Traveling through time as a goblin, just wanting to live a leisurely life
Chapter 52 So What If I Share?
"Hahaha! I'm just a small stall without even a sign. My business depends on the flow of people in the food court and word of mouth from old customers. It's not the same as the Internet. What if I share? What if I don't share?"
The two bloggers were really undecided about whether to share this grilled fish stall, so they went to ask Mr. Tao. However, Mr. Tao's response was very nonchalant.
"But we are bloggers who specialize in bad content. Sharing your stall may bring you more traffic, but it may also make people misunderstand that your grilled fish is not delicious. As long as we share it, it will inevitably affect your business, but we don't know whether it is good or bad."
One of the bloggers said.
He makes his living on the Internet and is very aware of the influence of the Internet. No matter if it is a person, a product, or a store, as long as it appears on the Internet, it will be more or less affected by the Internet, not to mention bloggers like them who have hundreds of thousands of fans.
The boss may have never seen the horror of the Internet before, so he thinks it is insignificant.
"Young man, you think too much. The Internet is not as powerful as you think. It's just because you are in it that you are more affected."
Boss Tao still smiled and did math problems with him:
"Let me ask you this, what is the average number of views for your last five videos?"
“About 200 million.”
Although the blogger didn’t understand why Mr. Tao asked this, he still answered him.
"Then let's assume that after you made the video about the grilled fish stall, it also had about 200 million views. How many people do you think will come and try my grilled fish after watching the video?"
The two bloggers were stunned because they didn't have this data.
They only know that some stores have become less popular after their bad works were released, but what is the percentage of reduced customer flow? What kind of impact do they actually have on the stores? They have never cared about it before.
What's more, they have never made any videos praising food, so they have no relevant data at all.
A simple question from the boss made them realize one of their own shortcomings again.
"According to the data of general food bloggers, there should be a customer conversion rate of 3 to 5%."
The two bloggers could only provide comprehensive data to answer the boss.
"I'll calculate it as 5%, which means about 10 people will be attracted by your work and patronize my grilled fish stall, right? Then, among these 10 people, how many are from Nihe City?"
The boss asked again.
“32% of our fans are from Mud River City, which is the largest number of fans among all regions.”
The two bloggers spoke directly about the data this time.
"Then let me roughly calculate this way. Among the 10 viewers attracted by your video, 3 of them are from Nihe City. Among these 2 people, how many will visit the grilled fish stall within 3 days after watching the video? And if they don't visit within 2 days, what do you think is the probability that they will remember the grilled fish stall again?"
The two bloggers cannot figure out Boss Tao’s question.
But from such questions, they also clearly knew that Boss Tao was not completely ignorant of the Internet world. He was fully aware of the logic behind how Internet publicity turned into customers, and he was no worse than them.
"Then we have to calculate how many of these people cannot eat seafood, how many have the habit of eating late-night snacks, and among them there are people who are regular customers of the food court and grilled fish stalls. This overlapping data needs to be deducted. So the actual increase in customer flow that can be brought to me is only about 4 or 5 customers a day."
Boss Tao did not continue to ask them, but directly summarized.
“The Internet looks huge, but in reality it is actually very small. You will find that many of the users who follow the grilled fish stall are already regular customers of mine. They have personally verified whether my food is delicious with their own taste buds and will not be easily influenced by online reviews.”
The two bloggers nodded, understanding what their boss meant.
They have come across many stores like Boss Tao. With the support of the time-honored brand name and reputation, even though they have been complained about countless times, the store is still full of customers.
These stores all have one thing in common: they may have a lot of things to complain about, but they also have at least one delicious dish that other stores can't make. The reputation they built on this delicious dish won't be easily affected by online reviews.
What's more, there is nothing worth complaining about Boss Tao.
"I think, what is the reason for you to become a food blogger? Just publish your works according to this original intention. Whether it is a bad review or praise, it is valuable content. Just do it according to your original intention."
Boss Tao said with a smile.
The two bloggers nodded and thought that this meal was a good deal. Not only was the food delicious, but they also benefited from Boss Tao’s valuable advice.
This time, there was no heart dust emanating from the two of them.
Boss Tao didn't care about this matter particularly. The only thing he cared about was Yi Gan.
This guy actually left early. I didn't see that he sometimes makes a loss in business.
It’s not easy to earn heart dust!
At this moment, Yi Gan was still picking and choosing among the Nine Immortal Spiritual Goods, undecided about which technique to practice.
He originally thought that the goblins did not practice any martial arts, but after arriving at the Nine Immortal Spirits, he discovered that this was not the case at all.
The clerk: "Please refer to this list. It contains all the skills and spells that goblins can learn. There are 288 items in total."
Igan: !!!!!!!!!
Ikan couldn't even speak.
"Some magicians hire goblins as guards, so they create goblin skills. Some magicians cannot create their own, so they buy them from us."
"But some magicians are worried that goblins will rebel after learning magic or skills, so they don't let goblins know that there are goblin skills in this world. Even the 288 skills we currently have, most of them contain restrictions for magicians to control goblins. Our main sales targets are magicians."
The clerk explained patiently.
Yigan also nodded to show that he understood. It was obvious that its previous owner was the one who didn't let them know that goblins also had practiced martial arts.
It didn't want to choose those skills that had magician restrictions, lest the magicians in the fairy world deduced the restricted spells on their own and used them to restrain it. However, most of the goblin skills without restrictions were incomplete.
No magician would be foolish enough to design a perfect set of skills for goblins.
Yi Gan looked at the 288 skills in front of him, not knowing how to choose.
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