Only after being reborn did I realize how fascinating the world of the rich is.

In the Wei family villa, Wei Jianjun complained to his father, Wei Guoliang.

"Dad, I've been having some free time lately, so I took stock of the accounts of all the companies under your name. I found that the accounts and management are a complete mess. Even someone like me who's only half-knowledgeable can see that. Can't you see it?"

Wei Guoliang said somewhat helplessly, "If the water is too clear, there will be no fish. Sometimes, it's good to be a little confused. As long as it's not too outrageous, just turn a blind eye and it will pass!"

Wei Jianjun frowned and said, "Dad, the problem is, if it weren't for the association's high premiums supporting us, all the companies under your name would be losing money."

"If that's the case, we might as well sell these companies and be done with it. Then we can just collect the kickbacks!"

Wei Guoliang shook his head and said, "Taking kickbacks alone is too obvious, and since it's not done by our own people, it's easy for problems to arise."

Wei Jianjun said irritably, "Do you think there won't be any problems as they are now? There are so many companies there, and people can easily find out that they are under our names."

Don't underestimate everyone else. They don't even need to investigate thoroughly; just knowing that the companies the association is purchasing from are all under our own names tells them something's fishy!

"Then what do you suggest? Do you expect me, the president, to resign and go out into the business world to fight with others? Don't dream about it. Making real money in the business world isn't that easy!"

“Dad, I’ve been paying close attention to Li Xiaofeng lately. His LCD screen elevator project is really popular in the advertising industry, and they’ve snatched away a lot of our advertising clients.”

I think it has great potential. It's not high-tech at all. You just need to buy the LCD screen, install it in the elevator, and that's it. It's actually quite simple.

Since others can make money doing this, we can definitely make money too if we follow suit. If we can't be the first to try something new, we can be the second. What do you think?

"Oh, was this LCD screen installed by Li Xiaofeng? I've heard about it recently; our association's office building also has an LCD screen installed."

However, LCD screens are not only much more expensive than billboards, but they also consume more electricity, resulting in significantly higher costs. Furthermore, they're essentially useless if not scaled up; the risks involved are simply too great!

Wei Jianjun said somewhat dismissively, "Dad, if we're talking about risks, aren't there any risks at all in what we're doing right now?"

There's no such thing as a free lunch in this world. The greater the risk, the greater the potential reward. Besides, not many people are doing this yet, so it's definitely an opportunity!

"But where would we get that much money!"

"Dad, didn't I just say that we should sell the companies under our names that we can buy, and contract out the ones that we can't sell to the general managers? If we pool our funds, we'll have money, right?"

Actually, these companies are a huge burden and a lot of trouble for us. We don't earn money from running the companies; we make a lot from the premium on the association's procurement of materials!

Wei Guoliang hesitated, looking at him with doubt: "You're betting so much, can you really succeed? What if you lose money?"

“Dad, have you ever heard the saying that choice is more important than effort? Sometimes, when an opportunity is presented to you, as long as you reach out and grab it, it is much better than toiling away your whole life.”

"Who told you that? Don't tell me you came up with it yourself!"

Wei Jianjun said with a grin, "Recently I met an elite in the advertising industry named Jiang Dongsheng. He told me this, and he also said that as long as I can give him a share of the shares, he is willing to help me manage this matter!"

Do you think he's a reliable person?

"I think he's alright, a capable person, but he's asking for a high price. He and his team together want 30% of the shares."

"It's a bit pricey, but I think this is a great opportunity, and that guy surnamed Li doesn't have much money. Even though he got in early, he definitely can't beat us. What do you think?"

"Well, this is a big deal. Give me some time, and I'll go ask around to see if it's feasible. I'll also find someone to help you investigate the market."

Son, don't worry, as long as you're willing to improve, Dad will always support you!

However, when Wei Jianjun, somewhat impatient, went to his father again, Wei Guoliang said with some distress, "Son, that Li Xiaofeng is not simple. It seems that someone has invested in him."

I heard his company recently secured a large sum of money, probably from the Jiang family. They acted early and have the cash on hand; you definitely can't beat them!

Wei Jianjun got a little anxious and couldn't help but complain, "Dad, are you getting senile? The market is different from what you used to deal with."

If we can't be number one, can't we be number two? If all else fails, being number three or four will do. I've already heard Lao Jiang's analysis; at worst, we'll be acquired.

Even if we are acquired, the result is still good. We can make money then. The ultimate goal of many companies is to be acquired by other companies.

"Once we've made some money, we can do other things. We don't have to put all our eggs in one basket, right?"

Seeing Wei Guoliang hesitate, Wei Jianjun said impatiently, "Dad, what are you still hesitating about? If we wait any longer, it'll be too late. By then, everyone else will be eating meat and gnawing on bones, and we won't even have a drop of soup!"

Wei Guoliang hesitated for a moment before saying, "I think we should be more cautious and steady in business, and not be too hasty. Besides..."

"Okay, okay, stop talking, stop talking. I don't want to listen to your nagging anymore. And please don't lecture me anymore, saying I'm not making any progress. If you don't give me a chance, how can I improve?"

I think this is something I'm better at. Transfer another 500,000 to my account later. If you don't, I'll have to take it from the company!

After saying that, Wei Jianjun made a move to leave, but Wei Guoliang stopped him immediately.

"You come back here! How could I have given birth to such a wicked child? You'll squander all our family fortune sooner or later. Fine, fine, while my old bones are still strong, I'll let you go and cause trouble."

However, I have one condition: you must be permanently stationed at the company to keep a close eye on our business, especially procurement; you must personally oversee that!

Wei Jianjun said with a face full of joy, "Dad, don't worry, I know what's important. Our family's wealth is all in there, I won't let anyone steal our assets!"