Explosive entrepreneurship

Beicheng, Aowei Pioneering Park.

"My dog! What the hell is this?" Qiu Ren cried and howled ghostly while holding his mobile phone, and sighed the same as Liang Junche.

Gou Dai calmly brewed coffee.

Half a day ago, after visiting Gou Dai's rented office space, Qiu Ren sincerely believed that their entrepreneurial prospects were infinitely bright like the bright sky outside the office.

But after using the [Xiaozhong APP] for an hour, Qiu Ren said: The black in front of you is not black, what white do you mean?

— In short, one black eye.

Qiu Ren questioned his soul: "Even if a social software does not provide the function of directly searching for users, it should also provide tagged search for people, right? For example, common hobbies? Common stars? Otherwise, like those hook-up software, you can search for people." User photo or something?"

Gou Dai nodded in agreement.

"What is your app? You can't find people, you can only build planets? And then look for other planets? Click on the planet and start answering questions. Only after you answer the questions can you add the person as a friend?"

Four large characters were written all over Qiu Ren's face—unbelievable.

Gou Dai continued to nod, noncommittal.

"The point is, are you okay with these questions?" Qiu Ren's soul asked repeatedly.

The setting of answering questions and adding friends has long existed in ancient chat software, but most of them are set by users themselves, and the questions answered are nothing more than "What is my name?" "Who is the most handsome person in the world?" etc. Etc., mainly to verify whether the three-dimensional acquaintance.

And the topic set by Gou Dai is simply a collection of the final exams of the Q calendar!

"Are you seriously wanting to be a social app?" Qiu Ren's soul questioned.

Gou Dai: No.

But Gou Dai didn't say anything, worried that Qiu Ren would spurt blood.

Without the existence of the "Entrepreneurship Education System" in his mind, he would definitely devote himself to making a social APP on campus.But because of the existence of the system, he had to think about "how to fail".

In Gou Dai's life, except for the birth, old age, sickness and death of his relatives, he is helpless, so far he has not suffered any setbacks.

In all major exams and major competitions, he can perform exceptionally well in his usual No.1 results, taking the lead and outshine the crowd.

When I was a sophomore, well-known companies and colleges offered olive branches, and they vowed to "as long as you come, I ask you to mention it."

On weekdays, I take on some private work on software development and maintenance, and the market is in short supply, and I am robbed.

Even experiencing life, going to a tutoring institution to do IT maintenance during summer vacation, and taking a part-time job as a teacher by the way, can create the myth of helping students improve by an average of [-] points.

How to fail is actually a new experience in life for Gou Dai.

It is easy to fail in starting a business, but it is not easy to achieve the preconditions such as "financing scale", "appropriate marketing", "traffic accumulation" and "user scale" required by the system.

What the "Entrepreneurial Lessons System" is after is the specific cause of failure after all efforts have been achieved.All the necessary preparations have been made, the necessary conditions have been met, and the prospect of entrepreneurship is bright, but due to various unexpected external and internal reasons, the entrepreneurship ultimately fails.

Logically speaking, these reasons should be logical. If you read a few books such as "The Great Defeat" and "30 Years of Stirring", you can see that many well-known domestic companies suddenly fell like giants in their glory days.The reasons for this are universal, characteristic, strange and confusing.

But the system has to replicate and standardize these failure reasons, which is a big problem, as if it is making a seamless fake account.

==

To start a business, you must first prepare in many ways.

First, find your own strengths, clarify your goals, and determine the industry, direction, and products of your business.

Gou Dai hardly wasted much time on it.

As the old saying goes, 'Buy enough shoes, eat enough food', Gou Dai is very aware of his own strengths and abilities, and decisively chose the APP application.He has experience in making APPs for many companies, and he comes at his fingertips.

Second, you must have a good partner.

Since this small-scale entrepreneurship venture must end in failure, Gou Dai did not deceive people into the trap.

Third, there must be sufficient funds and perfect financing channels.

The soldiers and horses are not moved, the food and grass go first, and money is a crucial factor in starting a business.If it is a serious start-up, Gou Dai will most likely seek angel investment.But for the same reason that he had to fail, he still chose to "live up to the people of the world" and only cheated his own money.Fortunately, he has also made a lot of money in the past two years. He is not as rich as the children of rich families, but for most students whose living expenses are two to three thousand, he can be considered a small rich man.

The preparations before starting a business are completed, and the second is to prepare for how to fail.

He is probably the first entrepreneur in the world who thought of killing himself when he started his business—even if many entrepreneurs are doing this unintentionally.

For this reason, Gou Dai carefully investigated the main reasons for the bankruptcy of an APP.

First, it is difficult to gather traffic.

In this era where the number of users is king, there is no development without traffic, which is why many apps burn a lot of money in the early stage to develop new users.

It's a pity that the APP itself developed by Gou Dai has a very small user base, and there is no need for expansion.

Second, continuous losses.

The Internet is a money-burning industry. If it cannot make a profit in time, and there is no next round of financing to maintain it, it will only face bankruptcy.

It's a pity that Gou Dai's APP itself does not have a high demand for funds, and correspondingly, it does not have a high demand for profit.

In addition, it also includes improper cash flow management, no product marketing strategy, overly optimistic market estimates, and too strong competitors.

However, none of these reasons for failure could be included in Gou Dai's business plan.

After thinking twice, Gou Dai finally decided to set up disadvantages in the product itself.

When a product itself does not meet the market demand and its functions are rejected by users, it may have the market because of a lot of marketing, but it will be eliminated by the market soon.

For this reason, after initially completing a social APP with basic functions, Gou Dai continued to add various bells and whistles to it.Mainly focus on [random setting], [planet setting] and [answer setting].

[Random setting], that is, you cannot accurately add users you know, and you cannot find them through any information such as mobile phone number, class, name, etc.

The setting of "making friends with fate" has been adopted by some social software.Of course, Gou Dai is even more extreme. You can't even view the user's gender or photo, only a specious motto.

In short, you are not expected to socialize normally.

[Planet setting], this inspiration comes from the communication with the 'Entrepreneurship Lesson System'.

Both come from the same system family, and other systems have their own martial arts cheats, improve the host's professional ability, and even assist the host in building a planet.

In contrast, the "Entrepreneurship Education System" cannot provide any assistance.

For this reason, Gou Dai resentfully provided each user with a planet in the Xiaozhong APP.Users can obtain building materials and build planets through various operations.Other users who break through the planet's defense can choose to destroy the building or help build it.

Yes, Gou Dai wants to integrate a game similar to "Happy Farm" that has been eliminated by the times into a social software.

It's just so old-fashioned, it's just so strange.

As for the [answer setting], which is the setting most criticized by Qiu Ren, it is the product of Gou Dai's momentary inspiration.

Before that, he had made several quiz-reading apps for two educational institutions and a professional book studio.To this end, he compiled a large number of real and simulated questions for various professional postgraduate entrance examinations, professional certificate examinations, and even public examinations.

One night when he was working on the "Xiaozhong APP", he accidentally clicked on the past archives, and suddenly he was so blessed that he decided to add an answer setting to the settings of random friends.

Users can set 10-100 questions for themselves as a question bank. After other users are matched with random friends, they must answer 10 random questions in the question bank, and the correct rate is 100% before they can become friends of the other party.

The party that breaks through the other party's question bank can know the real information of the other party, get planetary building rewards, and can attack or help the other party.The attacked party has no power to parry and can only choose to fight back.The way to counterattack is also to answer questions, and only with a 100% correct rate can the same authority be obtained.

The above three cheating settings perfectly explain "how to make an APP that is very rubbish, betrays the needs of users, and is eliminated by the times".

When the APP was first launched, user downloads surged.

Gou Dai was not surprised by this.He is quite self-aware of his inexplicable popularity on the campus of Q University, and even in the entire North City university.If there is any trouble, the forum will be slaughtered.

Sure enough, 90.00% of the users who downloaded this APP came for Gou Dai's name.No matter whether it is touted or belittled, everyone wants to see what the app produced by this famous Q figure looks like.

The biggest publicity selling point of an APP is its producer, which is a bit sad to think about.

Gou Dai believes that when the heat passes, or when everyone realizes the pitfalls of this app, his mission of "failing to start a business" can be quickly achieved.

So much so that a month later, when an investor came to buy [School], Gou Dai was full of Qiu Ren's catchphrase—what the hell?