Explosive entrepreneurship

Looking at Qiu Ren's frightened expression, Gou Dai sighed inwardly.

Such absurd things were definitely not his intention.It is because the star rating of the "Entrepreneurship Lesson System" is too harsh.

How can a company with high product evaluation, good market acceptance, moderate marketing and sufficient financing go bankrupt naturally?

Gou Dai pondered for several days, and finally came up with several ideas.

The system's star rating for each project is based on what has been achieved, not the final state.

According to the various scores, Gou Dai corresponds to the corresponding possibility.

[Financing Scale] - Funds were successfully raised in the early stage, and the scale of funds reached five stars.In the later stage, the capital chain breaks, such as the withdrawal of investment by angel investors, such as the reluctance of banks to renew loans.

【Product Evaluation】【User Scale】【Market Popularity】—Gou Dai combined these three categories to discuss.The word-of-mouth of the early products has exploded, because the novelty or quality has hit the market, and a large number of new users have poured in.In the later period, there were major product quality problems, or they were slandered by competitors, and the evaluation plummeted, resulting in unsalable products and a decline in turnover.

【Marketing situation】——Marketing is the icing on the cake after all. It is difficult for a bad product to gain a foothold, and it is also difficult for a good product to collapse.Therefore, Gou Dai does not intend to make a fuss about it.

【Operation and management】——The salary system in the early stage is perfect, and the division of labor is clear, so that all employees can stay in their positions, seek their jobs, and have a way to rise.In the later period, there were major personnel changes, such as the defection of the core backbone, disagreement among shareholders, parting ways, etc., which caused the company to quickly fall apart.

What Goudai listed are all situations where a company may die halfway.

However, the system requires "naturalness", that is to say, he can't run to the investor himself and say-"Quickly, get my investment back and break my capital chain."

Nor can you pour dirty water on your own products, or make some mistakes yourself, so that the products will be rejected by users.

Similarly, he can't disband the management team by himself, or encourage employees to jump to competitors, and it's better to bring their core secrets and black materials.

Once an "unnatural action" occurs, the system's [Naturality] score will be automatically cleared, and it will not be able to achieve a rating of 38 stars or more.

Gou Dai has analyzed that if you want to go bankrupt in terms of financing or business management, you need to "rely on the character and decision-making of others", and the uncertainty is too great.

Therefore, what he can really make a fuss about is the product.

To this end, Gou Dai racked his brains to come up with three options.

The first type is novel but unsustainable projects or products, which can attract large traffic in the early stage and lack stamina;

The second type is a product that can make quick profits in the early stage, but requires a large amount of working capital for continuous operation in the middle and late stages, and is prone to break the capital chain due to blind expansion;

The third type is a new product with high profits and market appeal in the early stage, but it is extremely easy to be imitated and copied in large quantities, and it will be driven out of the market by other large companies at low cost.

After drawing up his ideas, Gou Dai decided to start with the catering industry, which has the lowest threshold for starting a business.

Food is the root of people's livelihood. The catering industry has low threshold and great variables. Whether it is an "entrepreneurship project" or a "entrepreneurship failure" project, it is an excellent choice.

Gou Dai acted quickly and quickly drew up the first version of the plan.

In order to meet the requirement of 38 stars in the system, we can only take a long-term view in every aspect.

First of all, of course, is financing.

Gou Dai's self-owned funds are enough to support a restaurant, but unfortunately, self-owned funds are not included in the scope of financing. To achieve a five-star rating, not only external financing is required, but also a considerable amount of funds.

==

Qiu Ren looked at Gou Dai for a long time, and seeing that it was really not a joke, he carefully found professional books from the bookshelf, flipping through them with clattering noises.

"Financing? Bank credit financing, bond market financing, trust market financing, commercial credit financing, and many more. Where do you think you can get money?" Qiu Ren asked.

Gou Dai nodded, naturally he would not ignore what Qiu Ren had considered.

Difficulty in financing for small and medium-sized enterprises is a common problem, not to mention that he has no shadow and is still a university student.

Qiu Ren said more and more: "Even if you engage in P2P online lending, you still need a RV mortgage. Even though you have a good relationship with the same sex, I think the other party may not want it. Besides, the upper limit of naked loans is only that Hundreds of thousands, depending on your posture, there is no such thing as a few million and it won’t work.”

Gou Dai nodded, agreeing very much.

Qiu Ren: "Looking at it, there are only two options: private lending and angel investment."

Gou Dai: "That's right, there are actually two choices."

Qiu Ren: ...

Qiu Ren bitterly said: "Private lending is not a good thing. When I was a child, I saw my neighbor's house was splashed with red paint and written in red by a debt collection company. The eldest son of that family even had his little finger chopped off."

Gou Dai looked taught: "It seems that only angel investment is left to choose."

Angel investment refers to high-net-worth self-owned investors or institutions that contribute funds to assist small start-ups with unique concepts or specialized technologies. Through a one-time initial investment, they expect to obtain long-term capital appreciation brought about by the high growth of the company.Because it mainly provides start-up funds for "budding" small and medium-sized enterprises to help them get rid of the risk of bankruptcy, they are named angels.

Qiu Ren: "The current economic situation is no better than a few years ago. A bunch of 'retarded angels' with a lot of money and no brains have invested money everywhere, and the rest are talented angels. Besides, most of the angel investors are acquaintances or business partners. , besides Chen Zhijin, who else do you know?"

Gou Dai bought another glass of lemonade for Qiu Ren: "Calm down. How about I ask Chen Zhijin."

Qiu Ren pinched his throat with a mouthful of blood.

He has said all about feelings for nothing.

In front of Qiu Ren, Gou Dai found out her mobile phone and clicked on WeChat.

[Gou Dai: Is the senior there?We have a new project that requires a lot of capital in the early stage. Are you interested in investing? 】

Chen Zhijie, who was discussing the comprehensive upgrade and promotion of [Xiaozhong APP] with his subordinates in the company, saw the pop-up message.

"Wait a minute, I'll text back."

In the conference room, whispers were whispered, and the boss always kept a clear line between public and private, not to mention replying to messages, and he didn't answer the phone at home.

Chen Zhijie heard everyone's whispers, and rarely explained: "He is the founder of our project."

The room was even louder.

"I heard that like the boss, he is also the God of Q University?"

"It is said that he is super handsome?"

"Handsome is handsome, but it is said that his character is not good."

……

Chen Zhijie didn't respond and looked at the content sent by Gou Dai.

Straight to the point, no nonsense, he likes it very much.

Sure enough, the junior refused to enter Fujitsu, because he planned to set up his own family.

Ambitious.

[Chen Zhijie: I'm very interested, what kind of APP is it for?Still social?or games?educate? 】

[Gou Dai: It's not an APP. 】

[Chen Zhijie: Oh?Don't tell me it's artificial intelligence or portals. 】

[Gou Dai: No, it's the catering industry. 】

[Chen Zhijie: ...]

[Chen Zhijie: I'm thinking, it's still half a year before April Fool's Day. 】

[Gou Dai: How about chain hot pot restaurants? 】

Chen Zhijie put down his phone and didn't reply to any messages.

Someone in the conference hall asked, "Boss, what instructions does the founder have?"

Chen Zhijie kept smiling: "No, maybe I drank too much in Haidilao."

==

at the same time.

Q large auditorium.

The rehearsal scene of the final round of the freshman party.

Liang Junche finished playing the second movement of "Sonata of Pathos" and walked backstage.

"How many brushes do you have?" Gao Tian put his arm on Liang Junche's shoulder.

This year's college freshman party requires each class to submit a program for screening.Gao Tiancai, as the squad leader, naturally wanted to accept public opinion.The final decision of public opinion is that Liang Junche will come to power as a representative.

Gao Tian wanted Liang Junche to yell casually, as long as he had a face, there would be no shortage of cheers.Who would have thought that when Liang Junche made a move, it would be a piano piece that even a layman like him would be emotionally moved by.

Liang Junche didn't respond to the sincere compliment.No one would be too excited to be praised for replaying a piece they performed in fourth grade.

Liang Junche has learned piano since he was a child. He is not passionate about music, but purely to meet the requirements of all-round development of quality education.When he was in the fourth grade, he had already passed the amateur tenth grade. After so many years, it has long been abandoned.Fortunately, he lost it quickly and picked it up quickly. After two nights of practice, the feeling came back.

"The handsome guy has talent, he really doesn't give ordinary people a chance to live."

"You play well. I feel that the hit rate of this program on the forum in the future may surpass that of Gou Dai's guitar playing and singing when he was in school."

"Then you're insulting my junior. Gou Dai's guitar is obviously at the level of cramming. It's just a good voice, plus the bonus of face."

Someone was whispering not far away, Liang Junche glanced at it, packed his things and prepared to leave.

"Gou Dai's face has only been good-looking in the past two years, and he is so thin that he can't hold his flesh. I'm afraid he will collapse after graduation."

"It's true that men and women can eat N boats, and their energy has been sucked out. I'm afraid they won't be able to survive graduation. I'm afraid they won't look as good as us after a few years of graduation."

"That's right, those girls are too blind."

With his bag on his back, Liang Junche walked towards the middle of the two, and slammed them apart.

"Ouch." The two boys rubbed their shoulders.

Liang Junche turned his head coldly, without any intention of apologizing. "Ugly to be immortal, but kind of feel good about yourself."

After all, he walked out of the auditorium without looking back, and walked to the ginkgo forest.

Q Big Ginkgo Forest is very popular with students. When it gets dark, couples will occupy the benches in the forest or walk into the depths of the night.

The ginkgo forest during the day is much more lonely.

Liang Junche sat on the bench, took out his mobile phone, searched for a long time, and found the video mentioned by others.

In the video, Gou Dai is wearing a large white shirt and washed blue and black jeans, sitting on a swivel chair, playing and singing songs.

Judging from the fingering of plucking the strings, it is obviously very rusty, but the unsmooth accompaniment coupled with warm timbre makes the song deduce in a bleak yet somewhat warm way.

"Let's go and shake your head. At the crossroads where the night is as cold as water, the boy who sang is no longer in the wind. You are still missing..."

What Gou Dai sang was an old song that Liang Junche had never heard before.

He raised his head.

The blue sky is cut into fragments by golden ginkgo leaves, and occasionally migratory birds fly in groups across the broken sky.

Liang Junche adjusted the video to loop, followed the tune, changed the lyrics, and hummed.

"Let's go and shake your head. At the end of summer when the birds are singing and the cicadas are singing, the boy riding a bicycle is still in the wind. I won't let go..."