Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 260: Competitors: Go ahead, stir it up on the other side
“I’ve looked at the annual meeting plan, and there aren’t many problems overall, so I’ll follow yours.

But there are a few details that I would like to share my views on.”

The boss wanted to express his opinion, which was an order. Xu Peixin took out a pen and a notebook from nowhere and started to write it down. "Boss, you say!"

"First, the 2 yuan annual meeting sunshine award is waived. I have talked to Mr. Lei downstairs and decided to give each person in the company a Xiaomi XPro, just like sunshine.

Second, the annual meeting prizes are a bit thin, not grand enough, and not quite in line with the theme of the annual meeting. So I will make a list of prizes for you when the time comes.

Thirdly, don't set the date for the annual meeting on the weekend. Set it on January 1th, which I think is quite auspicious. You can send it on Wednesday, the annual meeting on Thursday, and finish it on Friday. Then it will be the Spring Festival soon. You don't need to go back to the company, you can go home and celebrate the New Year directly. At that time, you can send the email a few days in advance.

These three points first.

In addition, this is our first annual meeting, so we can't be careless. We will post a petition on the company's intranet forum to see which celebrity guests you want to invite, and let everyone initiate nominations and vote. Let's invite the top ten, and we'll discuss it with anyone who has a suitable schedule.

Everyone has worked hard for a year on the other side, so let’s take this opportunity to have some fun~”

"Okay, boss, I'll arrange it!"

"Pei Xin, you guys in HR should remember to maintain the tradition of team building with your department for future company group activities, and don't hold them on weekends!"

"understand!"

After Xu Peixin left, Chen Mo started to worry about the annual meeting grand prize.

What should be the annual meeting grand prize?
How about cash on the spot? Money in a sack? Isn't that a bit too much of a nouveau riche? No, no!
Give her a supercar? What if the girl doesn't have a driver's license? Will the employees be unable to afford it? No, no!
A free house in Huaqing Garden? There are quite a few houses, but the problem is not the lack of them, but the uneven distribution of them. I don't think that's a good idea.
Chen Mo was suffering from decision-making difficulty. He didn't have a headache about the company's product launch. Instead, he was troubled to death by the matter.

He had no idea at the moment, but then he thought that there was no rush and he could ask everyone for their opinions later.

It would be better to relieve the anxiety by seeing how the media reports the Bi'an press conference. Chen Mo browsed the news about the Bi'an press conference on the Internet.

"Domestic Hope, Going to the Other Shore"

"Press conference taboo: I would rather choose Xiaomi than Mo"

"The ambition of Bi'an Technology may break the current pattern of Internet giants"

"Relevant institutions have readjusted the valuation of the other side to nearly 100 billion, from BAT to BATM or even BATMB?"

WeChat red envelopes, another innovation on the other side

"Internet Spring Festival Gala: The Other Shore Conference"

Countless reports about the content and products of the Bi'an press conference have been released one after another, and on Sina Weibo's hot list, entries about the Bi'an press conference and products dominated several lists.

This time, with the help of the media, the Bi'an press conference achieved the desired sensation and triggered heated discussions across the Internet.

After more than a year of accumulation, Chen Mo's fans on Sina Weibo are about to exceed 10 million, making him a well-deserved "star" boss of an Internet IT company.

Ranked second is Lei Jun, with more than 300 million fans.

Netizens watch the fun, while colleagues watch the details.

The sensation caused by the Bi'an press conference has caused many Internet companies to start making targeted changes to their original development plans.

They can see that although Bi'an started with WeChat, it made its fortune through mobile games, especially the final global overseas layout, which was all earned with real money. This scale must be at least in the billions to achieve what was said at the press conference.

Endless innovation, unconventional approaches, and wild growth rate, this is the impression that Bi'an left on them. The business models of the past cannot be applied to Bi'an at all.

Let’s not talk about WeChat, just taking games as an example, a company is lucky enough to have one popular game. For example, Shanda’s agency for Legend and 9you’s agency for World of Warcraft both became major game companies.

That is to say, Tencent has been the agent for several hit games in succession in the past few years, such as "Dungeon & Fighter" and "Cross Fire", and has reproduced many classics such as "QQ Xuanwu" and "QQ Speed".

Now there is another popular game called "League of Legends" which is popular in Internet cafes. It has the support of QQ, a huge user base, and thus has the dominant position in China's PC games.

From this point of view, the development paths of Bi'an and Tencent are somewhat similar, but the problem is that it took Tencent more than ten years of accumulation to reach its current scale, while Bi'an took less than a year!
To be exact, 11 months. Is this the potential that mobile Internet holds?

After watching the press conference of Bi'an, the bigwigs did not just come to watch the fun, they saw deeper, farther and were more decisive.

Why can people like them become trendsetters in the Internet age? Family background and timing are certainly one reason.

What's more important is that even if ordinary people have these ideas, they still brainstorm every day, looking ahead and behind, being giants in ideas but dwarfs in actions. But they can directly put them into action.
Lei Jun has a famous flying pig theory, which is "When the wind blows, even pigs can fly."

But the question is how to become the pig standing on the wind, this is the prerequisite.

After watching the press conference, the bigwigs took action.

Alibaba's Jack Ma directly found Shi Yufeng, who was once one of the 18 entrepreneurial arhats and nicknamed Xuzhu, and asked him to start a new business and establish a separate gaming business group, which could recruit people from the group through internal recruitment.

The goal is to have mobile game products that Alibaba can bring to the market in the next one to two years. The products can start with Journey to the West and Romance of the Three Kingdoms, two of the four great classics. After all, these two do not require any copyright, and the works are deeply rooted in the hearts of the people.

Under Ding Lei's adjustments, NetEase also adjusted the ratio of heavy PC games and light mobile games from 91:73 to .

Its flagship product is Fantasy Westward Journey, but it did not launch the mobile game of Fantasy Westward Journey immediately. Instead, it first accumulated experience and polished the team, and let them create a mobile game with Journey to the West as the background in the style of Warcraft Legend.

On the Sohu side, Zhang Chaoyang is no longer the high-spirited Zhang Chaoyang of the early 2000s. He has no intention of entering the mobile game industry because he feels that with Sohu ahead and Tencent and NetEase eyeing him covetously, the situation will probably end up in a mess like before.

In fact, in 07, "Demi-Gods and Semi-Devils" produced by Sohu Changyou did cause a certain response in the market. The revenue generated in just two years even brought Sohu Changyou to the market. However, in the past two years, Sohu Games has been weak and has fallen into a slump.

Moreover, Zhang Chaoyang felt that Sohu itself did not have much opportunities. Instead, he thought that video should be the development direction in the next stage.

The most important thing is that he feels a little tired and wants to rest for a while.
Zhang Chaoyang wanted to retire, but Cao Guowei felt that time was running out. His previous decision of Chen Tong leaving Sina to join Bi'an was actually a brilliant move that he had made unintentionally.

After Chen Tong left Sina, the original pattern was instantly broken. Wang Gaofei quickly expressed his position that his power had been unprecedentedly stable since Sina's establishment, and even the original founder Wang Zhidong could not compare to him.

Chen Tong is also doing very well as COO at Bi'an. With the combination of WeChat and Weibo, there are many things that can be done.

Use WeChat to chat, and check Weibo when you have nothing to do. If the two work together, Sina can at least monopolize the entire social scene. By then, the value of Sina itself will also increase, and Alibaba must increase its investment chips.
Cao Guowei has already planned in his mind a beautiful blueprint that will be brought about by the cooperation between the two companies.

The other side seems to have turned into a catfish running rampant on the Internet, causing unrest among all the Internet companies, big and small.

And on the distant other side it is more like a dragon crossing the river.

Li Jianchao is in charge of the North American branch of the Beyond Silicon Valley. The office area is not large, only about 30 square meters. Currently, the branch has a total of people, most of whom are local employees, who are busy with intensive preparations.

All the staff present were still excited about the game trials held two days ago.

At that time, I saw foreigners queuing up in long lines to try out the products. A similar scene could only be seen in Apple stores after the Apple press conference. My sense of national pride was rising.

As the head of the overseas business unit, Li Jianchao is in charge of the overall situation. North America is only the base camp for the overseas market.

All the work for the launch today has been prepared, and the products to be launched include: WeChat, Bi'an Mobile Assistant and Bi'an series mobile games (All People's Cool Run, All People's Warplanes, Crazy Chicken, All People's Candy Crush, Warcraft Legend, Ancient War).

This time the version is updated synchronously, which means that players around the world can play the same version.

There are 6 large-screen monitors and several mobile phones on Li Jianchao's workstation, on which are video calls with the heads of offices around the world, all of whom are waiting for his instructions.

And he was also waiting, waiting for a call from his boss.

The launch and public beta of this global product will be a highlight in my life.

Li Jianchao feels that all his efforts over the past few months have been worth it. This sense of accomplishment and gain is hard to buy with money.

Over the past few months, Li Jianchao felt that his abilities had evolved and improved in all aspects.

It is no exaggeration to say that he has been reborn. He has to be both a father and a mother and is extremely busy. Fortunately, the emperor is far away and no one can force him to work overtime. He has returned to his original work and rest schedule in Shanghe. However, the difference this time is that this is something he wants to do on his own initiative and wants to do it well!

Under his leadership, the eighteen leaders of the overseas expansion department went out to sea like fierce dragons, selecting sites, recruiting people, and preparing for the release of the game. At the beginning, everything was very efficient and smooth, but problems arose during negotiations with the publisher.

In overseas markets, game distribution is mainly divided into three modes: self-distribution, distribution through agents, and cooperation with publishers.

The first type, self-publishing, means that game developers need to find their own markets and promotion channels. Although user revenue is in their own hands, it requires extremely high funds and is extremely time-consuming.

The second way is to cooperate with the publisher, in which case the publisher will be responsible for the operation and promotion of the game, and the two parties will share the profits in proportion - the publisher is responsible for services including customer service, operation, server, data, etc., so it has an absolute advantage in the profit sharing, which is mostly 1:9 or 2:8. Well, the bulk of the profits go to them.

The third type, agency distribution, is similar to outsourcing. The developer only needs to pay a certain agency fee and let the agent contact the distributor. A more reliable term is an intermediary, and an unreliable term is a sub-landlord.

From this we can see that it is similar to domestic channel dealers, both at home and abroad, all crows are black.

Thanks to "无双大可爱" for the reward~
Thanks to "Book Friend 20221231233922138" for the reward of 233 coins~
The boss is generous~
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(End of this chapter)