So, Li Xiaofeng patted his chest, looking very confident, and said, "Don't worry, boss, you're decisive, and I won't be stingy either. Once the contract is signed, I'll transfer the money to you immediately."

"But won't this pile of junk cause any problems? What if the owner of this boxing gym comes looking for me again? I don't want to get into a fight over something so trivial!"

The bald landlord flew into a rage: "How dare he! He owes me several months' rent, and he still dares to come looking for payment? I'll break his legs!"

Whether you break his legs or not is your business, it has nothing to do with me. To avoid trouble, you should specify in the contract that all these things are to be paid to us as rent!

"No problem. If he really comes looking for me, call me right away. I'm afraid he won't come!"

Soon, Li Xiaofeng signed a contract with the landlord, and then immediately went to the bank with the landlord to pay the deposit and rent.

After returning, Li Xiaofeng said to Miao Bingkun with a half-smile, "See? This is what business is all about. And didn't you notice?"

That landlord keeps saying he's poor, but he still smokes cheap cigarettes and drives a Mercedes. Why should you, a penniless wretch, worry about him? Just take care of your own problems!

After saying that, Li Xiaofeng took out an envelope from his bag and handed it to him.

"Take this. Consider it a gift from me. After all, you're practically my brother-in-law now. For Peipei's sake, I can't let you starve!"

"No need, I still have money on me. Peipei just gave me some money a few days ago!"

"Come on, what's so special about your little bit of money? Peipei's money is from me, take it. We're family now, so you don't need to be so polite with me!"

Miao Peipei chimed in, "Brother, just take it. Consider this Xiaofeng's advance bonus for you. If you work hard to manage this gym well, you'll have everything you need!"

Hearing Miao Peipei say that, Miao Bingkun took the envelope somewhat embarrassedly, squeezed it, looked inside, and asked in surprise, "So much?"

Li Xiaofeng said irritably and impatiently, "It's not much, this is only a little bit. You can take it. Next, you'll be busy with the renovation, buying gym equipment, and the future planning, operation, and promotion of the gym!"

During this time, Li Xiaofeng had actually taken note of the location of the boxing gym. It was in a good location, close to Huiya and Peipei's film school, and should be able to attract a lot of student business.

The problem is that the gym owner didn't do a good job with advertising and product positioning. He mainly targets the community business, and his main customers are definitely men.

But most of the men in the community are migrant workers. After a long day at work, they're exhausted. It's not easy to get them to exercise, let alone box! Who has the time for that?

Fitness is different; the barrier to entry is much lower than that of boxing, and it's suitable for both men and women.

Women, in particular, are increasingly important as their status continues to rise. In order to be more competitive in front of men, they have high standards for their figures.

Based on his experience from his previous life, he knew that the main force behind fitness was young people. Therefore, Li Xiaofeng planned to shift his main promotional efforts to college students.

Especially since this school is a film and television arts school, the students here have much higher requirements for maintaining their figure than the average young man and woman, so there is definitely a market for it.

For the interior decoration, Li Xiaofeng didn't plan to make it too complicated. He simply put wallpaper on the walls and added a lot of mirrors. The mirrors not only allow customers to see their own status at any time, but also visually create a greater sense of space.

Compared to professional fitness coaches, Miao Bingkun and others are practically laymen.

However, that's alright. Li Xiaofeng bought them some fitness books so they would have some talking points when communicating with clients.

On the other hand, he sent people to other gyms throughout the city to collect information on their operations and business models. Li Xiaofeng then personally compared these models with the current situation, learning from their strengths and weaknesses.

In addition, Li Xiaofeng also plans to launch his own unique business features.

For example, by becoming a member and purchasing personal training courses, you can receive a free course on basic Sanda (Chinese kickboxing), as well as practical self-defense techniques and escape techniques for women.

Many people might say that self-defense techniques for women are just techniques for seducing hooligans, and that women are powerless to resist men.

However, with long-term training, some practical tricks can at least increase a girl's chances of escaping. Besides, there are bullies among girls too. If you can't deal with men, you can at least deal with women!

In addition, a person's confidence and strength largely come from their physical strength. Therefore, women who are physically weak often have gentle personalities, while strong women are often physically robust.

Therefore, fitness can actually make people with a gentle personality stronger.

In addition, he is also preparing to launch a boxing package to help women vent their emotions.

If a girl is heartbroken or unhappy, she can set a trap and use a martial arts coach wearing protective gear as a punching bag or a live target. The coach can only block the blows and can hit and scold her at will without fighting back.

Of course, during the winter break, Li Xiaofeng renewed his business license, designed and produced the gym's signboard, and finally opened for business before the start of the new semester for university students.

“All of you coaches, dress smartly and smartly, and take turns handing out flyers at the school gate. If you can do somersaults, do as many as you can.”

In short, whatever looks coolest and most eye-catching, we should do it. Only by working together to attract customers can we all make a living!

Miao Bingkun muttered somewhat discontentedly, "According to what you're saying, should we bring a punching bag and give the students a demonstration of boxing right in front of them?"

Li Xiaofeng's eyes lit up, and he quickly said, "Brother Kun's suggestion is great, let's do it that way. You guys can bring the punching bags over later, and treat them as your regular training!"

"what!"

"What, do you feel ashamed? Put down your ridiculous pride right now. You can't even afford to eat, what's the point of having any shame? You're all grown men, what's there to be ashamed of!"

Besides, when you're actually playing a match, don't there be lots of people watching? Just pretend you're playing a match; your stuff is meant to be watched!

Seeing that they remained silent and indifferent, Li Xiaofeng smiled and said, "I've printed business cards for all of you coaches."

"At that time, no matter who brings in the customer, whether they become a member or buy personal training sessions, they'll get a commission on their spending at the store. Isn't that great? Don't you understand?"

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