In order to live in seclusion, I tricked my roommate into falling in love.

Chapter 452 I asked you to draw cakes, not gold ingots
In addition to raising funds and financial profits, domestic companies also go public overseas to seek corporate stability. Having a considerable number of overseas investors can become a weight in international public opinion.

There are many reasons why Yuanyaoying has not gone public, and its confidence in this regard is self-evident.

But not going public means that there is no channel for executive incentive shares to be realized at market price.

This is actually a very important means of cohesion among senior management in modern enterprises.

If the shares that middle and senior management obtain by following the development of the enterprise can only be tied to the profit dividends of the enterprise, then they will not be able to separate from it for the rest of their lives, or at least they cannot sell it to turn against the enterprise.

Other companies probably can just spend some money to poach the incentive shares of mid- and lower-level engineers and supervisors.

At the top level, no matter how many shares you have, the final value of the shares is still determined by the major shareholders.

So Brother Qiang is still experienced.

In just a few words, he seemed to be promoting his own Jingxi Automobile, but every sentence did not leave out the importance of Zi Xiaowei in his territory.

When some big guys see a certain part becoming bigger and stronger, the first thing they think about is whether it will take away my benefits, how much I will lose if it becomes independent, and how it will affect my overall situation. So they have to use power and scheme to establish a system of mutual restraint.

For example, the famous micro-control master and transport captain Chang Kai-shen.

Brother Qiang did the opposite. He set his sights on Zi Xiaowei and started to invest resources in him.

Jingxi Automobile did exist before Zi Xiaowei intervened, and it was even a section established before Brother Qiang came back to power.

Being neither dead nor alive is pure nonsense.

He did not use it to restrict Zi Xiaowei's Jingxi Live Car Sales, but simply merged this section back to Zi Xiaowei.

Don't worry, Zi Xiaowei has already grasped the biggest growth point in western Beijing and is controlling himself, and he keeps adding fuel to the fire.

Even when Big Mouth Brother had already given the way, he passed the ladder to Zi Xiaowei.

The implication is actually very clear. In his eyes, Big Mouth, who is regarded as a superstar and top pick by domestic entrepreneurs, is not as good as the rookie king who exploded like a rocket.

You have to know that in the 3C era when mobile phones were booming, even platform bosses like Brother Qiang had to be polite when facing the corporate bosses who controlled the products.

Now there is a subtle distinction between high and low.

At least Brother Qiang can now safely hand this over to Zi Xiaowei to operate, and he will make profits, and even be the one who makes the biggest profit.

Big Mouth Brother still has to fight on the front line.

Indeed, host Xiong also announced the key initiatives for next month on stage: "Based on the current progress of the trial production, I believe that by the end of next month, we should be able to provide display vehicles for shopping malls across the country and review vehicles for the media. We welcome applications from shopping malls and automotive media nationwide. Of course, priority will be given to areas with Jingxi stores for shopping mall display vehicles. Automotive media will also be screened by us. Those unscrupulous media with ulterior motives, who spread rumors and attempt to play both sides between automakers and consumers, should avoid humiliating themselves. Once again, thank you to the tens of millions of netizens across the country for witnessing the development of Totoro from its birth to its launch. Please believe that we will provide satisfied family members for owners who trust domestically produced new energy vehicles. Stay tuned..."

Now, even the new car-making brands have to admit defeat.

Driving new energy vehicles into shopping malls and stores is a pioneering initiative initiated by Tesla around the world.

Later, new forces would feel embarrassed to sell at high prices if they did not set up a store in a shopping mall.

However, it is also a promotion model that new forces have gradually figured out, which is to place products in public areas of shopping malls. It is cheaper than in stores, but there are different opinions on whether it is effective.

Now Chinchilla has completely abandoned the store model and is only displayed in public areas where costs are the lowest, which can instantly make many car marketers sweat.

This is a killer move to completely destroy 4S stores, and it is also a two-way complementary way to attract traffic to shopping malls!
Given the current popularity and traffic of chinchillas, they don’t have to spend money to get a display area in the shopping mall, but the shopping malls actively request or even offer benefits, begging chinchillas to be put up there.

Because this kind of display that brings its own traffic doesn’t matter whether it is placed in a shopping mall area with high or low traffic.

Even shopping malls in remote and unpopular areas are more suitable for displaying the products, making it convenient for potential consumers in the area to come and watch.

This kind of people who can afford cars priced at 200,000 or 300,000 yuan are the customer base that major shopping malls most desire. If they also eat and spend money in the mall, won’t the shopping mall’s most valuable popularity increase?

While other stores passively hope for as much foot traffic as possible, this one proactively attracts onlookers. The difference is worlds apart.

It will also be able to take advantage of the opportunity to leverage the physical store distribution of Jingxi Mall in shopping malls in recent years to achieve a win-win situation.

Help Brother Qiang further consolidate his chips for reform.

Anyway, when host Xiong ended the live broadcast and bowed and left the stage amid applause from the audience, Brother Qiang took the lead in standing up and applauding.

He also spoke forcefully to the Jingxi executives present at the event: "Last quarter, the Jingxi live streaming platform was a worthless platform with no one interested in it. Since the introduction of Tingbao Media's anchor Xiong, the entire platform has been repositioned and repackaged, turning the Jingxi live streaming platform into the country's most influential new energy vehicle sales platform and entertainment live streaming traffic center. The changes brought to the entire Jingxi Mall are obvious to all. This quarter, the year-on-year growth was 327%. So, on behalf of Jingxi Mall, please allow me to thank Tingbao Media and anchor Xiong for their sincere cooperation!"

This place was arranged by Brother Qiang.

It felt like he had simply taken over and turned the live broadcast room into a high-level team-building event.

Zi Xiaowei had no choice but to stand at the edge of the stage, sweating profusely, and gestured to Gao Tingting, Maizi and the team leaders to come up and stand in a row to face the tide of applause.

Only A-mei squatted behind the anchor with a sly smile, quietly helping him open the Velcro on his back. Damn, even his underwear was soaked. The others were secretly pulling the rubber bands to let in air...

Performance can really cover up all problems.

Dream Car, which sells 300,000 vehicles a month, is doing everything right now. Only Zi Xiaowei, who is in the middle of it, feels that problems will erupt sooner or later.

Now his sales performance has won the support of everyone at Changjiang Automobile, and the same is true for Jingxi Mall.

The Jingxi Live broadcast was revised in mid-April. In the one and a half months since then, the data surge brought by automobile sales has almost come out of nothing and become a gold ingot out of thin air.

Not to mention that the popularity of live streaming platforms has boosted the daily active users and traffic of Jingxi Mall, which has been in decline in the past two or three years.

Therefore, all the senior executives gathered at the Shanghai headquarters were applauding enthusiastically with full conviction.

Unexpectedly, Brother Qiang changed the subject: "So I'm extending a warm invitation. I hope that anchor Xiong can serve as the executive president of Jingxi Auto, and in doing so, promote the reform of the entire Jingxi Mall to the Jingxi live broadcast team model, ensuring that Jingxi Mall can stand at the top of the traffic popularity in the increasingly fierce competition among shopping platforms!"

Just now he was jokingly testing the waters with Chang Yueling, and now he was throwing it out to the whole audience.

Anyway, the whole audience was quiet for a moment before even more enthusiastic applause broke out.

The hundreds of people including Lao Jin were the most excited and enthusiastic.

They are already the big players in automobile sales in East China, local tycoons, and they are smart and powerful. They have once again confirmed that they have made a good bet!
If Zi Xiaowei really gets the big show of Jingxi Automobile, they will surely be able to reap the biggest benefits.

Now they are the main force in 4S stores' transition to various after-sales maintenance, modification and maintenance industries.

Following a super network like Jingxi Auto that can explode rapidly, industry leadership is absolutely guaranteed.

Zi Xiaowei must be right, right?
But he has fought through many tough battles, and more importantly, he has a kind of trust between men in Brother Qiang.

The first reaction is not to agree or refuse, but to figure out what Brother Qiang’s purpose is.

As expected, Brother Qiang didn't force an answer. He continued to speak to the Jingxi executives, "Yes, I can see that although some brothers are applauding, they look hesitant. This is because Jingxi has become slower and more difficult. It focuses more on management than sales, and emphasizes self-control and balance of the company, but ignores the fact that the times and the industry have entered a new stage. I have emphasized the importance of live streaming platforms for seven years, and it was only today that host Xiong and his team found the right direction. What about you..."

Zi Xiaowei understood immediately that Brother Qiang had never discussed annual salary or equity returns with him, so this was not about bribing him with money.

It is obvious that they are using the Jingxi Live broadcast as a catfish to stir up the entire situation of the aging Jingxi Mall.

So when Brother Qiang turned to face him, he immediately understood and took over: "Thank you very much, Brother Qiang, for your trust and the support of all the senior executives of Jingxi Mall. Indeed, I am quite worried about the current situation in Jingxi. One of the biggest problems is that the entire Jingxi Mall, even Jingxi Live, is based on the dividends of the WeChat traffic entrance. Jingxi has been reaping this dividend for many years. I don't know how the agreement for this dividend was formed. I only know that we are born in adversity and die in comfort. What if the dividends of the traffic entrance disappear? So if I take the helm of Jingxi Auto, I believe that based on the self-flow that Jingxi Live can gradually create, coupled with the future direction of Jingxi Auto, Jingxi Mall will completely transition from the 3C era to the current department store era and grow into a true automobile era!"

This time, even Brother Qiang was shocked!

Not horror, but surprise.

(End of this chapter)