Rebirth: My dad is too obedient

Chapter 317 It’s Time to Take Action
Noon, Dongchen Advertising Office.

Sun Amy was busy at her workstation, mainly working on the print advertising materials for "Morning Breeze Ice Power".

Photographer Tan Changqiao has sent over photos of Xie Bingran one after another.

There are still two or three cards left to be adjusted, and they can be completed within this week.

Sun Amy rushed to work and finished modifying the two most core KV materials.

For Jeep's commercial, the director team is currently working on a storyboard script based on Xu Chen's proposal.

In the morning, Sun Amy had already had a conference call with the other party and assisted in drawing several original shots.

Xu Chen came over after class in the morning and brought some food from the cafeteria for Sun Amy.

But he seemed to be busy with something, so he ate something in the conference room and then returned to the "General Manager's Office".

There was no movement inside, and Sun Amy didn't know what the boss was doing.

……

General Manager’s Office.

Xu Chen was browsing through several news articles carefully, looking very serious and careful.

"The general manager of Guangzhou Pharmaceutical was investigated, involving the authorization of Wang Laoshun herbal tea brand..."

"A private transaction of three million Hong Kong dollars, a low price extension of the Wang Laoshun brand authorization for ten years..."

"Wang Laoshun, who is at the peak of his career, is actually not owned by Jiaduobao?"

"Jiaduobao's listing plan has undergone another major change, and the top management may be sentenced to prison..."

"The reporter learned from relevant departments that the online rumors about Guangzhou Pharmaceutical and Jiaduobao regarding the authorization issue of 'Wang Laoshun' may be true..."

"Li Guangmin of Guangyao was taken away, and Chen Jinru of Jiaduobao is missing..."

……

……

Xu Chen picked up the soda water on the table and took a sip.

Everything has been revealed exactly as expected.

The scandal of Guangyao has been exposed, and Li Guangmin has been taken away for investigation.

The private operations involved in the authorization of the "Wang Laoshun" brand have been verified, and it was designed by Chen Jinru, the general manager of Jiaduobao and Nie Fei's boss.

Xu Chen flipped through more than a dozen articles and found the three or four most original ones.

Two of them were emails that reporters received from "Wenchazhujiu". They were probably written into press releases after some verification.

There was even one article that directly quoted the report from the "Wenchazhujiu" blog.

Two other articles directly interviewed "Wencha Zhujiu" and provided more detailed information and data.

Just as Xu Chen instructed "Wen Cha Zhu Jiu", he used "pseudonyms" whose real identity could not be revealed in interviews and news reports.

Moreover, there was no mention of Xu Chen, the "enthusiastic netizen".

……

Xu Chen thought about it and sent a message to Chen Xinyi of Jiaduobao.

The content of the message was very simple. It just forwarded a piece of news and asked:
[Is this true or false? Will it affect the subsequent promotion of Kunlun Mountain Mineral Water and Wang Laoshun? ]

Not long after, I received a reply from Chen Xinyi:

[Teacher Xu Chen, I'll call you later! ]

After waiting for about ten minutes, Chen Xinyi called.

The little girl sounded obviously flustered, even a little unclear.

But Xu Chen pieced the problem together and finally figured it out.

Wang Laoshun's affair was exposed, and Chen Jinru's private operation had been confirmed by evidence found during the investigation of Guangzhou Pharmaceutical's Li Guangmin.

But Chen Jinru left the mainland for Hong Kong Island last week and has been unable to be contacted and his whereabouts are unknown.

The board of directors of Jiaduobao Group intervened and temporarily stabilized the company's situation.

The matter could have been delayed, after all, the official investigation would take some time.

But we didn’t expect that it has been reported in major news today, which has made the leadership of Jiaduobao anxious and they are still discussing countermeasures urgently.

At present, the sales and promotion of "Wang Laoshun" will inevitably be greatly affected.

Originally, Wang Laoshun’s authorization period was only until 2010, but it was Chen Jinru and Li Guangmin who privately extended the authorization period to 2020.

Under the current circumstances, contracts extended after 2010 will definitely face litigation and competition with Guangzhou Pharmaceutical.

As for how to promote and sell the "Wang Laoshun" brand in the next three years, Jiaduobao has not yet decided internally. After all, there are too many things to weigh.

According to Xu Chen's memory of his previous life, the "Wang Laoshun" brand was naturally taken back by Guangzhou Pharmaceutical with good reason.

Afterwards, the Jiaduobao Group launched a red can of herbal tea named "Jiaduobao" and spent a huge amount of money on promotion before it managed to stabilize part of the market...

Chen Xinyi also revealed two additional pieces of information.

The first is the listing and promotion plan of Kunlun Mountain mineral water, which is not affected by this incident.

It is still operated the same way as before.

After all, these are two completely independent product brand lines, and the Kunlun Mountain brand has not yet been released to the public and has no clear relationship with Jiaduobao.

Moreover, under the current circumstances, the importance of Kunlun Mountain Mineral Water within the group may be further enhanced.

After all, the promotion and sales of "Wang Laoshun" will inevitably be greatly affected by this incident.

Jiaduobao Company, on the other hand, needs another product line to quickly boost its revenue and make up for some of its losses...

The second thing Chen Xinyi revealed was related to Nie Fei.

Nie Fei can be considered as Chen Jinru's "direct descendant", and the Wang Laoshun brand was also promoted by Nie Fei.

After the board of directors intervened, Nie Fei was temporarily sidelined and allowed to go on "vacation".

The board of directors took this action for many reasons.

Now that Chen Jinru has been confirmed to have violated the law and has fled, the company needs to cut ties with him as soon as possible.

This division is directed towards external public opinion and consumers, as well as internal employees.

As a subordinate that Chen Jinru once valued, Nie Fei naturally became the target of "cutting off".

In addition, regarding the case of Chen Jinru, the company is also conducting an internal review to see if other managers were involved in the illegal operations.

And Nie Fei was naturally also within the scope of the investigation.

When talking about Nie Fei's situation, Chen Xinyi was obviously discouraged.

“This incident still has a great impact on Sister Fei.

Now she has been suspended, including the Kunlun Mountain mineral water project, and the company has sent another vice president to take over."

She paused and continued:

“But it didn’t have much impact on Teacher Xu Chen.

We just had a meeting this morning, and the filming of Xie Bingran's materials at the end of the month will still proceed as planned.

The launch and promotion of Kunlun Shang mineral water will not be affected either.”

Xu Chen: "Okay. Don't worry about the work, Dongchen Advertising will definitely complete it with quality and quantity."

Chen Xinyi: "Okay, around next Monday, I will get together the material shooting team and establish contact with Dongchen Advertising."

Xu Chen: "No problem, I will bring my team to coordinate when the time comes."

He paused, then continued:

"Sister Fei, is everything okay?"

Chen Xinyi: “We don’t really know.

After Sister Fei was suspended, she hasn’t come to the company in the past few days!
She was really innocent and was inexplicably implicated.

We all know what kind of person Sister Fei is. She will never get involved in Mr. Chen's affairs."

Xu Chen asked casually:
"The national team told me that Wang Laoshun has also signed a long-term cooperation agreement with the national track and field team. Will this be affected?"

Chen Xinyi lowered her voice and said, “This… is really hard to say.

The cooperation with the national track and field team was also promoted by Mr. Chen himself, and it was agreed without Sister Fei's participation.

The board of directors now has great concerns about this cooperation.

Mr. Chen signed a ten-year cooperation contract with the national track and field team, and the fee is very low, which is quite worrying.

In fact, Feijie also expressed this concern to us at the beginning, saying that the cooperation signed by Mr. Chen and the track and field team was a bit too "cost-effective", and the low cost was not normal...

But judging from the board’s opinion, we still hope that there will be no problem with this cooperation. After all, it will be a very important promotion resource in the future.

Therefore, regarding this matter, both the board of directors and the middle-level leaders pretended to be ignorant and kept silent..."

Xu Chen: "That's right. After all, it's your company's promotional asset. If something goes wrong, it will be a huge loss."

Chen Xinyi showed a hint of discouragement again:
"But these have nothing to do with us kids. We don't even know if we will lose our jobs!"

Xu Chen comforted:
“Don’t worry, Miss Xinyi, you are mainly working on the Kunlun Mountain Mineral Water project now.

As long as the program is here, you are safe.”

After hearing what Xu Chen said, Chen Xinyi seemed to feel a little relieved.

I couldn't help but say a sincere "thank you" for Xu Chen's comfort.

Xu Chen thought about it again:

"I happened to be going to Yangcheng this weekend, so I went to see Sister Fei."

Chen Xinyi: "Okay! We are quite worried about Sister Fei.

But when I sent her a message to ask her, she said that she was fine and just needed to take a rest..."

Xu Chen was planning to go to Yangcheng, so naturally he was considering "taking action" against Nie Fei.

Adding icing on the cake is never as good as providing timely help.

In this case, I can talk to Nie Fei about "Ranbing Sports".

This is also another core purpose of Xu Chen's efforts, in addition to dealing with An Jinxiong.

……

……

Xu Chen thought about it again and decided that it was time to take action against An Jinxiong.

At present, it seems that the cooperation signed by An Jinxiong and Chen Jinru may also have problems.

The national track and field team, an official cooperation lasting ten years, was signed for less than two million, which is still very intriguing.

Of course, Xu Chen didn't need to verify this matter himself, but had to go through Director Li Yue.

I had already roughly tested Li Yue yesterday. After dealing with An Jinxiong, Director Li Yue's side is basically under control.

Moreover, Li Yue still has the intention of "getting promoted", so I can do him a big favor.

Xu Chen thought about his words and forwarded a news link to Director Li Yue without saying anything else.

After a few minutes or so, the phone started vibrating.

I looked down and saw that it was Director Li calling me directly.

"Teacher Xu Chen, I read the news you sent me...

This is too surprising. I never thought that Mr. Chen Jinru would be investigated!"

Xu Chen thought about it and decided that he couldn't talk too directly about the matter, so he just beat around the bush:
"Xie Bingran's cooperation with Kunlun Mountain Mineral Water shouldn't be implicated or affected, right?"

Li Yue understood Xu Chen's meaning and said seriously:

"Don't worry about this! I signed the contract with Xie Bingran myself, so Mr. Xu Chen should be able to find out the price from Brother Bingran.

Moreover, after Teacher Xu Chen was brought in to this project, I have been in contact with General Manager Nie Fei.

Although Mr. Chen Jinru came over to sign later, the process was transparent and can withstand scrutiny by anyone.”

Xu Chen: "That's good, just don't affect Brother Bing...

In addition, I remember Director Li told me last time that the cost of the cooperation between the National Track and Field Team and Wang Laoshun was very low?"

Xu Chen had previously asked Li Yue about the situation of this cooperation in an indirect way.

According to what Li Yue said last time, the normal offer starts at eight million every two years, but the ten-year cooperation agreement signed by Chen Jinru and An Jinxiong is only two million in total.

It would be really strange to say that there is nothing fishy.

Li Yue replied: “Yes…

That was discussed personally by Director An. He applied for a "national brand" framework cooperation from the General Administration of Sports.

It just so happens that I am more compatible with Wang Laoshun, so I can offer such a low price..."

Xu Chen paused and said:
"I see.

But at such a low price, it is still hard not to be suspicious.

Especially, there is something wrong with Mr. Chen Jinru now..."

On the other end of the phone.

Li Yue listened quietly, and suddenly felt a chill on his back.

He fell silent and was speechless for a moment.

Li Yue suddenly understood the hint and meaning of Xu Chen's words.

As someone who is involved in the matter is often confused, Li Yue really didn't think about it in this regard.

But Xu Chen's suspicion of An Jinxiong was like a flea on a bald head...

At the same time, Li Yue recalled some strange words Xu Chen said when he talked to him yesterday.

For example, "If Director An is transferred, or something goes wrong..."

He really felt a chill down his spine.

Later I realized that those words meant something like this...

He wanted to hear Xu Chen explain more, but Xu Chen remained silent.

This silence seems more like a tacit agreement.

Li Yue is also an old hand and quickly calmed himself down.

He thought for a while and said:
"I have an idea in mind. I will try to push it forward..."

What to promote?
Both people on the two ends of the phone knew the truth.

There is a high probability that An Jinxiong and Chen Jinru have some private operations.

The exposure of these private operations naturally requires someone to "push it forward."

Xu Chen seemed not to understand, but also seemed to understand, and just laughed.

This laughter made Li Yue feel a little scared.

He thought for a while and then said:

“I have already made a promise to Mr. Xu Chen regarding the matters concerning Morningwind Technology and Ranbing Sports.

These promises are still valid today.

As long as I, Li Yue, am still in charge, there will be no problem with Xie Bingran's cooperation with Morningwind Technology, Burning Ice Sports, and Dongchen Advertising."

Xu Chen finally smiled and said:
"Then I wish Director Li a promotion to a full-time position soon."

……

……

After hanging up the phone, Li Yue was silent for a long time.

Li Yue not only found this "Young Mr. Xu" increasingly difficult to understand, but also developed an inexplicable fear.

What is behind him...

(End of this chapter)