Rebirth: My dad is too obedient

Chapter 458 Super Awesome Event

Xie Bingran was taken to the dressing room by the assistant director, and Wu Feifei and Su Rong followed.

Sun Amy has already started working with the director team. "Sister Amy" still has a strong aura in front of the production team and acts like a leader in communication.

Xu Chen and P&G's clients Sun Yat-sen and Jiang Peng were arranged in a rest area where surveillance cameras were set up.

The production company also thoughtfully arranged snacks and drinks.

Sun Ya Shi obviously wanted to have a good relationship with Xu Chen, and she took the initiative to find topics to talk about.

Xu Chen still gave face. Although there had been some grudges between them before, the other party was the brand party A after all.

Even if it doesn't care about the Head & Shoulders business, Dongchen Advertising still needs to pay attention to its reputation in the industry.

Sun Ya Shi is still very talkative. To be able to become a group director in a foreign company like Procter & Gamble, she must be very good at "handling things". She always follows Xu Chen's words and is very good at providing emotional value.

Xu Chen was talking to her and laughing, but he suddenly felt something was wrong.

As the Party B, it was the first time that the leader of "Party A" took the initiative to show goodwill to us.

Jiang Peng was serving tea and water beside them, and he was very considerate.

……

It took Bing Ge an hour to do her makeup, but when she came out of the dressing room, there was not much difference to be seen with the naked eye.

The first set of shots was a racetrack scene, so Brother Bing wore a competitive outfit of a vest and shorts.

The muscle lines are very nice.

The young ladies from the director's team couldn't take their eyes off the scene for a moment.

The clothes worn by Brother Bing are specially customized. The overall color scheme is the blue and white style of "Head & Shoulders", and the brand is highly recognizable.

The photographer was adjusting the lens. Xu Chen moved closer to the monitor and took a closer look. He found that Brother Bing's hair had indeed been carefully groomed and looked smoother and fresher.

After all, the director team has been working with P&G for a long time, so they do have experience in doing this kind of makeup.

You can’t see much of Bingge’s makeup, her original foundation is still the main feature.

Sun Yashi looked at the monitor and couldn't help but exclaimed:
"Our spokesperson is so beautiful!"

Head & Shoulders brand manager Jiang Peng was also somewhat excited:

"Yes! Xie Bingran's overall image really matches Head & Shoulders very well!"

Sun Yashi was somewhat emotional:
"We are also lucky to have found a spokesperson with such a perfect image and temperament."

The shooting was about to begin, Wu Feifei and Su Rong also came to the rest area and sat next to Xu Chen.

Xu Chen took a fruit plate from the table, turned around and handed it to the two little girls.

Wu Feifei took it generously: "Thank you, Mr. Xu!"

Su Rong tilted her head and looked at the table:
"I want to eat that nut..."

"..."

……

The filming was done step by step.

The director team is very professional and the scheduling in all aspects is very efficient.

Brother Bing has experienced the shooting of advertising materials for projects such as Kunlun Mountain and Jeep, and is already familiar with the overall process.

The entire script was also reviewed by Xu Chen. It does not involve scenes that require a lot of performance, and is mainly based on the dynamic and static image of Brother Bing.

For Brother Bing, these can be easily solved by just following the original appearance.

An assistant director was standing guard in the rest area, and if Xu Chen and Sun Ya Shi had any opinions, they would immediately feedback to the director via the intercom.

Xu Chen still watched carefully and attentively. He would directly point out any inappropriate shots and urge adjustments and reshoots.

After all, we have received two or three million yuan in project funds, so we still have to show a professional attitude.

Sun Ya Shi didn't give too many opinions. She listened to Xu Chen's feedback several times and nodded.

At the same time, I couldn't help but sigh in my heart that "Mr. Xu's" professional ability is truly beyond reproach.

Wu Feifei and Su Rong were feeling a little bored staying behind the monitor, so they whispered "asked for instructions" from Mr. Xu and quietly ran to the filming area.

They huddled behind Sun Amy and followed to see what was new.

……

Just when we were switching to shoot the second scene, Director Li Yue from the General Administration of Sports arrived.

When he saw Xu Chen, he still had that polite smile on his face and expressed warmly, "Long time no see."

Xu Chen also stood up quickly. He still needed to be polite to Director Li Yue.

Sun Ya Shi stood aside and smiled. After Xu Chen and Director Li Yue exchanged a few words, she took the initiative to greet Li Yue.

For Sun Ya Shi, Director Li Yue is a leader of the General Administration who she seriously needs to "lick" and she dare not neglect him in the slightest.

And from the greetings between Li Yue and Xu Chen just now, Sun Ya Shi also confirmed once again that the relationship between Mr. Xu and the General Administration is indeed extraordinary.

It happened to be a break from the scene change, so Sun Ya Shi took Director Li Yue with her to meet the director and the cinematographer.

Knowing that the leader was from the General Administration, the director team did not dare to be negligent in the slightest and greeted him warmly.

Director Li Yue has a kind smile and his words are flawless. While he has some "leadership style", he also makes people feel warm and relaxed.

Xu Chen, standing aside, couldn't help but sigh, Director Li is indeed a veteran in the system. The details of his communication with words and expressions are also worth learning from.

After Xie Bingran changed his clothes and came out, Li Yue greeted Xie Bingran specifically.

In front of Brother Bing, Director Li Yue still showed a little timidity and even a hint of nervousness.

Others may not be able to see it, but Xu Chen captured it keenly.

To Director Li Yue, Xie Bingran is a star athlete who needs to be taken good care of. After all, most of Li Yue's business performance now depends on Brother Bing.

In addition, Xu Chen also speculated that Director Li Yue had probably been "criticized" by Brother Bing, such as in some previous business communications.

When Jeep was first being negotiated, Brother Bing insisted on using "Dongchen Advertising", which gave Director Li Yue a headache.

Although Xu Chen didn't know how the two communicated, he guessed that Brother Bing had a very tough and difficult to deal with attitude.

After all, Brother Bing would not give any face to anyone other than Xu Chen.

No matter what kind of leader he is.

……

The filming continued as planned and the progress in the morning was under control.

Director Li Yue followed Xu Chen and Sun Ya Shi and sat in front of the monitor in the rest area.

Sun Ya Shi took the initiative to talk to Director Li Yue, hoping to take the opportunity to get closer to them.

Unexpectedly, Li Yue was a bit indifferent and always looked for opportunities to chat with "Mr. Xu".

However, the topic that Li Yue and Xu Chen were talking about was a bit sensitive, so they deliberately lowered their voices so that outsiders would not hear.

Sun Yashi was a little embarrassed, but she still showed her emotional intelligence. She turned her head and stared at the monitor, paying close attention to the progress of the filming...

Xu Chen was chatting with Director Li Yue, and intentionally or unintentionally, he brought the topic to Senior Sister Chen Lan.

Director Li Yue smiled awkwardly and started talking about Sanlu, which was naturally what Xu Chen was concerned about.

After all, Xu Chen, who was reborn, already knew that Sanlu’s “explosion” was a foregone conclusion.

Xu Chen didn't care whether Senior Sister Chen Lan and Director Li Yue would be implicated, but he was a little worried whether Xie Bingran would be affected by external factors.

Brother Bing’s image is still very important, and any risks should be avoided in advance.

Li Yue roughly synchronized some of the situations. In fact, as Xie Bingran mentioned before, after being rejected by Bingge, Sanlu turned around and approached Chen Lan, the silver medalist in the Asian Games.

In fact, Sanlu first set its sights on Chen Lan. After all, before Xie Bingran's rise, Chen Lan was a favorite to win the Asian Games gold medal.

It is a bit regrettable that Xie Bingran was not chosen for this endorsement cooperation, but having the endorsement of Chen Lan, the Asian Games silver medalist, can satisfy the promotion demands of the Sanlu brand.

After all, Chen Lan is also a famous track and field athlete, and her overall popularity and audience favorability are very high.

Sanlu has signed a two-year endorsement contract with Chen Lan, and throughout this year, Chen Lan’s endorsement advertisements will be promoted.

Xu Chen asked casually:
"I heard that there is another sports brand that has also signed Senior Sister Chen Lan?"

Li Yue was slightly stunned. He probably didn't expect that Xu Chen had already heard about this.

He moved closer and lowered his voice:

“Yes, it has not been exposed to the public yet…

It's Anta, they have a new running shoe series and signed Chen Lan." He smiled awkwardly again:

"I was originally interested in Brother Bing, but since Brother Bing couldn't sign, I pushed Chen Lan over."

Xu Chen still gave a fitting compliment:
"Director Li is really amazing. The business cooperation in your hands will never go away!"

Li Yue smiled and said:
“The order did not go away, but Chen Lan’s price is still much lower than Brother Bing’s.

After all, one is a gold medal and the other is a silver medal..."

Li Yue paused for a moment, then came over and said:

"Mr. Xu, I have something important to discuss with you."

Xu Chen: "Director Li, you are too polite. If you have any needs, just let me know."

Li Yue: "Actually, it's still Brother Bing's business."

Xu Chen did not respond and waited for the other party to continue.

"I have been contacted by a very rare, very important, and super awesome event resource.

I also want to invite Brother Bing..."

Xu Chen: "Oh? That sounds like a good thing!"

Li Yue: “This is not just a good thing!
If Brother Bing can successfully participate, it will have a subversive impact on his image and popularity!"

He cleared his throat:

"The only difficulty may still be in communicating with Brother Bing..."

Xu Chen: "How do you mean?"

Although he asked the question, he already understood in his heart that this was asking him to be Brother Bing's lobbyist again.

It seems that Brother Bing may not be willing to participate in this activity.

Li Yue: “The main reason is that the day of the event is quite special, it’s on New Year’s Eve.

Brother Bing has just reported his vacation to the team and will be going home on New Year's Eve.

I guess Brother Bing is going to celebrate the New Year with Mr. Xu, right? "

He smiled jokingly:

“The thing that Brother Bing cares about most is Mr. Xu’s affairs.

No matter what the event is, Brother Bing will definitely give priority to spending the New Year with Mr. Xu."

Xu Chen: "What kind of activity is this?"

Li Yue moved closer and whispered:

"New Year's Eve is, of course, the biggest event..."

He deliberately put the emphasis on “greatest”.

"..."

Xu Chen took a breath:
"Isn't it the CCTV Spring Festival Gala?"

Li Yue quickly raised his index finger, signaling Xu Chen to be quiet:
"This must be kept absolutely confidential!"

"..."

Xu Chen was really surprised.

Brother Bing, you actually received an invitation to the CCTV Spring Festival Gala? !

This too.

That’s so awesome!
"Expand and tell me!"

Xu Chen did not hide his curiosity and excitement.

Being able to appear on the Spring Festival Gala is naturally a great thing for Brother Bing.

Just as Li Yue just said, this will have a subversive impact on Brother Bing’s personal image and popularity.

This will undoubtedly help Ranbing Sports and Morningwind Technology in business...

Li Yue saw that Xu Chen was very interested and said with a smile:

"This is a preliminary intention, but Brother Bing needs to confirm whether he can participate first...

The Spring Festival Gala listed a list of currently top athletes in the country, including Xie Bingran.

The specific method of participation in the Spring Festival Gala is still uncertain, but it may be a group chorus on stage and lip syncing.

It could also be an interview with the host, similar to the New Year greetings from athletes at the Asian Games..."

Xu Chen: "Don't worry about it. Brother Bing will definitely attend if he receives an invitation!"

Li Yue patted Xu Chen's thigh:

"That's exactly what I meant! I feel relieved when Mr. Xu said that!"

Xu Chen: "Director Li is amazing. He was able to negotiate for the resources for the Spring Festival Gala."

Li Yue waved his hand:

"I'm just a mouthpiece. Brother Bing is awesome!"

He paused:

“I’ve told you about the difficulties, the main thing is to convince Brother Bing.

Brother Bing wants to go home with you for the New Year, Mr. Xu has to speak to Brother Bing."

Xu Chen: "She still doesn't know?"

Li Yue: "I haven't dared to tell Bing yet, for fear that she would reject it outright.

Why don't we discuss this with Mr. Xu first, and then see how to communicate with Brother Bing!"

Xu Chen nodded:

"I see. I will discuss this with her today."

Li Yue patted Xu Chen's hand:
"Mr. Xu, please...

You can also understand the importance and preciousness of this matter.

The fact that Brother Bing can appear on the Spring Festival Gala means that he has gained national recognition.

There will definitely be more commercial offers and endorsements next year, and Bingge’s commercial offers will be able to go up even more!”

Xu Chen: “I’ll discuss this with Brother Bing first, but I can’t guarantee the outcome.

Director Li also knows Brother Bing’s temper.”

Li Yue: "Boss Xu will definitely be able to handle it!
Brother Bing only listens to you..."

Xu Chen thought for a moment and said, "I'll have to get back to you tomorrow. We're shooting all day today, so I'll probably finish it by evening. After I send Bing back, I'll discuss it with her."

Li Yue smiled again:

"I asked Hong about the process, and she said that what Bing Ge wanted most was to go home with you for the Spring Festival.

I also told Cheng Hong that wherever Mr. Xu is, there is the New Year!

Brother Bing is participating in the Spring Festival Gala, so Mr. Xu can also be in Beijing!"

He paused:

"If necessary, I can find a way to help Mr. Xu with his business trip to Beijing!"

Xu Chen: "It's mainly because Brother Bing's vacation time is too scarce. He doesn't even have a weekend."

Li Yue understood what Xu Chen meant.

He thought for a moment and then said:
“I have to communicate during the holiday. After all, when it comes to Bing Ge’s training and game arrangements, Coach Sun has the final say.

such……

I will try to negotiate first to see if we can give Brother Bing two more days off during the Spring Festival."

Xu Chen: “If there are no major competitions during the Spring Festival, it would be best to have two more days off.

After all, it is Chinese New Year, and Brother Bing has to go home."

(End of this chapter)