Entertainment: If you asked him to be a star, he'd just want to quit.
Chapter 181 Acting Like a Big Shot
After a good night's rest at the hotel, Li Mingxuan went to the clothing company with Lin Yue early the next morning.
Lin Yue had already sent the information to Li Mingxuan before going to bed last night.
This company is a brand that specializes in men's clothing. Although it has only started to improve in the last two or three years, it is still targeting the mid-to-high-end market. Moreover, Li Mingxuan had seen their previous designs and found them to be quite good.
Li Mingxuan also did a search online and saw user reviews of the product and service quality. Very few people said the quality was bad, and the after-sales service was also acceptable.
However, I noticed that their past advertisements were somewhat too ordinary, or even a bit too abstract.
The overall image of this young male celebrity should reflect his style and temperament. Since the goal is to target the mid-to-high-end market, the spokesperson doesn't need to be old, but he should at least have a unique charisma.
Can having two young male celebrities dance awkwardly really showcase the unique features of their outfits? Obviously not.
Seeing this, Li Mingxuan shook his head. He didn't know how this company did its brand planning. Even though he wasn't a professional in this field, having seen so many advertisements from that world, Li Mingxuan was very disappointed with their brand promotion.
When we arrived at the company entrance, there were already some people standing there waiting.
The vehicle stopped, and Li Mingxuan and Lin Yue got out. A young man warmly came forward to greet them.
The man had an ordinary face, but a very bright smile. As the saying goes, you can't hit a smiling face, so Li Mingxuan treated him quite well.
"Welcome, Teacher Li. You must be tired from your journey."
As the man spoke and gestured, the two rows of female employees smiled and bowed to welcome him.
The female employees stared intently at Li Mingxuan and Lin Yue, their eyes filled with admiration and longing for beauty. Li Mingxuan saw it all in their eyes.
"It's alright," Li Mingxuan waved his hand and said.
"Teacher Li, I am the marketing director of Lan Hai Home. My name is Sun Buwei, you can just call me Xiao Sun." Sun Buwei introduced himself with a smile and then invited them inside.
Li Mingxuan hummed in agreement, then followed him into the lobby and into the elevator.
Where is your CEO?
Inside the elevator, Lin Yue suddenly asked.
"Um, our General Manager Zhou is inspecting the factory and specifically asked me to give you a proper reception." Sun Buwei's expression stiffened noticeably for a moment, then he quickly changed to a smile.
Li Mingxuan could also tell that this person was very good at socializing and had a very pleasant way of communicating with people, but he couldn't change the fact that he was essentially a working-class person.
Moreover, they only sent a marketing director to receive him, which clearly shows that they don't take Li Mingxuan's endorsement very seriously.
Lin Yue's expression noticeably turned colder.
She had a good talk with one of the company's shareholders before, and the other party was very impressed with Li Mingxuan's image and temperament, which is why he took the initiative to contact her.
I just didn't expect that the shareholder wouldn't come either.
Li Mingxuan subtly gave Lin Yue a wink, signaling her not to get angry.
The elevator quickly arrived at a certain floor, and Sun Buwei led them into a lounge where they were seated.
Tea and snacks were already prepared.
After taking a sip of tea, Li Mingxuan put it down and looked at Sun Buwei, who was standing next to him with a forced smile.
"Mr. Sun, I'm not begging you to be my brand ambassador. Although I'm a newcomer, with my current market value, I can certainly find an endorsement, right?"
Sun Buwei said with a smile, "Yes, yes, every time Teacher Li releases a new song, I download and listen to it as soon as possible. They are all classic works. My wife and I like you very much."
"Hehe, it seems you're one of my fans now." Li Mingxuan smiled slightly, his tone and attitude seeming quite friendly.
"Yes."
"Since that's the case, I'll be frank with you." Li Mingxuan sat up slightly and said with a slightly serious expression.
"Please speak," Sun Buwei said, still smiling obsequiously, but his expression was clearly starting to stiffen.
Lin Yue was a little surprised to see Li Mingxuan like this. She didn't expect Li Mingxuan to be so serious. However, seeing how he was talking, she didn't interrupt and just watched quietly.
"Before I came here, I looked at your company's brand promotion, as well as the styles of your previous clothing, after-sales service and product quality. To be honest, no matter which aspect you look at, you can only be considered average."
"The only thing that's not particularly outstanding is the design style of the clothing. As for your advertising, the spokespeople you used to hire were all small-time models with no fame whatsoever, not even any big stars. This shows that your past development was indeed a bit immature, and your brand management was not up to par."
"Right? Especially your advertising slogans, which are completely unoriginal and fail to highlight your brand's business philosophy."
"I believe your shareholders also want to make some changes by asking me to be their spokesperson this time. Although I am not a superstar or a first- or second-tier celebrity, I have been the subject of the most buzz and discussion lately. I understand that you want to take advantage of this opportunity to gain some attention."
"But I didn't see any sincerity from your company's attitude. I was recording 'On the Field' yesterday and rushed here today, but none of your leaders showed up. You were the only one sent, the marketing director. Do you think I'm not prestigious enough?"
Upon hearing Li Mingxuan's words, Sun Buwei's heart jumped. He hadn't expected Li Mingxuan to be so blunt and open about his dissatisfaction with the company. However, he was also a little angry, since he was the head of a department, so how could he not be a leader?
"Teacher Li, our General Manager Zhou is indeed busy and unable to come, and the other shareholders are not in the company either, so he specifically asked me to apologize to you and to take good care of you."
Li Mingxuan nodded, assuming that their boss was just busy, but he continued:
How far is your factory?
Sun Buwei was prepared for Li Mingxuan to turn hostile, but he was caught off guard by Li Mingxuan's sudden question. After a slight hesitation, he said, "If you drive, it will only take half an hour."
“Okay, here’s what you do. Call your boss, Mr. Zhou, and tell him I have a project I can discuss with him. Ask him to be back at the company within half an hour.” Li Mingxuan put down his teacup and smiled at him.
"Mr. Li, you're not joking, are you?" Sun Buwei was slightly taken aback. Wasn't he here to take photos and do endorsements? Why was he suddenly talking about planning? Was this guy going to act like a diva?
“I’m very serious. Go call him right now and tell him that I have a proposal that can increase his annual sales by 30% on top of his current sales volume. Ask him if he wants to discuss it.”
“I only gave him half an hour. If he wasn’t happy, I had nothing to say. I just took the photos and left.”
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