Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 141 Penguin eager to recover

Of course, when choosing an auction house, you should start with the well-known ones.

Although Chen Mo had an innate understanding that these auction houses seemed to sell hidden treasures such as antiques, calligraphy and paintings, and jewelry, he was dealing with a large business worth hundreds of millions of dollars, so he might be able to make an exception.

After checking for a while, Chen Mo compiled a contact list, including world-renowned auction houses such as Christie's and Sotheby's.

Then contact each household from top to bottom.

A few minutes later, Chen Mo, who had just contacted Sotheby's, felt helpless. It was just as he expected. They only undertook auctions of categories such as artworks, watches, jewelry, cars and wines. Websites were not within their business scope because they had no reference value. What's more, they said they had never heard of Tuan123 and Tuanjian.com.

Even though Chen Mo mentioned the names of the two websites and their approximate revenue, the reply was still very official. Of course, the attitude and tone were still very polite, but the feeling Chen Mo got was still that of the arrogance of a foreigner.

Chen Mo thought about it to save his face. Even if Sotheby's agreed, the nearest auction location could only be Hong Kong. Well, it was not convenient. He would not go.

After that, all foreign auction houses passed, and Chen Mo set his sights on several well-known domestic auction houses, such as Poly, Guardian, Hanhai, Xiling, etc.

Next one, Poly.

This time the other party was very polite and did not refuse directly. He just said that he needed to report to the headquarters and it would take time to reply.

The other party left an email, and Chen Mo filled in the relevant information as required and sent it out.

OK, fine! He didn’t believe the third one, Guardian.

But I have to say that the staff of these companies are still very polite.

The staff at Guardian is obviously a pretty lady, because her voice is a little bit coquettish and a little bit tight.
"Sir, I'm sorry, but website auctions are not within the scope of China Guardian's current business."

"Uh, okay, you guys aren't even interested in Tuan123 and Tuanjian.com?"

"I'm really sorry, Jiade has never undertaken a website project before. Hmm? Wait a minute, sir. What website did you say?"

"Tuan123 and Tuanjian.com produced by Bi'an Technology"

Before Chen Mo finished speaking, he heard a "Ah~" sound from the phone.
"Ah~ Sir, please wait a moment and don't hang up. I will give you feedback right away."

After waiting for about a minute, a man's voice came from the phone, "Hello, sir. I am the account manager of Guardian. Your situation has never been encountered before at Guardian.

In this way, I will immediately give feedback to the higher-ups, and I think they should be very interested in your project. I will send you an email, and you will fill in the form and I will immediately give feedback.

It is expected that within three days, we will give you a reply regardless of whether China Guardian will accept the project.

Do you like it? "

"Well, that's troublesome."

Soon after, Chen Mo received an email from China Guardian Auction House, which contained the basic information of the website, revenue, cash flow, current valuations given by some institutions, and his own expectations.

Finally, I left my contact information and sent it out.

Chen Mo continued to contact the remaining two companies, waiting for feedback.
As a result, Poly Auction said it would give a reply within three days, and called me that evening. I heard that it was a vice president of Poly Auction who called personally to communicate. After some communication, the two agreed to meet on Saturday afternoon.

On Saturday, in a teahouse, Chen Mo originally thought that he could finish the conversation in 2 hours, but unexpectedly, he chatted with the vice president of Poly for a whole afternoon.

After some communication, Chen Mo finally understood why China Guardian wanted to take on such an "alternative" business.

The full name of China Guardian is China Guardian International Auctions Co., Ltd. It is well-known in China and regularly holds large-scale spring and autumn auctions, as well as the "China Guardian Seasons" auctions every year.

The company is headquartered in Beijing, and has branch offices in Shanghai, Tianjin, Hong Kong, Taiwan, Japan and a North American liaison office.

In recent years, China Guardian Auctions has been on the rise, with single auction sales exceeding RMB 100 million and the quality of auction items also greatly improved, which is on par with several other domestic auction houses. However, there is still a huge gap with internationally renowned auction houses.

Therefore, they are also thinking about how to further increase their influence. The auction applications of Tuan123 and Tuanjian.com, after being reported, attracted the attention of the board of directors of China Guardian, which believed that this might be a good opportunity.

Therefore, out of concern for the matter, a senior vice president, Wang Hui, was sent to follow up on it.

In the afternoon, the two parties reached a preliminary agreement. In the evening, Wang Hui invited Chen Mo to dinner alone and continued to talk about the entire auction process of China Guardian, which demonstrated the professional side of China Guardian.

From valuation, hype, preview, auction, to subsequent auxiliary traffic after the transaction.

It is always better to let professionals do professional things than to try to figure it out yourself.

The next day, the two parties signed an agreement. Normally, China Guardian's commission is 15% to 20% of the transaction price of the auction item, and no commission will be charged if the auction fails.

But after some negotiations, since China Guardian is very optimistic about the potential of this project and they focus on the impact of this matter on China Guardian rather than the current benefits, they gave in and only charged a 10% commission plus 3% personal income tax.

The contract was signed on Sunday, and in the afternoon, China Guardian put the auction plan in front of Chen Mo. They planned to specially organize a special Internet auction, named the "Double Group Combination" auction.

After obtaining Chen Mo's consent, China Guardian began to take action on Monday, November 11.

After urgent communication among the top management of China Guardian on Sunday, it was decided to prepare this special auction according to the highest standards.

To this end, China Guardian mobilized almost all of its own resources and began to build momentum in all aspects of the entire matrix, sparing no expense.

First, the publicity and promotion began with online media and offline billboard propaganda bombardment, and various news about the auction preheating appeared online to build up momentum.

Such news as "Group buying twin stars, the once "not for sale" are going to be sold?", "Tuan123 valuation exceeds 3 million, about to be sold", "Tuanjian.com currently carries nearly half of the merchants in the group buying market", "The mysterious other side is about to surface", "Group buying dark horse joins hands with China Guardian Auctions, who will win?" and so on.

Chen Mo also greeted Chen Tong and asked him to promote similar news.

Chen Mo's original plan was for China Guardian to be the main force in the pre-publicity and then use Chen Tong's resources to add fuel to the flames. But somehow, it felt like adding fuel to the fire, and the media went crazy and reported positively.

It directly replaced the 3Q war a few days ago and became a hot topic on the entire Internet.

After all, "Auction house selling a website?" "An item valued at hundreds of millions and not for sale is suddenly for sale", "The mysterious other side reveals its true identity" and other gimmicks are very eye-catching.

Chen Mo was looking at the online news reports and netizens' heated discussions. In fact, he was also trying.

He had a hunch that perhaps a hot event was needed to divert public attention, so he worked non-stop to push forward the website auction without a single day's rest.

And now it seems that I have become that lucky person, stepping onto this windfall and taking off directly on the spot.

What’s interesting is that on that day Chen Mo received calls from the heads of several other auction houses, including Poly, expressing their desire to take over matters related to the website auction.

Chen Mo laughed and refused directly, "Sorry, you are a step late. I have already found another place."

"Mr. Chen, the commission is negotiable. As long as you are willing to talk, everything is easy to talk about."

"This is not about money, OK? Hey, don't you guys watch the news? Sorry, bye!"

After Chen Mo finished speaking, he hung up the phone without giving the other party any chance to speak, showing his cold and ruthless attitude.

It's time to go. The starting gun has sounded and the competition has begun. You are still asking me if I want to join the competition?
At the same time, China Guardian, relying on its own powerful channels and the list of buyers that Chen Mo had given it, began to spread "hero invitations" to many investment institutions and interested companies for this "Martial Arts Conference".

Meituan headquarters.

When Wang Xing saw the invitation letter handed over, he looked at the cover and said, "China Guardian? What does an auction company have to do with our group buying business?"

When he opened it and looked at the contents, his eyes fixed, Tuan123 and Tuanjian.com were going to be auctioned???
It’s okay for Tuanjian.com, as Wang Xing is not very interested in it. But for Tuan123, it’s not just about being interested, he’s going all out!

At present, WoWotuan is slightly ahead, followed by Lashou and 24quan. Baidu's Nuomi and Dianping also emerged a few months ago, and his Meituan is following closely behind. These companies form the first echelon of the current group buying market.

It can be imagined that whoever can grab group 123 will be both a referee and a player in the O2O field in the future and can do whatever he wants.

This is a heavy weight that can affect an otherwise fragile balance.

Unfortunately, Meituan is short of funds now. It has just raised 2000 million US dollars, which is probably only enough to get a foot in the door.

Meituan may not have enough funds, but it has many financial backers behind it.

Wang Xing immediately called one of the financial backers, Alibaba, which has always been the lead investor in Meituan.

"Boss Ma, have you seen the news?"

"what news?"

"News about Group 123 going to hold an auction!"

"How to say?"

Wang Xing spoke out his views on Tuan123, "With the support of Tuan123, Tuangou.com will definitely become the leader in the current battle of thousands of groups and will make it to the end. So Mr. Ma, don't miss the opportunity and think carefully!"

"Well, I know it even if you don't tell me, but I was abroad at the time, so I asked Boss Cai to go with you."

Lao Ma hung up the phone and looked at the exquisite invitation in his hand.

In fact, Meituan is just one of Alibaba's investment projects in the group buying market.

Alibaba has also invested a lot of money in other group buying websites, but the current potential of Meituan makes him feel that it is a seed player that can fight to the final stage.

He doesn't mind taking Wang Xing out to see the world when the time comes.

According to his understanding, behind WoWotuan are three investment institutions: CDH Investments, Tianyou Investments and Zero24IPO; behind LaShou are Taishan Angel Investments and GSR Ventures; and behind quan are American Vickers Capital, CDH Ventures, etc.

We can see that there are capital giants behind many of the leading group buying websites.

In his opinion, these websites seem to be leading on the surface, but actually they have many problems inside. He is not afraid, because behind Nuomi is Baidu, and behind Gaopeng is Tencent; these two are his main competitors.

He called Alibaba's God of Wealth, Joseph Tsai, and said he had something important to discuss. After the 3Q war, Tencent really got some publicity, and it was Alibaba's turn to go to the battlefield.

Lao Ma looked at the date on the invitation. November 11th? It was expected to be very lively.

He was also very curious about who the seller behind Tuan 123, named Bi'an Technology, was.

"Bian'an Technology? Martin, have you heard of it?" asked Ma Ge when he saw the invitation letter handed over by Liu Chih-Ping.

"There were some movements a few months ago, and we wanted to contact them at that time. Later, I called out to them online, but they didn't respond.

Later, it disappeared, but Tuan123 and Tuanjian.com have grown bigger and bigger. I didn’t expect that it would be auctioned publicly this time, which was beyond my expectation. ”

"But it's good news for us." Brother Xiao Ma looked at the invitation letter with great interest on his face.

After all, the 3Q war dealt a heavy blow to Tencent, and during this period, senior management meetings were held to review and summarize the situation.

They concluded that Tencent’s core capabilities are neither technology nor innovation but capital and traffic.

By forming an alliance through capital, we can achieve the goal of openness and at the same time, Tencent's huge traffic resources can be released in a capital sense.

This is the core of the Trust!

The person who put forward this core statement is Martin Lau, who just spoke to Pony Ma. He is currently the God of Wealth in charge of Tencent's investment business and firmly sits in the second position of Tencent.

Therefore, Tencent has been optimizing its unprofitable businesses and curbing its style of making enemies everywhere over the past period of time.

The previous charge in the security field caused us to suffer many injuries, and now we need to make up for it in other fields and recover our losses.

And it is necessary to make achievements in other areas to boost the current situation and reassure investors.

The incubation of WeChat, QChat and Qxin is one of them.

But this is far from enough, and in this auction held by China Guardian, these two "collections" are what Xiao Ma is interested in.

It can be imagined that with this powerful weapon and the support of existing resources within the group, Gaopeng.com, which is currently not performing well, will be able to squeeze into the first tier of group buying websites and compete with the other few.

Tencent is definitely not to be missed in the group buying market worth hundreds of billions of dollars.

However, looking at the huge effort made by China Guardian and the unusual scale of online public opinion, Ma could feel that the higher-ups wanted to handle the matter smoothly. This time, the worry in his heart was finally put down. At least the 3Q issue was over.

Both sides were given fifty lashes, and then the sound of the waves continued.

But Xiao Ma saw that he had the invitation letter in his hand. Since he had it, it could be proved by the same logic that Lao Ma and Xiao Li had received the invitation letter.

Baidu's attitude towards the group-buying market is very ambiguous. There are reports that it is in contact with Renren's Nuomi, but it is unknown whether this is true or not.

Alibaba has invested in Meituan, and there are also reports that Alibaba has set its sights on Dianping.

Now it’s interesting.

As for the Tuanjian website, it should only be an appetizer, and the following Tuan123 is the highlight of the auction.

After asking Liu Chih-Ping about the current financial reserves of the investment department, Ma felt more confident.

Group 123, we must win!

I am not very good at driving, and there is no heroine in this book. In order to meet the needs of readers in all aspects, you can read this book to fill the blank in your heart~~
"My wife isn't at home?

Open the starting point and take a peek together.

What are you waiting for? Come to "Meet in person, and then the classmate's mother comes"

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(End of this chapter)