Rebirth in 1989: Creating the Chinese Technology Empire
Chapter 316 Car propaganda war: Shanhai Motors monopolizes car placement in Hong Kong films
"Brother Fei, the car has arrived..."
In Xu Dafei's mansion, a burly man in black walked up to Xu Dafei and whispered.
"Well, according to the list made before, everyone will get one. Tell them that this is my friendship with Xu Dafei. It is best not to drive other brands of cars in public places in the future. At the same time, tell other film companies that they will make movies in the future. The luxury car is sponsored by me, Xu Dafei..."
Xu Dafei whispered, and the man in black nodded and turned to leave.
After the man in black left, Xu Dafei laughed. Xu Huasheng called to arrange this matter. The arrangement is very simple. Just give a Land Cruiser to each of the famous celebrities in Hong Kong, and let them use the Land Cruiser as a mobility scooter. They can drive the Land Cruiser when they have nothing to do.
At the same time, there are also luxury cars in Hong Kong movies and TV series. From now on, I will try to use Land Cruiser. However, in the movie, it is necessary to highlight the concept that the Land Cruiser can only be driven by rich people. In movies and TV shows, only rich people can drive Land Cruisers.
For example, in a gangster movie, the gangster appears and a land patrol team appears.
The fleets of the top wealthy people use cars such as Mercedes-Benz and BMW at the front and rear, but the cars made by the middle-class wealthy people must go to Land Cruiser.
Marketing, this is brand marketing arranged by Xu Huasheng.
Let’s start directly with Hong Kong movies and Hong Kong stars. Hong Kong movies and Hong Kong stars have had a great impact on mainland China in this era. Now Xu Huasheng arranged for Xu Dafei to do this, which directly raised Lu Xun's strength.
In the future, as various news spreads to the mainland, mainland consumers see these Hong Kong movies and Hong Kong stars driving Land Cruisers one by one. They also say that Land Cruiser is a car that ordinary people cannot afford. Land Cruiser's recognition will definitely increase, especially among wealthy people.
Isn’t this how the little devil’s nanny car got hyped up? Originally, a nanny car costing RMB 200,000 to RMB 300,000 was priced at RMB 1,000,000 to RMB 2,000,000 in China, and it was impossible to buy it without increasing the price by hundreds of thousands.
Tesla will also be hyped in the same way in the future. It will first deliver cars to Hollywood stars, then slowly increase its popularity, and finally install luxury cars for harvest.
Now, Shanhai Automobile also wants to play this trick. Anyway, Xu Dafei now controls the underground world of Hong Kong Island. Who dares not to give Xu Dafei face?
What's more, they directly deliver the car instead of letting you buy the car. I'll give you a car to drive, and if you don't give me face, then don't worry about Xu Dafei's rudeness.
As for Hong Kong film placement, that’s even less of a problem. If you don’t give me this little face, you won’t be able to release many Hong Kong films. You must know that Xu's Group is currently operating theaters in Hong Kong and Taiwan. Most of the movie theaters on Hong Kong Island are now controlled by Xu's Group, and the remaining half of Xu's Group is also working hard.
The Xu Group on Baodao now also controls one-third of the theaters. During this period, Shenghe Group is currently fighting with the local forces in Baodao, and now controls one-third of Baodao's territory. , many big bosses in Baodao were killed by Shenghe Group.
Facing the murderous gods of Shenghe Group, the people in Baodao became cowards. Many big guys simply sold their property and left the island. There is no way, there is no way they can compare with the people of Shenghe Group.
They usually only dare to bully ordinary people, and most of the guns they have are just pistols. It's okay to deal with ordinary people, but it's not enough in front of Shenghe Group. Most of the people in the Shenghe Group are murderers who came from the mainland. They are all soldiers who were laid off during the Great Disarmament, and a large part of them have gone through the woods and fought with Vietnamese monkeys with real swords and guns. They belong to that group. A kind of master who kills people without being conspicuous.
In addition to being ruthless people, the equipment of this group of people is also very awesome. Grenades, landmines, time bombs, sniper rifles, rocket launchers, and submachine guns are all drizzle. These guys actually have anti-tank missiles and heavy mortars in their hands. What the hell are you doing?
Let alone them, even if Baodao's regular army appears, they may not be able to win. Facing such a murderous god, one has to either join or run away.
Now Xu Dafei has become very powerful. He wants money, money, people, and guns. Coupled with this special period of chaos, it is almost impossible to kill Xu Dafei. The British side hopes that Xu Dafei will become bigger and stronger.
Besides, Xu Dafei's arms business has not stopped. Xu Dafei still has many transactions with the countries after the collapse of the former Soviet Union. Even those countries are behind these transactions.
Although the Soviet Union has now disintegrated, many people in these countries are still engaged in arms reselling. After all, the former Soviet Union left a huge military legacy.
For many countries, they cannot afford these things. Instead of dismantling it and selling it for scrap, it would be better to sell it through an arms dealer for more money.
For example, in Ukraine, many people have tasted the sweetness of selling arms. They got a lot of money from Xu Dafei, and all the money went into the hands of powerful people in Ukraine.
Who wouldn’t be happy selling the legacy left by the Soviet Union to make a fortune? Even the tallest one received many benefits. Therefore, many people are well aware of these things. Now Xu Dafei's purchase of weapons and equipment from Ukraine is almost becoming aboveboard. Many things in Ukraine are resold through Xu Dafei.
As for the big ship in the Ukrainian shipyard, Xu Dafei is also obsessed with it. During this period, he is running a relationship, hoping to finally bring the ship back.
Faced with such a tycoon, who in Hong Kong and Taiwan dares to make an enemy of him? Now Xu Dafei's power has penetrated into many countries, and Shenghe Group is distributed in many countries.
Thailand, Vietnam, Cambodia, Myanmar, Philippines, Malaysia, Singapore, Indonesia, South Korea, Japan, etc...
This is not just in Asia. Shenghe Group has connections in many places in Africa, the Middle East, and South America because of the arms trade. The demand for arms in these places is huge. The Shenghe Group is now one of the largest arms dealers in the world.
It is no exaggeration to say that if Xu Dafei spent a lot of money now, he could easily destroy a small country.
Xu Dafei himself doesn't know how much money Xu Dafei has now, because Xu Dafei has not checked many accounts. However, Xu Dafei is not greedy for money. Most of the money he earns is distributed to the people below him. He gives money to them and to their families. He is particularly good to his subordinates.
This approach also made these people loyal to Xu Dafei. In many people's hearts, Xu Dafei was their savior. When his family was so poor that he couldn't open the pot and even starved to death, Xu Dafei allowed himself to stand up.
Wealth and wealth gather together, which is what Xu Dafei does. Anyway, Xu Dafei is alone and can't spend so much money. What's more, he has a bigger mission and he needs more people to support him.
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