, Mengniu spent tens of thousands of yuan to win the bid, and its revenue in 2005 was 108 billion yuan.
Therefore, it is not cost-effective to want to be the highest bidder in YShi.
Hao Qiang pondered for a moment, then turned to Chen Yiwei and asked, "Manager Chen, can you tell me if you have any solutions?
If other colleagues have any good ideas, please feel free to speak up.
Our meeting is to solve sales problems."
You'll Also Like
-
Xiaomi Heavy Industry, its first entrepreneurial venture!
Chapter 108 4 hours ago -
Hong Kong Film: Jimmy? Please call me Councillor Li
Chapter 173 4 hours ago -
Dragon Clan: Avoid the College Entrance Examination to Slay the Dragon
Chapter 69 4 hours ago -
Naruto starts from the Otsutsuki bloodline
Chapter 100 4 hours ago -
Go: Is the portable old man the nine-time champion?
Chapter 136 4 hours ago -
The Terror of the Heavens Begins with Gu
Chapter 97 4 hours ago -
Reborn Treasure Appraiser: I Really Didn’t Want to Be an Expert
Chapter 118 4 hours ago -
Daily Intelligence: From Water Snake to Jinghe Dragon King
Chapter 149 4 hours ago -
Simulation of the Heavens: Starting from the Age of Desolation
Chapter 48 4 hours ago -
Can following the rules be called rebirth?
Chapter 59 4 hours ago