With just a few casual words, I've swept the music scene.

Liu Hongde was so angry that his face turned green.

"You've gone too far! You've gone too far!" he shouted, pointing at Wang Ke. "I'm going to fire you! Fire you!"

"Fire me?" Wang Ke sneered. "I'm not your employee! I have a cooperative relationship with Linhai TV!"

"What are you so arrogant about?" Liu Hongde yelled. "A private company, you think you can be on equal footing with our TV station? Let me tell you, I'm terminating the contract, so get out of here!"

"There's a written contract between Fanfu Culture and Linhai TV, clearly stating that I'm fully responsible for 'The Voice of China.' You think you can just cancel it like that? Who do you think you are!" Wang Ke retorted without backing down, launching into a tirade.

Liu Hongde was so angry that he clutched his chest and felt dizzy.

Wang Lei felt relieved upon hearing this, but he could only pretend to help Wang Ke up, while secretly giving him a thumbs up.

"Let me tell you, anyone who dares to blatantly violate the contract, we'll see them in court! They'll be responsible for all the consequences!" Wang Ke finished his rant and turned to go into the editorial office.

Liu Hongde was so angry he almost fainted.

Wang Lei coaxed and persuaded him, then helped him away.

A short while later, Deng Jinsheng arrived at the editorial office. Without asking about what had happened before, he told Wang Ke to do his job with confidence and not to worry about anything.

Wang Ke was certainly aware of this.

joke!

This is a society governed by law. I have a contract in hand, so I don't care what kind of deputy director you are!

Even if the station director came, it would be pointless!

Do you old folks think this is what it's like when you were young? The leader's word is everything?

Now the law is above all else!

Before leaving, Deng Jinsheng said meaningfully, "Actually, many TV stations are not lacking in talent, but rather the power is all in the hands of the old guys, and young people have no chance to show their abilities! Mr. Fan, I hope you can set a good example for all TV stations, broaden the horizons of more leaders, and give more young people room to demonstrate their talents!"

These words deeply moved Wang Ke.

Both are retired leaders nearing sixty, but look at Deng Jinsheng!

They are focused on the future of the entire media industry; their vision and magnanimity are truly admirable.

In contrast, people like Liu Hongde are only obsessed with the power in their hands. They keep saying they are doing it for the good of the TV station, but in reality they are just satisfying their own desire for control.

Such a person is what Confucius called "an old man who does not die, is a thief"!

"Don't worry, Mr. Deng, 'The Voice of China' will definitely set a good example for media across the country!" Wang Ke said confidently.

Before he could finish speaking, Wang Lei rushed over, his face beaming with joy.

"Deng Tai, great news!"

"What good news?" Deng Jinsheng asked hurriedly.

"The number of applicants for 'The Voice of China' suddenly surged, and the server was almost overloaded!" Wang Lei said excitedly.

After the video was released, it immediately went viral online, and many people only then realized that there was such a competition.

Many people were tempted when they saw that someone like "Off-Key Guy" could participate in the competition and even be promoted by the official organizers. They wondered if they could also become a viral sensation online if they were shameless like him.

So, everyone rushed to sign up.

To be honest, there are actually quite a few videos online that use funny and ugly poses to attract attention.

But those are all independent media outlets!

But the "Out-of-Tune Guy" was promoted by official media, which has a completely different meaning!

We've all seen social media posts being quirky and outrageous, but this is the first time we've seen official media openly being quirky!

It's like if you see someone fall flat on their backside in the street, you'll just grin and laugh, but if you see an athlete fall flat on their backside in an official competition, you'll definitely tell everyone you meet about it.

Against a serious and well-known backdrop, the stark contrast naturally makes a deeper impression on viewers, increasing their interest in watching and sharing the content.

As a result, the show's popularity naturally spread.

Deng Jinsheng was overjoyed: "It seems that Boss Fan's idea really worked! Great! Quickly have the technical department urgently dispatch manpower to ensure the server's stability..."

"No!" Wang Ke waved his hand decisively, "Let the server crash!"

"Huh?" Both of them were taken aback.

"Isn't this another trending topic?" Wang Ke chuckled.

"Can it work?" Wang Ke asked excitedly.

“Let’s do it this way!” Deng Jinsheng made the decision.

As a result, less than an hour later, the server of Linhai TV's website really crashed!

The website posted an urgent notice to reassure everyone and promised to do its best to repair the damage and restore service as soon as possible. Please remain calm.

The program team also issued apology statements through official media on major social media platforms such as Weibo.

In no time, news of the contestants overwhelming Linhai TV's servers spread like wildfire.

Wang Ke wasn't stingy either; he paid for a trending topic out of his own pocket.

The registration server for the auditions of "The Voice of China" was overwhelmed by the number of people registering.

The topic immediately went viral online!

The name "The Voice of China" has become familiar to people again, following its appearance in the funny videos!

In no time, countless people noticed this singing competition program produced by Linhai TV and were attracted by its avant-garde name, and began to pay attention to it.

Wang Lei was completely dumbfounded!

Is this okay?

I know that shows need hype and marketing, but can negative news be used for hype and marketing?

I'm truly impressed this time!

Boss Fan's brain is amazing!

Actually, this kind of hype tactic is nothing new on Earth, but the key is that it's the first time on this planet!

Everything is most precious and most attention-grabbing the first time, so when Wang Ke casually straightened his back, "The Voice of China" naturally soared to new heights!

The server was "fixed" overnight, and as a result, many people rushed to register online in the middle of the night.

The next day, the audition site was incredibly crowded, with people packed shoulder to shoulder!

Many people are not contestants, but rather spectators, with self-media being the majority among them.

They wanted to see what other quirky characters would emerge from the auditions for "The Voice of China." If they managed to film them, wouldn't they also gain some online traffic?

Wang Lei was overjoyed to see so many people.

"We're famous! We're absolutely famous!"

Wang Ke remained remarkably calm: "Immediately send people to remove the self-media from the scene, and set aside a room specifically to communicate with them, telling them that they can only film on site with authorization from the program! Those with authorization can publish their own video clips simultaneously with official media, and can even edit and process them at will, creating derivative works!"

"Understood!" Wang Lei nodded immediately.

Now he completely regards Wang Ke as a god. He does whatever Wang Ke says without questioning the reasoning behind it!

Soon, staff came down to clear the area, but the self-media people were naturally unhappy. Seeing that a conflict was about to break out, Wang Lei hurriedly went over to explain, and everyone followed with their doubts.

Upon hearing that they could obtain official authorization, the self-media creators immediately became excited.

Official authorization is great! Not only do you not have to worry about being held accountable, but it also elevates your status!

Then I can tell others: I was authorized by Linhai TV!

What's its quality?

As a result, everyone automatically cooperated with the investigation, excluding some small self-media outlets with little or no qualifications, and even spontaneously maintained order.