Reborn in the Hong Kong entertainment industry in the 1980s

"No wonder," Hu Xiaoxiao said softly. "The training instructors smiled much more today, and the desserts and cakes they prepared were even more plentiful than those from the preliminary round."

There was also juice, all freshly squeezed. I remember the juice provided on the day of the preliminary round was bottled and purchased.

"When the ratings are good, the higher-ups are in a good mood and will be more generous." A few days ago, the higher-ups were in a bad mood, and as a junior assistant, she was trembling with fear while doing her work.

Hu Xiaoxiao's heart skipped a beat, "Your ratings haven't been good lately?"

Faye nodded. "The rival Baozhu has a hit drama that has stolen a lot of viewership, and Lu Sheng is furious."

A large portion of a television station's revenue comes from advertising revenue; higher viewership means higher advertising revenue, and lower viewership means significantly less advertising revenue.

No wonder she suddenly said she wanted to increase their exposure; she thought everyone these days was a good person, a kind and benevolent philanthropist.

"The advertising fees are substantial?" Hu Xiaoxiao was very sensitive about money.

"Of course, advertisers are all rich people."

How much does it cost to air an advertisement?

"It's not calculated by the ad, it's calculated by the second. When the ratings are high, the cost of just one second of advertising is frighteningly high, and advertisers are vying to run it. But if the ratings are low, advertisers won't run it no matter how cheap it is."

Advertisers aren't just rich and foolish; they're much more calculating.

While watching TV, Hu Xiaoxiao saw many commercials and a thought came to mind: "If commercials are so valuable, then the people who make them must earn a lot of money."

"A spokesperson? Of course, the income can range from tens of thousands to hundreds of thousands, which is much more than what you can earn from acting."

Many celebrities aren't short of money, yet they still occasionally take on roles in TV dramas or movies just to increase their exposure and secure various commercial income streams, including advertising.

Faye exclaimed, "The money big-name celebrities make from shooting one advertisement or one commercial event is more than I earn working for ten years."

Several ideas popped into Hu Xiaoxiao's mind: "Which type of advertising costs more?"

"Yes, it depends on whether the business wants to advertise. If they do, they'll invest a lot of money in advertising. If they don't, they won't advertise even the most expensive items."

Hu Xiaoxiao changed the question and asked, "Which product likes to advertise the most?"

After thinking for a moment, Faye replied, "There are more toiletries and skincare products. Because these are used every day and are consumed quickly. Especially toiletries, which every family spends money on every month, so the more they are advertised, the more people buy them."

With so many kinds of products available, consumers will naturally prefer to choose familiar and well-known items when making a purchase.

Hu Xiaoxiao then asked for more details about the toiletries and skincare products she had, and Fei Yi listed them off for her: "Laundry detergent, shower gel, shampoo, conditioner...face cream, hand cream..."

Hu Xiaoxiao listened carefully, recalling the TV commercials she had seen, and her thoughts became clearer and clearer.

She picked through the costumes Faye had brought, but couldn't find anything that suited her taste. "Faye, do you have any dresses with a low back?"

“Yes, there are quite a few evening gowns. Those are too revealing, do you want to wear them?” Faye noticed that the other contestants had chosen more conservative, elegant, and ladylike outfits.

"Yes." Hu Xiaoxiao gestured to tell Fei Yi the clothes she needed.

"No problem, wait a moment." Faye finished the last bite of cake and drank the remaining half glass of juice, finally feeling relieved after being hungry for half a day.

She put down the cup and immediately went to get clothes for Hu Xiaoxiao.

A long white dress with a V-neck in the front and a large open back that almost completely exposes the back.

Hu Xiaoxiao changed her clothes and put on elaborate makeup. "Let's go find a photographer to shoot some samples."

Hu Xiaoxiao changed into a pair of black high heels and strode towards the camera studio.

Faye followed behind, and for a moment she felt as if she were accompanying the Queen on a campaign.

Each contestant has a 30-second demo to be shown during the evening program.

You can design the sample yourself, or you can ask the production team to design it for you.

The sample that Hu Xiaoxiao needed was one she designed herself.

After she told the cameraman her request, the cameraman listened with some puzzlement, "Why aren't you focusing on your hair instead of your face?"

Hu Xiaoxiao affirmed again.

Although the request was strange, the cameraman still professionally fulfilled it.

The scene begins with a cascading wavy hairstyle that fills half the frame with graceful arcs. The hair is both lively and energetic, exuding style and charm.

The camera pulls back, revealing a graceful silhouette. The woman's beautiful, waist-length hair flows down her back like a stylish shawl.

The woman suddenly turned around, her long hair casually and elegantly tossed, like a beautiful piece of silk being tossed about.

The woman had delicate features and was extremely beautiful, yet she exuded youthful vitality.

Only then did I realize that she was a very young and beautiful girl.

The girl was lively and cute. Facing the camera, her voice was clear and melodious: "Hello everyone, I am contestant number 23, Hu Xiaoxiao. I hope you will support me, thank you."

With limited time, the camera needed to focus a lot on the hair, so Hu Xiaoxiao designed a short introductory text.

After speaking, she turned around playfully, using a disco-style spin move, her long hair like a beautiful painting, bringing the scene to a close.

After filming, the cameraman exclaimed, "It's such a shame you don't shoot shampoo commercials."

Hu Xiaoxiao agreed, saying, "Yes, that's what I think too."

"Are you sure you want to use this part? The introduction is a bit too brief." The cameraman showed the footage to Hu Xiaoxiao.

After watching it, Hu Xiaoxiao was very satisfied and praised the cameraman for his professionalism. "That's fine then."

All the other contestants had spoken for their full 30 seconds, and they had already used up all the good words. No matter what she said, she wouldn't come up with anything new, so she might as well just leave it at that.

The cameraman said OK, and then asked Hu Xiaoxiao, "Your hair is really nice. What brand of shampoo do you usually use?"

Hu Xiaoxiao thought of the shampoo brand that was advertised the most on TV and said, "I use Panrod."

"Is this brand of shampoo really that good?" the cameraman asked skeptically.

Hu Xiaoxiao flicked her long hair, creating layers of deep black, shiny waves, and winked playfully, "Yes, the effect is excellent."

In the evening, Hu Xiaoxiao canceled her dance class again and stayed in front of the TV to watch the Miss Hong Kong pageant.

The self-introductions of the 36 contestants were played in turn.

As she expected, the contestants were all eloquent and quick-witted, each giving a fresh and interesting self-introduction. Some even introduced themselves entirely in English, showcasing their talent and style.

Finally, it was her turn. Hu Xiaoxiao curled up on the sofa, staring intently at the TV.