Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 977 New Power Map

Winter, the capital city.

The office was filled with the aroma of tea, a world apart from the cold snow outside the window.

Lei Jun sat on the sofa, his posture respectful yet exuding the composure of an entrepreneur.

"Lei Jun, have you considered letting Xiaomi enter the new energy vehicle market?" the old man asked casually.

When the topic was steered toward that trending issue, Lei Jun carefully considered his wording.

There are no such plans at the moment.

As you know, Xiaomi's core strategy remains the deep integration of smartphones and the AIoT ecosystem. We are currently at a crucial stage in consolidating our position as the world's number one market share. Apple remains the world's tech giant, and if Xiaomi were to divert its efforts at this time, it would likely be counterproductive.

Lei Jun, seemingly remembering something, abruptly changed the subject: "However, if we're talking about who in Beijing is most suitable to lead the charge in car manufacturing, I do have an idea, perhaps..."

His sudden inspiration was fleeting; before he could finish speaking, the old man smiled and raised his hand to stop him.

“I know who you’re talking about.” The old man’s gaze was deep, as if he could see through everything. “This matter is not urgent. You can go back and think about it slowly. Let’s leave it at that for now.”

After Lei Jun left, the office returned to silence.

The old man walked to the window, looked out at the city where winter was deepening, and sighed softly.

The secretary, who had been standing quietly to the side, vaguely understood why the leader was so persistent about the new energy vehicle sector.

It's no secret at their level that the real estate sector, one of the major engines of the traditional economy, is about to slow down.

The best approach is to ignite a new, powerful engine before the old one goes out, so that this massive machine can continue to move forward.

New energy vehicles are precisely the direction chosen above.

In fact, Beijing had already laid a piece in its game long ago – BAIC New Energy.

Founded in 2009 and initiated and controlled by BAIC Group, it is my country's first independently operated enterprise, the first to obtain a new energy vehicle production qualification, and the first to carry out mixed ownership reform.

Also in the same year, the "Automotive Industry Adjustment and Revitalization Plan" was introduced, officially ushering in an era of new energy vehicle subsidies amounting to hundreds of billions of yuan.

Backed by BAIC Group, BAIC New Energy can be described as a "top student" born with a silver spoon in its mouth, enjoying both favorable timing and location.

Subsequently, by signing supply contracts with several taxi companies in Beijing, it successfully entered the B-end market and gained further "human resources".

Last year's sales statistics showed that BAIC New Energy's electric vehicles not only accounted for nearly one-fifth of the national sales of pure electric passenger vehicles, but also surpassed global giant Tesla to become the domestic sales champion with annual sales exceeding 100,000 units.

This figure represents a level that many currently successful emerging electric vehicle companies have yet to reach.

The secretary was puzzled. Why had her boss previously inquired about Chen Mo's intentions, and now he was asking Lei Jun of Xiaomi?

The old man has his own judgment.

In his view, BAIC's over-reliance on the B-end market may bring temporary prosperity, but it is not a long-term solution.

The future holds even greater potential in the real consumer market.

Once BAIC leaves the greenhouse of policy and faces the harsh choices of consumers, can this flower in the greenhouse withstand the storm?
He held a pessimistic view.

Especially Tesla, the "catfish" that was specially introduced to the Shanghai Stock Exchange not long ago, is by no means a docile creature.

You may see it as a tool to invigorate the market, but it might aspire to dominate this area. While introducing it to the Shanghai Stock Exchange could certainly bring tax revenue and employment, the risks are self-evident.

For emerging electric vehicle manufacturers in China, the current state of the new energy vehicle industry represents a brutal "differentiation point" and a "delivery元年" (first year of delivery). The industry has shifted from "financing and storytelling" in previous years to a tough battle of "mass production, delivery, and survival."

The patience of capital markets and consumers is beginning to be tested by cold, hard data, and a clear tiered differentiation has emerged in the industry.

Currently, the first tier of private enterprises has emerged:

NIO went public in the US in September and has delivered more than 10,000 vehicles in total, including the ES8 and ES6.

In October, Li Auto launched the Li ONE, a vehicle featuring a unique range-extended electric vehicle (REEV) architecture.

XPeng also went public this month, planning to deliver its first model, the G3. Following closely behind are brands like WM Motor and Hozon Auto.

But in the eyes of the elderly, this alone is far from enough. Compared to the impending international giants and industrial transformation, this force still seems weak.

A person who does not plan for the future will have trouble in the present; we must plan ahead.

After much deliberation, he concluded that the only people in the capital who had both the ability and the courage to take on this mission of the times were Bi'an and Xiaomi.

These two companies have one thing in common: their track record over the past few years proves that they are not just "good at fighting," but true champions who have fought their way out of the brutal market.

Xiaomi excels in extreme supply chain integration and internet model innovation, while Bi'an has reportedly invested heavily in intelligent driving and AI in the past two years, and its layout in the car manufacturing supply chain in the past two years has also been quite systematic.

However, Chen Mo's evasive remarks and Lei Jun's polite refusal today both surprised the old man.

Did I misjudge the person, or is the timing simply not right?

He looked up at the ever-changing clouds in the sky outside the window, and murmured to himself.
"However, there is still time."

The TAG Awards Ceremony was held as scheduled on December 7th.

Spotlights crisscrossed the dome of the Microsoft Theater in Los Angeles, with countless beams of light shining from above before converging at the center of the stage.

Before the final Game of the Year awards were announced, the globally popular Black Myth: Wukong won two major awards: Best Action Game and Player's Choice.

Game Science's lead artist, Yang Qi, took the stage accompanied by investor Wu Dan, who served as his translator. Yang Qi appeared relaxed and handled the situation with ease.

But Feng Ji, sitting in the audience, felt a slight sinking feeling in his heart.

Winning two awards already is not a good sign, according to the usual practice of TGA's distribution of the spoils.

Let's take a look at some of the outstanding games nominated for Game of the Year.

As the host spoke, clips from top-tier games such as God of War and Red Dead Redemption 2 flashed across the big screen, with the live string orchestra playing the classic soundtracks of each game.

When it came to the last nomination game, the tone suddenly changed!
A high-pitched, bright, and extremely penetrating instrumental sound burst forth, like the Monkey King's golden cudgel slicing through the sky, instantly suppressing all the Western orchestral music in the venue!

The moment the suona horn sounded, it ignited the entire venue.

A group of foreigners in the audience couldn't sit still any longer. What kind of instrument was that? How could it be so domineering?
Accompanied by a grand and epic montage of "Black Myth: Wukong" on the big screen, these short ten seconds delivered a pure Eastern audiovisual spectacle to the entire audience.

"The winner of Game of the Year for 2018 is..."

(End of this chapter)