Rebirth 2010: I taught Mr. Lei how to make a mobile phone

Chapter 140: 4-in-1 Encirclement and Suppression of WeChat Grand Strategy

Chapter 140: The Four-in-One Encirclement and Suppression Strategy of WeChat

"Haha, no problem. Good job, Brother Long. I like your unruly spirit of being a general in a foreign land and obeying military orders. The Weilian Project Group has given you the green light. There is only one thing you need to do, and that is to make Weilian run forward as fast as possible!"

"I see! I thought so too. Let me send you the current WeChat chat demo for you to look at. If you have any comments, feel free to let us know and we will make some changes!"

"Okay, let's do this for now!"

A few minutes later, an email with an attachment arrived.

Pony Ma installed Weichat and compared it with WeChat. Weichat looks very simple at the moment, but overall it is still following the model of WeChat.

He felt relieved and approved several product modification suggestions via email and gave some encouragement.

Then I thought about it and still felt it was not safe.

Xiao Ma personally called all the key members of the Q team together to prepare for the meeting.
At the meeting, Pony Ma personally analyzed the functional market of WeChat as a product manager and emphasized its threat to Tencent.

“.That was a function of WeChat, and according to statistics from the data department, the number of WeChat users is now approaching 10 million.

What about us? So far, QQ has performed well overall, with the number of online users exceeding 2 million for the first time. But please note that this is the overall number. What about the proportion of mobile QQ? Less than 30%!

The future is the era of mobile Internet. Mobile QQ was launched in 03. After 8 years, the anti-Japanese war is over, but Mobile QQ has developed into this state. To be honest, I am very dissatisfied! "

When Xiao Ma Ge said this, he paused deliberately. The atmosphere at the scene became solemn and no one dared to breathe.

“So next, QQ Mobile will be revised based on WeChat, and two technical teams will be separated from the company to form a research and development project team. WeChat is here, and I don’t care whether you are borrowing or paying tribute to it, even if you have to copy it, you have to copy a similar product for me.

By the way, Zhang Xiaolong of Guangyan is also doing the same thing as you. The group provides everyone with the same resources. You not only have to fight among your own people, but also compete with WeChat. I want to see the product launched in two months at the latest.

In half a year, except for QQ mobile, only the one with the best developed product among you three will survive.

The fighting power of the Mobile QQ team is very strong. I have high expectations for you. Come on, everyone! "

"Come on!" everyone shouted in unison.

After holding a meeting with the people from Mobile QQ, the overall tone was set, and finally Pony Ma named the two new products "Q信" and "Q聊".

After returning to the office, he called Zhang Xiaolong and told him what had just happened. "Xiaolong, this is the situation. Whether Weichat can create a new path in the future depends on your Guangyan Center. I have high expectations for you."

After hanging up the phone, Pony Ma stared at the WeChat on his phone with a sneer on his face. Lei Jun, the time for reckoning is coming soon.

Three against one, plus mobile QQ means four against one. He will never allow himself, the absolute overlord in the field of instant messaging, to lose any city in the era of mobile Internet.

Not even a flower or a blade of grass!

Tencent, which only cares about eating and not fighting, is still sticking to its old model and has begun to launch a group-style siege on WeChat.

And what about WeChat?

Chen Mo could probably guess what Xiao Ma Ge was going to do. After all, a dog will always eat shit.

Even though the previous apology statement was written with tears and sincerity, in Chen Mo's eyes, it was just a rumor-refuting statement.

Whoever believes it is guilty.

But he didn't know that Xiao Ma Ge had caused such a big fuss and directly raised four armies.

Now, after seeing the user scale and prospects of WeChat, Lei Jun waved his hand and squeezed out another promotion budget from the company's already tight account, allowing WeChat to be fully promoted both online and offline, taking the opportunity to seize the initiative in mobile Internet.

The size of the three WeChat teams has also expanded from the original 5 people to 12 people through transfers from the MIOS project team.

At Chen Mo's suggestion, a new company regulation was promulgated, which is that the use of QQ is prohibited within the company, and all communication can be conducted through WeChat.

Although everyone has switched to WeChat after it went online, things are different now that the regulations have come out.

At the same time, a confidentiality agreement was signed on behalf of the company with all members of the WeChat project team. Well, everyone signed it, including Chen Mo.

After all, if the news of someone cheating spreads to competitors, the losses will be huge. As someone who has been in the business world for many years, Lei Jun has to be cautious about this.

All members of the WeChat project team gladly accepted it. After all, why not get a little extra money every month?

Part of WeChat's mission is to ensure server stability, retain the current user base, and minimize the loss of users through excellent product quality. After all, at this stage, the four core points of free, convenient, simple, and easy to use are enough to keep users on WeChat, and many of these users' friend relationships are also retained, which is the best way to increase user stickiness.

On the other hand, Chen Mo has begun planning for the next version of WeChat, which includes drifting messages and group chat-related functions based on the message in a bottle, and is expected to be launched in December.

Originally, Chen Mo wanted to add voice messages, but when he led Fan Dian and others to do technical research, he found that there were two technical solutions. One was easy to implement but not very mature in terms of user experience, and the other solution with a good experience had a high technical threshold and was related to the multimedia module, which they were not very good at.

Chen Mo has emphasized many times within the team how important voice is to WeChat.

Chen Mo thought about it, waved his hand and said, "If you don't know, just learn it." Therefore, the WeChat project team had a topic for subsequent training and sharing. He even contacted a professor from a top 2 university who has been engaged in this field for many years through Lei Jun's relationship. They went to study in groups with questions in mind to make up for the theoretical knowledge related to multimedia.

Then he took advantage of the situation again. After all, Lei Jun had invested in YY before. With his help, Chen Mo continued to form a team and had friendly exchanges with YY technical team on voice technology, learned skills, and put them into practice.

All of this is to overcome all the difficulties in voice technology in multimedia technology.

After the theoretical practice period, the group returned with remarkable results and considerable gains.

As for other functions, such as nearby people, shake, friends circle, voice chat and so on, Chen Mo is not stupid and he will definitely not pull them out all at once and wait for the other party to make a move, then counter each move and innovate like squeezing toothpaste!
The goal is to ensure sustainability and keep one major version far ahead.

In the following period of time, in addition to learning technology, Chen Mo began to plan the next big thing without stopping. This was his personal matter and had nothing to do with work.

That is, he wanted to cash out Tuan123 and Tuanjian.com.

Even though Chen Mo's recent focus has been on the 3Q war, he has also been paying close attention to the development of the group buying situation.

The group buying model has always been popular among Chinese people because of its low prices, just like PDD later.

Secondly, the emergence of the new media Weibo has intensified the spread of information, especially Sina Weibo, which has taken the dissemination of information to a higher level after several revisions.

Since the launch of Tuan123 and Tuanjian.com, the former has improved the group buying efficiency of users.

The latter allows everyone to build a website for free, greatly lowering the entry threshold for group buying merchants.

Therefore, the hot scene of the Thousand Regiments Battle arrived ahead of time.

After half a year of development, it has now reached its peak period.

Today, Tuan123 is more than just a group buying navigation site. After several months of improvement and development by Chen Mo and Sun Ziwei, it has become a group buying navigation review site and more like the Douban of the group buying industry.

Many users first look at the ratings of group buying websites and reviews of some group buying products on Tuan123 before deciding whether to join a group purchase.

From the user's perspective, in fact, most users who shop on group buying platforms just use the items as long as the quality is reasonable. They basically don't leave any comments, and then default to giving good reviews when the review expires.

But if some users spend money to buy goods on a group buying website and are not satisfied at all, no matter what the reason is, they will definitely give a bad review. After all, I spent real money, and the customer is God. Are you going to fool God like this?
Therefore, users gradually stop trusting the reviews on group-buying websites. After all, in their eyes, the reviews on group-buying platforms are just self-praise, with all positive reviews and all negative reviews are deleted by unscrupulous platforms.

So later PDD did the opposite and exploited the merchants, only refunding money but not returning goods to win people's hearts. The merchants were exploited and sighed, but the market value directly surpassed Alibaba. At a certain stage, it is estimated that the true face of the capitalists began to show again.

It’s just like the war between taxis and food delivery. When the competition is in full swing, everyone is making good use of the money, but when the situation is settled, prices soar and everyone gets their money back.

The perspective of the group buying platform is different. I have spent so much money and hired so many people. I work 996 hours a day and exploit those workers to provide users with a variety of goods that I think are high-quality and low-priced. However, some group buying products are indeed difficult to satisfy as the customer base is large. No matter how good the quality is, there will always be people who don't like it and give bad reviews. Of course, there is also the possibility that the opponent's water army will deliberately make trouble.

The platform is also very aggrieved and tries its best to provide everyone with satisfactory services. However, sometimes, perhaps due to its own strength, there will always be problems of one kind or another. Users can choose to go to other platforms for group buying. How can they do business if they keep harping on the problem?

Therefore, for the sake of their own interests and to protect their group-buying business, and also for fear of affecting other users who like this platform, they ultimately had no choice but to delete negative reviews and ban packages.

Some things are neither right nor wrong in themselves, it’s just that the two parties have different perspectives and positions.

Therefore, Tuan123 became a channel for public voice, but sometimes a bunch of internet trolls would come and throw dirty water everywhere, so every now and then Chen Mo and Sun Ziwei would become scavengers and carry out batch cleaning work to ensure that Tuan123 was relatively fair.

After the advent of nuclear bombs, the greatest value was the emergence of a long period of nuclear peace.

Therefore, weapons of mass destruction like nuclear bombs are most powerful when they are not used.

Just like these two websites, Chen Mo has always maintained the attitude that his products are not for sale, and he is noble and independent, which makes his value very high.

Next, I will give a few hints to some of the institutions that have persisted. After all, those who have followed us until now are buyers who really want to invest, so why wouldn’t they flock to it?

Among them are some of the leading group buying websites and some well-known investment institutions. Chen Mo wrote down their contact information.

But if he wanted to sell the website at a high price, Chen Mo thought that his personal energy and energy were limited after all.
When looking for a job, you talk to your boss. When selling something, especially something worth over 100 million, you should go to an auction house.
Well, everything I want to say is in the wine. I have finished drinking it. You masters are free to do as you please~


(End of this chapter)

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