"Please, give me another chance! I know I was wrong, I'll never do it again!"

She reached out to grab Chen Ming's sleeve, but he subtly dodged her.

Chen Ming stopped but didn't turn around, his tone icy cold: "Zhao Rou, it's over between us. Don't drag this out any longer."

"No! I'm not wrong! It's all Zhang Lingqian's fault, they're the ones who sowed discord!"

Zhao Rou cried even harder, as if she had suffered a great injustice, "Believe me, I really like you!"

Chen Ming turned around, his eyes filled with disgust and impatience.

"Enough! What do I care about your feelings? Go find whoever likes you."

He pushed Zhao Rou away without hesitation and continued walking forward.

Zhao Rou staggered a few steps and almost fell.

She collapsed to the ground in despair, watching helplessly as Chen Ming's figure disappeared at the end of the corridor.

After leaving the factory area, Chen Ming immediately began to handle the follow-up matters regarding the electric blankets.

He took out the 50,000 yuan he had earned and thought about how to use the money to expand the sales of electric blankets.

After careful consideration, he decided to place an advertisement in the city newspaper.

In the 1980s, newspapers were the main source of information for people.

Advertising in newspapers is undoubtedly the best way to increase product awareness.

Chen Ming picked up the phone decisively and contacted the city's largest-circulation and most influential newspaper, the Metropolitan Daily.

After dialing the advertising department of the Metropolitan Daily, Chen Ming got straight to the point: "Hello, I would like to place an advertisement in your newspaper."

The advertising department staff responded enthusiastically: "Hello sir, what type of advertisement would you like to place? How much space do you need?"

Chen Ming explained his needs in detail and inquired carefully about the prices and publication times for different sections.

The staff recommended several options to him, providing detailed explanations on everything from price and page size to target audience.

Ultimately, Chen Ming chose a half-page advertisement, which was definitely a large-scale advertising investment in the 1980s.

To ensure the advertising effect is maximized, Chen Ming decided to personally write the advertising copy.

A successful advertising copy should not only clearly showcase the product's functions and advantages,

It is even more important to gain a deeper understanding of consumers' psychological needs, resonate with them, and ultimately drive purchasing behavior.

In fact, on the way back, Chen Ming had already conceived the advertising slogan in his mind, striving for conciseness, clarity, and to hit the pain points directly.

Ultimately, he settled on this catchy and highly appealing advertising slogan: "Afraid of the cold in winter? Chen's electric blankets will keep you warm all winter long!"

To further expand his influence, he even wrote a promotional article, written from the user's perspective.

The article describes in detail the user experience after using an electric blanket, emphasizing its safety and comfort.

"Before, sleeping in winter was such a nightmare. My hands and feet would be freezing cold, and no matter how many blankets I covered myself with, I still couldn't get warm. I would often wake up freezing in the middle of the night. But ever since I started using Chen's electric blanket, I'm no longer afraid of the cold at night. As soon as I crawl into bed, it's warm and cozy, so comfortable! It's simply an essential winter gadget!"

The influence of the Metropolitan Daily was indeed extraordinary; the day after the advertisement was published...

Chen Ming's phone started ringing non-stop, all of them inquiries and orders for electric blankets.

Initially, he personally answered the phone and meticulously recorded the customer's needs.

But with the surge in orders, he simply couldn't handle it all by himself.

The remaining thousand electric blankets in the warehouse were quickly sold out, and orders continued to pour in.

Seeing the mountain of orders, Chen Ming was overjoyed; his business was about to take off!

In addition to the flood of orders, Chen Ming also received a large number of letters from readers.

The envelope was filled with positive reviews and praise from users, their words revealing their love for Chen's electric blankets.

A mother wrote in her letter: "Dear Director Chen, I am especially afraid of the cold when sleeping in winter. I feel very comfortable after using your electric blanket, and my baby likes it very much. Thank you!"

Another enthusiastic reader wrote in a letter: "Thank you, Director Chen! The electric blankets you produce are truly a source of warmth in winter! They are not just electric blankets, but also a symbol of care and warmth."

These letters, filled with gratitude, gave him an unprecedented sense of accomplishment, and he felt proud of what he had done.

It's not just about making money, but also about helping more people and letting them feel warmth in the cold winter.

Chen Ming's electric blanket business is booming, with orders pouring in like snowflakes, which has attracted the attention of a local newspaper, Guangming Daily.

They believed Chen Ming's entrepreneurial story was very representative, so they decided to send a reporter to interview him.

The reporter, named Li Ming, was an experienced veteran. After receiving the assignment, he immediately drove to Chen Ming's home.

......

On a winter afternoon, sunlight streamed through the windows into Chen Ming's home, making it feel exceptionally warm.

A knock sounded at the door. Chen Ming got up and opened it, only to see a smartly dressed young man standing in the doorway, holding a voice recorder and a notebook.

"Hello Mr. Chen! I am Li Ming, a reporter from the City Evening News."

The young man extended his hand warmly, a professional smile on his face, "It's a pleasure to interview you."

Chen Ming quickly stood up to greet him, a humble smile on his face.

Chen Ming welcomed reporter Li Ming into the house and warmly brewed him a cup of hot tea.

"Reporter Li, please sit down and have a cup of tea to warm yourself up," Chen Ming said with a smile.

During the interview, Li Ming inquired in detail about Chen Ming's entrepreneurial experience.

He kept detailed records of everything from the initial source of inspiration to every step of the production process.

To verify the quality and safety of the electric blanket, Li Ming proposed to conduct on-site testing.

"Mr. Chen, may I try out your electric blanket myself?" Li Ming asked.

"Of course," Chen Ming readily agreed.

Li Ming laid the electric blanket on the bed, plugged it in, and carefully observed the heating speed of the electric blanket.

"Hmm, it heats up very quickly," Li Ming said, feeling the temperature changes of the electric blanket.

He then carefully inspected the material and workmanship of the electric blanket and tested its temperature control.

"The workmanship is exquisite, and the temperature control is very precise."

"Director Chen, your electric blanket is so safe!" Reporter Li Ming excitedly grasped Chen Ming's hand, his eyes filled with admiration.

"I've been a journalist for so many years, and this is the first time I've seen such a safe appliance! Even after long-term use, the temperature doesn't get too high. It's incredible! How did you do that?" he asked with a curious look.

Li Ming added, "Moreover, I carefully checked every detail and there were no safety hazards."

He gave a thumbs up and exclaimed sincerely, "Director Chen, you really put your heart into making these products!"

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