Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 150 Chen Mo! You still say you don’t know how to market?

I combed it from head to tail, and then checked it from tail to head.

Chen Mo nodded, and was quite satisfied with the plan he had written for the Xiaomi press conference.

With the stunning debut of Steve Jobs’ press conference, Xiaomi’s press conference must be better than Steve Jobs’ with its support, otherwise it would be a disgrace to the reborn.

As the get off work was about to end, Chen Mo came out of retreat, holding his notebook, and instead of looking for Lei Jun, he went to look for Qi Mengmeng first.
"Mengmeng, I have a temporary job. Please help me design a few posters in the next two days. Please put aside other work for now. Here's the details."

After Chen Mo gave some instructions, he looked up and saw that the door of Lei Jun's office was open.

Generally speaking, if Lei Jun has nothing to do in the company, the door of his office is always open, which makes it convenient for everyone to communicate. If there is something, people can just go in directly. If someone closes the door, it means that he does not want to be disturbed at the moment.

Seeing this, Chen Mo walked straight in and closed the door.

"Brother Jun, take a look at this plan."

1 hours later
Chen Mo finished a can of Coke, but Lei Jun was still looking at the plan for a long time without coming back to his senses.

Seeing this, he didn't urge her. He just happened to receive the first version of the poster from Qi Mengmeng on WeChat, so he went out to discuss some details with her.

He was just talking when he heard Lei Jun calling him from inside, "Xiao Mo? Xiao Mo!"

"Hey, here we come~"

Chen Mo went in, Lei Jun quickly closed the door, pressed Chen Mo down on the chair, and pointed at the plan in his hand, "Did you come up with these?"

".. That's what I thought, old... boy, you thought I did nothing in seclusion all day and slept in there?" Although I did sleep for a while in the reclining chair after lunch.
Even though Lei Jun thought he was used to Chen Mo's performance that constantly broke his cognition, he was still shocked this time. The content above was something he had never seen in the past 40 years.

At first, Lei Jun just asked Chen Mo to prepare a plan and process for the press conference, thinking that it wouldn't matter even if he was a little bit higher than himself.

What he saw was not only the PPT of the press conference that night, but also the entire process of Xiaomi from beginning to end.

It's so detailed that it's terrifying when you think about it carefully.

The thing he regretted most today was showing his plan to Chen Mo. It really damaged his prestige as a boss. Lei Jun didn't know how many times he sighed today, "Xiao Mo, you still said you don't know how to market?"

“I know a little bit.”

"You've omitted too much. You're just a marketing genius who's been held back by technology. Is there anything you can't do? If I put you in a factory, the production capacity of Xiaomi phones would be able to go up a few notches!"

"That's not necessary. I know my own strengths and weaknesses. Brother Jun, don't flatter me too much. You have to memorize the speech on the PPT in advance, especially some nouns, so as not to get stuck when the time comes."

Lei Jun's eyes widened and he pointed at himself. "Me? Speech? No, no, no. Listen to me. When you had your first PK with KK, Lin Bin and I saw your eloquence. So you are more suitable than me for occasions like Xiaomi's press conference!"

"You are the boss and the company's business card. Shouldn't you be the one doing it yourself?"

"Maybe I can get the job if Xiaomi becomes a big hit, but Xiaomi's first appearance cannot go wrong. I have always believed that the most capable people get the job, and you are more suitable than me! Moreover, Xiaomi phones are aimed at young people. As a co-founder of Xiaomi, you are both a shareholder and a vice president. That title is enough."

"Okay. Just don't regret it."

"What's there to regret? My accent would scare people away," Lei Jun said self-deprecatingly.

When Chen Mo left, he sighed, "If I had known, I would have asked for three salaries, for technology, planning, and spokesperson."

"Now that you are a major shareholder of the company, you should be more aware! By the way, the venue issue has been settled!"

"Brother Jun is Brother Jun, the energy behind him is like the water of the Yellow River to the sky"

Seeing that the situation was not good, Lei Jun quickly interrupted the spell and said, "Flattering is useless. Is there anything else?"

"It seems to be gone."

"Fuck off!"

"Okay~"

After Chen Mo left, Lei Jun looked at the plan on the table, feeling both pain and happiness.

In particular, the specific person responsible for each task above is marked, and the colors marked with colored pens represent the tasks that he needs to complete.

For example, inviting guests to attend the press conference, building an after-sales team, etc.

This makes Lei Jun feel absurd as to who is working for whom.
The key is that when he saw the last line of the plan, he instantly felt motivated.
"Everything is for Xiaomi! Just do it!"

Yes, no problem! Everything is for Xiaomi!
That evening, Lei Jun convened an emergency meeting of senior executives, announced the strategic execution plan for the Xiaomi press conference, and appointed Chen Mo as the general commander of the press conference. Lei Jun himself was the chief executor.

Then Chen Mo, who got the Imperial Sword, glanced at everyone. They were all comrades who knew each other well and had worked together for more than half a year. There was no need to elaborate too much. Just chat about a few opening words and get to the point.

They began to assign tasks to each person according to the division of labor in the plan that the two of them had previously determined.

Finally, he looked around and emphasized, "Everyone, keep working hard during this period. Everything is for Xiaomi!"

"Everything for Xiaomi!"

After the oath, Lei Jun said, "Okay, adjourn the meeting!"

In the following days, with the push of everyone, Xiaomi Technology began to accelerate like a meticulous machine.

Lei Jun took the lead and entered workaholic mode, assisting various places in sending invitations and convening various meetings of all sizes. Whenever Chen Mo had time, he would sit in to check for omissions and express his own opinions.

Usually Chen Mo is responsible for coordinating the overall situation behind the scenes and watching everything silently.

Time flies by in the busy life.
On December 12, Meizu released a poster counting down to the launch of the M11, showing a photo of the M9 prototype.

“时下正当红，1月1日见”，宣告了魅族新款M9型号手机将在2011年1月1日上午10点进行全国首发庆典。

Just one day later, on December 12, Xiaomi officially announced the completion of a total of US$12 million in Series A financing, with a valuation of US$3100 million. The lead investors included Lei Jun's Shunwei Capital, Morningside Venture Capital, Qiming Venture Partners and individual investors.

It was then that people realized that they had underestimated Xiaomi's existence.
This Internet technology company, which was newly established this year, first dominated the Android customized application market with MIOS, and then Xiaomi mobile phones got on the right track and became a regular in the top ten of some digital miscellaneous new phone expectation lists.

WeChat, which was just released last month, is showing signs of challenging QQ's dominance in the mobile communications field.

It was only when everyone saw the financing news that they realized Xiaomi was valued at 3 million.

Looking at it now, Xiaomi doesn’t seem small.
At the same time, taking advantage of this exposure opportunity, the Xiaomi official website, Xiaomi forum, MIOS forum, Xiaomi official V and even Lei Jun and Chen Mo’s Weibo temporarily formed the Xiaomi publicity and promotion matrix, and simultaneously released the Xiaomi mobile phone launch conference trailer.

"Xiaomi mobile phone conference, born for fever at 1 pm on January 1st!"

There is a picture below the text, with only the shadow of a mobile phone on it, and its smooth outline can be vaguely seen. The X1 below is the model of this Xiaomi mobile phone.
It is about to come out but it is not clear, the main theme is a half-hidden face holding a pipa
It's the same as if all netizens didn't watch it, but they all have one feeling, which is that they are itching to watch it.
Regardless of the netizens' mood, the digital media went crazy because in their eyes, the information from the past two days was distilled into the following three pieces:
Meizu M9 VS Xiaomi X1
Huang Zhang VS Lei Jun
1月1日上午10点VS1月1日晚上8点

Any one of them is enough to attract attention, let alone the combination of all three.

The media was overjoyed, and the result was that all netizens who paid attention to mobile phones were hooked.
"What does he want to do? What does Lei Jun want to do? Steal my technology, make a mobile phone conference and invite me?" Huang Zhang looked at the Xiaomi conference invitation handed over by Bai Yongxiang, his face flushed red with anger.

From Huang Zhang's perspective, it's like when he was newly married, he proudly introduced his pretty wife to his good friend, but a few months later he found out that his good friend had found a girlfriend who looked almost the same as his wife, and she would send him action videos from time to time. If that was the case, he would have tolerated it, but in the end, the other person got married and asked him to watch the ceremony.
I think you have bow legs, which is disgusting.
So it’s no wonder that Huang Zhang was so angry that he almost turned into a minotaur, looking like he wanted to fight someone to the death.

Bai Yongxiang, the CEO of Meizu, handed over the invitation letter and stood aside, watching Huang get angry without saying a word, for fear of becoming a victim.

Huang Zhang's face was full of uncertainty. Meizu announced the launch date just one day ago, and Xiaomi officially announced the press conference just one day later, and the timings just happened to coincide?
Didn’t I just break your water a while ago? Why do you hate me so much?
You are not allowed to talk about stealing technology? You will be beaten if you talk about it? And you still say you are not Lei Buqun!

Damn, I don’t believe that the M9, which has both good configuration and good looks, can’t beat your Xiaomi, a junky company that just changed its name halfway through.

Huang Zhang calmed down and asked his old partner, "How are the preparations for the offline experience store going?"

Bai Yongxiang said, "Stores in Beijing, Shanghai, Guangzhou, Shenzhen and Zhuhai are all in the final preparation stage. Although I am very confident in the product strength of M9, we must be on guard against Xiaomi's MIOS. How about we move up the release date by a few days to seize the initiative?"

"Hmm? Not good! We just set the time and then changed it, which is a slap in our own face. People will think that we are afraid of Xiaomi before the battle. But we can indeed move it forward a few days." Huang Zhang thought of a trick and smiled sinisterly.

Huang Zhang's remarks, which kept changing, confused Bai Yongxiang. "What do you mean?"

"We can start letting users into the store to experience the M9 three days in advance! Experience the open day, but we can plan it carefully. For example, we can open it to the media on the first day to let them build momentum, and then let users experience it today for the next two days, and encourage users to post comments and impressions online and make reservations."

"That's possible. I'll follow up and make the arrangements right away!"

"Go~"

Huang Zhang looked at the M9 in his hand, unable to let it go, and muttered, "I can't imagine how I lost with such a good M9."

In addition to Meizu, several other friendly companies also felt that something was wrong. MIOS is so powerful, so Xiaomi phones equipped with MIOS should not be underestimated.

Especially for Coolpad, which failed in its attempt to enter the high-end market, Guo Deying plans to return to Coolpad's comfort zone and continue to fight against those copycat phones in the thousand-yuan phone market. However, he is more interested in seeing what kind of phone Xiaomi will launch at the conference.

The bosses or mobile phone business managers of these friendly companies looked at the invitation letters from Xiaomi with different expressions.
As for big companies like Samsung, Nokia, and Apple, they probably only know the name of Xiaomi. There are currently no Chinese mobile phones that can pose a threat to them, so all their attention is focused on each other.

Especially the release of iPhone 4 aroused the collective vigilance of foreign giants. To them, Chinese mobile phone manufacturers were just ants that could be crushed at will. But Jobs was different. Apple's historical record was enough to prove that it was a catfish that disrupted the entire market.

They didn't realize that another catfish was also waiting in the dark, ready to strike.
(End of this chapter)