Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 388: The Other Side of the Burden

For people, many inherent perceptions are actually wrong. For example, JD.com, Youku Tudou and other leading Internet companies in their respective fields may report revenues of tens or hundreds of billions of yuan every year, and appear to be wealthy. Who would have thought that they are all losing money?

The former invested its money in areas such as warehousing infrastructure and logistics construction, while the latter spent its funds on massive bandwidth and film and television copyrights.

Unlike highways and the two oil companies, especially the latter, which rises with the international oil price and rises against the trend when the international oil price falls, yet they still make losses year after year, which is unprecedented and can be called a huge suspense that has not been seen in a century.

So don’t be fooled by the impressive battle reports of JD.com and Alibaba. When you really calculate, their profits are actually not as much as those of Alibaba.

Rather than making money, the purpose of this battle report is obviously to show the market and capital. If it only shows a thriving scene, the valuation will naturally rise, and more money will be raised to pave the way for listing.

Of course, what we just calculated were all the obvious accounts on the other side, including the growth of WeChat payment users and the breaking circle effect of products such as Pangu and Kunlun Mirror. These are all potential values ​​and more valuable!

Previously, Chen Mo followed Lei Jun to invest 5 million US dollars (30 billion RMB) in JD.com. This time, he made nearly 10 billion yuan from JD.com, which means he got back one-third of the money.

However, not only did Bi'an make a fortune, but several other companies in the Mi'an Dongfeng Alliance were also smiling and celebrating the victory in the group.

The tens of millions of new installations of JD APP laid a solid foundation for the subsequent mobile transformation. The sharp surge in GMV (transaction volume) on Double Eleven narrowed the gap with Alibaba. At the same time, as a platform, it set an example for merchants and consumers that selling and shopping on JD is the best choice.

More importantly, many capital institutions have at least doubled their valuation of JD.com, approaching US$200 billion.

After Xiaomi got rid of the chip crisis, its sales have reached a new level with the help of WeChat and JD. Although its global sales are still third, in China, on Double Eleven, Xiaomi's total sales on various platforms ranked first!

During this period, SF Express's huge and sophisticated machine has been running at full speed, almost smoking. The three services of the navy, army and air force are all deployed, and the transportation capacity is fully utilized. Of course, the revenue is also settled in billions, which is several times more than usual.

In addition to the unexpected revenue, SF Express took this opportunity to combine its strengths with JD.com's warehousing and explore new models. At the same time, it was the first time to go all out. It was a rare large-scale training exercise. This experience is the most important for logistics companies.

The giant ship Mi'an Dongfeng sailed smoothly thanks to the close cooperation among each other!
A monopoly is not beauty; only a hundred flowers blooming can bring spring.

Although the Double Eleven battle has ended, its aftertaste is still lingering.

This year's Double Eleven was the largest in history in terms of scale and transaction volume, exceeding everyone's expectations.

Not only were consumers shocked, but merchants were also encountering such a situation for the first time.

Some businesses have burned several printers just to print express delivery orders.

Some businesses have a team of more than a dozen people, but they gather together the artists, operations staff, and even the front desk staff and security guards to pack and ship goods together day and night.

The media also reported the event as extensively as if it were a holiday. Of course, this phenomenon also attracted praise from the Ministry of Commerce, and even the central media reported this grand event.

Just like payment first and service later, the next step is to test the logistics capabilities and after-sales services of each e-commerce platform and merchant.

From time to time, you can see netizens complaining online, saying that Taobao is a snail, that the three major express delivery companies, especially Yida, are garbage, that orders placed on Double Eleven arrive in three days the following days, but here the orders are still stuck halfway after a week, and the logistics information is not updated even for a day.

Meizu is just a makeshift team. They can't even play the game of price reduction. Whether it's refund or after-sales service, there is no entrance on the Internet. You can only go to the offline store to handle it. And now after a lot of effort, you still need to make an appointment and queue up for after-sales service.
However, there are very few complaints about Mi'an Dongfeng, because in the WeChat Mi'an Dongfeng group, except Chen Mo, the other three big guys know that the real test has just begun. Don't be fooled by the battle reports that are so glamorous, the key is how to get through the follow-up smoothly.

In terms of logistics, with JD.com's warehousing and SF Express's transportation capacity, they will be able to hold on if both operate at full capacity.

Xiaomi's online and offline Mi Home customer service centers are on high alert, and JD.com's 7-day no-questions-asked after-sales service has also been well received by netizens.

One positive and one negative, they bring completely different experiences to consumers.

When the battle reports from various teams came out, netizens had almost the same discussions.

As soon as Chen Mocai gave the order, Bi'an issued the battle report that it had prepared for a long time. With the help of Bi'an's media resources, it was disseminated through official websites, public accounts, headlines, Weibo, Tieba, portals and other media.

Both the media and netizens were stunned when they saw the title. How could an Internet company without any e-commerce business try to take advantage of the popularity of Double Eleven?

When everyone saw the content of the battle report, they realized the contribution that Bi'an made silently behind the scenes on Double Eleven.

"We don't sell goods, we are just good friends of e-commerce platforms~"

"Pangu appeared and created the world!
During the Double 60 period, Pangu Cloud provided basic services for nearly ten e-commerce platforms including JD.com, Suning.com, Dangdang.com, and Kuba.com, and handled nearly billion traffic impacts. Compared with the traditional server model, Pangu Cloud has reduced costs for enterprises by %.
Under the Kunlun mirror, the demons reveal themselves!
During the Double Eleven period, the Bi'an Kunlun Mirror security protection system provided escort for JD.com and Xiaomi, providing professional-level security guarantees, safeguarding the safety of tens of billions of funds, and ensuring the smooth operation of their systems.

Among them, a total of 108 illegal attacks were resisted, and the total number of attack IP express data was 504.

Another core function of Kunlun Mirror is that it provided 3348 tracebacks during the traceability period, obtained 54 traceability documents, and provided 26 hacker portraits for customers to refer to and provide evidence for their subsequent prosecution.
WeChat shows its power, and the stars are pouring back!

Since WeChat and JD.com reached cooperation, JD.com has brought more than 100 million users, with a value of billions, which not only brings convenience to WeChat users, but also brings huge traffic to partners.
WeChat public accounts have become the best media communication platform under the current trend of mobile Internet. They have reported 10 articles on Double Eleven topics, with over 10 billion views, exceeding the total exposure of traditional media.
As big as Mount Sumeru, as small as a mustard seed!
Pangu Cloud, Kunlun Mirror, and WeChat account not only provide platform-level services, which are applicable to large and medium-sized enterprises, but also provide storage, computing, security, promotion and other services for small and micro enterprises, individuals and other users.
Products from the other side must be high-quality, there is always one suitable for you~
The above products welcome all users to come to negotiate and consult. The business cooperation email address of the marketing department of Bi'an is:[email protected]'

The picture shows a huge ship sailing into the distance. The morning sun is rising in the distance and the other side can be vaguely seen.

The battle report from the other side is not just a battle report, it is also a living advertisement with real cases in the industry.

No matter what the corporate friends think when they see this, it is time for the part that netizens love to watch.

“BAT is known as the three great mountains of the Internet. Cloud computing has been a mystery for a long time but has not been implemented, but the other side has made a big splash.”

"A black dog that bites really doesn't bark. Bi'an's behavior is quite consistent with Chen Mo's style!"

"Ten thousand people signed a blood letter on the other side of Pangu Cloud to support 12306. I don't want to miss out on tickets this year. I'm standing back home for the New Year. I've been standing for 18 hours straight. When I got off the train last year, I felt like the whole world was revolving around me. Even torture in ancient times wasn't this torturous!"

"Good fellow, you are so busy trying to do something big. I think this year's Double Eleven, without Bi'an, the e-commerce family will be broken up!"

"Hey, have you noticed that among these major platforms, only Alibaba has not cooperated with Bi'an? I guess that with the incident at the beginning of the year, Ma would rather let Taobao collapse than use Pangu Cloud." "No wonder Taobao is so slow now. All the talents have left. How can it not be slow? With so few people, it can't even support it. Hey, don't they still have the Spring Festival Gala national red envelopes? I guess, it's hanging~"

"Haha, I hope there will be a bug or something, maybe I can get tens of thousands of dollars~"

A meeting is currently underway at China Railway Corporation. The theme of the meeting is about strengthening the construction of the 12306 railway ticketing network. Some leaders are still uneasy about the public opinion at the beginning of the year.

Among the discussions was whether to introduce private enterprises to strengthen the underlying basic service capabilities of 12306.

The battle report from the other side appeared in the projection of the meeting at the right time.

But in the end, the proposal was rejected because it was a national project after all and Bi'an had too little experience. Although it had achieved some small results during Double Eleven, Double Eleven was not the same as a continuous scenario like the Spring Festival travel rush.

The purchase of train tickets is different from that of general commodities in that it requires the processing of complex transactions and data, and the complexity of the sites requires rigorous and thorough algorithms, which are not available on the other side.

Therefore, the meeting finally decided to add a budget, and the existing Railway Technology Research Institute and the previously cooperating technology company will further strengthen and improve the website's award line, so as to meet the ticket purchasing needs of the general public this year.

Ever since the battle report-style advertisement was released, Chen Mo no longer worried about what happened after Double Eleven.

Anyway, the case has been made and the product capabilities are obvious to all. What remains is just a matter of waiting for those who are willing to take the bait.

In the past two days, Chen Mo has been thinking about the issue of WeChat mini-programs.

Mini programs have many convenient features such as low power consumption, light load, no need to download, and can be used anytime, anywhere.

The difference between APP and mini program is similar to that between PC game and web game.

The Mini Program Open Platform is very important to WeChat. If the Mini Program Open Platform is successful, and everyone participates in its development and construction, the resulting ecosystem will be no less than a country of its own, all-encompassing, which is equivalent to WeChat owning the App Store!

WeChat Mini Programs now have a basic building framework and functions, but they still need actual cases to promote each other, and to be continuously improved and iterated.

According to the idea that Chen Mo and Zhang Xiaolong had communicated at the time, WeChat mini-programs were like Lego blocks. Once the underlying structure was built, all that was left was to provide various general modules for different scenarios.

Each customer can choose the corresponding modules according to their own needs and assemble them, and finally form the desired page. Of course, all data must be provided by the users themselves.

In the framework, in addition to general modules and scenario modules for various industries, individual customized modules are also available for personalized needs.

In addition, WeChat also provides some auxiliary functions, such as page heat maps, which are used to count the hot spots of user click frequency on each page. This will provide users with a reference to continuously optimize and adjust their own page layout in a targeted manner.

There is also a series of similar supporting tools, all of which are designed to help mini program developers polish their products better.

Only when users can gain benefits from the mini program can a virtuous circle be formed.

Currently, WeChat mini-programs have reached the pilot beta stage, and Chen Mo thought of two good candidates.

One was that he had just cooperated with JD.com two days ago, and he took this opportunity to inform Dongzi and planned to make the JD.com Mall in WeChat shopping into a mini program with their technical cooperation.

The other is its own game business, which is also expanded through mini-programs, just like the Game Home (GHome) that Sun Ziwei is currently working on, except that a set of mini-programs for Bi'anyou has been developed.

Game Circle: Player discussion area.

Find games: a gathering place for game search and download.

Game ratings and reviews area.

Gamer: Various records of players in the game, such as achievements and other information.

Then we will create several Bi'an mini program games as successful cases to break the circle and drive the development of national mini programs.

Zhang Xiaolong confirmed that the plan to launch the Mini Program open platform before the end of the year will not change.

Sun Ziwei gave an approximate time node. Game Home, Game Home (Mini Program Version), and several mini program games are expected to be launched before the end of June next year. The specific time frame will need to be determined after their respective schedules are released.

Chen Mo nodded in agreement without bargaining, because he knew that there were a lot of things to do at the Other Shore Game Company. In addition to the new tasks mentioned above, there were also the iterative operations of dozens of its own games and the development of three new games.

Sun Ziwei is in charge of a technical team of thousands of people and dozens of game studios are working at full capacity. It is not easy for him to execute his orders in an orderly manner.

Chen Mo also understood. Even though Sun Ziwei was smiling now, the pressure behind him was indeed not small. He heard that Zhang Chao, who loved playing games, had been devoted to making games and watching others make games for more than half a year. This kid now has no time to play games.

After Zhang Xiaolong and Sun Ziwei had finished arranging their work, Chen Mo said hello to them before the latter left.

"The production capacity on your side is basically saturated. I will take the three IPs of Legend, Miracle and King of Fighters first and give them to Wanxie, Excellence and Yinhan to do."

Sun Ziwei made an "okay" gesture and said, "Well, I think it's okay. Anyway, I can't take care of it right now, and it would be a waste to leave these IPs alone. You, the boss, take care of it.

However, we have written several game plans for these three IPs before, and we will send them to you later for your reference! "

"Well, go get busy!"

After looking over the plan he had drawn up earlier, Chen Mo finally figured out how to farm his own one-third acre of land.

Next comes the stage of the royal parade
(End of this chapter)