Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 873 Millet and Rifles

Project Rifle?

Millet plus rifles?
Wow, Lei Jun has huge ambitions.

In the first row of the audience, Pony Ma and Robin Li simultaneously adjusted their posture, tilting their heads back slightly and exchanging a glance with Chen Mo without making a sound.

The emergence of the Xuanjie chip was somewhat expected, given that there had been rumors of the Other Shore Group's capital layout for some time.

Can they develop their own operating system? This move completely exceeded everyone's expectations.

What's even more shocking is that, judging from the R&D process disclosed by Lei Jun, this is by no means a marketing gimmick to boost sales, but a strategic layout with real money invested.

It's like two good students who were doing well in their studies suddenly becoming friends with a top student, and immediately feeling the pressure, so they start to catch up.

One day, the academic genius introduced a friend from the next class. After chatting for a while, they realized that although he wasn't as good as the academic genius, he was still a top student, which made the two of them feel a lot of pressure.

Xiaomi is already tackling the tough challenge of developing an operating system, and companies like JD.com, SF Express, and DJI are probably also preparing some big moves.

Even the seemingly insignificant Pang Donglai has now become a force to be reckoned with in Beijing's retail industry.

Indeed, to become a partner on the other side, you really need to have some skills.

"The vision is still too narrow." The two sighed inwardly almost simultaneously.

While others are already striving for the national competition, they're still agonizing over their class rankings.

Watching Lei Jun, who was full of vigor and brilliance on the stage, Chen Xue Shen Mo leaned back in his chair calmly, a gratified smile on his lips.

For Lei Jun, it can be said that he has witnessed his journey from Xiaomi to the other side, and his growth to where he is now.

But comparatively speaking, haven't I also been watching Lei Jun lead Xiaomi step by step to where it is today?

From investing in the Xuanjie chip to proposing the Surge OS, and then to designing the Mix phone prototype, his influence can be seen everywhere.

This kind of behind-the-scenes training, becoming the man behind Lei Jun, seems pretty good!

It's all just a pre-emptive move to prepare for potential future sanctions.

Although it's true that Huawei, a leader in the telecommunications industry, was the first to suffer a major blow, Xiaomi's rapid development is bound to arouse suspicion from the other side of the strait. So it's always good to be prepared for anything.

To pin one's hopes on the mercy of one's opponent? That's not the mindset of a businessman, much less the survival philosophy a company should have.

The reason for the early disclosure is that certain market conditions and ecosystems need to be in place beforehand.

On stage, Lei Jun is announcing a 10 billion yuan "developer incentive plan" that requires ecosystem companies to adapt to native applications.

Chen Mo understood this perfectly well: while the development of the Pengpai system was important, the system was like an amusement park; without visitors, it would eventually become deserted. Revealing it in advance was to give the market enough time to adapt.

As for the companies in the other side, they have already established their own departments to start working with Xiaomi's system and carry out preliminary adaptation work.

In fact, this kind of adaptation is similar to the principle that various mobile phone manufacturers compromise and create various 'notches' to achieve a full-screen display, which block part of the screen.

This can be quite inconvenient, especially for gamers and binge-watchers.

"We strive to ensure that everyone can use a truly domestically produced phone with the Xuanjie O2 + Surge 1.0 processor next year!" Lei Jun's voice was inspiring.

"All the new products launched at this event—the Xiaomi Notebook Pro, the Xiaomi Mix phone, and the Redmi H8—will be available for purchase online at 10 PM tonight on the Xiaomi official website, WeChat mini-program, and Douyin platform."

This concludes the press conference. Goodbye everyone!

The moment the press conference ended, a huge uproar erupted in the public sphere.

Following Huawei, the second mobile phone manufacturer to develop its own operating system has emerged.

Although Huawei still dominates the telecommunications field, Xiaomi is rapidly closing in, just like the giants it once chased.

The Xiaomi press conference ended amidst much discussion and with netizens eagerly anticipating the flash sale.

Just like two armies facing off, after the trash talk, the real battle of 'sales' begins!

The Xiaomi press conference concluded successfully. After stepping down from the stage, Lei Jun first saw off the city leaders, then returned to exchange pleasantries with industry colleagues.

A chorus of "Congratulations, Mr. Lei!" and "May your sales be booming, Mr. Lei!" followed.

A few more minutes passed before Lei Jun finally walked up to Chen Mo and the other two.

This also reveals the closeness or distance of the relationship.

The reunion of the four tech industry giants once again captured the attention of the media.
"What are you chatting about, having so much fun?" Lei Jun walked over with a smile.

Pony Ma spoke first, "Mr. Lei, we were just talking with Mr. Chen about how after we finish cooperating with the other side, we should deepen our cooperation with Xiaomi."

"Of course," Lei Jun replied cheerfully. "Chen Mo's friends are my friends. Cooperation leads to win-win results."

He turned to Chen Mo, "Second shareholder, wanna go to the press conference?" Chen Mo immediately declined, "Forget it, it's your home turf today, I won't steal the spotlight, lest you sell me out without me even knowing."

Looking at his little brother who knew him best, Lei Jun chuckled. He really intended to take this opportunity to get Chen Mo involved, and maybe he could even get this free spokesperson.

After all, the marketing department had previously suggested finding a top-tier celebrity to be the spokesperson for Xiaomi Mix, and they recommended someone named Yifan.

Later, when he told Chen Mo about it, it was rejected outright. Lei Jun still remembers what he said: "Are there any clean celebrities in the entertainment industry these days? What if their reputations collapse and a perfectly good product gets dragged down? Why pay money to suffer? It's better to have your own endorsement than to hire those celebrities."

"Why don't you become the spokesperson?"

"1% of Xiaomi shares!"

"Are you trying to extort me? How dare you ask for a fee when you're endorsing your own product? It's free!"

"Pah! Have you ever seen a billionaire endorse something for free? How shameful!"

Coming to his senses, Lei Jun said with a smile, "I'm going to a press conference in a bit, it'll only last half an hour. There's no time like the present, so everyone stay here, it's my treat tonight!"

Li Yanhong asked in surprise, "Xiaomi is going on sale soon, such a big event, won't CEO Lei be overseeing it?"

Chen Mo chuckled and patted Brother Li on the shoulder, "Have you ever seen a good student cram for an exam at the last minute? Playing around during the big exam, if you can't even handle this little thing, then what have you been doing all these years, Boss Lei?"

"Xiao Mo, please entertain them first. Excuse me, I'll see you later!"

Following the Xiaomi press conference, a Q&A session with reporters took place.

First came the Xiaomi Notebook, then the Mix and Redmi phones with full-screen displays powered by domestically produced chips, and finally the first reveal of the Surge OS.

The media were practically shoving their cameras and microphones right in Lei Jun's face.

This prompted Lei Jun to repeatedly gesture, "Everyone, please restrain yourselves and answer all my questions. But let's hurry and finish this in 30 minutes, okay?! Okay, let's begin."

Swish, swish, swish. Almost everyone raised their hands.
Seeing this, Lei Jun smiled wryly and said, "Fine, let's start from the first row, from left to right, and take turns."

The first reporter's question was quite pointed: "Mr. Lei, what do you think of the statement currently trending on Weibo: 'Those brands that rely on gimmicks, hype, sentimentality, and ridiculously high prices will ultimately not go far!'"

Lei Jun maintained his smile, saying, "That's very true. The market will prove who is making solid products and who is just trying to make quick money. I believe consumers have discerning eyes, and sales figures don't lie! Next!"

"At the press conference just now, Lei Jun mentioned that the competitors were Apple, Samsung, or Lenovo. Is it because the company next door is not worthy of being your rival?"

“That’s a terrible question.” He waved his hand and chuckled. “I refuse to answer. Next.”

"Mr. Lei, what do you think about our neighbor hiring Hu Jintao as their spokesperson?"

"It's probably a difference in business and marketing philosophies. I think it's more worthwhile to invest in product development and discounts rather than spending hundreds of millions of dollars on celebrity endorsements every year!"

Furthermore, I don't think Xiaomi lacks traffic right now. If it really did, bringing Chen Mo over as a spokesperson would be more effective than having a celebrity.

Upon hearing Lei Jun's words, the entire media audience perked up. "Mr. Lei, do you mean that Mr. Chen Mo from Beyond will become the spokesperson for Xiaomi products in the future?"

"Uh, Chen Mo is hard to invite these days. I was just giving an example, so please don't report this in any way, or Chen Mo might have a problem with the next person."

"Mr. Lei, I think you are also aware that bilateral relations are becoming increasingly tense. Aren't you afraid that Xuanjie and Pengpai will be sanctioned after they come out?"

Lei Jun's smile faded, and he gripped the microphone tightly with both hands: "That's a good question. Actually, we've discussed this internally as well."

Are we afraid of sanctions? To be honest, we were afraid at first, since the domestic production rate is not truly 100%.

But ultimately we have to understand one thing: we can't stop doing things just because we're afraid; we'll stop being afraid once we actually do them!
We can actually glean many clues from last year's voting incident.
As the first to take the plunge, Huawei is a respectable company that has shown us the way. For that alone, I personally admire them greatly.

Like the question someone just asked, why isn't this company's product among the competitors? Because I think we still need to unite and face external challenges together!
We have to admit that there is still a gap in core technologies compared to these powerful products from international giants, but as long as we are on the right track, we will surpass them one day.

If sanctions do come, I believe this will become an opportunity for the rise of domestic brands. Xiaomi has invested in countless companies across the upstream and downstream of the mobile phone supply chain, and we have the confidence and strength to meet all challenges!

When he got excited, Lei Jun even slammed his fist on the table!
Table: HP-1
"Next."

Over the next 20 minutes, Lei Jun resolved the "battle" with a few quick questions and answers, and then hurriedly left in front of the media cameras.

"It seems Mr. Lei is a bit anxious. No matter how confident he is, he's still very concerned about sales."

Even someone like President Lei is uneasy; he's probably gone back to oversee the battle.

"After all, Xiaomi is going through its seven-year itch. At such a milestone, who wouldn't be walking on thin ice?"

What these media outlets didn't expect was that Lei Jun didn't drive back to Xiaomi headquarters after leaving home, but instead went to have drinks with Chen Mo and the others.
At 10 a.m., Apple took the lead and quickly surged ahead.

Twelve hours later, at 10 PM, with sales channels fully operational, Xiaomi and Huawei began to exert their full force, sprinting forward.
At 9:50 PM, on Douyin, in Lao Jia's live stream room.

Even though the screen is completely dark, there is only a ten-minute countdown.

Nothing could stop the influx of countless users.
(End of this chapter)