Reborn in 2014, getting rich from the World Cup

Chapter 272 22:28, sales exceeded 10 billion!

"Mr. Yang, this really opened my eyes! I didn't expect e-commerce live streaming could be done this way."

Li Jun spoke with emotion.

Yang Zheng smiled and replied, "Mr. Li, you're too kind."

In fact, it’s not that e-commerce live streaming can be played like this, but that this is how it should be played.

"There's still one thing I don't understand, I hope Mr. Yang can clear it up."

Li Jun said, and asked his own question: "Of the two anchors under Mr. Yang, Han Yuyan's image and temperament are obviously more outstanding, and her fans have greater spending power."

"But when she was livestreaming and selling goods, why was there such a huge gap between her and Wei Yulu?"

If there is just a small gap, he can actually find the reason - the user group problem of the platform.

Of course, the majority of users who shop for goods are women.

Han Yuyan has a sexy temperament with a bit of a vixen vibe.

This type of girl is extremely unpleasant to the same sex.

On the other hand, Wei Yulu has a non-aggressive appearance.

From this perspective, Wei Yulu is better than Han Yuyan.

Li Jun is understandable.

But the gap shouldn't be this big.

The number of viewers is more than doubled.

Sales volume.

Until 8:.

Wei Yulu’s sales have reached 1.31 million!

Han Yuyan only has 8542 million.

It's almost twice as much.

Under almost identical conditions.

Is there such a big difference just because of the different anchors?

This is something Li Jun cannot understand.

Because from his perspective:

The model of Zhengrong Media is completely for selling products.

It can be said that the anchor has simply become a salesperson.

In this case, it shouldn’t matter much who becomes the anchor.

After all, they are all similar things, so it doesn’t matter whose live broadcast room you buy them from, right?

But reality told him that there was a huge gap.

And his question really hit the nail on the head.

The three elements of live streaming selling goods: people, goods, and venue.

That is, people bring goods, goods bring people, and scenes bring goods.

What Li Jun sees now is just the goods bringing people along.

So he thinks the choice of anchor is not important.

As long as my product is good, cheap and affordable, it doesn’t matter who sells it, right?

This idea is certainly correct.

But where do so many good, cheap and affordable products come from?

In the opening waves, Yang Zheng deliberately put this type of products in the front to attract traffic!

So Li Jun only saw the goods bringing people, but didn’t see people bringing the goods.

Yang Zheng did not explain these "little tricks" to Li Jun very clearly.

Because it’s difficult to explain and there are too many things to explain.

He simply replied: "Wei Yulu and Han Yuyan's situations are different. After Wei Yulu's live broadcast went wrong, she was almost blacklisted and could not continue broadcasting.

"She cherishes the opportunity to still be able to live broadcast, and she is brave enough to fight and fight, so she is in very good condition, giving people the feeling that she is sincerely giving benefits to everyone."

"Han Yuyan's journey has been smooth sailing. She has become accustomed to this comfortable state and has lost the drive to strive."

"So her state is a bit lazy and she can't give people that kind of sincere feeling."

"When it comes to sales, sincerity is the most important thing. If Mr. Li were asked to choose between buying from one of our livestreams, what would he choose?"

I would choose Han Yuyan because she is prettier.

This is Li Jun’s idea, and it is also the idea of most men.

But of course he wouldn't really say it.

He simply asked, "Shouldn't this kind of livestreaming focus primarily on the merchandise? How can there be such a huge difference between different hosts?"

In fact, the gap is bigger than he thought!

Just look at the top live-streaming hosts in the future and you will see that there will be more men than women.

Opposites attract.

Most of the consumers are women.

"Mr. Li, if you continue watching, you will understand that the anchor has a huge influence on live streaming of goods."

Yang Zheng replied.

And indeed.

Li Jun quickly understood, or rather, saw what the gap was.

Before, Han Yuyan and Wei Yulu were both selling different kinds of goods.

So the contrast isn't that strong.

After both of them bought the same product, the difference was truly revealed.

Mengchan skin care set, buy one and get eight, 960.

On Wei Yulu's side, sales volume reached 8.3 orders, with sales exceeding 8000 million.

On Han Yuyan's side, sales volume reached 1.1 orders, with sales revenue just exceeding million.

Moreover, Han Yuyan sold it first.

This is really obvious: the gap between anchors.

time flies.

Zhou Wei has been reporting data to Yang Zheng.

Wei Yulu's 16th product, 9.2 orders, sales of 5225.6 million

Han Yuyan’s 14th product, 1.3 orders, and sales of 491 million.

Wei Yulu's 17th product, 5.5 orders, sales of 7040 million

……

As time goes by, the gap between the two becomes wider.

And it's not just about sales volume and sales revenue.

The rhythm difference is also huge.

Wei Yulu has already sold the 25th item.

Han Yuyan has only sold the 20th item.

Don’t underestimate the difference of only 5 grades.

Spend at least 5 minutes on each product.

That's almost half an hour's difference.

The live broadcast has only been going on for a little over two hours so far. What does it mean to waste half an hour?

Especially on an occasion like today.

The entire shopping traffic is divided among ten anchors.

If it's just the sales gap.

Yang Zheng couldn't bear it either.

Because of factors that affect sales, such as appearance and personality.

It's basically destiny.

It can be changed, but it is difficult to change.

But if you can't keep up with the pace, then it's a problem of attitude.

Even with this opportunity today, Han Yuyan still had an attitude problem.

This is already a bit like a hopeless situation.

This woman must not be kept!

Yang Zheng made a decision secretly.

22: 28.

This is a moment worth remembering.

Suddenly, a thunderous cheer rang out in Zhengrong Media Company.

because……

"Wei Yulu's sales have exceeded 10 billion!"

When Zhou Wei said this data, she was no longer shocked.

Because when she heard the sales figures of tens of millions or even hundreds of millions of dollars for a single product, she was already shocked.

On the other hand, Shen Yixin's eyes when she looked at Yang Zheng were so soft that they could make water come out of them, and her tenderness was like water.

Just before the live broadcast.

Yang Zheng told her that the sales of these two live broadcasts could reach 10 billion.

She still doesn't believe it.

But now?

The live broadcast has not ended yet.

The plan is to go until 12 o'clock.

That means there is still an hour and a half left.

Moreover, only Wei Yulu’s sales are counted now.

It’s already over 10 billion!

Looking at Yang Zheng who was still watching the live broadcast calmly.

Shen Yixin's admiration for this man reached its peak.

If Zhou Wei hadn’t been there.