Rebirth 2010: I taught Mr. Lei how to make a mobile phone
Chapter 239: The Gravedigger of Copycat Phones
Chapter 239: The Gravedigger of Copycat Phones
In fact, this is not the first time that the counterfeit mobile phone market has been hit.
As early as 2009, copycat mobile phones had suffered a severe blow. In order to promote the development of 3G, the three major operators began to provide a large number of subsidy policies to various manufacturers' mobile phones, such as giving away mobile phones for free when recharging phone bills.
In 2010 alone, the three major operators provided more than 500 billion yuan in subsidies. Such subsidies severely affected copycat mobile phones and quickly opened up sales for domestic mobile phones such as China Cool Union. However, no one expected that the Xiaomi X1, which did not follow the routine, would emerge and become an alternative.
This year, Redmi H1 came out with high performance and extremely competitive price, and rectified the domestic copycat mobile phone market.
Xiaomi is like a big brother with cheats who accidentally enters the novice village. He doesn’t kill one person with one strike, but kills a large group of people with one strike.
The Redmi mobile phone has destroyed the jobs of countless copycat phone manufacturers, and has dug a hole that has completely swept domestic copycat phones into the grave.
It was not enough to just cover the coffin, they also buried it with soil and even erected a tombstone.
Book: The Tomb of Domestic Copycat Phones
In mid-September, Xiaomi Technology held a supplier cooperation and communication conference in Beijing, and also invited manufacturers that originally started out as copycat phone manufacturers to join in the event.
This made many small and medium-sized enterprises and company bosses who originally started out by making copycat phones curse at each other, but they still remained honest and came to participate.
At the meeting, Lei Jun announced the future development trends of Xiaomi Technology's mobile phone business.
".Redmi H1 is currently undergoing capacity ramp-up, and Xiaomi X2 is already under development and is expected to hit the market in February next year.
To sum up, Xiaomi is currently in urgent need of a large number of components. Although we have no choice but to rely on imports for high-tech components such as chips, lenses, and screens, some other components such as back covers, frames, circuit boards, sensors, speakers, etc. can be purchased from our own suppliers.
All of my colleagues here have rich experience and skills in the electronics manufacturing industry and can transform and specialize in their respective areas of expertise.
On behalf of Xiaomi, I would like to make it clear that as long as the parts you produce meet our quality inspection requirements, Xiaomi Technology will give priority to purchasing them.
If you are worried about missing the time, Xiaomi will have X2 and X3 in the future, and Redmi will also have H2 and H3.
Look at the current sales volume of the big-screen Xiaomi phone behind me, so there is no need to worry about not having orders after the product is produced.
In addition, you may know that I not only own Xiaomi Technology, but I am also the founder of Shunwei Capital. If anyone here feels that your company has potential but lacks funds, why not come and have a discussion with us to see if there is any possibility of investment cooperation.
Moreover, it is not just Xiaomi Technology. I believe that many domestic mobile phone manufacturers will also contribute to the rise of our domestic supply chain like Xiaomi! "
After Lei Jun finished speaking, the whole venue was filled with discussions. Many factory bosses whispered to each other and then nodded, indicating that it was indeed a way to whitewash themselves.
There are even a few bosses who have already discussed integrating several companies and working together.
Some bosses who have technology but lack funds are already thinking about how to convince Lei Jun to invest.
At the end of the meeting, the whole audience burst into applause!
Above the stage, Lei Jun and Chen Mo looked at each other, with excitement in their hearts.
It is too early to talk about success now, but at least a seed of revolution has been planted, waiting for it to blossom and bear fruit and fill the garden with fragrance.
As the world's second largest economy and a manufacturing powerhouse, China does not need to import some low-tech components in mobile phones. They are of good quality and cheap. Why go far away? Wouldn't it be better to promote the country's domestic circulation?
First, let’s look at the Apple mobile phone. From the packaging to the back, they are all manufactured by domestic OEMs and are exported and then sold domestically.
Starting with making mobile phones and using a large number of domestic components, Xiaomi has driven the rise and development of the domestic mobile phone supply chain. This is a manifestation of Xiaomi's social responsibility and also the deepest expectation of Lei Jun and Chen Mo.
As for chips, screens, lenses, etc., the two of them are unable to change anything with their current capabilities, and can only take it step by step.
After the communication conference ended, the media reported on the conference very positively, especially some CCTV media also came out to support it.
"Elimination is not the goal, transformation is the right way"
"When two parties fight, consumers benefit."
"The swallows that once flew in front of the halls of the wealthy and the poor now fly into the homes of ordinary people."
《Cheap and low-end? No! It’s conscience and public opinion!》
"Illegal profits in the mobile phone industry have become a thing of the past, and various departments are planning to decide on rectifying the counterfeit mobile phone market."
There was even a Focus Interview after the News Broadcast that specifically reported on this issue.
"Xiaomi Technology", "Redmi Mobile Phone" and "799" became the keywords, and there were also Xiaomi's logo and a few sentences from Lei Jun's interview.
It has also sparked heated discussions and love among the people. After all, if even the programs on TV are praised as good, what could be worse?
Against the backdrop of the already booming sales volume of Redmi smartphones, the sales have reached a new level.
This caused Xiaomi's order queue, which had finally reached full production capacity and was about to be cleared, to start piling up again, which gave Lei Jun a kind of sweet trouble.
However, the current situation has made Lei Jun and Chen Mo feel some reasonable and unexpected surprises and anxieties.
They were able to take advantage of the situation. A few days later, the regulatory authorities of famous electronics hypermarkets in China, such as Zhongguancun, Huaqiangbei, and SEG, launched a joint action to regulate and rectify the chaos in the industry.
As soon as the rectification news came out, the bosses of the unknown and counterfeit manufacturers, who had been hoping for the best and were still a little hesitant, saw what the general trend and the thundering force meant.
They all raised their hands and shouted, "I want to transform, is it not okay for me to transform?"
Chen Mo watched silently from behind as Xiaomi Technology rose faster than in the original timeline, and smiled with satisfaction.
But then I started to focus my energy on the other side. Xiaomi is developing rapidly, and I also have to work hard on the other side!
Before Bi'an started to make efforts, Tencent, as Bi'an's enemy, started to make efforts.
A MOBA competitive online game, it was launched on the US server on October 2009, 10. After several rounds of testing,
This competitive MOBA online game, developed by Riot Games of the United States and exclusively operated by Tencent Games in mainland China, finally came to life in China this year.
On September 9, Tencent officially announced the official public beta of "League of Legends", and the Valoran continent, which carries the passionate youth of countless players, finally unveiled its veil.
After the public beta, Tencent relied on QQ's huge user base to make full efforts in promoting the game, including online news and offline Internet cafe posters.
The 32 fantasy-filled heroes with different styles in the game allow Chinese players to experience the charm of Western magic so immersively for the first time.
League of Legends has a lower threshold than DOTA and is easier for players to get started.
In just a few days, the number of players playing League of Legends in Internet cafes across the country has even surpassed that of CrossFire and World of Warcraft.
The Might of Demacia - Garen, the Wandering Mage - Ryze, and the Frost Archer - Ashe have become the favorites of new players because these three heroes can be tried for free.
Later, a grass-hiding trio represented by Garen, Jarvan, and Xin Zhao was born.
What else is the standard bottom lane combination of you Ashe and me Sitter?
"As long as the man is there, the tower will be there!", "We can lose the team fight, but Teemo must die!" and other famous sayings.
In late September, Chen Mo, who was reading news about the grand public beta of "League of Legends" in an Internet magazine on the plane, sighed and said, "Don't think that WeChat chat has been beaten to a pulp by him."
But Weilian is Weilian, and Tencent is Tencent, and they are still absolute powerhouses in the field of online games. At least they can stand firm with this evergreen cash cow that has been popular for more than ten years.
This time, he brought Xu Chaojun and some employees from functional departments, a team of about ten people, to Guizhou for a field investigation.
It is planned to build a Bi'an Industrial Park on a vacant land in the suburbs, which will become Bi'an's data center and computer room.
The local government officials are very enthusiastic and provide one-stop service including food, drinks and entertainment. After all, attracting investment is a key task for the local area.
The investment of 5 million yuan made Chen Mo a handsome god of wealth in their eyes.
Chen Mo even took a day off to visit the Huangguoshu Waterfall. The last time he saw this waterfall was in an elementary school textbook.
The journey lasted five days. On the last day, Chen Mo signed the relevant agreement with the government and then held a groundbreaking and ribbon-cutting ceremony at the industrial park.
The project is expected to be put into operation in June next year.
In fact, the troops on the other side were divided into two groups. One group was led by Chen Mo and Xu Chaojun who came to inspect and sign the contract.
The other team of more than 30 people was led by Li Jianchao as the commander-in-chief. They were divided into 18 groups of princes and attacked simultaneously to expand the territory.
Bi'an plans to establish branches or offices in North America, Europe, Southeast Asia, the Middle East, Japan, South Korea, and Latin America, and contact channel distribution agents in the corresponding regions and countries.
Prepare for the next overseas launch of Bi'an products.
This is also Chen Mo's plan. There can't be two tigers in one mountain. Even if Li Jianchao does not fight or compete, as long as he is still in WeChat, it is easy for him to take sides. Although it is not obvious at present, it is foreseeable as the WeChat team grows larger.
Therefore, Bi'an established an overseas expansion division, and Chen Mo transferred Li Jianchao out to be fully responsible for the overseas expansion business and be solely responsible for this area.
This business is also the follow-up key business of the other side. Chen Mo will feel at ease only if he entrusts it to his direct subordinates, and Li Jianchao happens to be the best candidate.
After Chen Mo and his team returned to Beijing, they told Zhang Xiaolong that preparations for the internationalization of WeChat could begin.
On Thursday, September 9, Tencent's Weichat, Bi'an's WeChat, and Xiaomi's MIOS released new versions at the same time.
Chen Mo immediately updated the WeChat app on his phone and read the version update announcement.
Increased online time, increased points, and redeemable rewards. (Retention method, average)
The micro chat show starts from the heart, and it is more suitable for the scenario of mobile software.
Video and voice chat make communication borderless. (Plagiarism Dog)
QQ Moving Benefits (One Roll plus One Move?)
(End of this chapter)
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