Reborn 1980: Marry a rough soldier

Both of them are very ambitious people. They want this and that, so they cannot let go of these two lines.

After all, you are a fool if you don’t make money, so no matter what aspect you consider, you have to divide the sales of clothes into two lines.

One branch specializes in selling clothes for rich people, and the other branch is for ordinary people.

After all, there are so many rich people in ordinary people. How many people can there be? With so many rich people, they only account for 1%. Will they not earn the remaining 99% of the money? This is impossible.

And don’t underestimate ordinary people. As the saying goes, small profits but quick turnover. You may earn a dollar by selling one piece, but there are many ordinary people. If you sell thousands of pieces, it will be a very considerable profit.

On the contrary, a piece of clothing sold to the rich may earn 200 or [-] yuan, but there are only a few rich people. Although it is said that, it seems that the profit is more from selling the clothes to the rich, but in the end, it must be Ordinary people have huge profits from that line.

It's just that the rich can't give up this business. After all, they want to open up the upper class market and rely solely on this.

After selling to rich people through multiple channels, you can also build some relationships with some people, and you will have solutions to any difficulties you encounter.

Another thing is that in the design drawings that Xia Jin showed Fu Shen, there were many clothes that ordinary people would not wear. After all, it would be inconvenient to work after wearing those clothes.

But those clothes were indeed very beautiful. Fu Shen knew from looking at the pictures that the fabrics used to make those clothes must not be simple or cheap.

If these clothes are made, they will definitely be liked by many people, but the price is a bit high, so they can only be sold to the rich.

Although everything about this factory is not ready, the general plan has been designed. There are two brands under one factory, one for ordinary people and one for rich people.

Fu Shen didn't have any big objections to this plan. After all, he thought it was a good plan, but he just didn't know if anyone else had it.

This matter still had to be discussed when he returned to the capital. Although he knew that they would definitely not have any objections, he still had to tell them.

After all, this is the place where they want to invest. They can't keep everything secret from others. People always need to know what they did after investing so much money.

Xia Jin also wrote about these two lines below. It must be a big brand, and there are two branch small brands below.

These two branches definitely need two leaders. He asked his eldest brother to be the general person in charge, and she planned to let Uncle Chen be in charge of the line for ordinary people.

Then one person was needed to take charge of the rich man's line, but he didn't write this in the plan. After all, he didn't have all the people at that time.

Now that two of the most critical people have agreed, there is only one left. This one is relatively easy to find. Fu Shen can always find someone who can be used.

After Fu Shen read this, he continued to flip through the plan, and then he saw Xia Jin's idea of ​​opening a physical store.

Xia Jin had this plan before. They could sell ordinary people's clothes and wholesale them, but the rich people's clothes must be sold by themselves.

After all, there are no merchants that specialize in dealing with wealthy people, so if they are wholesale, no one will want to wholesale them. After all, these clothes are too expensive.

At this time, she thought about the hot pot restaurants and spicy hotpot restaurants they opened. She thought they were selling clothes anyway, so why not open one of her own.

When the time comes to sell the clothes they make, no matter how much money they make, they will belong to their family.

And another advantage of opening a store is that they can get their brand name out there. Although they sell ordinary clothes, with the brand, it will attract more people.

Just like buying things in daily life, after some people identify a brand, they will always buy the products of that brand, unless that brand is getting worse and worse.

But if there is no brand, after people buy this time, they may not come to your store to buy again next time. After all, they have no memory.

Without a brand, you won’t be able to get a quota in your own factory. How can you compete with so many garment factories in the future and gain a foothold?

Therefore, their factory name must be printed out. As for how to type it out, it certainly cannot be done by wholesalers. They can only be done by themselves.

And Xia Jin doesn't plan to find those small wholesalers. He plans to find those specialized wholesalers and let them wholesale only his own clothes.

This was also called an agent in later generations, allowing them to represent their own brands, and then they would take clothes from their own factories and sell them.

This is better than selling to scattered merchants. Although they may earn more money at one time by selling to scattered merchants, this is not conducive to the future development of their factory.

After all, although those scattered merchants know the name of your factory, they will not tell the customers. Will the customers know who owns their clothes?

If each piece of clothing sells well, there will soon be a lot of counterfeit clothes on the market, and uninformed people will buy pirated ones just for the sake of appearance.

Only when they get the brand name out there and make it big and loud enough will ordinary people not buy pirated copies and will go to their homes to buy them.

Someone buys a piece of clothing, and everyone looks good on it. If someone asks what brand it is, and that person tells the truth, then other people will definitely buy that brand.

After all, the Chinese want to save face, and no one wants to wear clothes without a brand name. After all, the clothes are not that expensive, just like the clothes they usually wear, the price is the same.

Then why should they buy one with the same style as others but with a different brand name?

That's why Xia Jin thought about opening clothing stores in major cities. Of course, she would start clothing stores mainly in the city. If she opened other places, she would leave them to her own agents.

After all, when Xia Jin wants to open a clothing store, she mainly wants to sell more expensive clothes. Such expensive clothes should have no sales in the county.

This kind of clothes can only be bought and sold in the city, by rich people, so Xia Jin never thought of going to the county town.Or they sell these clothes in remote urban areas.

And with so many stores to manage, he didn't have that much free time. After all, she wanted to do other things in the future.

There are just a few in bustling urban areas. If you want to buy in other places, you can only buy it in your own place.