Only after being reborn did I realize how fascinating the world of the rich is.

Time flies, and the summer vacation is almost over. Jiang Xueying has to fly back to school.

The two hugged for a long time at the airport before slowly separating.

"After you get there, study hard. Don't think about anything else except me. Come back to me after you graduate, okay?" Li Xiaofeng nagged on and on.

Jiang Xueying pouted and glared at him irritably.

"I know, now my body is full of your stuff, and all sorts of bacteria. You really filled it up after I came back, I haven't had a moment to rest, I haven't even had time to spend with my family!"

Li Xiaofeng smiled and said, "They're all busy, they're not seventy or eighty years old, they don't need your company, it's me who needs your company!"

"Pah, I don't want to! If I had to stay with you like this forever, I'd die! I'd even suspect my genitals were swollen up, you Alexandre Dumas!"

"If I were Alexandre Dumas, I wouldn't go into business. I'd just write novels every day. That would make me money and make me famous. It would be a win-win situation!"

Jiang Xueying rolled her eyes at him again and said irritably, "I'm not going to argue with you anymore, I'm leaving. You... sigh, do whatever you want, I can't control you anyway, bye!"

After seeing Jiang Xueying off, Li Xiaofeng began to focus on his own career.

He now owns an advertising company, three gyms, and a large amount of real estate.

Judging from the current situation, real estate speculation will be the main source of funding for his future career.

Therefore, he decided to establish an investment company, and through this investment company, to acquire controlling stakes in advertising companies and gyms, as well as other businesses that might be developed in the future.

This can be considered a relatively simple form of resource integration.

He obtained 70 million yuan through a bank loan, and had already decided to use 50 million yuan to invest in an advertising company and the remaining 20 million yuan to cover other expenses.

The 200 million yuan investment in real estate has basically stabilized, and only about 5 million yuan needs to be invested each year to continue covering the monthly mortgage payments.

Based on past experience, the 100 million yuan I recently invested in real estate will require approximately 7 million yuan to cover the monthly mortgage payments for a year.

In addition, we took out a loan of 10 million last year, and another 70 million this year, for a total loan of 80 million. The annual bank interest rate is a little over 7%, which is about 6 million.

All of these add up to 18 million a year, so even though he has 20 million in extra funds, he is actually not well off.

However, in addition to increasing investment in advertising companies, he also decided to continue to increase investment in gyms.

After the two gyms opened, business was not as booming as the first one, but it was still very good, with a large number of customers every day.

In addition, Miao Bingkun was not bragging. He recruited a large group of graduates from his alma mater, as well as his close classmates, without lifting a finger.

Therefore, there are no major issues with manpower.

Although Li Xiaofeng didn't have much spare cash, he had plenty of cash flow. After all, as a landlord, he could collect rent for a whole year at a time, so he was very wealthy in the early stages and had ample cash reserves.

Another important source of income for gyms is membership fees, which are paid in cash upfront. As long as cash flow is managed well and the gym doesn't run out of money at the end of the year, there won't be any problems.

Of course, starting a gym was just an unexpected stroke of luck; it's an industry that's easy to get started with and offers relatively stable income.

However, things need to be done step by step before that.

First, he needed to register his investment company, which he named Puhui Capital Investment Company.

This company will be considered the parent company of other companies in the future. All future investments in other companies will be processed through this company. Fund transfers from various companies will also first go through this company before being distributed to other companies in need.

In addition, Li Xiaofeng asked Miao Bingkun to go to other universities, unopened shopping malls, five-star hotels and other places to find suitable locations to open a store.

When choosing a location near a university where young people congregate, the primary consideration is the volume of customers.

For shopping malls that haven't opened yet, the main concern is the cost of opening a store.

As for five-star hotels, their main function is to help automatically filter high-quality customers.

Needless to say, opening a store in the university town is a good idea. The previous three stores were all located around the university town, and the business was very good.

Those shopping malls that haven't opened yet are usually in pretty good locations, with plenty of customers around them. Most importantly, to attract businesses, these malls often offer incentives, such as waiving rent for more than a year.

This will greatly reduce the initial costs of opening a store, and the target customer traffic in the surrounding area will not be too small.

As for five-star hotels, they also need services like high-end gyms to enhance their image and elevate their hotel's prestige.

Five-star hotels naturally attract customers, though these are mostly short-term. However, the hotel's upscale image can also attract long-term, high-quality customers to the gym.

It's important to understand that in this day and age, fitness is still a relatively new thing, and it's usually only white-collar workers and above who are enthusiastic about it.

After a long day at work, most people are too lazy to even cook, let alone have a need to exercise!

In addition, ordinary people have no awareness of body management. Only those who have high requirements for their image will have the awareness of fitness and the need for it.

But what Li Xiaofeng really wants to make a big splash with right now is that advertising company.

In fact, the company that Li Xiaofeng wanted to imitate was the LCD screen building advertisement that was very popular in his previous life. Because it was mainly placed around elevators, it was called elevator media.

People are bored while standing in or waiting for an elevator. Advertisements are also boring, but they are even more boring when they are just sitting there.

These LCD screen ads, similar to those on television, can help people pass the time during short periods of boredom. It's much better than having nothing to do, essentially forcing people to watch ads.

In just two years, a well-known advertising tycoon attracted numerous investors with this unique concept and creativity, and then successfully listed on NASDAQ in the United States.

However, Li Xiaofeng has started six months ahead of others, intending to seize this market share early. Once he has seized the market and woven the channels into an advertising network, it will be relatively difficult for later entrants to enter.

Haha, what's that saying again? Walk other people's paths and leave them with nowhere to walk!