From knock-off old-man's electric vehicles to industrial giant

Chapter 68 Offline Channels
The group chat suddenly became lively.

When I hear about receiving benefits, I'm no longer sleepy.

The two things these people care about most right now are whether Xingchen, the manufacturer, has any new models of electric vehicles for the elderly, and whether they can receive any benefits.

It turns out.

Giving eggs as a gift will never go out of style.

Some lurkers also quietly started paying attention.

"Are there any minimum spending requirements for the shopping card? Is it a 100 RMB discount for every 800 RMB spent?"

"Great, great! The manufacturer is finally offering some perks! They used to give umbrellas and thermos cups to people who came to the store for test drives, but they stopped giving them out when they bought a car. They're so stingy!"

……

Looking at these chats.

Zheng Guozhao could only smile and remain silent. Giving away thermos cups and umbrellas at the beginning of the test drive was just to attract customers!
Later, when sales picked up, the test drive service only included an umbrella.

And later.

Let's just not send anything at all.

Once the brand gained popularity, there was no need for advertising; demand far exceeded supply.

If it weren't for the manufacturer's strict regulations that absolutely forbid price increases without authorization, and the fact that production capacity had caught up, he would have even considered raising the price!

Since there's no shortage of people.

Then this welfare benefit must be omitted, because even the landlord's family doesn't have surplus grain!

"Don't worry, the shopping cards we're giving away have no minimum purchase requirement or discount. They can be used at any nearby shopping mall or supermarket. It's purely to give back to our existing car owners!"

"Secondly, I have another important announcement to make: Xingchen Automotive has officially established a direct-sales experience store and launched its first new energy vehicle, the Xingchen MINI. Everyone is welcome to come and test drive it. The new model starts at 40,000 yuan..."

……

"The new model is out? What... 40,000?!"

"Forget your roots!"

"It was a pretty good manufacturer, and they made some decent cars. How did it suddenly change?"

"Wait a minute, the first new energy vehicle... what does that mean?"

Upon seeing the words "new model" and "40,000," some members of the group couldn't hold back.

But soon, someone noticed that the slogan was not quite right.

"Everyone, look carefully... Xingchen Motors isn't building a 'low-speed electric vehicle' this time, but a legitimate new energy vehicle with roadworthiness qualifications, and its configuration has been greatly improved."

The manufacturer is very powerful, investing over a billion yuan to build cars. The battery pack is not a lead-acid battery, but a top-notch lithium iron phosphate battery in the industry, with a battery life of eight to ten years. Most importantly, the quality is excellent, and the appearance is outstanding... The range and acceleration are incomparable to current low-speed electric vehicles.

It comes standard with airbags, has a top speed of 110km/h, a larger body size, more space, a genuine MacPherson strut suspension with linkage, and a high-strength steel body design, all of which are far superior to those of low-speed electric vehicles.

Do you think a price of just over 40,000 is cheap enough?
I've test-driven this new car, and the driving experience is fantastic. You guys should check it out. If you don't think it's worth the price, feel free to come back and criticize me in the group.

Zheng Guozhao praised it enthusiastically in the group chat, and even posted a picture of the "Star Mini" in person.

Not only that.

I also sent promotional information to all my friends who had previously bought or consulted about cars.

Since following Xingchen, he has completely recovered.

Sales are booming and profits are stable.

It's much better than following Levdeo Auto before.

and.

Several years ago, Levdeo Auto had ambitious plans to accumulate funds by dominating the market for electric vehicles for the elderly, and then officially enter the car manufacturing industry!
Now, it's just a roadside stall.

What Levdeo Auto couldn't do in several years, Xingchen accomplished in less than a year!

The most important thing is.

As Mr. Xu has already stated, Xingchen Automotive will adopt a hybrid business model of direct sales + dealer 4S stores, and will soon launch a dealer franchise model. At that time, he will undoubtedly become one of the first batch of cooperative 4S direct sales dealers.

One word—loyalty!!

"What are you babbling about? What MacPherson strut suspension??"

"I don't understand, but it seems better than the old man's car. I'll go check it out later." "Okay, let's go get a shopping card. It's not far anyway."

"It's not far from my workplace, I'll go get the perks tomorrow. As for buying a car, after all, they started out making electric cars for the elderly... I feel they're not as reliable as traditional car companies."

……

Zheng Guozhao clearly overestimated the knowledge of basic car knowledge among the people in the group.

The only thing I heard throughout was the phrase "shopping card".

They can't be blamed for this.

These days, there are relatively few self-proclaimed car experts.

Let's not even talk about the car's chassis and suspension, or the battery anti-collision beam configuration...

Being able to recognize most of the car logos on the road means you're a true expert.

They buy cars based on their feelings, the atmosphere of the store, and word-of-mouth recommendations from the people around them.

but.

There were also some younger people who knew a little more, silently lurking in the chat box, their eyes revealing interest and curiosity.

……

"Xingchen, the manufacturer that makes electric vehicles for the elderly, has actually started making cars?!"

Leaning back in his computer chair, Xu Dong stared at his phone screen in disbelief.

Since I bought a "Starry Sky 02" old man's car.

There's nothing wrong with it.

The ease of driving it even overturned his previous understanding of electric vehicles for the elderly.

The only problem is——

"Dong, I'm going fishing now. You can stay home and play games this afternoon. You're not going out anyway..." Xu Qi's voice came, and he left without waiting for his brother to respond.

Recently, Xu Qi has become obsessed with wild fishing. Not only is the trunk of his Xingchen 02 filled with his fishing gear, but the paint and tires have also become scratched and dull from constantly rubbing against muddy areas and grass.

"Holy crap...who was this car even bought for?!"

Xu Dong stared blankly outside, feeling utterly devastated!

But that's not all.

Some time ago, even his father, who is almost sixty, suddenly became interested in this old man's car and occasionally drove it out to pick up his granddaughter from school.

This little old man... made the old man incredibly happy!
It's the kind of car that everyone complains about when you first buy it, but once you get the hang of it, everyone wants to drive it.

This is really stressful!!

of course.

The family has also said they can pay for Xu Dong to buy another car. The current old man's car is quite suitable for the family to use for picking up the kids.

But Xu Dong hasn't decided yet what kind of car he wants to buy next.

We can't just buy another unlicensed electric car for the elderly, can we?

You could consider other car models, but then you fall into the same problem as before: with a budget of around tens of thousands of yuan, there aren't many options.

Asking for more money from home is not out of the question.

Coming from a rural background, my family was relatively poor in the past. Later, I started a small business and gradually accumulated some savings, which allowed me to buy a house in the city and settle down.

Xu Dong also knew that every penny his family earned was hard-earned, and he didn't have the habit of showing off.

If possible, he would rather wait until he earns more money in the future to buy a nice car.

just now.

Upon seeing the message in the group, Xu Dong felt a slight urge to go and take a look.

How good are the cars produced by this manufacturer of electric vehicles for the elderly?
Anyway, there's no harm in going to take a look, and you can even get a shopping card.

……

(End of this chapter)