NBA: The King of Basketball, the more haters I have, the stronger I become!
Chapter 79: Nike finally makes its move, the King of Los Angeles series!
Across the entire Chinese internet, discussions about Ye Chu winning the Western Conference Player of the Week award for the first week were like a tidal wave, never ceasing.
"I think Ye Chu has already secured the Rookie of the Year award this season. Who agrees? Who disagrees?"
"Rookie of the Year? What's that? Ye Chu is currently the league's leading scorer, and he'll win the scoring title in his rookie season!"
"Holy crap, he's the scoring champion and Rookie of the Year in his rookie season, and with his defensive performance, he's very likely to win the Defensive Player of the Year award!"
"Is this really enough? Ye Chu should at least be a two-time All-NBA First Team player, right? He could even be aiming for the Most Valuable Player award!"
Chinese fans have already raved about Ye Chu to the skies.
After all, given Ye Chu's current performance, she can really boast without any restraint!
"Now, the entire nation of China is optimistic about Ye Chu's future in the NBA!"
On the evening's NBA Frontline program, CCTV invited Zhang Weiping to do a basketball special program focusing solely on Ye Chu.
Host Yu Jia introduced Ye Chu's performance in each match since the start of the competition: "Coach Zhang, what are your thoughts on Ye Chu's future prospects?"
"I haven't missed a single one of Ye Chu's games. It's no exaggeration to say that this kid really has the feel of Michael Jordan back in the day!"
Coach Zhang, speaking in a tone familiar to all Chinese fans, said: "As for his future, I think Ye Chu will at least be an All-Star level player. In a few days, CCTV will also be broadcasting the Los Angeles Clippers' game live. We will be commentating on Ye Chu's game, so everyone can enjoy it!"
"That's right, CCTV will broadcast all Los Angeles Clippers games live this season!"
Teacher Yu Jia nodded: "From now on, the Clippers are also our favorite team!"
Now, although Yao Ming has returned to the court, his condition is gradually improving.
However, after several major injuries, everyone knew that this icon of Chinese basketball would never regain his former glory.
Yi Jianlian played reasonably well for the Washington Wizards, but his personality determined that he could not become a leading figure in the NBA.
Now, Ye Chu's sudden emergence has allowed him to rise to prominence and become the new light of China!
In addition, Ye Chu's speaking style is very popular with fans.
Therefore, CCTV is also preparing to shift its live broadcast resources to the Los Angeles Clippers.
This special program on NBA Frontline, ostensibly to introduce Ye Chu, was actually just a way to promote CCTV's upcoming live broadcast schedule for Ye Chu and the Los Angeles Clippers.
have to say
This move by the central bank has certainly whetted the appetite of Chinese football fans.
What defending champion?
What "Shark King" combination?
What three-horse chariot?
None of them are as appealing as Ye Chu's live stream!
of course
Where there is praise, there will be rebuttal.
However, those dissenting voices failed to ignite any sparks in China and were extinguished by the enthusiasm of Ye Chu's fans.
Ye Chu made history by winning the first-week Player of the Week award in the Western Conference.
Nike has finally made its move!
The day after Ye Chu defeated the Oklahoma City Thunder and returned to Los Angeles, they personally sent people to Staples Center Global View to find Ye Chu and discuss cooperation matters!
"Ye, this is a contract for a signed pair of sneakers that we've prepared for you!"
Nike CEO Phil Knight cut to the chase: "Lifetime contracts with an average annual salary of $2000 million."
Lifetime contract!
2000 million US dollars annually!
And they're even signature sneakers!
It must be said that Nike's offer in this contract is indeed very generous.
To know
In the entire history of the NBA, only seven players have ever had a loyal contract: Michael Jordan, LeBron James, Kevin Durant, Allen Iverson, Tracy McGrady, Dwyane Wade, and Stephen Curry!
Nike only offered lifetime contracts to three players: Jordan, James, and Durant!
Even someone as great as Kobe Bryant never received a lifetime contract.
but!
This is not the price Ye Chu wanted!
"I reject this contract!"
Ye Chu smiled and handed the contract back to Phil Knight: "I believe in my worth, which is far more than a $2000 million annual salary!"
"Ye, are you fucking insane?!"
Ye Chu's choice stunned even his good friend Stephen Curry.
Nike's contract offer is the highest annual salary, the largest total value, and a lifetime contract of any other shoe company.
You, Ye Chu, actually refused?
If you refuse, can you at least give it to me?!
I want it!!
"I knew you'd make that choice!"
Phil Knight wasn't surprised: "We've been following your performance since you started at Davidson College."
"Ye, you are absolutely the most intelligent young person I have ever met, so we have prepared a second offer contract for you!"
Knight gave his assistant sitting next to him a look, and the assistant pulled a document out of his briefcase and handed it to Ye Chu: "Take a look, this might be the contract you want!"
Ye Chu smiled upon seeing the new contract.
Nike was indeed well-prepared and showed great sincerity.
Compared to other brands that only offer annual salaries, at least in Ye Chu's initial impression, Nike already received a very high rating.
To his surprise, Nike's second contract was actually a revenue-sharing agreement!
"The King of Los Angeles series?"
Scrolling down, Ye Chu quickly understood.
Nike is trying to create a completely new independent brand, just like Adidas's Originals and its own Air Jordan line.
And the protagonist of this series is none other than Ye Chu!
Nike is now preparing to create a brand new independent brand centered around Ye Chu.
In other words: He is the Michael Jordan in this contract!
have to say
Nike's contract is indeed somewhat unexpected.
And it was incredibly bold!
"Don't worry too much, this is something we've thought through carefully!"
Seeing Ye Chu's hesitation, Phil Knight explained, "In recent years, our dominance in the sneaker market has fallen behind. We need a new king to lead us to take off again!"
"So we're going to build a brand new brand with you at its core!"
"And the first person to collaborate with your brand was your brother, Stephen Curry!"
Listening to Phil Knight's impassioned speech, Ye Chu remained calm: "Sounds pretty good!"
"However, this contract does not guarantee a minimum income; your entire income will depend on your own commercial value!"
Phil Knight continued, "We'll split the profits 70/30 with you, which means you'll get 70% of all sales after tax!"
A 70% share of the profits, which is higher than Jordan's share with Nike!
"Okay, I accept this proposal!"
Nike has shown its sincerity through its winning streak. Ye Chu and Curry exchanged a glance, and seeing that the other could no longer suppress his smile, Ye Chu directly signed the contract: "My only request is to be able to participate in the design and promotion of the shoes!"
"No problem, this is your own brand, you have all the rights!!"
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