With just a few casual words, I've swept the music scene.
Chapter 61 New User Registration Wave
During the recording of the latest episode of "The Voice of China", the song by "Barbecue Bro" continued to generate buzz.
First, some migrant workers who watched TV dramas became familiar with the song and recommended it to their coworkers, and then short video platforms exploded in popularity.
Migrant workers don't use Weibo, but they do watch short videos. Wang Ke had foreseen this, which is why he split the song into parts, used them as background music, and combined them with footage from "Migrant Worker Brothers" to put on short video platforms.
And in just two days, the song became a huge hit!
For a time, a wave of people even started using "The Wanderer's Song" as background music to make short videos online!
Meanwhile, restaurants, barbershops, and shops in some migrant worker residential areas all seemed to have agreed to start playing "The Wanderer's Song" on repeat.
"The wanderer misses you, dear mother..."
It sounds like the singer's singing skills are not good, and it even sounds like an ordinary person's singing style, but it is so popular that almost every migrant worker who hears this song can learn it in a very short time and then hum along.
The more they sang, the more homesick they became, and many people couldn't help but shed tears while humming along.
Luo Jun had been keeping a close eye on both online and offline platforms, just as Wang Ke had instructed. Once he realized the song was on the verge of becoming a hit, he immediately contacted several major music platforms.
This time, Flip Culture asked for a very low price, but with one condition: this song can never be added to the VIP list.
While these terms puzzled the major music platforms, they were also very excited, because previously, the songs that the CEO had released were all sold exclusively at extremely high prices. This time, the price was so low, it was like a windfall.
But when they heard the song, they were all dumbfounded.
At the headquarters of Ji Music, an executive frowned after listening to the song and couldn't help but wonder, "This...this is really the work of CEO Fan?"
"This song seems a bit... a bit lowbrow!" the assistant couldn't help but say.
"No wonder it's so cheap." The executive sighed.
"How about... we find an excuse to refuse?" the assistant asked.
"Let's reject it." The executive nodded. "Try to be tactful, say something like... it doesn't fit the platform's positioning."
The same thing happened at Xiuyun Music headquarters.
At the same time, at the headquarters of Alphabet Music, an executive frowned, hesitated for a long time, and finally said to his assistant: "Buy it! Sign the contract as before."
"Huh?" The assistant was dumbfounded and hurriedly tried to persuade him, "But...but we'll lose a lot of money! Nobody will listen to this song. We'll just be giving money away to Fanfu Culture for nothing!"
"Consider it a freebie," the executive said. "Every song from Flip Culture becomes a hit; every singer they promote becomes a star. Although this was a failure, isn't it also our opportunity? By seizing this opportunity, we can increase Flip Culture's goodwill towards us, and they will prioritize our platform for future collaborations. Consider this an investment!"
"Okay." The assistant nodded reluctantly.
In his opinion, the song lacks musicality and the singer's singing skills are poor, making it a work that falls far short of the overall standard and thus unlikely to achieve good results.
But since the executives had said so, he had no choice but to comply.
After the deal was done, Luo Jun reported it to Wang Ke, who smiled and said, "It won't be long before those two platforms regret it."
But things didn't seem to go as he had planned.
After "The Wanderer's Song" was released on Alphabet Music, it received virtually no response. Occasionally, someone would click to listen, but they would only listen to half of it before frowning and closing it.
"What the hell is this?"
"Why does alphabet music include this kind of music?"
"It's still produced by Flipped Culture? What's wrong with Flipped Culture? Could they be impersonating them?"
"This is awful! It's the worst song I've ever heard!"
"This guy singing can be called a singer? I feel like I sing better than him!"
The constant stream of negative comments is causing headaches for the platform administrators of Alphabet Music.
It was under these circumstances that the latest episode of "The Voice of China" aired.
There's not much to say about the others. The two most eye-catching people in the entire show were Fang Qiqi, the best performer in the mentor group, and Wang Xiang, the barbecue guy, who was invited as a guest performer.
The song Wang Ke chose for Fang Qiqi was "The Shy Rose Quietly Blooms".
The moment she opened her mouth, the audience in front of the screen was stunned!
"What a gentle song!"
"This song sounds different from typical love songs!"
"The melody is so beautiful, I love it!"
As with every previous episode, the release of this song immediately triggered a ratings frenzy for the show, and after the episode aired, the song became a popular topic of conversation.
It became an instant hit across the entire internet!
When the barbecue guy came on stage, the audience was stunned:
"Isn't that the barbecue guy? How did he get to be a guest performer?"
"Congratulations, BBQ Bro! Even though you were just a guest performer, you still got to perform on a big stage!"
"Keep it up, BBQ Bro! You've finally achieved your musical dream!"
After Barbecue Bro came on stage, he didn't start singing right away. Instead, at Wang Ke's arrangement, he accepted an interview with the host.
The barbecue guy recited the words Wang Ke had taught him somewhat shyly:
"The road to pursuing dreams is always winding. Looking back on the struggles of the past, I still can't help but cry… We left our homes and wandered from place to place, all to earn more money so that our families back home could have a better life. So please understand us. It's not that we don't want to stay with our loved ones; it's precisely because we want them to have a better life that we willingly bear all the hardships! Here, I dedicate this song, 'The Wanderer's Song,' to all my brothers and sisters who are wandering far from home. Please believe—your suffering, your pain, is always understood!"
These words brought tears to the eyes of countless viewers.
It's unknown how many migrant workers who were away from home were brought to tears by her words!
Then, a voice that sounded so ordinary it seemed to have almost no singing ability rang out:
"Walking and walking and walking, how many years have passed?"
Instantly, many more people were moved to tears, sobbing uncontrollably as they watched the screen.
After that night, "The Wanderer's Song" became an absolute hit!
The highly educated class, who originally disliked this kind of music, were moved by the barbecue guy's words and finally realized that perhaps the inclusiveness of embracing all rivers is the true "culture" and "quality"!
Only those who listen to symphonies are considered sophisticated, while those who listen to "The Wanderer's Song" are considered low-class.
Does having a low level of education mean you don't deserve to enjoy art and entertainment?
Do not!
You may have highbrow art, and I should have lowbrow art too!
You can look up at the starry sky and marvel at the vastness of the universe, asking yourself, "Who am I? Where did I come from? Where am I going?" But please also allow me to bow my head to the yellow earth, sweating and getting covered in dust, chewing on steamed buns and pickled vegetables to cultivate the hope of life!
When the message "Listen to 'Wandering Song' on Alphabet Music" appeared on the screen, a wave of new user registrations suddenly swept across the Alphabet Music platform!
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