Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 238 Jane is in the Emperor’s Heart

When the August tax statistics report came out, relevant leaders of the Statistics Bureau looked at the report and found several companies with potential.

After being reported through various levels, a few days later, a report reached the hands of the city's economic leader, who looked at the data.

"This Internet company called Bi'an Technology has been gaining momentum in recent months and is considered a high-tech company with great potential."

The secretary explained, "Yes, boss. With the help of mobile Internet, the WeChat and mobile games of Bi'an Technology have received good responses in the market, especially WeChat, which is deeply loved by young people.

Moreover, the founder of Bi'an Technology is a young man under 30 years old, and this company has a close relationship with Xiaomi Technology.”

"Oh? Less than 30? That's rare. Xiaomi? It's Lei Jun's company, right~"

"Yes, last month Xiaomi released a 799-yuan affordable phone, which received a good response from the public and effectively cracked down on the chaos in the copycat phone market."

"Well, what the people need, good money drives out bad money, this is what we hope to see, and it would be even better if we can boost the domestic supply chain by the way."

The secretary who has worked with the leader for many years knows what to do. "I know, leader."

"And the data from the other side is quite interesting. It was in the red a few months ago, but suddenly it reversed. Why is that?"

"This is the revenue generated by the social games launched by WeChat at that time," the secretary thought of a wording that would be easier for the leader to understand, "It's similar to stealing vegetables back then. This last month is the profit from the mobile game. However, there have been some harmful comments about the game in the market recently."

The leader waved his hand, and the secretary immediately stopped talking.
"Deng said that it doesn't matter whether the cat is black or white, as long as it can catch mice, it is a good cat. Didn't the Internet conference a while ago emphasize welcoming the new era of the Internet and creating a new future for the industry? It just encourages innovation. Isn't this a good example?"

A day later, the leader combined statistical data and corporate information and drew several circles on the list, among which Bi'an Technology and Xiaomi Technology were prominently listed.

Then he called his secretary and told him,

"The private economy is an important foundation for the high-quality development of Beijing, so we must provide support policies for these enterprises to stimulate the vitality of private enterprises' technological innovation. We must support private enterprises to take the lead or participate in technological innovation, and the city must play its due role.

The notice will be passed down, and these companies on the list will receive key support, and some preferential assistance policies may be given when necessary, and the relevant Internet departments should also be informed.

After all, Shenzhen has Huawei and Tencent, Hangzhou has Alibaba, Shanghai has Shanda, and Guangzhou has NetEase.
Although we have Baidu, Sina, and Sohu, the Internet has become an important industry in my country that is basic, pervasive, and supportive. These are far from enough. We need more potential companies like Bi'an Technology and Xiaomi Technology to emerge continuously."

"understand!"

In mid-September, Chen Mo, who had rejected a 9 billion yuan acquisition, discovered that Xiao Ma Ge was unexpectedly not taking any action, contrary to his usual behavior.

This made him feel that there was a lot of noise but little action. Could it be that the other party had changed his personality?

However, Chen Mo no longer had the energy to pay attention to these things because he received a notice that the top two leaders in the district were coming to visit Bian'an Technology and Xiaomi Technology.

On that day, Lei Jun and Chen Mo, as the founders and chairmen of the two companies, personally received and explained the meeting.

At the end of the day, the leaders recognized the development of the two companies and also gave some instructions.

Then the benefits came. First, some Beijing household registration indicators were given, and then as the scale grew, they were dynamically distributed year by year.

Then, as high-tech enterprises, the two companies were given certain tax exemptions.

When having dinner with his leaders in the evening, Chen Mo asked them indirectly about some situations of the second phase of Zhongguancun Software Park. His words implied that he wanted to buy a piece of land there to build a building.

The leader was very happy when he heard this, as it meant that Bi'an wanted to settle down in Beijing. He was very welcoming and said on the spot that there would be some preferential policies.

The meal was a great pleasure for both the host and the guests.

After the banquet, Lei and Chen personally saw the leaders off.

The two returned to the rest room and continued to discuss their plans.

Chen Mo poured two cups of tea and handed one to the other party. "With these policies to protect us, our subsequent development will be much easier!"

However, Lei Jun has more experience after all. "Perhaps we should set up a team and hire some senior university professors, old comrades who want to start their own business, and nominal consultants to be responsible for interpreting some policy orientations and handling social relations."

An old man in the family is like a treasure. Chen Mo immediately understood Lei Jun's idea and nodded in agreement, "Indeed! This will save a lot of trouble, but I'm not good at this, so you can do it. As for the funds, we will split them 50-50, and we will share information!"

"Okay, I'll take the lead on this matter."

"By the way, how is the development of Xiaomi X2 going? Has the curved frame been finalized?"

The design drawing of Xiaomi X2 is the relic left to Lei Jun when Chen Mo and Xiaomi separated. It is a product based on Xiaomi 6 and improved with iPhone 6.

After all, Xiaomi has already established a firm foothold with the X1 and H1 mobile phones. The next step is to create a flagship model to amaze the world.

The Redmi H series focuses on low-end civilian prices, taking a people-friendly approach to win people's hearts, with a profit margin of no more than 5%. The Xiaomi X series occupies the mid-range market, using its cost-effectiveness to become a catfish that kills its peers, and profits are gained by forcing suppliers to make concessions through sales and market.

As for the flagship models, just add a pro at the end.

These are the development strategies previously decided by Chen Mo and Lei Jun.

Lei Jun glanced at Chen Mo and said, "You are a man of high position and far from the emperor, so it is easy for you to talk without any pain. Dr. Zhou Guangping and his group of engineers are almost going crazy, but fortunately there is a major breakthrough.

There shouldn’t be any major problems with the appearance. Now is the stage of continuous improvement. How to make the screen-to-body ratio larger, how to make the phone thinner, and at the same time ensure the yield rate, it’s not easy~”

"Maybe we can also make a Xiaomi pad similar to Apple's iPad and call it Mi Pai, how about that?" Chen Mo, like Doraemon, took out a crumpled piece of paper with a prototype sketch drawn on it from his jeans pocket.

"Okay, I'll have my people research it. We should indeed improve Xiaomi's product matrix. The pad is a good idea. You finally remembered that you are a senior consultant of Xiaomi."

"Those who are good at fighting don't have to make a name for themselves. I'm just working hard behind the scenes."

Lei Jun carefully folded the manuscript paper, put it in his trouser pocket, and then said, "Once the R&D cost of Xiaomi X2 is calculated, Xiaomi will probably conduct the next round of financing in October."

"Okay, tell me in advance when the time comes, and I'll get involved. Also, I want to remind you of one thing: the emergence of Redmi has cut off the survival of copycat phones. With such huge profits, aren't you afraid that some people will jump out of desperation?
People like those in Huaqiang North Electronics Street probably want to kill you!"

Lei Jun was dismissive. "Haha, it doesn't matter. Since I'm starting a business, as long as it's the right thing, I'm not afraid of those monsters. Huaqiangbei? I was the little overlord of Wuhan Electronics Street back then."

"Yes, yes, you are so domineering, but if anything happens to you, I can only take care of Sister Tong and my niece with reluctance."

"Just now when we were having dinner, the leader's words had some hidden meanings in them, which made me think of a solution to the dilemma. It can not only cause internal divisions among the copycat manufacturers, but also bring benefits to Xiaomi, and at the same time, it can also do something meaningful. I wonder..."

"Oh? Then tell me quickly," Lei Jun came over immediately.
It seems that you are not as fearless as you appear.
Chen Mo complained in his heart, and then blabbered about his plan.
The next day, Chen Mo convened a meeting of core management and allocated the company's first batch of 10 Beijing household registration quotas.

He certainly doesn't need it. He has no children and doesn't care about their education, so why does he need a household registration?

Xu Chaojun and Chen Tong had already been working at Shanda and Sina.

Finally, it was distributed to Zhang Xiaolong, Li Jianchao, Fan Dian, Liu Xinyu, Zhang Chao, Qi Mengmeng, Xu Liang, Zhao Desheng, Sun Ziwei and others.

Of course, there are corresponding breach of contract liabilities for Beijing household registration allocation, such as having to work for a full five years. Leaving the job early is considered a breach of contract and the compensation required may vary from tens of thousands to hundreds of thousands.

Generally speaking, the Beijing household registration indicator is one of the best ways to win people's hearts, and it is also one of the means for some high-tech enterprises to recruit top talents.

However, every policy has its countermeasures. Many people often pretend to be employed in order to obtain a household registration, and then immediately pay a penalty and resign once the household registration is confirmed. This is equivalent to spending hundreds of thousands of yuan to buy a Beijing household registration in disguise.

But for these people, it is much more suitable than the price of one million on the black market!
It has been a month since the Redmi phone was released.

The sales volume of 30 million units is enough to witness the miracle of Xiaomi, and the valuation of Xiaomi Technology has also risen.

Others sell it for 2599, Lei Jun sells it for 799.

Even though the Redmi phone was mocked as cheap and low-end by the internet trolls hired by rival companies, the emergence of the Redmi phone is a rare but most direct way for the lowest class of proletariat to enjoy the fun of modern technology.

The price of 799 has torn off the fig leaf of the mobile phone industry and is the butcher that killed the mobile phone industry.

It’s not the coolest product, but it has the coolest price.

It is not a national treasure, but it is what the people need.
The emergence of Redmi mobile phone provides a new choice for low-end mobile phone consumers.

On the one hand, the price is affordable and the configuration is transparent and solid. Although it is not a big brand, the reputation of Xiaomi X1 is at the forefront, and everyone who has used it says it is good.

On the other hand, the brand is unfamiliar, the configuration is misleading, and the price is not cheap.

Consumers just don’t understand the twists and turns in the mobile phone market, they are not really stupid.

This month has driven all domestic copycat phone manufacturers to a standstill. Before the Redmi phone came out, these merchants had a huge backlog of inventory. Once the Redmi phone came out, all of the inventory was unsaleable. Even if they were given away for free, there were still people who wanted them.

Over the past month, these bosses who were used to skirting the law and walking on the edge of morality have all become as wilted as eggplants hit by frost.

They also know in their hearts that the regular army of technology companies are now targeting the market for thousand-yuan phones and passing the profits on to the people, which will leave them with nothing to do.

Redmi fired the first shot, and now all other mobile phone manufacturers have also announced that they will release thousand-yuan phones. They know that domestic copycat phones have reached the end of the road.

There are some bosses who have too big appetites and whose leverage prices are too high. Some of them ran away with their sisters-in-law, and some went bankrupt as deadbeats. The entire copycat mobile phone market is in mourning.

(End of this chapter)