Only after being reborn did I realize how fascinating the world of the rich is.

Soon, a large number of online trolls appeared, posting on various forums and launching a massive smear campaign against TopMedia.

The post vividly described how Dingdian Media, in its attempt to undermine Meiyi Media, went so far as to disrupt the entire film and television industry, causing numerous artists, directors, and film companies to suffer as a result.

The conclusion was that business competition should be fair and square, and the practice of sweeping generals against one group for personal gain should be resisted by everyone.

“There are people smearing us online right now, which is having a huge impact on us. Many artists and directors have privately said that they would rather starve than cooperate with Dingdian.”

They have a lot of online trolls. Although there are some fans who speak up for us and refute our claims, their voices are quickly suppressed.

Although we try our best to use our own artists in our variety shows and TV dramas, we cannot avoid collaborating with artists and directors outside the company, which has had a significant impact on our reputation in the industry.

Our initial discussion concluded that we should delete as many posts as possible to suppress these negative voices first!

Fang Huiya was very anxious about this matter. Resources are the most important thing in the film and television industry. If Dingdian Media is really targeted by its peers, it will be very troublesome.

Tang Shanshan shook her head: "Huiya, there are too many posts on various forums now, we simply can't delete them all, and this matter has already had a very bad impact on us."

If we were to delete posts on a large scale now, not only would we fail to recover our losses, but it would also make people think we're guilty, confirming their rumors.

"Then what do you think we should do?"

"There's no way to prove your innocence in this kind of thing. In my opinion, they say we're going to overturn the table, so let's overturn the table with them!"

Is tax evasion, such illegal and disorderly conduct, something that can be discussed openly? Our company, Dingdian Excellent Media, refuses to collude with them, and yet it's considered a crime.

Aren't they hiring online trolls? We have our own online trolls, and besides, we naturally stand on the moral high ground, upholding justice.

"At that time, I believe the official media will also stand up for us. Xiaofeng, what do you think?"

Li Xiaofeng, who had been silent until now, smiled, nodded, and said in a calm tone, "Shanshan is right. We did not do anything wrong in this matter."

However, we still need to be careful in how we handle this matter!

What should we pay attention to?

"No matter what industry it is, no matter how legitimate the reason, backstabbing your peers is a disgraceful thing. Even if we win a good reputation online, it will actually have a negative impact on us."

In any case, we cannot admit that we started this. Even if we were to admit it, we should do so in a way that is one of forced admission, but not in reality.

The entertainment industry is a huge arena of interests, and interests are the most important thing. As long as we don't admit it, even if those artists and directors know that we did it, they will say that it has nothing to do with us.

Furthermore, if we admit that we started this, what are Director Hou and his team supposed to do? What was originally a brilliant achievement for them has been overshadowed by people from the entertainment industry. Would they be happy about that?

Moreover, if this kind of thing happens to Director Hou, it's seen as righteousness; but if it happens to us, it's seen as filth. You must be careful to strike the right balance.”

Tang Shanshan agreed wholeheartedly, saying, "Xiaofeng is right. We should talk about this, and we should talk about it in a big way, but the blame must be placed on Director Hou's head."

I believe that Director Hou and his team will definitely not ignore this matter; they will certainly get the official media involved to promote positive energy, and might even find a few more examples to give a warning.

Li Xiaofeng smiled and said, "In fact, there is another factor that is beneficial to us."

"What impact?"

"What other impact could it have? Of course, it'll affect our reputation among the audience!"

"No matter how much noise these people in the film and television industry make, and no matter what kind of connections they have, in the end, we all have to present our work to the audience."

Our works have always been about quality, and now that Meiyi has caused this commotion, our reputation among the people will become much more respectable.

Think about it, what would they think of a company that pays taxes honestly while others evade them? Who knows, maybe in the future, the brand value of the films and TV series produced by Dingdian Media will be a notch higher than others!

With better brand value, advertisers are more willing to pay more, and with higher profits, we can invest more money in film and television production—it's a virtuous cycle.

Fang Huiya said excitedly, "We're going to focus on film and television right now, so why don't we take this opportunity to do some direct online promotion?"

Li Xiaofeng shook his head and said, "I think it's better not to. Public opinion is a double-edged sword; it can hurt others or ourselves. If we set our moral standards too high, it will put us in a passive position."

"The tallest tree in the forest is the first to be felled by the wind. If we stand too high, we'll definitely become targets, constantly attracting criticism, and we'll be hesitant to do anything in the future."

Tang Shanshan, standing to the side, said seriously, "You may not have noticed, but in the past two years, there have been many controversial events in society. People seem to be gradually shifting away from emphasizing collective interests and focusing more on individual interests."

As a result, some previously revered moral exemplars and standards are slowly crumbling, and those who overemphasize their own moral standards are finding themselves in an awkward position in public opinion.

Li Xiaofeng smiled and nodded, then said earnestly, "There are indeed many shortcuts in this world, but these so-called shortcuts all come at a price."

If we want to run our business well, we have to take it one step at a time, steadily and practically. We can take advantage of the current wave of public opinion, but we can't expect public opinion to make our business take off.

Fang Huiya said with a smile, "Of course I know that, but I certainly won't let go of an opportunity to push the top forward quickly."

If used properly, putting aside the issue of TV drama ratings, I believe our video websites will also experience a surge in viewership—an effect that even spending money might not achieve!

"Alright, you're the person in charge of the top side, so the specific arrangements are up to you!"