From yearning to becoming a mascot in the entertainment industry

In this way, the so-called cultural invasion can be declared a failure.

Not only that, you can also take the opportunity to launch a counter-invasion.

Thinking of this, Lin Xizhen's eyes lit up instantly, and his heart felt at ease.

If nothing unexpected happens later, his position should be moved up!

On the stage, Yun Mu's attack had just begun.

"I made full preparations before holding this auction."

"In addition to ETRO, this situation has also occurred with some other brands."

"For example, Cartier uses our Fuzhou bodiless lacquerware craftsmanship on their high-end jewelry boxes."

"When promoting their products, they only emphasize the handmade lacquer craftsmanship and Asian inspiration, while the intangible cultural heritage elements are hidden."

"What? Our great Chinese intangible cultural heritage, after you talk about it, becomes what you call Asian inspiration?"

"Plunder by force?"

"Is this what you call a brand? According to your logic, will your collaborations with other brands, or with heritage elements from other countries, ultimately become your so-called inspiration?"

At this time, the Cartier representative's face was already flushed.

It's not anger, but shyness.

Some dirty deeds of their own brand were exposed in front of the whole world.

Now the shame has spread to the whole world. At this moment, he can already imagine how angry his boss will be when this matter is fully publicized.

At least there is one thing he can now anticipate.

That is, if they don’t change this image, it will be difficult for their brand to cooperate with others in the future.

If these top luxury brands want to maintain their world-leading position and serve as leaders in fashion trends, they must continue to innovate.

However, if a person is self-contained and does not interact with the outside world, then no matter how much inspiration he has, it will eventually run out.

If you want to lead the fashion trend, you must constantly be exposed to new things.

China, a country with a long history, has become the best source of inspiration for them.

But right now, if this image is not reversed, I am afraid that no one in China will cooperate with their brand.

Just as the Cartier representative's mind was working frantically, many brand representatives present quickly stood up and found He Jiong and Sa Beining in the audience.

They had to shut Yun Mu up quickly; they didn't want to end up like the Cartier representative.

They are all representatives of top luxury brands, and they don't want to lose face in front of the whole world.

"besides......"

Yun Mu on the stage was about to continue speaking, but was suddenly interrupted by the voice in the headset.

"Xiao Mu, stop for a moment."

"A lot of brand representatives just came to me and Xiao Sa and asked me to stop talking on the stage."

"Regarding the fact that some of their products use Chinese intangible cultural heritage techniques, but this is not clearly stated in their publicity, they will hold a special press conference later to explain this matter clearly."

He Jiong quickly recounted the story, and upon hearing it, Yun Mu immediately revealed a playful smile.

The products are almost sold out, and now I'm afraid of being embarrassed, so I think of holding a press conference to promote it. I think it's a bit too simple to think that I can shut him up with this.

The people present were wondering why Yun Mu suddenly stopped talking.

But suddenly a bright smile appeared on Yun Mu's face.

"I just received news that some brands have acknowledged their mistakes and will hold special press conferences to explain and apologize."

"Here, the reason I just said so much is not because I want to be too proud of myself."