Reborn in 2014, getting rich from the World Cup

Chapter 220: Industry Acumen of Large Enterprises

The next day.

Shortly after Yang Zheng got up, he received a piece of news that made him laugh and cry.

The price of the Mengchan set was changed back to 1850 last night.

Between early morning and morning this day, more than 800 orders were sold.

This number is certainly incomparable to the hundreds of thousands of orders in the previous two times.

If you calculate it carefully, this is about 150 million in sales.

Moreover, the profit margin exceeds 80%!

The profit for one night was over one million.

First it was 368, then 568.

The current price of 1850 is enough to kill a pig, but there are still many people buying it.

This is because Mengchan became famous.

Now Mengchan has become an online celebrity cosmetics brand.

So even though the price is ridiculously high, there are still people willing to pay for it.

There is never a shortage of people in this world who don't care about money and are willing to keep up with the trend.

This also indirectly reflects that Yang Zheng and Wei Yulu both have excellent acting skills.

The phone call they made in the live broadcast room last night obviously made most people believe it.

Besides.

The Mengchan official website that Yang Zheng asked Chen Jin to build has also been completed.

The Chinese style pages imitate international brands, showing high-end luxury.

This undoubtedly also improved Mengchan's style.

and.

The quality of Mengchan is actually quite high.

Because its essence is beauty.

Qingyan takes the light luxury route, and Cheng Suwan has control over the quality.

Therefore, Mengchan has a very good reputation.

After all, consumers are not really stupid.

Most people will definitely learn their lesson after being cheated once.

Therefore, the real first factor in live streaming of goods is actually product quality.

It may not be a top-notch product.

But it must meet the standard above the passing level.

In the future, many top live-streaming hosts may fail due to product quality issues.

Yang Zheng has seen so many precedents, so of course he won't be careless in this regard.

morning.

Yang Zheng called Cheng Lijie.

Ask him if he can add a shopping link in the live broadcast room.

Naturally, he wants to improve the live streaming of selling goods.

In fact, he had thought about creating his own e-commerce live streaming platform.

But he soon gave up.

As we all know, e-commerce live streaming originated from shopping.

But in fact, before the e-commerce live streaming of shopping, other platforms had already started to try it.

But once the live broadcast channel is opened on Taohuo side.

The platform almost disappeared.

Yang Zheng couldn't even remember his name...

Number of users, funding, personal connections, resources, etc.

Nothing compares to others.

Even if you get the thing out first, you only have two choices: one is to wait for death, and the other is to sell it to someone else.

It's basically a mess no matter what you do.

Including simple live broadcast platforms.

This has a reference - the well-known rich second-generation Wang.

The National Treasure TV he founded was even more popular than Dousha and Maoya at its peak.

But in the end he was defeated by the big penguin.

Then there are the short video platforms.

Block Hand, which was developed earlier, received US$2016 million in Series C financing in 2.5.

The valuation is as high as 20 billion US dollars.

At that time, Douyin had just been released.

By 2017, Kuaishou had nearly million daily active users.

And what about Douyin?

The number of daily active users is still struggling at the tens of millions level.

It was not until January 2018 that it barely reached 1 million.

But the drama is.

After the Spring Festival in 2018, Douyin directly overtook its competitors with a wave of red envelope activities.

By June 2018, the number of daily active users had soared to 6 million!

And what about Block Hand?

In 2017, the number of daily active users reached 8000 million, nearly million.

But it was not until the end of 2019 that it actually exceeded million.

I was left so far behind that I couldn't even see my taillights.

How could Yang Zheng possibly succeed in building those Internet platforms from scratch with his barely billion-dollar fortune?

He had no relevant work experience in his previous life, he just had some information advantages.

But can those big platforms develop by relying on some planning schemes, good ideas, etc.?

Regarding the information advantages that Yang Zheng has.

The most likely result is: as soon as he shows it, others will follow suit the next day and improve it even better!

So, instead of going through the trouble of starting from scratch, it’s better to just take a ride.

However, there is a problem with this - there is no say.

"It's not something you can just add. It's very troublesome, and I have no intention of getting involved in the e-commerce industry."

This is Cheng Lijie’s reply to Yang Zheng.

In his opinion, adding a so-called shopping link was simply Yang Zheng's suggestion to make things easier for himself.

He couldn't see how this would benefit the shark.

Not directly refusing was already a courtesy to Yang Zheng.

Commission?

It’s just Mengchan, how much commission can she give to Dousha TV?

I'm afraid it's not enough to cover the development, maintenance, and labor costs.

As for recruiting more businesses to settle in.

Isn’t that equivalent to developing e-commerce?

This is completely different from Cheng Lijie's original intention of founding Dousha TV.

Of course he refused.

Yang Zheng didn't say much.

Anyway, he will not stay in the Dousha TV car forever. He will cash out and get out sooner or later.

So Cheng Lijie was about to miss an opportunity, and he was too lazy to persuade him.

This is certainly an opportunity.

With the current size of Dousha TV, it would be great if it could be the first to try it.

Even if it is copied by e-commerce platforms such as Taohuo and Jindong in the future, it will definitely not be killed.

It can still occupy a part of the market.

At that time, if the anchors sell mice, keyboards, computers and other things, the profits will not be low.

Moreover, many game anchors on Dousha TV are selling these things.

So the purpose of adding this link was not what Cheng Lijie thought, but just to make things convenient for Yang Zheng himself.

This is something that all anchors and platforms can benefit from.

Unfortunately, Cheng Lijie does not understand, or does not appreciate, the charm of live streaming to sell goods.

Just when Yang Zheng had given up the idea of ​​perfecting the live streaming of selling goods and was thinking of just making do with it for a while.

But he received another unexpected call.

The call was from Shen Yixin, the secretary who had just officially taken office yesterday.

Yang Zheng was surprised that it wasn't the person who called.

But it was what Shen Yixin said on the phone.

Li Jun, a vice president of Paihuo, wanted to talk to him in detail over the phone.

What we are going to talk about is e-commerce live streaming!

This kind of large enterprise is more sensitive to industry trends than Yang Zheng expected.

After Yang Zheng gave Shen Yixin a "yes" reply.

It didn't take long.

His cell phone rang again.

The caller was none other than Li Jun, the vice president who paid for the goods.

There are mainly two things that Li Jun wants to discuss with Yang Zheng.

First, I asked Yang Zheng what functions a dedicated e-commerce live broadcast room should have;

There’s actually not much to say about this.

It would be nice if I could place an order directly through the live broadcast room.

The second thing is actually Li Jun’s main purpose: after Taohuo launches the live broadcast function, can he allow the anchors of Zhengrong Media to join a number of live broadcast platforms on Taohuo?

After helping Mengchan with two promotions.

The anchors of Zhengrong Media can definitely be said to be the most professional live-streaming anchors on the entire Internet.

For any live streaming platform to flourish, the most important thing is the anchor.

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