He explained slowly, "As a video blogger, even if you reveal your identity as Guitar Hero, you can quickly gain a lot of attention. But how long will your popularity last? I'm afraid it will fade in less than two weeks."

"People aren't chasing the answer; they're chasing the answer. Every day you endure now will earn you an extra million hits when you reveal your identity. Do you understand?"

After hearing this, Miao Meng calmed down a little, but she still felt in her heart that Hoshikawa Taku was blocking her from obtaining this large amount of traffic.

Taku Hoshikawa has the skills of a "network operation master". He has sufficient experience in how to analyze audience portraits, how to generate popular videos, and how to monetize accounts.

In front of him, Miao Meng was like a rookie.

Seeing that Miao Meng was still unconvinced, Xingchuan Taku directly said, "Miao Meng, let me ask you, you have over 300,000 fans, so why is it that each of your videos only gets 10,000 or 200,000 views? Only when you're riding on the popularity of others can you get 100,000 or 200,000 views?"

"Generally speaking, a healthy account should have at least one-tenth of its followers for each video to be played, but yours is less than one-thirtieth, not to mention one-tenth."

"This shows that you are now in an awkward period of declining popularity, and your fan base is gradually fading. To put it bluntly, you are a has-been internet celebrity."

Hoshikawa Taku's words were merciless.

"……Well."

These words completely hit Miao Meng's soft spot, and she couldn't refute them.

Even if she wanted to refute it, the data would speak for itself.

It is precisely because she was popular before that she is now troubled by the low number of views and popularity of her videos.

"Since Aine isn't here yet, let me analyze why your account is in this state."

Taku Hoshikawa turned on the computer and waved to Miao Meng to come over, and Miao Meng came over without any hesitation.

She wanted to see what Taku Hoshikawa could say.

Xiaozhi hesitated for a moment, lowered his head to wipe the traces of his tears, and also came over.

She is also a video blogger and is very interested in this topic of Taku Hoshikawa.

Taku Hoshikawa opened the homepage of Miao Meng's account and took a quick look at it.

There is a huge discrepancy in the data of Miao Meng's account. The popular videos can reach 200,000 or 300,000 views, while most of the videos only have a few thousand views.

Xingchuan Taku pointed at Miao Meng's video and analyzed: "Miao Meng, most of the videos you posted are beauty-related videos, there are also some vlogs, some hot gesture dances, miscellaneous videos, and of course, some videos of you playing drums."

"But have you noticed that, apart from the relatively stable number of views for beauty videos, the number of views for other videos varies greatly. Some are ridiculously low, while others can become popular."

"As a beauty blogger, your crossover into vlogging and trending dances should have been an advantage, but your reliance on trending topics has created confusion and a sense of disconnect among viewers. Your videos lack any inherent connection, leaving people with the impression that you're just posting whatever's popular."

"Look, the number of views on your beauty videos has been declining since a year ago, but your number of followers was clearly increasing at that time."

"Yes, why is that..."

Miao Meng talked to herself, she also cared about this.

Hoshikawa Taku's analysis is insightful: "Because most of your users initially came to you for your beauty videos, they're not interested in these videos that are just trying to capitalize on your popularity. Meanwhile, the casual followers you've gained from riding on your popularity are also not interested in these beauty videos, resulting in a two-way loss of traffic."

"And then there's the issue of blindly following trends. Your music videos try to replicate popular tracks, and your makeup looks just like whatever's trending. But once the algorithm recommends something, it's instantly forgotten, trapping you in a vicious cycle of riding the wave, then a minor hit, then fading."

Miao Meng bit her lips.

There was nothing wrong with the analysis that Taku Hoshikawa gave her. Her account was indeed like that. If it could catch up with the hot topics, it would be popular for a while. If it couldn't, no one would read it.

Looking at her decreasing number of views, she now has less and less motivation to post videos.

When she was feeling frustrated, Hoshikawa Taku paused and said, "However, you have done one thing very well. You have been deliberately building your own personality, such as your iconic catchphrase - 'Minus a few meows, meows.' Keep up this."

Miao Meng originally thought that Hoshikawa Taku wanted to criticize her, but she didn't expect that he actually analyzed her problems with reason and evidence, and these problems did exist for her.

He also specifically praised the catchphrase she carefully designed for herself.

Miao Meng saw that Hoshikawa Taku was a much better account manager than she was. She quickly asked for help: "Manager, what should I do? Is there any way to make my account popular again?"

Chapter 116: Teacher Da Miao’s Don’t Laugh Challenge.

When he saw Miao Meng start to beg him, Xingchuan Taku knew that she had fallen into his trap.

He looked at Miao Meng with a half-smile: "I have many ways to make you popular, but... why?"

Miao Meng instantly understood the meaning of Xingchuan Taku's words. She immediately straightened her back and spoke in a hurried tone, fearing that she was not decisive enough:

"Manager, as long as you can make me popular again, there's no need for me to take off the mask of Guitar Hero to gain traffic!"

"In other words, are you willing to sign a confidentiality agreement with me?"

"I'm willing, as long as you can make me popular!"

Miao Meng nodded without hesitation, as if afraid that Xingchuan Taku would go back on his word.

Hoshikawa Taku showed a satisfied look.

"Well, to show my sincerity, I'll come up with a few ways to make you famous."

Hoshikawa Taku leaned back in his chair, crossed his hands on the table, and slowly began his analysis:

"When you say your views are gradually declining, it's actually because you've never given viewers a reason to stay—either providing irreplaceable professional value or providing enough hot topics for them to discuss. You haven't done any of these. You just shoot whatever is popular."

“So what video should I shoot?”

Miao Meng seemed to understand and asked.

"The video content you shoot should be integrated with your current fan base, and the topics you choose should gradually become more accessible to the general public. You should expand your circle without losing your existing fans, rather than blindly catering to hot topics."

Seeing that Miao Meng still didn't quite understand, Xingchuan Taku analyzed it in detail for her.

"What your audience recognizes is your identity as a 'beauty blogger,' so everything you shoot should stick closely to your personal brand. It's okay to piggyback on trending topics, but you need to do so in a distinctive way. Trying everything and doing everything will only cause you to lose your base and direction."

Miao Meng frowned slightly, biting her lower lip thoughtfully: "Then how should I chase the hot spots?"

"It's very simple. For example, if a character from a popular TV series is very popular, you can create a series of makeup tutorials on 'how to put on makeup to look like the heroine in the TV series.' This kind of content can not only capitalize on the popularity of the topic, but also be closely integrated with your beauty theme."

"You can also do a 'Celebrity Red Carpet Makeup Reveal,' where you select a celebrity who recently attended a major brand's red carpet and analyze and recreate their makeup."

"You can also choose an upcoming big star concert and imitate the star's makeup to shoot a vlog... In short, there are many ways."

"Wait a minute, speak slower, let me write it down!"

Miao Meng hurriedly took out her cell phone from her bag, opened her notepad, and quickly wrote down Hoshikawa Taku's suggestions while listening.

Take notes, take notes quickly.

For Miao Meng, every word of Hoshikawa Taku is the key to her future success.

Her face was full of seriousness and excitement, and she was afraid of missing any details.

"Manager, is this all I need to become famous?"

She asked as she took notes.

"Just by doing this, your followers will grow tremendously, but your playback volume will fluctuate. If you can ride on the popularity of your video and it's promoted by a platform, it will go viral. But if someone else takes advantage of the popularity, no one will watch your video. Most bloggers with large followers but little fame are basically in this situation."

Hoshikawa Taku paused and said, "If you want to stay popular for a long time, this alone is not enough. In addition to those trending videos, you also need to steadily update your own series of videos to consolidate your existing fans."

When Miao Meng heard that Xingchuan Taku had some ideas, she quickly asked, "Manager, what should I do? What kind of video series should I shoot? I've thought about creating some stable content before, but I can't find the direction."

Xingchuan Taku didn't answer directly, but glanced at Miao Meng and asked:

"How is your financial situation? How much are you willing to invest in the video every month? Do you have 200,000 yen?"

Making videos costs money, and Taku Hoshikawa wants to know what price range Miao Meng is going to choose.

Miao Meng smiled awkwardly. "Uh... I spend quite a lot on cosmetics, so I'd better spend less. It would be best if it doesn't exceed 50,000 yen per month..."

"Fifty thousand yen is enough. So the key words I'm going to give you are [low cost + strong resonance + replicability]."

Taku Hoshikawa doesn't mind that Miao Meng is unwilling to spend money on making videos. Many videos that become popular don't cost a lot of money. Even if they are just casually shot, they can become popular.

The most important thing is to resonate with the audience and be attractive to them.

Considering that most of Miaomeng's fans are female, Xingchuan Taku thought for a moment and said:

"Most of your fans are ordinary people. If you tailor your makeup to their daily needs, it's easy to catch their attention. For example, you could create a project called [One Professional Makeup Look per Week]."

"Each episode focuses on a profession, such as delivery drivers, programmers, and teachers, and analyzes the hidden makeup needs of their work scenarios. For example, delivery drivers need sun protection and quick touch-ups, while teachers need to have a more natural look."

"Many of your fans are basically beginners when it comes to makeup and can only imitate others. They will follow your videos step by step. This kind of targeted content can easily get views and will be watched repeatedly by fans."

When Hoshikawa Taku said this, he also glanced at Xiaozhi on purpose.

Xiaozhi's previous professional makeup was imitating that of Teacher Damao, but she didn't consider that her face was more cute, and the mature and delicate makeup of Teacher Damao was not suitable for her at all.

"Also, you can invite your own amateur fans to do their makeup according to the occasion. The name of this project can be called 'Life's Important Moments Rescue Plan'."

"You can help a girl who failed the postgraduate entrance exam put on 'motivational makeup' for her re-examination; design an 'independent style' for a divorced woman to take commemorative photos; and customize makeup for a fan attending her ex's wedding to make her ex regret..."

"If you launch this kind of project, your fans will definitely actively speak out in the comment section and strive to be selected by you, which will greatly increase the activity of your fans."

Listening to what Taku Hoshikawa said, Miao Meng became more and more excited, and the images of these videos appeared in her mind.

She could imagine that if she really did this, the comment section would explode, and many people would take the initiative to submit videos, and she would have no shortage of video materials!

After gaining traffic, the most important thing is to “monetize” it.

Regarding this part of the content, Takuya Hoshikawa did not hide anything and shared everything he knew.

"These videos can help you grow your following. Once you gain a certain level of fame, you can then do some extreme testing of products, like eating beef hot pot with makeup on, touching up makeup with boiling steam, testing the limits of waterproof products, and commuting in heavy rain..."

"If you publish more reviews like this, advertisers will come knocking on your door and pay you to endorse them. This way, your advertising revenue will naturally increase..."

Taku Hoshikawa talked freely. If you asked him to talk about the methods of operating an account, he would be unable to finish talking about the ideas in his mind in three days and three nights.

If Taku Hoshikawa were to manage Miaomeng's account, he would be confident that the account's followers would reach one million within a year.

Once you have a million fans, you can let Miao Meng do some "Don't laugh challenge" and "Exchange goods with other millions of bloggers". These are team-building videos that require no brainpower and have no value at all, but they can become popular.

By then, Miao Meng will be able to make money just by lying down.

Chapter 117: "Red Ginger" is beyond saving.

Miao Meng hasn’t thought that far yet, and doesn’t know that her account will be able to create such great value in the future.

But after listening to what Taku Hoshikawa said, it was like the clouds had been cleared and the sun had appeared. Many problems that had troubled her were solved at once, and she finally knew what kind of video she should release in the future.

Before, she was like a headless fly, not knowing what kind of video to release, and just followed whatever was popular.

But she is not the only one who is trying to ride on the popularity of others, which results in her often failing to ride on the popularity and having to rely entirely on the platform's push.

In essence, she is an imitator and a panderer, deliberately imitating things that are popular and blindly catering to the audience's expectations, resulting in her having no characteristics of her own.

When the freeloading trend ended, the audience just walked away, not caring about her output as a video blogger.

This resulted in her fan base appearing to have increased, but in reality she only gained passers-by fans and lost her core fans.

But every proposal that Taku Hoshikawa gave her was a long-term plan tailored for her that would make her truly famous.

Miao Meng can’t wait to go back and release a new series of videos!

When she looked at Hoshikawa Taku again at this moment, her eyes had completely changed, filled with respect and eagerness.

Hoshikawa Takuming may look young, but he can make her suddenly enlightened with just a little guidance. One must have a good relationship with such a powerful person!

He must be able to help himself more!

Of course, Hoshikawa Taku noticed the change in Meow Meng's eyes, and he was not surprised at all.

Miao Meng likes to act scheming in front of honest people, but once she meets someone more powerful than her, she will be obedient and act like a "good cat".

To put it bluntly, she is a bully who only bullies the weak and fears the strong.

These words from Hoshikawa Taku have completely grasped Miao Meng.

When Hoshikawa Taku asked Miao Meng with a smile again whether she was willing to sign a confidentiality agreement with him, she nodded in agreement without hesitation.

"No problem, let's sign the contract!"

Miao Meng was certain of one thing, that is, what Taku Hoshikawa said could indeed help her get traffic.

If that's the case, then there's no need for her to unmask herself as a guitar hero to gain traffic.

She can still distinguish between a full meal and a full meal.

"You said it, so you can't go back on your word. I'll unveil the Guitar Hero mask in the future, and I'll let you ride on the wave of popularity, but the timing has to be according to my schedule. You can't act on your own."

Before Miao Meng came, Taku Hoshikawa knew that she would definitely agree, and had already prepared a contract in advance.

After Miao Meng signed the confidentiality agreement, Xingchuan Taku finally felt relieved and said to her with a smile: "Since you have signed the contract, when Guitar Hero comes, I will let you see her true face."

As the two were talking, the office door was pushed open, and the person who walked in was not Guitar Hero, but the assistant Lupa who had finally finished his work.

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