those things in the editorial department

Entering August, Lu Minghong successfully completed the three-month probationary period and passed the assessment to become a full-time employee!

After living at home for more than a month, Lu Minghong finally made up his mind to move out and live in the staff dormitory.

It is said to be a staff dormitory, but in fact it is an old house that is rented casually near the company. There are three bedrooms and two living rooms of 120 square meters. large room.Obviously, if Lu Minghong wanted to move in, he would have to share a middle room with Wu Chunjun, two smelly men.

However, after Lu Minghong came to inspect it, he felt that it was "acceptable", so the matter was settled.You must know that living in Guangzhou, their salary is really not enough to spend.A small single room is only 10 square meters, and the monthly rent is [-], and one bedroom and one living room cost [-]. It is not a very good location. Shared renting is very common. Let alone acquaintances, or strangers Shared renting is also everywhere, and the posts asking for shared renting on Douban have never stopped.As for why he, a native of Guangzhou, came out to rent a house, his colleagues simply thought that he was here to experience life and seek abuse.

Lu Minghong called "Huo Lala" and dragged his belongings to the downstairs of the dormitory. The single dog (male) had few things, and with the help of a few roommates, he moved everything in a few steps.Wu Chunjun rearranged the room, leaving half of the space for him.

Wu Chunjun's original bed was the bed and table, the same as in the school, Lu Minghong looked good, and bought the same bed, unlike the bunk beds in the big room.As a result, Xiao Zhang came in to take a look and exclaimed: "You are back to university."

Lu Minghong smiled, "Society is the best university."

Wu Chunjun gave a thumbs up and praised: "Good connection."

After everything was packed, the whole dormitory had a dinner in the evening——Guangzhou Restaurant.Lu Minghong invited guests and thanked all colleagues for their help during the day.The four roommates responded one after another, saying, "From now on, we will see each other when we look up and see each other when we look down. We need to take care of things and make money with kindness. I would like to thank my roommates for not killing me."

Since then, Lu and Wu have openly lived a dog-abuse life of going out in pairs and being together 24 hours a day without shame or impatience——Lu Lushen's Quotations.

There is still a lot to learn after becoming a regular. Wu Chunjun asked for help and asked Liu Chengying to teach.After consideration, the old editor Liu Chengying decided to hold an editorial internal communication training meeting.

"It just so happens that the first room is also busy, and we haven't held an internal meeting for a long time, and there are some news to be announced, let's come together."

The internal exchange training meeting for editors of Suicheng News, which Lu Minghong participated in for the first time, was grandly held on the second day after he moved into the dormitory.Since it was a meeting of the entire editorial department, Wang Gan, director of the editorial department, also attended.

Liu Chengying was the host and the keynote speaker, and the other eleven editors were arranged on both sides of the conference table.Wang Gan sat facing the speaker.Although it was only an internal meeting, although they were all people who were familiar with each other, Liu Chengying no longer joked like usual, but was serious without being serious, calm without being superficial.

"First of all, congratulations to Xiaolu for becoming a full-time employee. Everyone has seen Xiaolu's performance since he joined the company. He is a good seed and willing to work hard. This attitude is worth learning. In the future, everyone should communicate more and learn together to make progress together."

After a burst of applause, Liu Chengying went on to say: "Second thing, Chen Jiayao applied to be transferred to the third room. The president and Director Wang have already approved it. The handover of work in the first room will start this week. The first room will apply for recruitment again."

The other nine people looked at Chen Jiayao and Liu Yangchun in surprise.

Chen Jiayao's expression was firm, while Liu Yangchun's expression was calm.

As the boss of the first room, Liu Yangchun naturally knew about it a long time ago, but Chen Jiayao hadn't made up her mind at that time, she thought maybe she was just tired for a while, and it would be fine after going out for a walk, but she didn't expect that she would come back after going out for a while. Decided to transfer.Forget it, if young people have ideas, go for it. Fortunately, the next busy period is not coming so soon, and there is still time for recruitment and training.

Seeing them like this, everyone accepted it and continued the meeting.Only Liu Yangchun noticed that Du Junshan's complexion was not very good.

"The third thing is that the 'State Administration of Press, Publication, Radio, Film and Television' was renamed the 'State Administration of Radio and Television', and its press and publication management responsibilities were assigned to the Central Propaganda Department."

There was another uproar.

Long Yaya said, "It will probably be strengthened in the promotion of national traditional spirit and mainstream values."

Liu Chengying nodded, "There are three fires for a new official to take office, and there will be relevant restrictions on the next topic selection declaration. What we know so far is to prevent the proliferation of public edition books, so we will not apply for public edition books for the time being."

Liu Yangchun went on to say: "The market will also be regulated, and the price war in the field of book e-commerce should be restrained."

Wu Chunjun looked at the drama of the other three big bosses, and secretly sighed that a motherless child is like a grass.

Liu Chengying nodded, and continued: "What impact this change will have on the publishing industry is only a prediction at present. Whether it is an opportunity or a quagmire depends on each unit's own conditions and countermeasures. We also need to know ourselves and the enemy. Now let's sort out the entire publishing industry. overview of the industry."

Liu Chengying opened the PPT, and there were some data and charts on the projection. "At present, there are more than 580 publishing houses in the country, plus countless private book companies, and hundreds of thousands of books are published nationwide every year. According to statistics, in 2016, a total of 49.99 books were published nationwide, an increase of 2015% over 5.07 Among them, there are 26.24 new edition books, an increase of 0.76%; 23.75 reprinted and reprinted books, an increase of 10.28%. In recent years, the domestic book market has maintained a steady growth trend.”

Seeing this kind of statistics for the first time, Lu Minghong was taken aback by the numbers.There are 50 single varieties, and at least three to five thousand copies of each variety will be printed. How much will be printed in that year?Can it still grow?This is only for books, there are also periodicals and newspapers, and the annual printing volume has exceeded his concept.The question is, do people nowadays love reading so much?He thought to himself that he was a book lover, and he only bought a dozen or so books every year, while many people around him didn't read a few books all year round.

The PPT skipped to the next page. Liu Chengying glanced at it and continued: "The publishing units in Guangdong Province are mainly concentrated in Guangzhou City. There are about 20 of them, and most of them are under the banner of Southern Publishing and Media Group. Our agency published a total of 300 publications last year. There are many varieties, mainly cooperative books and children's books, and the largest single product is teaching supplementary books, which are the focus of revenue."

Lu Minghong glanced at the people in the third room, all of them were calm.

The PPT continues to jump, "This edition of the book "The Aftermath of the "Belt and Road"" and "The Prosperity of the "Belt and Road"" sister chapters were supported by the Publicity Department's publishing funds, and "Unforgettable and Beautiful Dreamland" won the No.15 Publishing Editor (Design) Award. In the key publication plan of the "Thirteenth Five-Year Plan", the theme publishing plan was specially set up for the first time, which is a publishing direction that must be paid attention to in the future. Four of this year's "China Good Books" belong to the theme publishing In addition, after the publishing department held a new book promotion conference last year, the sales volume of "Little E's Sojourn in the Earth" is also considerable. It is a pity that we did not have a book on the Dangdang best book list last year, and we will strive for it this year."

"With the development of technology and market, digital publishing has become the main growth pole of the publishing industry. In 2016, the digital publishing industry achieved a total profit of 427.84 billion yuan, an increase of 2015% over 27.89. This is amazing. The rise of digital reading is indeed It will impact the paper book market, but at present, paper books are still the mainstream of national reading. The content of digital reading is mainly "light reading" such as news and online novels, while paper books are mostly classic literature, professional knowledge, etc. The "deep reading" of "deep reading". A trend in the future is that only books that reach a certain value will enter paper publication. Therefore, the stage of topic selection and planning is the key."

There are 8 sections on the PPT page, and Liu Chengying falsely pointed out, "The book market is mainly divided into 8 market segments: social science, teaching aids, literature, technology, children, language, life and leisure, and comprehensive books. The market for children's books The share is increasing year by year, let me tell you about this.”

Long Yaya nodded to him, did not go up, straightened his back on the seat, and said: "In the past 20 years, the children's book market has gradually grown, especially in the retail field. This is because with the development of society, people's lives With the improvement of the level, more and more attention is paid to children's education, and we want children to win at the starting line. At present, most publishing houses are involved in children's publishing. Last year, there were about 3 kinds of new children's books, and imported editions accounted for most of them. "

Long Yaya flipped through her notebook and read: "The market segments of children's books include literature, picture books, popular science encyclopedias, games and puzzles, children's enlightenment, children's English, children's Chinese classics, children's art, youth psychological self-help, Cards and wall charts, literature, picture books, and popular science are the three big heads. Modern people prefer visual things, so we also published a lot of picture books last year.”

"The best-selling hot spots of children's books change slowly and have a relatively long life cycle. After becoming a classic, they can be reprinted almost every year. The set of "Doudou's Friends" published last year was reprinted last year, and it is also reprinted this year. The sales volume is also good. .However, it still lacks originality, lacks stamina, and has not been able to establish its own IP brand. This is the direction to work hard in the future."

"As far as the market trend is concerned, the children's book market is very optimistic. With the support of national policies, the post-80s and post-90s have high consumption willingness and guaranteed purchasing power. The entire children's education and children's training market is developing vigorously. After the full opening of the second child , the children’s market will only become more prosperous. Therefore, on the one hand, it is necessary to strengthen originality and discover potential authors, and on the other hand, it is necessary to strengthen the introduction of copyright.”

"The forms can also be more lively, such as origami picture books, paper-cut picture books, and three-dimensional story books. The binding materials can also be special, and you can also cooperate with companies that make audio books. Compare the best-selling books on the market and study the best-selling elements. It’s okay to imitate, and then try to make our own. We’ve been doing this for a few years, and we’ve gradually learned a little bit about it.”

Zheng Huamiao nodded in agreement, "I am a mother myself, and I think many children's books on the market are very good. I can't help but buy a set for my children. There are also books published by our agency. , I also have to take a set back to show them. I recommend it to my friends, and they report that children like to read it. I think we read the manuscript with a childlike heart and feel that we really like it. Then Basically, it’s going to sell well.”

Liu Chengying nodded. After listening to her, she looked around and saw that the others had nothing to add, so she concluded: "The market for children's books is huge, and it must be done and done well. The sales volume of children's books in our agency in recent years They are also rising steadily, the second room, you must continue to work hard." Then he turned to Liu Yangchun and said, "Yangchun, tell me about teaching assistants."

Liu Yangchun sat upright and said calmly: "Education publishing is a major category in the domestic book market, accounting for nearly half of the market share. Although teaching supplements is only one of the small categories, the market demand is large and rigid. The annual market size is About 300 billion yuan. Because of this, the competition in the teaching aid market is more intense than that of mass publishing and professional publishing. Before our products were listed in the recommended catalog, this is a guarantee. After canceling the recommended catalog this year, we need to improve the system structure In order to be closer to the market demand, I plan to apply this month, and a room full of staff will go to the market for research.”

Silence.

Liu Yangchun continued: "Internet + education is a trend, and it is still immature. It can be said that everyone is at the stage of exploration. To do this, we still need professional technicians. We lack this condition, so we still need to expand the cooperation chain. Looking for a good partner."

Liu Yangchun turned his head slightly, and turned towards Wang Gan.Wang Gan nodded and said: "The teaching assistant is highly cyclical, and it needs to be listed as soon as possible to seize the market. The research should be implemented as soon as possible."

Liu Yangchun nodded, leaned back in his chair, and ended his speech.

Liu Chengying looked around and felt that it was almost done, so she said to Wang Gan: "Mr. Wang, this is our current general direction. Please say a few words for guidance."

"Then let me say a few words." Wang Gan adjusted his posture slightly, put his hands on the table, and crossed them. "The publishing industry is always moving forward, both in terms of scale and variety, but the publishing industry is traditional, with low efficiency, long and complicated industrial chains, and no major progress. To develop soundly in the future, it is necessary to identify We can think about the needs of readers, better reach users, and consider optimization from the supply side, but first of all, we need to improve our own quality."

Wang Gan glanced over everyone's face, "All the editorial power of our agency is here, and you are the core of the whole agency. Your attitude and ability determine the future of our Suicheng agency. Therefore, we must improve As an editor’s professional ability. Lao Liu and you guys are all very good, but there are also many editors who have been in the industry for a while, so you have to take good care of them so that they can grow into independent planners as soon as possible. What about the others? , but also do a good job in their own career planning, find a good entry point, and make some achievements in their one-acre three-point land."

Wu Chunjun listened to it, and his heart was a little ready to move, but he didn't notice that Wang Gan looked at Lu Minghong twice.

Wang Gan continued: "You young people are more thoughtful, and you can learn from the experience of your predecessors, which just injects new blood into the publishing industry. For example, the elements of best-selling books, or routines, one is that the theme is focused and grounded. , the second is that the plot has rhythmic ups and downs, the third is that the language and characters can resonate with readers without creating barriers, the fourth is that the characters are pleasing, positive and high-spirited, and can control their own destiny. After extracting such elements, how do you plan a book? Possibly a best-selling book, it is necessary to actively develop your subjective initiative and creativity."

Lu Minghong and Chen Jiayao couldn't stop memorizing them, and Wu Chunjun and Meihua also memorized them from time to time.Wang Qian nodded in satisfaction, "You are all the sun at □ in the morning, and the baton is about to be passed to you. Roll up your sleeves and work hard. Don't let people in other industries look down on us publishers."

Everyone applauds.Lin Linglong's face was cold, and she rolled her eyes inwardly, talking about ideal leaders not giving money.

The author has something to say:

I started living together, hehe~~~~PS, the data in this article are basically true.