Huayu: When the director changed his major

Chapter 335 Begging for Alms from Huayi

Cheng Xi came to the college today mainly to discuss his master's thesis.

Because his graduate major is in cultural industry management, which is a professional master's degree, he can graduate in two years.

So my instructor, Weng Yang, asked everyone to sort out the direction of their thesis before the end of the first semester.

Today is a more formal group meeting.

By the time Cheng Xi arrived, everyone was already there.

As an assistant professor, Weng Yang taught a total of 6 students in two classes.

It can be said that many big-name professors wanted to snatch Cheng Xi as a student at that time, but the one Cheng Xi had more contact with was Weng Yang.

The two have collaborated on paper publication, and her research direction is relatively cutting-edge and in line with the current market.

Unlike many old professors, he basically doesn't publish papers anymore.

All of them let the senior brothers and small bosses take care of their students.

It would be more accurate to say that Cheng Xi chose her rather than that Teacher Weng chose Cheng Xi.

When Weng Yang saw the last student arrive, he said:
"Our group meeting is starting now. Second-year graduate students will report on their readings this week, their thesis progress, etc.; first-year graduate students will report on their thesis directions and set the deadline for their proposals."

"Zong Xiaoming, as your senior brother, you should speak first."

"Okay, Professor. This week I read the papers you recommended: 'Research on the Development Strategy of China's Secondary Film Market' and 'Research on the Development Strategy of China's Film Exhibition Market'."

While everyone was reporting, Cheng Xi also looked at them.

There were three women and two men, the most eye-catching of whom was a girl named Zhou Jingyi sitting in the middle.

A red jacket, paired with shoulder-length hair, refreshing and generous, with a little baby fat on her cheeks.

She exudes a girl's vitality.

The report is also clear and organized.

Cheng Xi was deeply impressed.

There are not many people in the crowd who can make Cheng Xi look at them differently, especially girls.

Director Cheng's eyes are now vicious and critical.

After everyone finished their reports, Weng Yang kept Cheng Xi alone.

"Director Cheng, the promotion for 'The Mermaid' has been going strong lately. You can see it everywhere."

"Teacher, you know, as long as the quality of the movie is good, publicity is always a powerful force."

"I thought you would come up with some new ideas this time."

"I owe Stephen Chow a movie ticket!"

"Is this enough?"

"One sentence is enough. If you say more, you won't be able to remember it."

Weng Yang also laughed at this time.

"Regarding your thesis, the teacher has three directions. Please see which one you like."

After hearing this, Cheng Xi also understood what he meant.

It was obvious that I was not prepared for the report I just gave, but Teacher Weng didn't say anything.

It seems that the college had already instructed Teacher Weng to cooperate with Cheng Xi.

After looking at these three directions, Cheng Xi thinks the first one is good:

"Teacher, I'll choose the first one."

"On the Differentiated Competition Between Domestic and Hollywood Films: Taking xxx as an Example." It looks like you're planning to enter Hollywood.

When Cheng Xi heard this, he immediately felt that Teacher Weng was very perceptive.

"Chinese films cannot remain isolated and develop in isolation; they must expand outward."

At this time, Weng Yang looked at Cheng Xi in surprise. This is something that many people want to do but cannot do.

But when Cheng Xi said it, it sounded as if this thing could definitely be done.

"You're quite confident, but it's also true that all the top-grossing movies nowadays are produced by your Zuibai Entertainment. If you don't expand, who will?"

Cheng Xi spread his hands and finally said:
"Teacher, please help me write the proposal report. This one can be revised anyway. Please show it to me after you finish it."

"???"

"I'll check it for you after I finish writing it, right?"

"It's not an inspection, just a different perspective. You're a theorist, I'm a practical person. We're both experts, so there's no problem."

Looking at Cheng Xi's nonchalant tone, Weng Yang actually didn't like it very much.

But there is no way, the task has been given by the superiors, so we have to cooperate fully.

What can I do?
Besides, given Cheng Xi's current status, it seems normal for me to write a proposal for him to review.

Maybe you can get some useful guidance.

Thinking of this, Weng Yang agreed.

"By the way, Zhou Jingyi's thesis is quite practical. I'd like to recommend her to do an internship with you. What do you think?"

Cheng Xi blinked. Zhou Jingyi must be the girl in the red down jacket.

It seems that Teacher Weng has a good relationship with her.

After talking about his own affairs, he proposed this condition, and Cheng Xi certainly would not refuse.

"No problem, let my secretary arrange it. Please send me a WeChat message."

"Okay, thank you, Boss Cheng."

"Don't be polite, we are all brothers."

"."

Weng Yang glared at Cheng Xi helplessly.

"I mean, they are all from the same school."

Weng Yang was helpless with this student. He was young and students always liked to joke with him.

But no matter what, I still consider myself a teacher.

It’s good that only Cheng Xi doesn’t consider himself an employee.

Thinking of this, there is nothing I can do.

However, Cheng Xi is his student, which is a huge addition to his resume.

How many people envy it.

Cheng Xi signed on for the paper, laying the groundwork. Then he went to sit with Vice Dean Yu and Director Cao, chatting and consolidating the teacher-student relationship.

In this way, the years pass by and the seasons change.

In the blink of an eye, New Year's Day was already more than a month ago.

The college has already been closed for vacation.

These days, Cheng Xi is running between the studio and the company, busy promoting the movie "The Mermaid".

It seems that the building issue really needs to be put on the agenda.

It would be more efficient to integrate all the subsidiaries into one office.

Although he is still involved in the entertainment industry, it is clear that his tentacles have extended to other people's fields.

It affects the interests of many people.

The competition will become more and more fierce in the future.

You have to make plans early.

Especially the behemoth Penguin, which has already come into direct competition with it in games and videos.

Even Jingjiang was originally planned to be acquired by Penguin in the future.

Penguin's large-scale entertainment strategy actually coincides with his own, but their financial resources and influence are far beyond his reach.

As for where the money for the building would come from, Cheng Xi would of course have to ask Huayi for it.

Cheng Xi remembered that the stock market reached its highest point of more than 15 points in May or June of .

The market was really bullish at that time. Cheng Xi had just graduated and his colleagues were all discussing stock trading.

As long as you go in and hold it, you will make money.

But unfortunately, the good times did not last long. After June, the market took a sharp turn for the worse and fell below 6 points.

Many people never recovered from this.

Daxiao’s famous saying “baby bottom” also came out at that time.

What no one could have imagined was that this was the last peak of the Chinese stock market.

For the next ten years, everyone was still defending the 3,000 points.

Huayi’s current stock price is around 15 yuan, and the highest point will reach over 30 yuan.

But it is not ruled out that the current entertainment industry will undergo slight changes due to my joining.

It is better to sell that 5% a month or two in advance to be safe.

By the time the money for the building is in place, the Huayi brothers' dream of spending hundreds of billions of yuan will be dealt a fatal blow.

Zuibai Entertainment.

Office of the Chairman.

"Boss, these are some of the movies currently scheduled for the Spring Festival. Our biggest rivals are probably Wong Jing and Chow Yun-fat's From Vegas to Macau 2, and Jackie Chan's Lion King."

I met Jackie Chan last time, and I met him again this time.

I have to say, my brother is really prolific.

Even more than ten years later, he continues to work on the front line.

Cheng Xi took the information handed to him by Li Wentao and read it carefully.

No matter how strong your confidence is, you still have to conduct a competitive analysis.

In addition to the two movies that Li Wentao just mentioned, the 2015 Spring Festival movie season also includes "Wolf Totem", "Where Are We Going, Dad 2", and the annual regular "Boonie Bears".

"Boonie Bears!"

When Cheng Xi saw this, he subconsciously exclaimed in surprise.

"Why, boss, you're interested in this animation?"

Li Wentao felt a little strange.

Logically speaking, the boss should not be interested in such low-quality animation, not to mention that "Boonie Bears" cannot shake the box office of "The Mermaid" at all.

What Li Wentao didn't know was that Cheng Xi wasn't thinking about the box office battle right now.

But this "Boonie Bears" is a golden rooster that lays golden eggs every year.

Not to mention that cartoons are broadcast on TV every day to make money.

Just by selling peripheral products and running amusement parks, the parent company behind it has made a lot of money.

Not to mention that a big movie is released every year during the Spring Festival. Now it seems that the box office revenue is only over 2 million yuan, and the profit from the share is not much.

But it happens every year, and it is growing steadily.

Later on, the box office reached 20 billion and 30 billion yuan. I just want to ask you if you are moved after watching it.

This is a rare family-friendly animated film that both parents and children can enjoy.

No need for logic, just adults accompany children for fun and treat it as participating in parent-child activities.

It's quite interesting to watch Big Bear, Little Bear, and Baldy Wang compete with each other in wits and courage and save the world during the Spring Festival.

It has to be said that Cheng Xi wanted the IP of "Boonie Bears".

And maybe I can use this opportunity to enter the field of animated films.

Thinking of this, Cheng Xi explained:
"Wentao, research the company behind Boonie Bears, the current copyright valuation, etc., and be as detailed as possible."

"Okay, boss."

As soon as Li Wentao heard it, he knew that the boss wanted to take action again.

"By the way, regarding the stock market, you should look for a steady trader recently."

"Huayi's shares must be sold out in the first half of the year. We need to free up funds as soon as possible to expedite the Zuibai Building project."

Huayi’s stock price is now 15 yuan per share, with a total market value of more than 400 billion yuan.

Several companies under the Zuibai Group held a total of 4.9%, which is worth more than 20 billion based on the current valuation.

When the stock was sold at 30 yuan in April and May, it was impossible to dump all of it at the highest price.

If you hire an excellent trader to do the job, you might be able to get hundreds of millions of dollars more.

Cheng Xi prefers to leave professional matters to professionals.

At that time, we will cooperate with news and other operations such as margin trading to maximize profits.

If we want to beg for alms, let’s do it ruthlessly!

(End of this chapter)