After listening to the words of Marketing Director Li Pengju.

Zhong Xiaokai nodded slightly.

In fact, he originally planned to ask Yang Bo, the director of the Drug Administration, for help directly.

Although the hospital is not under his control, he can still say something.

He should be able to help with this.

After all, Uncle Chen from the Ministry of Health is his old leader, so he must give him this face.

However, Zhong Xiaokai thought about it and decided not to bother him for the time being.

He had thought about it before.

Background and identity are a double-edged sword. Just use them at the critical moment.

If you hold it in your hand all the time, you might hurt yourself.

In addition, I am currently working on targeted drugs, but my uncle Zhong Zhengguo doesn’t know about it.

Zhong Xiaokai planned to explain to him when he had the chance.

We are still in the initial stage, so there is no need to use his name for everything.

Plus, the game with Lanxing Pharmaceutical has just begun.

Who would throw a royal bomb right at the start of a card game?

So let your subordinates exercise more.

Therefore, Zhong Xiaokai gave up the idea of ​​using his connections to open up channels with the hospital.

Let’s proceed according to the normal business model first and then test what actions Lanxing will take.

So Zhong Xiaokai said to Li Pengju:

"Your idea is great, but when it comes to channels, you need to be down-to-earth and not aim too high."

"You need to work harder on your connections at the hospital. If you need any support, just report it. I will fully support you."

"Thank you, Mr. Zhong."

Li Pengju said confidently:

"All of us in the marketing department can't wait to get started."

After hearing this, Zhong Xiaokai smiled and said:

"It's good to have confidence, but I have two suggestions for you."

"First and foremost, our most important task at this stage is the free trial program for 500 leukemia volunteers."

"We will do our utmost to ensure the smooth progress of this project, so finalizing a hospital willing to cooperate is a top priority."

"Now many people are watching our project. As long as it succeeds, the rest of the work will be much easier."

"Secondly, your marketing department's work must be focused on maximizing overall effectiveness."

"Don't try to eat too much at once, because you can't chew too much."

"Instead of flooding the market, it's better to break through little by little. Do you understand what I mean?"

The reason for saying these things is to cool down Li Pengju and others.

Zhong Xiaokai knew that they were all in high spirits now.

You rush forward with all your strength, but if you fail to achieve the desired effect, you may soon lose your strength.

So, pour some cold water on them in advance.

Let them focus on doing one thing well first, so that the whole team will have confidence.

We will do better next time.

Li Pengju understood what Zhong Xiaokai meant.

He immediately responded: "Okay, Mr. Zhong, I understand what you mean."

"I'll make a detailed work plan for you when I get back."

"Good... not bad."

Seeing that the other party understood what he meant, Zhong Xiaokai nodded with great satisfaction.

"Since you mentioned the work plan, let me say a little more."

Everyone listened to Zhong Xiaokai's speech very seriously.

I was afraid that I would miss something if I got distracted.

Zhong Xiaokai said seriously:

"Next, the marketing and sales departments need to work together to start building a national sales network."

As he spoke, he looked at Li Pengju and Marketing Director Niu Wanqin again.

He asked, "Director Niu, Director Li, do you understand what I mean?"

Marketing Director Niu Wanqin responded:

"Mr. Zhong, do you mean that we should build the entire national sales network ourselves?"

“Don’t we need an agent?”

Niu Wanqin has worked in marketing for many years.

He knows that for manufacturers.

The best way to save marketing costs and increase sales is to find an agent.

Find an agent in each province, so that manufacturers only need to communicate with the agents.

Moreover, the agents have strong financial resources and can purchase a lot of goods at one time.

As for the channels below, they will build them.

In this way, manufacturers can save a lot of costs.

Zhong Xiaokai answered seriously:

“Yes, we don’t need an agent.”

"I have discussed with Mr. Gao that we will adopt the manufacturer direct sales model in the country."

"Finding agents does save costs, but with so many layers of agents involved, it's difficult for us to guarantee the price at which targeted drugs are ultimately sold to patients."

"If the price is increased layer by layer like imported drugs, then it will go against our original intention."

"But Mr. Zhong."

Niu Wanqin hesitated for a moment, then said:

"If we adopt the direct sales model, our marketing expenses will probably be several times higher."

Zhong Xiaokai nodded and said, "I know this."

"But no matter how much it costs, the channels and pricing power must be in our own hands."

"I said, we can not make money in the domestic market."

Seeing this, Niu Wanqin didn't say anything more.

"Okay, Mr. Zhong, we'll do whatever you say."

"We are also happy when the people benefit from it."

Zhong Xiaokai smiled after hearing this.

"Then you and Director Li, draw up a detailed plan for me as soon as possible."

"clear."

The two of them answered in unison.

After asking this question, Zhong Xiaokai turned to everyone again.

"Everyone, I still say the same thing. We must never allow ourselves to be controlled by others."

"Also, you can take your time with your work and don't be impatient. If you have any questions, just come to me."

"With me, it doesn't matter if you lack the ability, I can help you. It doesn't matter if you have many requirements, I can also help you solve them."

"but……"

Having said that, Zhong Xiaokai's face suddenly became serious.

"But... I hate betraying my own people the most."

"Anyone who doesn't want to follow me can leave now."

"Since you follow me, if you do something that betrays the company."

"I, Zhong Xiaokai, will absolutely not tolerate this. I will make sure he pays for it."

Because Zhong Xiaokai knew that Lanxing Pharmaceutical would definitely use all kinds of despicable means next.

This includes bribing the other party's executives, which is very common.

People's hearts will change, especially when it comes to interests.

Therefore, his words were equivalent to giving the executives present a shot of prevention in advance.

Everyone present expressed their opinions.

"Don't worry, Mr. Zhong. I will never do anything that would let the company down."

"Yes, absolutely not. If anyone betrays the company, I, Zhang Ming, will not forgive him."

"Don't worry, Mr. Zhong, that won't happen."

……

After listening to this, Zhong Xiaokai nodded and said:

"This is a reminder to everyone, and also to those under you."

"Anyone who has any difficulties, whether financial or in life, can ask for help."

"Whatever the company can solve will definitely be solved, as long as everyone works hard."

Everyone responded again.

"Understood, Mr. Zhong."

"Okay, got it."

"okay."

Zhong Xiaokai said to everyone:

"Then let's adjourn the meeting. Director Li, please stay for a moment."

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