Rebirth: My dad is too obedient

Chapter 385 I really want to draw Brother Bing...

Friday afternoon.

After the class meeting, the rehearsal for the "Welcome Party" began.

It was only a few days away from the 30th, and the rehearsals naturally entered their final stages, and the program was basically taking shape.

Su Rong had already asked for leave for Xu Chen, and Xu Chen was finally able to escape.

But he still went to greet Su Rong and squad leader Min Siyi in person, and brought over a large bag of milk tea and a large bag of snacks.

……

Tonghai Creative Design Building.

In the new office on the 6th floor, Nie Fei and Xu Chen are "inspecting" the office.

The decoration has been completed and several cleaning ladies are helping to clean up.

"Fang Jun gave a lot of suggestions for the overall decoration."

Nie Fei said with a smile.

Xu Chen: “Let her be.

Our God of Wealth has two hobbies, one is drinking, the other is decoration."

He looked around and felt very satisfied.

The three offices are connected together, just covering a corner of the building.

There are two companies, so two front desks are set up, but the office areas inside are connected.

The front desk of "Dongchen Advertising" is on the north side, and the overall design style is simple, elegant and high-end.

The overall design is close to the visual VI that Sun Amy originally created for "Dongchen Advertising".

The front desk of "Ranbing Sports" is on the south side, and the overall style is obviously more fashionable and lively.

The new logo for "Ice On Fire" was made by "Pearl Cat", and the background wall also used some design elements of "Ranbing 001".

Nie Fei took Xu Chen for another walk around the office area.

Compared to the upstairs, it is indeed much more spacious.

"The workstations are not fully filled yet. Once the scale of Burning Ice reaches a certain level, we will have to recruit more people."

Nie Fei said with a smile.

"Since there are only these people, people from the two companies can just sit together."

Xu Chen: "No problem, that's great!"

Xu Chen walked around the work area and found that the nameplates had already been affixed.

In addition to Jiang Yuze, Sun Amy and others, there are also workstations for Wu Feifei and Su Rong.

Nie Fei pointed to an empty area again:
"The workstation upstairs will be moved down and placed here when the time comes."

Xu Chen nodded.

Xu Chen did not allow the current office on the 8th floor to be moved out, and planned to use it as his own independent office.

After everyone moved down, Xu Chen would consider what to do next...

“This is the tea and rest area, which is more spacious than upstairs.

We can have lunch here in the future instead of squeezing in the conference room.”

"Here are two meeting rooms, one large and one small..."

"There were originally three meeting rooms, but I left a reception room..."

Xu Chen went into the reception room and took a look. There were sofas and a tea table there, which looked very comfortable.

"This is a good arrangement." Xu Chen said with a smile.

“This is a separate finance room.

They are mainly filing cabinets and safes, which store some important contract files, financial information, etc.

If Fang Jun comes here on a business trip, he can also work here."

On both sides of the finance office are two other separate offices.

Nie Fei: "You can choose one of these two offices."

Xu Chen smiled and said, "Sister Fei, pick one!

I probably mainly use the upstairs one.”

Nie Fei smiled and said, "Okay, then I won't be polite!"

Xu Chen looked around:
"Can we move in soon?"

Nie Fei: “We can finish cleaning today.

We arranged for the formaldehyde removal to take place this weekend, and we will open the house for two more days and move in next Tuesday.”

Xu Chen: “Okay!”

……

……

8th floor, conference room.

In addition to Xu Chen and Nie Fei, there are also Jiang Yuze and Sun Lingfeng.

What is being discussed is the future product line planning of "Ranbing Sports".

Only one single product, "Ranbing 001", cannot support a larger revenue volume, so it is imperative to develop a new product line.

Jiang Yuze made a rough analysis of the product lines of major domestic and foreign sports brands.

Afterwards, Nie Fei made a brief summary:

"Under current circumstances, 'Ranbing Sports' should focus on the sports shoes category first.

As for clothing, accessories and sports goods, it is better not to get involved too early.

In addition to cost considerations, we also hope to establish brand awareness in the sports shoe category.”

……

After discussing for more than half an hour, Jiang Yuze finally picked up a pen and wrote three words on the whiteboard, which were the conclusions of their discussion.

"Burning Ice 001".

"Burning Ice X".

"Ranbing Lite".

These are the three core product lines that Ranbing Sports is currently focusing on in the sports shoe category.

"Ranbing X" will be a product line higher than "Ranbing 001".

It will use the industry's top technology and materials and is the choice of professional runners.

For overall positioning, you can refer to Asics Kayano...

The price range is roughly between 550 yuan and 650 yuan.

Compared with international brands, the price is almost half of the original price for products of the same quality.

But for the lightweight operation of "Ranbing Sports", the overall profit margin can still be guaranteed.

The price of "Ranbing X" is relatively high, and we don't expect it to sell in large quantities, but to support the professional and technical image of "Ranbing Sports"...

"Ranbing Lite" can be seen as the youth version of "Ranbing 001" and is the product line that will really sell well in the future.

The material cost is reduced accordingly and the selling price is kept within 200 yuan.

"Ranbing Lite" will be used as an entry-level model and will be developed into the "national jogging shoe".

As for which one of "Ranbing 001" and "Ranbing Lite" can better support future large revenues, it still needs further market verification.

In this way, the core product planning of "Ranbing Sports" in the short term was determined.

The overall progress is not too hasty or reckless, but rather steady and stealthy.

……

Xu Chen smiled and said:
“Then you can place your request to ‘Chen Youjian Studio’ first.

They’re waiting anyway!”

Nie Fei nodded:

"Then let's send over the requirements for 'Ranbing X' first.

This is a separate product line..."

“As for ‘Ranbing Lite’, the overall design style is still the same as ‘Ranbing 001’.

We will discuss this with 'Pearl Cat' and make some changes based on the existing situation."

She paused and then said:
“I happened to be on a business trip to Lifeng at the end of the month, and I needed to check on the corresponding production situation with Zhou Junjun.

The three products need to be differentiated in terms of experience, and Zhou Junjun needs to come up with a specific plan for production and materials..."

……

……

There was a sound of happy laughter outside.

Xu Chen turned around and saw that it was Wu Feifei and Su Rong coming over.

Miss Wu is still cheerful and the atmosphere becomes much more lively once she arrives at the office.

Nie Fei: "Let's eat! Xinxin's takeaway has arrived."

……

Gu Xinxin ordered tacos, pizza, fried chicken and the like, and of course, Coke and Sprite.

Sinful but delicious food.

Everyone gathered in the conference room, talking and laughing.

When Gu Xinxin mentioned the new office downstairs, Wu Feifei smiled and said:

"Are there any workstations for Su Rong and me?"

Xu Chen: “Of course!
I just checked, your workstations have the best feng shui!"

Nie Fei thought of something else and said with a smile:

"This week, the first batch of 'Ranbing 001' has rolled off the production line.

Next week, Vice President Zhou will send a few pairs. Feifei and Su Rong will get theirs next week!"

The two little girls looked happy instantly:
"Really?!"

Nie Fei: "But you can't wear it yet...

We will officially start selling on the 20th and will ship on New Year’s Day.”

Wu Feifei: "Then we'll start wearing it on New Year's Day!"

……

……

Xu Chen received a message from Jeep Yan Chuan and quickly turned on the big screen in the conference room.

After fiddling around for a while, I soon came across CCTV's live broadcast, which was playing commercials.

Everyone was a little confused, wondering why they were suddenly watching CCTV advertisements.

There is the closing ceremony of the Asian Games tonight, but it’s almost midnight, so it’s still early now.

Xu Chen stared at the screen without explaining much.

When the Jeep advertisement appeared and Xie Bingran made a cool appearance, everyone was attracted excitedly.

Desert sand, wheels, sunset.

Then there's the nice looking ice.

Su Rong blinked her big eyes: "Brother Bing is so handsome!"

Wu Feifei: "This off-road vehicle is also very suitable for Brother Bing!"

Nie Fei smiled and said, "This advertisement really matches Brother Bing's temperament."

Sun Lingfeng: "It would be nice if there was no Wang Shi, but only Brother Bing."

Xu Chen smiled and explained:
"After all, advertising films need to cater to different audiences, and having two spokespersons is also a strategic consideration for the brand..."

He picked up a can of soda water from the table and clinked glasses with Sun Amy:
"Thank you for following this video, Teacher Amy!"

Sun Amy smiled embarrassedly:
“The boss works hard too!”

……

Gu Xinxin said:

"This is the advertising space of CCTV-1..."

Wu Feifei: "Brother Bing is so amazing, he even appeared on CCTV!"

Su Rong smiled softly and said, "In fact, it has already been done!"

Wu Feifei: “Ah?”

Su Rong: “On the 15th, Bingge’s victory was broadcast live on CCTV.

Later, it was also reported on CCTV-1 and CCTV-5 news…

There is also a game highlights in 'Doha 24 Hours', which also features Bing Ge. It has been played on loop every day these past two days!"

Wu Feifei laughed: "Su Rong still loves Brother Bing the most!"

……

……

The closing ceremony of the Asian Games began on time at midnight.

Before that, I saw the Jeep commercials being played on CCTV-5.

Xu Chen opened a bottle of red wine, and also had beer, juice, soda water, etc.

However, Xu Chen still had to drive Wu Feifei and Su Rong back home in the evening, so he did not drink, but held a glass of soda water as usual.

There was a burst of laughter and anticipation in the conference room.

……

"Let's get in!"

Wu Feifei called out, and the crowd, who were just distracted and chatting, were instantly attracted to the big screen again.

"Look at Brother Bing!"

Xu Chen couldn't help but smiled and said:

"There were too many shots of Brother Bing at the closing ceremony!"

Wu Feifei: "It's a gold medal! Of course it gets a lot of screen time!"

The Chinese team came on stage and the camera cut away several times.

There were actually four or five shots that brought up Xie Bingran intentionally or unintentionally.

There's even a dedicated wide-angle close-up.

When Xu Chen thought about the opening ceremony, Xie Bingran only flashed in one shot, less than half a second.

If you don't look carefully, you may not recognize it...

Sure enough, after winning the gold medal and breaking the record, the treatment I received from the camera was different.

The CCTV anchor also specifically introduced:

"We can see that the person who just appeared in the camera is Xie Bingran, an athlete of the national track and field team.

She won the gold medal in the women's 100m hurdles final and successfully broke the Asian Games record.

This is the best result ever achieved by Chinese people in this project, and it is also the best result ever achieved by the yellow race in this project..."

The girls' clothes at the closing ceremony were no longer the skirts they wore at the opening ceremony, but were changed into red and white suits and trousers.

And Brother Bing in the camera still looks cool and awesome.

Senior Bai Miao was also following beside Xie Bingran, holding one of Bingge's arms like a little bird.

……

The closing ceremony is drawing to a close.

When a group of actors dressed in opera costumes appeared on the stage, we knew it was the performance segment of Hua Xia Yang Cheng.

This can be considered as a preview of the next Asian Games.

The next Asian Games will be held in Guangzhou in 2010, four years from now.

The performances are all Chinese elements, including opera, writing, martial arts, painting...

Lingnan music with Guangzhou characteristics was also added.

Finally, Chinese singer Tan Jing sang an Asian Games theme song full of positive energy.

……

Xu Chen couldn't help but think of his past life again.

At that time, Xie Bingran gained great reputation after winning the 2010 Guangzhou Asian Games.

Xu Chen vaguely remembered it.

At that time, I had just graduated and went to Guangzhou alone, wandering around looking for a job.

While eating at a fast food restaurant called "Daxihao", I happened to see the broadcast of the Asian Games on TV.

He witnessed Xie Bingran winning the championship, and only learned about her current situation many years later.

However, at that time, the two people's lives were completely different, and it was difficult for them to have any intersection.

……

Thinking of this, Xu Chen couldn't help but sigh.

After being reborn, Xie Bingran changed, and also changed himself.

Xie Bingran entered the race track and became famous earlier, and I followed her.

"Is Brother Bing going back home tomorrow?"

"She will go to Beijing first to participate in the national team's celebration and a series of activities."

"You said you would take us to dinner with Brother Bing, does that still count?"

"Of course!"

Nie Fei suddenly remembered something and said:
"Our company's annual meeting is scheduled for Christmas Eve on the 25th..."

Hearing this, everyone looked excited.

Wu Feifei: "Are there any special programs?"

Nie Fei smiled and said:
"The company will arrange a lucky draw. Thank you Mr. Xu for the funding!"

Xu Chen laughed:
"Don't thank me, thank our God of Wealth, Sister Fang Jun. She will come and join us then."

Nie Fei paused: "There is also an interactive session."

As he said this, he glanced at Gu Xinxin.

Gu Xinxin cleared his throat and said happily:

“It happens to be Christmas, so let’s organize a gift exchange.

The gift should not be too expensive, and should be under 200 yuan. This is the strict standard set by Sister Fei.

It will be a random draw at that time.

Exchange gifts with the person who draws the lottery. "

Wu Feifei: "This is great! It sounds very interesting!"

Xu Chen calculated the days and said with a smile:

"Theoretically speaking, Brother Bing should be able to participate as well."

"Really?" Everyone instantly became more interested.

Jiang Yuze and Sun Lingfeng, who had never met Xie Bingran, were obviously excited.

Jiang Yuze couldn't help but say:

"Wow... am I going to meet my idol?"

Su Rong said timidly:

"I really want to draw Brother Bing..."

(End of this chapter)