Rebirth of the Legend of the Female Chef

After experiencing a series of setbacks, Su Yao's company still faces many difficulties, although the launch of new products has temporarily stabilized the situation.

The loss of market share has put the company's finances under increasing strain, putting its capital chain at risk of collapse. "Su Yao, the bank has become very cautious about our loan applications. If funds aren't forthcoming, many projects will be stalled," the CFO said worriedly.

Su Yao knew the importance of funds, so she decided to go and talk to the bank's top management in person. However, the bank still had doubts about the company's prospects, and the negotiations reached a deadlock.

"Ms. Su Yao, unless you can provide stronger repayment guarantees and a clear profit plan, it will be difficult to approve the loan." The bank president said expressionlessly.

Su Yao returned to the company and called the management team together to discuss countermeasures. "We must re-examine the company's operating model, cut unnecessary expenses, and find new profit growth points."

At this time, competitors launched another round of price war, further squeezing the survival space of Su Yao's enterprise. "Su Yao, their low-price strategy has a huge impact on our sales. Should we follow suit?" the sales manager asked anxiously.

Su Yao shook her head firmly: "Blindly lowering prices will only lead to a vicious cycle. We must start by improving product added value and service quality."

She decided to increase investment in product research and development and launch personalized food services to meet the increasingly diverse needs of consumers. However, this required a lot of money and time, and the results were not obvious in the short term.

At this critical moment, the company faced a talent drain problem: some key employees lost confidence in the company's future and jumped ship.

"Su Yao, several key members of the technical department resigned today. This is a heavy blow to our ongoing R&D projects," said the human resources manager.

On the one hand, Su Yao tried her best to retain core employees, and on the other hand, she accelerated the pace of talent recruitment and training.

In order to expand market channels, Su Yao decided to cooperate with e-commerce platforms to carry out online sales. However, during the cooperation process, due to her unfamiliarity with the operating rules of e-commerce, she encountered many problems.

"Su Yao, our online store traffic is very low and the conversion rate is not satisfactory. We may need to readjust our marketing strategy." said the e-commerce manager.

Su Yao led the team to conduct in-depth research on the algorithms and user behaviors of e-commerce platforms, and continuously optimized product pages and promotion plans.

After a period of hard work, online sales have gradually improved, but there is still a gap with expectations.

Just as Su Yao was racking her brains for the development of her company, an accidental opportunity arose. An international food exchange event was held in a nearby city, and Su Yao keenly realized that this was a great opportunity to showcase the company's strength and expand its international horizons.

"We must prepare carefully, shine in this event, and attract more cooperation opportunities." Su Yao said to the team members.

However, preparations were fraught with difficulties. The tight timeline posed numerous challenges in producing and transporting the exhibits, and competition for booth space at the event was fierce, making it difficult to secure an ideal spot.

"Su Yao, according to the current progress, we may not be able to complete the preparation of exhibits on time, and the application for the booth is not going smoothly." said the event planner.

Su Yao was not intimidated by the difficulties. She personally coordinated resources from all parties and worked overtime to advance the preparations.

Finally, on the day of the event, Su Yao's company attracted a lot of attention with its outstanding exhibits and unique display methods, and reached preliminary cooperation intentions with many international companies.

This event brought new hope for the development of the company, but Su Yao knew that this was only the first step to break the deadlock and there was still a long way to go in the future.